Description
This ppt covers topics like introduction to the company; their presence across the country;its reach, rank, traffic; and competitor analysis; its undisputed leadership; key challenges facing makemytrip, swot analysis of makemytrip.
Make MyTrip.com
Content
• Company Snapshot
• Organizational Structure • Business Segments • Geographical Coverage • Industry Analysis • Financial Metrics • Business Strategy & SWOT • News and Events • Opportunities for TATA • Appendix
2
Content
• Company Snapshot
• Organizational Structure • Business Segments • Geographical Coverage • Industry Analysis • Financial Metrics • Business Strategy & SWOT • News and Events • Opportunities for TATA • Appendix
3
Founded
Company Snapshot
Facts
2000 (Indian Operations in 2005) Gurgaon, Haryana, India Public (Listed at NASDAQ: MMYT)
MakeMyTrip reported better than expected F4Q12 results on both the top and bottom line
Headquarters Ownership Type
Brief Company Description
• MakeMyTrip is an Indian online travel agency • The travel services and products offered by MakeMYTrip.com are international and domestic airline tickets, Indian Railways tickets, domestic bus tickets, international and domestic hotel reservations, car rentals, international and domestic holiday packages, MICE (Meetings, Incentives, Conferencing, Exhibitions), visa services, B2B services, and more. http://www.makemytrip.com $ 196.599 m (FY 2012) ~ 1,300 50+ cities across India and 2 international offices in New York and San Francisco (in addition to several franchise locations)
Company Website Revenue Employee Strength Geographic Locations
MMT has launched dedicated websites for USA and UAE
Source: Company Website; Wikipedia; Reuters; Yahoo Finance; Company reports, Deutsche Bank
4
MMT at a Glance
Key Developments MakeMyTrip is using Ixigo.com to build technology platforms to launch new services to take advantage of the 4G spectrum rollout in India over the next two years.
The firm launched mobile apps for Android devices and iPhones and an upgraded mobile website for smartphones
With reducing commissions on air ticketing, the non-air segment offers higher margins and longterm growth for OTAs
Key Challenges
The biggest challenge is contracting domestic standalone hotel inventory, which is highly fragmented
With the existing competition in online travel space, we can surely see consolidation in the coming years.
Along with that, airline companies like SpiceJet, IndiGo and KingFisher in India are coming up with their own portal Rang7, which will affect OTA’s
Source: Secondary Research
5
Content
• Company Snapshot
• Organizational Structure • Business Segments • Geographical Coverage • Industry Analysis • Financial Metrics • Business Strategy & SWOT • News and Events • Opportunities for TATA • Appendix
6
Organizational Structure
Deep Kalra Founder and CEO
Keyur Joshi Co-Founder and Chief Commercial Officer Rajesh Magow Co-Founder and CFO and COO
Sanket Atal Chief Technolog y Officer
Mohit Gupta Chief Business Officer Holidays
Rajnish Kapur Chief Innovation and Customer Experienc e Officer
Amit Somani Chief Products Officer
Amit Saberwal Chief Business Officer – Internation al Markets
Anand Kandadai Senior VP – Outbound Tours
Purva Misra Senior VP - HR
Mohit Kabra Senior VP – Finance, Admin & Legal
Note: For detailed profile click here
Source: Company Website
7
Key IT Executives
Executive Name
Mukesh Singh Gurpreet S. Deputy Manager - IT
Designation
Location
Senior Vice President - Technology Development
Gurgaon, India
Gurgaon, India
Kunwar Asheesh Saxena
Director - Technology Development
Gurgaon, India
Source: LinkedIn
8
Content
• Company Snapshot
• Organizational Structure • Business Segments • Geographical Coverage • Industry Analysis • Financial Metrics • Business Strategy & SWOT • News and Events • Opportunities for TATA • Appendix
9
• Its all about travel…….
