Supply Chain Management
A Project On
“Mc Donalds”
SUBMITTED TO: Dr.Jayant Sonwalkar SUBMITTED BY:
MUGDHA BIYANI
PANKAJ SINGH
ACKNOWLEDGEMENT
This Supply Chain Management project on McDonalds [/b] is the outcome of sincere and positive contribution of various individuals. We can not justifiably translate there help, cooperation and guidance extended to us in completing this project work in words. However we shall be failing in our duty if we don’t express our thanks to a few people in particular.
We would like to thank Mr. Akhilesh Mishra(floor manager) at McDonalds [/b]for his cooperation and it has been high privilege to work under the able supervision of our respected teacher, Dr. Jayant Sonwalkar[/b]
Mugdha Biyani[/b]
Pankaj Singh Parihar[/b]
Table of Contents[/b]
[/b]
1. Introduction to McDonalds .
1.1 History.
1.2 Corporate overview.
1.3 Why the Project?
1.4 Types of Restaurants .
2. Methodology used.
3. Business model.
4. Advertising.
5. Global operations and locations.
6. McDonalds in India.
7. Understanding Supply Chain Management.
8. Inventory Management.
9. How Purchasing cycle works?
10. Understanding Supply Chain [/b]at McDonalds.
11. Suppliers and Distributors of McDonalds.
12. findings of study conducted.
McDonald's
Is the leading global foodservice retailer with more than 30,000 local restaurants serving 52 million people in more than 100 countries each day. More than 70% of McDonald's restaurants worldwide are owned and operated by independent local men and women.
Is one of the world's most well-known and valuable brands and holds a leading share in the globally branded quick service restaurant segment of the informal eating-out market in virtually every country in which we do business.
Serves the world some of its favorite foods - World Famous French Fries, Big Mac, Quarter Pounder, Chicken McNuggets and Egg McMuffin.
Our rich history began with our founder, Ray Kroc. The strong foundation that he built continues today with McDonald's vision and the commitment of our talented executives to keep the shine on McDonald's arches for years to come. To read more about McDonald's history, vision and executives, click on their links in the left menu.
1955
Ray Kroc opens his first restaurant in Des Plaines, Illinois and the McDonald's Corporation is created.
1957
Quality, Service, Cleanliness and Value (QSC& V) becomes the company motto.
1959
The 100th McDonald's opens in Chicago.
1961
Hamburger University opens in Elk Grove, near Chicago.
1963
One billion hamburgers sold.
Ronald McDonald makes his debut.
1964
Filet-O-Fish sandwich is introduced.
1965
McDonald's Corporation goes public.
1967
The first restaurants outside of the USA open in Canada and Puerto Rico.
1968
The Big Mac is introduced.
The 1,000th restaurant opens in Des Plaines, Illinois.
1972
A new McDonald's restaurant opens every day.
The Quarter Pounder is introduced.
1973
Egg McMuffin is introduced.
1974
The first Ronald McDonald House opens in Philadelphia.
The Happy Meal is launched.
1983
Chicken McNuggets is introduced.
New Hamburger University campus opens in Oak Brook, Illinois. Set in 80 wooded acres. Training is provided for every level of McDonald's management worldwide.
1984
50 billionth hamburger sold.
Ronald McDonald Children's Charities is founded in Ray Kroc’s memory to raise funds in support of child welfare.
1989
McDonald's is listed on the Frankfurt, Munich, Paris and Tokyo stock exchanges.
1990
McDonald's opens in Pushkin Square and Gorky Street, Moscow.
1993
The first McDonald's at sea opens aboard the Silja Europa, the world's largest ferry sailing between Stockholm and Helsinki.
1994
Restaurants open in Bahrain, Bulgaria, Egypt, Kuwait, Latvia, Oman, New Caledonia, Trinidad and United Arab Emirates, bringing the total to over 15,000 in 79 countries on 6 continents.
1996
McDonald's opens in India – the 95th country.
The business began in 1940, with a restaurant opened by siblings Dick and Mac McDonald in San Bernardino, California. Their introduction of the "Speedee Service System" in 1948 established the principles of the modern fast-food restaurant. The present corporation dates its founding to the opening of a franchised restaurant by Ray Kroc, in Des Plaines, Illinois on April 15, 1955, the ninth McDonald's restaurant overall. Kroc later purchased the McDonald brothers' equity in the company and led its worldwide expansion.
With the successful expansion of McDonald's into many international markets, the company has become a symbol of globalization and the spread of the American way of life. Its prominence has also made it a frequent topic of public debates about obesity, corporate ethics and consumer responsibility.