Business Segments (1/3)
International and Domestic Air Tickets, Holiday Packages and Hotels B2B and Affiliate Services Domestic Bus and Rail Tickets
Business Segment
MICE (Meetings, Incentives, Conferences & Exhibitions)
Private Car and Taxi Rentals
Source: Company Website
10
• Nurtured from the seed of a single great idea - to empower the traveller MakeMyTrip went on to pioneer the entire online travel industry in India
MakeMyTrip also stayed ahead of the curve by continually evolving its technology to meet the ever changing demands of the rapidly developing global travel market Founded in the year 2000
Business Modeling (2/3)
Created to empower the Indian traveller with instant booking and comprehensive choices
Aimed to offer a range of best-value products and services along with cutting-edge technology and dedicated round-the-clock customer support
MakeMyTrip followed its success in the US by launching its India operations in 2005 MakeMyTrip is the undisputed With the foresight to seize the opportunities in the domestic travel market, MakeMyTrip offered travellers the convenience of online travel bookings at rockonline bottom prices leader, with its share of With untiring innovation and determination, MakeMyTrip proactively began to the travel diversify its product offering, adding a variety of online and offline products and market services extending to more than Today, MakeMyTrip is much more than just a travel portal or a famous pioneering 50% of all brand - it is a one-stop-travel-shop that offers the broadest selection of travel online sales products and services in India
Source: Company Website
11
•
Business Imperatives (3/3)
77%
Air Ticket Booking (Domestic, Outbound and Inbound)
MakeMyTrip is the largest online travel portal in India based on gross bookings
20%
03%
Rail and car bookings
Hotel bookings and packaged tours
~2,000
Travel Agent Network
250+
Presence in India (cities)
~1.7m
Average visitors/month
Source: Company Website
~50%
Market Share in India
~4,000
Hotels Network
12
Content
• Company Snapshot
• Organizational Structure • Business Segments • Geographical Coverage • Industry Analysis • Financial Metrics • Business Strategy & SWOT • News and Events • Opportunities for TATA • Appendix
13
•
Geographical Coverage MMT Office Locations
Head Office
Gurgaon
PAN India coverage with more than 50 offices at different locations
Branch Offices
Ahmedabad Chandigarh Gangtok Jabalpur Mumbai Puducherry Amritsar Chennai Goa Jamnagar Madurai Pune Agra Cochin Guwahati Kolkatta Nagpur Rajkot Anand Coimbatore Gurgaon Kanpur Nasik Secunderabad Bangalore Delhi Hyderabad Lucknow Navi Mumbai Surat Bhopal Faridabad Indore Ludhiana Noida Tirupati
Trivendrum
Vadodra
Vishakhapatna m
Vijaywada
Vapi
Source: Company Website
14
Content
• Company Snapshot
• Organizational Structure • Business Segments • Geographical Coverage • Industry Analysis • Financial Metrics • Business Strategy & SWOT • News and Events • Opportunities for TATA • Appendix
15
• •
Key Industry Pointers
•
India was ranked the eleventh-most-attractive tourist destination in the Asia-Pacific region by the World Economic Forum in 2010 Contribution • In the year 2011, Indian travel industry is worth $22b of which the Online Travel Agency (OTA) space is approximately 32% which is $7b. • Travel and Tourism is the largest sector in India, contributing 6.23% to the national GDP, and representing 8.78% of the total country's employment Increasing numbers of travellers • The volume of tourists in the country grew from 466.8 million in 2006 to 710.6 million in 2010 • The above growth was at a compound annual growth rate (CAGR) of 11.03% during the review period (2007–2011). Just 6% market share separates rivals MakeMyTrip and Yatra in the leading travel websites in India The trend of booking trips online is expected to grow further in 2012, especially in emerging markets such as China, India and Brazil Gross bookings on the Asia Pacific online leisure/ unmanaged business travel market are expected to increase by slightly more than +30% in 2012 compared to 2010
Most Popular Travel Websites in India 2011
• •
Others 32%
Make My Trip 29%
•
Cleartrip 16%
Yatra 23%
Source: Secondary Research
16
Key Industry Challenges
Technology Acceptance
Personal Acceptance
The habit of buying an air ticket is mostly through a travel agent and booking a hotel room is done for majority of times through calling the hotel directly or by turning up in person
Low margins & high operating costs
Net revenue margins in Hotel business
The trend which was on a high since 2008 to 2010 is now expected to take a UTurn
Volatility in Aviation Industry
This volatility not only impacts the inventory and pricing of tickets and hotel rooms, but also hurt consumer sentiments while making a purchase
The internet availability, broadband penetration and the prevalence of online banking and credit/debit card is 16.0% very low in the country 12.0% 8.0% 4.0%
On Air Bookings the company gets 3% commission on gross fare with Rs 50 to Rs 100 as service fee from the customer
Net Revenue Margins
14.0% 13.8% 13.5% 13.0% 10.6% 8.9%
0.0%
FY08 FY09 FY10 FY11 FY12 FY13
We can probably offer solutions leveraging our reach in remote location and help spread awareness for technology based offerings from MMT
Source: Secondary Research
17
Key Growth Facts
•
Market share for OTA's in India 2010-2011
Others 10%
•
•
Cleartrip 18%
Make My Trip 48%
•
Yatra 24%
• •
Indian travel industry grew by 13% to reach $23b in 2011, as compared to 2010. The online business is expected to grow faster, at 28% to reach $7b in 2011 from $4b in 2010 The key drivers for this growth are considered to be: • Growth of internet • Growth in low-cost carriers • Secure payment mechanisms The Online Travel Industry operates in segments like • Ticket booking - Air & Non Air • Tele Reservation • Car Rentals • Tour Packages In the above, Air travel dominates the current online travel industry in India with 60%+ market share The share of online travel bookings currently stands at 30 per cent and is expected to rise exponentially as the internet penetration increases in the country
Source: Secondary Research
18
•
The Travel Boom
Key Industry Trends
The world's largest travel portal Expedia foresees 2012 as the year when India will become the fastest-growing travel market in Asia-Pacific • The volume of tourists in the country grew from 466.8m in 2006 to 710.6m in 2010, at 11.03% CAGR • OTAs are now looking for more offline counters leveraging on their brand value • The so called ‘No Frills Airlines’ has provided an opportunity for even average middle class to avail these services • The 2-3 star properties has made it cheaper for people to travel and stay, helping the OTA space grow at 30% • Online travel is the driving force in the e-commerce segment, with a global contribution of 70% of all e-commerce activities • Competition in online ticket booking is moving away from air to non-air segments • Online travel going mobile: changing e-travel to m-travel with Mobile penetration increasing considerable in the past few years and people are accessing the internet through their phones • Meta search engine is the latest innovation in online travel • India's strong economic forecast and positive business confidence will fuel growth in the travel intermediaries industry • Market growth would drive more mergers and acquisitions, and possible initial public offerings (IPO). • The Indian travel intermediaries industry is projected to grow from INR679.9b in 2012 to INR1,218.3b in 2016, at a CAGR of 15.7%
Emergence of Low Cost Airlines
Proliferation of Internet
Positive Economic Outlook
Source: Secondary Research
19
Content
• Company Snapshot
• Organizational Structure • Business Segments • Geographical Coverage • Industry Analysis • Financial Metrics • Business Strategy & SWOT • News and Events • Opportunities for TATA • Appendix
20
Revenue vs. Profit– Metrics Financial(2008-2012)
200 In $ million 150 Gross Revenue ($m) Gross Profit ($m)
124.72 68.55 38.33
16.5 24.99
Profit After Tax – (2008-2012)
196.59
(1/2)
25 15 In $ million
Profit After Tax ($m)
4.8 7.0
100
50 0
83.56
61.07 40.28
88.18
5
-5 2008 2009
-7.3 -18.9
2010
-6.2
2011
2012
-15 -25
2008
2009
2010
2011
2012
• • •
Air bookings take rates benefit from opaque fares in the period • Air bookings of $213mn were well above the estimated $184mn for 2012 • Net air revenue of $17.8mn, handily beat the $16.4mn estimate for the year Hotels and packages (H&P) segment outperforms on bookings • H&P gross bookings of $33.2mn came in well above the $26.9mn estimate in 2012 • Hotel net revenue of $3.2mn was in line with the estimate, despite higher gross bookings The company was able to take up there PAT from negative in 2008 to positive in 2011, which again saw improvement in 2012.