A Project On
“Mc Donalds”
SUBMITTED TO: Dr.Jayant Sonwalkar SUBMITTED BY:
MUGDHA BIYANI
PANKAJ SINGH
ACKNOWLEDGEMENT
This Supply Chain Management project on McDonalds [/b] is the outcome of sincere and positive contribution of various individuals. We can not justifiably translate there help, cooperation and guidance extended to us in completing this project work in words. However we shall be failing in our duty if we don’t express our thanks to a few people in particular.
We would like to thank Mr. Akhilesh Mishra(floor manager) at McDonalds [/b]for his cooperation and it has been high privilege to work under the able supervision of our respected teacher, Dr. Jayant Sonwalkar[/b]
Mugdha Biyani[/b]
Pankaj Singh Parihar[/b]
Table of Contents[/b]
[/b]
1. Introduction to McDonalds .
1.1 History.
1.2 Corporate overview.
1.3 Why the Project?
1.4 Types of Restaurants .
2. Methodology used.
3. Business model.
4. Advertising.
5. Global operations and locations.
6. McDonalds in India.
7. Understanding Supply Chain Management.
8. Inventory Management.
9. How Purchasing cycle works?
10. Understanding Supply Chain [/b]at McDonalds.
11. Suppliers and Distributors of McDonalds.
12. findings of study conducted.
McDonald's
Is the leading global foodservice retailer with more than 30,000 local restaurants serving 52 million people in more than 100 countries each day. More than 70% of McDonald's restaurants worldwide are owned and operated by independent local men and women.
Is one of the world's most well-known and valuable brands and holds a leading share in the globally branded quick service restaurant segment of the informal eating-out market in virtually every country in which we do business.
Serves the world some of its favorite foods - World Famous French Fries, Big Mac, Quarter Pounder, Chicken McNuggets and Egg McMuffin.
Our rich history began with our founder, Ray Kroc. The strong foundation that he built continues today with McDonald's vision and the commitment of our talented executives to keep the shine on McDonald's arches for years to come. To read more about McDonald's history, vision and executives, click on their links in the left menu.
History
1955
Ray Kroc opens his first restaurant in Des Plaines, Illinois and the McDonald's Corporation is created.
1957
Quality, Service, Cleanliness and Value (QSC& V) becomes the company motto.
1959
The 100th McDonald's opens in Chicago.
1961
Hamburger University opens in Elk Grove, near Chicago.
1963
One billion hamburgers sold.
Ronald McDonald makes his debut.
1964
Filet-O-Fish sandwich is introduced.
1965
McDonald's Corporation goes public.
1967
The first restaurants outside of the USA open in Canada and Puerto Rico.
1968
The Big Mac is introduced.
The 1,000th restaurant opens in Des Plaines, Illinois.
1972
A new McDonald's restaurant opens every day.
The Quarter Pounder is introduced.
1973
Egg McMuffin is introduced.
1974
The first Ronald McDonald House opens in Philadelphia.
The Happy Meal is launched.
1983
Chicken McNuggets is introduced.
New Hamburger University campus opens in Oak Brook, Illinois. Set in 80 wooded acres. Training is provided for every level of McDonald's management worldwide.
1984
50 billionth hamburger sold.
Ronald McDonald Children's Charities is founded in Ray Kroc’s memory to raise funds in support of child welfare.
1989
McDonald's is listed on the Frankfurt, Munich, Paris and Tokyo stock exchanges.
1990
McDonald's opens in Pushkin Square and Gorky Street, Moscow.
1993
The first McDonald's at sea opens aboard the Silja Europa, the world's largest ferry sailing between Stockholm and Helsinki.
1994
Restaurants open in Bahrain, Bulgaria, Egypt, Kuwait, Latvia, Oman, New Caledonia, Trinidad and United Arab Emirates, bringing the total to over 15,000 in 79 countries on 6 continents.
1996
McDonald's opens in India – the 95th country.
The business began in 1940, with a restaurant opened by siblings Dick and Mac McDonald in San Bernardino, California. Their introduction of the "Speedee Service System" in 1948 established the principles of the modern fast-food restaurant. The present corporation dates its founding to the opening of a franchised restaurant by Ray Kroc, in Des Plaines, Illinois on April 15, 1955, the ninth McDonald's restaurant overall. Kroc later purchased the McDonald brothers' equity in the company and led its worldwide expansion.
With the successful expansion of McDonald's into many international markets, the company has become a symbol of globalization and the spread of the American way of life. Its prominence has also made it a frequent topic of public debates about obesity, corporate ethics and consumer responsibility.
Corporate overview