Source: Company reports - Deutsche Bank
21
Content
• Company Snapshot
• Organizational Structure • Business Segments • Geographical Coverage • Industry Analysis • Financial Metrics • Business Strategy & SWOT • News and Events • Opportunities for TATA • Appendix
22
Business Strategies (1/2)
1
Accelerate the mix shift from the lower margin air segment to the higher margin
Adding value to customers and stakeholders
3
2 4
Building a strong competitive position in fast growing market
Reducing the exposure to air ticket portfolio
Source: Company reports - Deutsche Bank; Secondary Research
23
Accelerate the mix shift from the lower margin Air segment to the higher margin – MMT believe that the company may be able to accelerate the mix towards higher margin Hotel and Packages business by adhering to certain aspects. They are:- (1) increased supply, (2) innovations on the payment side drawing more Indians to book online and, (3) conversion improvement from the Hotels internal feedback. MMT expect to benefit from the longer-term growth in the Indian travel market and the shift from offline to online bookings over time. The model continues to develop well on H&P revenues, where the company continues to add to supply and innovate on the user experience, which should lead to ongoing bookings and revenue growth in this higher margin segment Building a strong competitive position in fast growing market – As the company builds the hotel segment, it should ultimately lead to higher earnings power in the business in coming years. This would also help them build strong competitive position in a relatively fast growing emerging market by attracting different acquisition candidate for international OTAs seeking exposure to emerging markets. This would also help them maintain their buy rating on shares of MakeMyTrip, despite the challenging near-term environment.
Business Strategies 1 (2/2)
2
3
Adding value to customers and stakeholders – Every OTA player today is focusing on providing more value for the customer’s time and money. The focus this year for MakeMyTrip is to move beyond customer satisfaction and towards creating customer delight. Being ahead on the technology curve is what gives them an edge as it is very important to keep on upgrading and reinventing new processes to enhance customer experience. Same is true for the suppliers as well, as the company always strive to provide them with the best environment to showcase their products
Reducing the exposure to air ticket portfolio – MMT is continuously focusing on non-air products to increase their share of revenue. They are trying to reduce their exposure to the air ticketing portfolio and increasing other verticals such as hotels and holidays. The mix which is currently 75:25 was 80:20 in 2011 and is expected to become 50:50 by 2016
4
Source: Company reports - Deutsche Bank; Secondary Research
24
Mergers & Acquisitions
Ticketvala.com – Feb 2010 MMT has acquired strategic assets from Ticketvala including website, URL, technology platform agent network, and bus inventory. Ixigo.com – July 2011 MakeMyTrip bought a stake in Ixigo.com, an online travel search engine, for $4.8 million
Luxury Tours and Travel Pte Ltd – March 2011 MakeMyTrip acquired a majority stake in this Singapore-based agency that provides hotel reservations and tours, for $3.4 million
My Guest House Accommodations Pvt. Ltd – Nov 2011 MMT bought a 29% stake in Delhi-based company for $1 million.
Source: Secondary Research
25
SWOT Analysis
• Secure and trusted channel for facilitating payments
• One of the earliest market entrants and holds a significant brand name • Carry experience from the international business scenarios
• General Reluctance in customers to use internet for financial transactions like booking tickets online • Major business from Airlines tickets. Need to create a better mix of the revenue share
• Offers complete set of services related to the industry • Creating tailored holiday packages for the customers • Penetrate the offline market with more physical presence and create awareness for larger online transactions • Create m-commerce applications to attract more customers
Source: Secondary Research
26
• Present competitors having substantial market share • Newly emerging online booking portals with similar offerings • Shift is contracting domestic standalone hotel inventory
Content
• Company Snapshot
• Organizational Structure • Business Segments • Geographical Coverage • Industry Analysis • Financial Metrics • Business Strategy & SWOT • News and Events • Opportunities for TATA • Appendix
27
MakeMyTrip.com had the distinction of being News and Events the most visited travel website • According to comScore, the world's leading digital marketing intelligence and (1/2) measurement service, MakeMyTrip.com was the most visited travel website in
the period 2005-2009 and is still the leading in term of unique visitors. • It was also scored as the Number One travel website by JuxtConsult, a fully integrated market research company in India • MMT was also the Most Preferred Online Travel Agency by the Travel Biz Monitor Survey • MakeMyTrip.com has also emerged as the top seller among online and offline travel companies for all the major domestic and international airlines, as well as hotels
MMT - staying on top of technological developments
• MakeMyTrip.com provided customers with the facility of searching, booking and paying for their air tickets using their mobile phone. • This facility was also provided to non GPRS-enabled handsets • This eliminated the need for a computer or an internet connection and gave travellers the advantage of making their purchases from anywhere in the country, at any time.
Source: Superbrand India News; Economic Times
28
MakeMyTrip News andappoints Sanket Atal as chief Events technology officer • In June this year, MMT announced the appointment of Sanket Atal as the new (2/2) chief technology officer at to head the technology development and support
teams in the travel company • This would strengthen their focus on technology and Innovation to drive the next phase of our evolution • CEO mentioned that with technology as the natural enabler in their business to fuel innovation and achieve excellence in customer experience, it is very necessary to keep updating with the trends in technology
MakeMyTrip has launched mobile apps for Android devices and the iPhone
• Following the launch of the Blackberry app, these apps would marks a comprehensive mobile suite from MakeMyTrip that offers its services across all mobile devices, and is designed to make travel planning fast. • With these apps available to download, MMT becomes one of the top five most-downloaded travel apps in India • The app also provides alerts on updated flight schedules and allows users to share their itineraries on Facebook and Twitter • It also uses the device’s GPS capabilities to find the closest restaurants.
Source: Economic Times; The Hindu
29
Content
• Company Snapshot
• Organizational Structure • Business Segments • Geographical Coverage • Industry Analysis • Financial Metrics • Business Strategy & SWOT • News and Events • Opportunities for TATA • Appendix
30
Content
• Company Snapshot
• Organizational Structure • Business Segments • Geographical Coverage • Industry Analysis • Financial Metrics • Business Strategy & SWOT • News and Events • Opportunities for TATA • Appendix
31
Deep Kalra – Eco. Honors & MBA - CEO The pioneer of online travel in India, Deep Kalra founded MakeMyTrip in April, 2000. Drawing on his experience from his years at GE Capital, AMF Bowling Inc. and ABN AMRO Bank, under his stewardship, MakeMyTrip has become the largest online travel company, as well as the largest e-commerce business in India. Deep is a member of the Executive Council of NASSCOM and chairs the NASSCOM Internet Working Group. He is also a Charter Member of TiE (The Indus Entrepreneurs) and serves on the Board of TiE, New Delhi. Deep is also a member of CII's Tourism sub-committee and a regular speaker at numerous internet and travel conferences across the world. He currently serves as an independent Director for IndiaMart.com, a leading B2B website. Deep is also a founding member of "I am Gurgaon", an NGO focused on the improving the quality of life in Gurgaon
Executives Profile
(1/5)
Keyur Joshi – BSc & MBA – Co-Founder & Chief Commercial Officer Keyur Joshi is the Chief Commercial Officer of the company and is an integral part of the MakeMyTrip strategic thinktank. Along with being responsible for sales and business development, his portfolio includes establishing MakeMyTrip's presence in international markets including the US, Australia and Southeast Asia. With a strong online, offline, and alliances team, Keyur also provides direct oversight to all Marketing activities of the company. Also closely associated with the technological evolution of MakeMyTrip, Keyur has worked on MakeMyTrip's new-age engine for hotels' distribution in India. Keyur was also instrumental in jumpstarting the online travel market in India in 2005. Before founding MakeMyTrip, Keyur worked with Around the World Travel (now called JustFares.com), transitioning it into an online B2C travel company. He has also worked with Tata Motors, where he was involved in Market Research and Product Management..
<<back
Source: Company Website
32
Rajesh Magow – CA - Co-Founder & Chief Financial & Operating Officer Rajesh Magow is the Chief Financial and Operating Officer of the company. He is the chief financial spokesperson for MakeMyTrip and is responsible for the overall financial health, acquisitions, investor relations, securing of new funding and regulatory compliance. In his Chief Operating Officer role, he provides strategic and operational leadership to outsourced call center operations, all business support functions including Technology, Finance, Legal, Human Resources and strategic product unit divisions along with opportunities for cross-leverage and critical company investments. Rajesh drives the performance of the strategic plan of the company, with a key aspect being to coach and develop MakeMyTrip's senior management team and high-potentials. Rajesh currently serves as an Independent Director at FlipKart.com, India's equivalent of Amazon.com and a leading etailing company. He is a recipient of several awards including the Bloomberg Award for the Best CFO in India. Rajesh has over 19 years of functional expertise in the IT, ITES and Internet industries. Prior to MakeMyTrip, Rajesh worked with ebookers/Cendant (now Travelport) as CFO and Head of Financial Operations as well as being the Acting CEO of India operations for about a year. He has also worked with Aptech Limited, Quantum and Voltas in senior management positions.
Executives Profile
(2/5)
Sanket Atal – BSc, MS & MBA – Chief Technology Officer Sanket Atal is the company's Chief Technology Officer and is responsible for all aspects of Technology Development and Support. He is a seasoned technology leader with patents to his name and over 20 years of software development experience with Informix, Oracle and CA Technologies. He most recently worked at CATechnologies in Hyderabad as SVP & GM for the India Technology Center. Prior to this, he was heading product development at Oracle India with teams in Bangalore, Hyderabad and Noida. Sanket also helped establish Oracle's R&D center in Portland, Oregon.
<<back
Source: Company Website
33
Mohit Gupta – B.Tech & MBA – Chief Business Officer As the Chief Business Officer - Holidays, Mohit Gupta oversees the Holidays line of business, a key business focus area for MakeMyTrip. This involves expanding the company's foot-print through traditional channels such as retail and affiliate, as well as configuring new products through alliances and innovation to enhance access to popular destinations as open new destinations for Indian travellers. Mohit joined MakeMyTrip in 2008 as the Chief Marketing Officer and drove marketing initiatives for all segments of MakeMyTrip's hybrid business model. Under his stewardship, the company was recognized as a Super Brand in the Consumer Superbrands India 2009 list. With over 12 years of experience, Mohit has previously handled sales, online and field marketing, brand marketing and channel leadership assignments across many levels and geographies. Prior to MakeMyTrip, he served as VP Marketing at PepsiCo International for India Beverages where he was responsible for developing the 7UP brand franchise and the Lime Lemon category for Pepsico's South Asia Business Unit.
Executives Profile
(3/5)
Rajnish Kapur – B.Tech and BSc – Chief Innovation and Customer Experience Officer Rajnish is the Chief Innovation and Customer Experience Officer at MakeMyTrip and is responsible for all aspects of Customer Experience and Support, Outsourced Operations, Automation and Quality Assurance. With 21 years of professional experience, Rajnish has been at the forefront of the internet revolution and has vast experience in building solutions for the wired world. Prior to MakeMyTrip, he was responsible for the planning and the implementation of the strategies for growth of the Travel & Distribution practice and Solution Delivery at Kale Consultants Limited. He was also the CEO-cum-CTO of Cognosys, a company focused on travel technology, which he founded in 2000. He also co-founded eTravelIndia.com...
<<back
Source: Company Website
34
Amit Somani – B.Tech & MS – Chief Product Officer Amit Somani is the Chief Products Officer for MakeMyTrip, heading the online product portfolio along with User Experience and Content. Amit comes with over 17 years of experience and has worked with Google and IBM where he was Head for Mobile Products for Google for Asia-Pacific and Director for the Enterprise Search and Discovery business at IBM based out of San Jose, California. Amit has published several papers, holds seven patents and is the recipient of three IBM Outstanding Technical Achievement awards.
Executives Profile
(4/5)
Amit Saberwal – HM & PGDM – Chief Business Officer Amit Saberwal is the Chief Business Officer for International Markets at MakeMyTrip. His responsibilities include managing all aspects of the company's business development, customer experience and operations in overseas markets. Amit also leads the Hotels line of business across MakeMyTrip in all geographies. In the past seven years of being in the company, his previous assignments at MakeMyTrip have included managing the complete distribution of MakeMyTrip products through B2C and B2B channels across India, development of new business lines such as Holidays in India, Meetings & Incentives, Trade Fairs and setting up the Holidays' call center. Amit has over 20 years of experience in the Hospitality and Tourism industry and has previously worked as Director Sales and Marketing with The Park Hotels in Bangalore and New Delhi Anand Kandadai – BSc & PGDM – Senior VP Outbound Tours Anand Kandadai is the Senior Vice President of Outbound Tours for MakeMyTrip, where he has planned and implemented business strategies to drive revenues & profitability. With over 13 years of expertise in the travel industry across various functions, Anand brings to the company his enormous experience and sound business knowledge. Prior to MakeMyTrip, he worked with such travel companies as SOTC, Thomas Cook and Cox & Kings
<<back
Source: Company Website
35
Purva Mishra – Eco. Honors & MBA – Senior VP HR Purva Misra is the Senior Vice President - Human Resources at MakeMyTrip where she is responsible for business results through people. Her key focus areas include Strategic Hiring, Talent Management, Leadership Development, and driving MakeMyTrip's relentless efforts on being both a great place to work and contributor to community development. With over 15 years of both management consulting and operations experience, Purva was previously associated with Aon Hewitt as HR Director, Asia-Pacific and with Max Healthcare, as Director, Human Resources. Purva has managed HR across 10 countries in the Asia Pacific region, is a certified Executive Coach and has worked with diverse professional groups, including management consultants, global teams, technology specialists, doctors, and nurses. She also brings a background of mergers & acquisitions, change management, and international litigation
Executives Profile
(5/5)
Mohit Kabra – CA – Senior VP Finance, Legal & Admin Mohit Kabra is the Senior Vice President – Finance, Administration, Legal & Compliance at MakeMyTrip. In addition, he also oversees the Meetings, incentives, Conferences and Exhibitions (MICE) group, pan-India and develops our SME clients. With over 17 years of experience in the field, Mohit has previously worked with Kohler India as Director Finance and at PepsiCo India as Financial Controller. Other career assignments include various F&A portfolios at Seagrams, Colgate Palmolive, Nagarjuna Fertilizers and ITC.
<<back
Source: Company Website
36
Thank You
•
Visit: www.tatacommunications.com
37
doc_892943637.pptx
This ppt covers topics like introduction to the company; their presence across the country;its reach, rank, traffic; and competitor analysis; its undisputed leadership; key challenges facing makemytrip, swot analysis of makemytrip.
Make MyTrip.com
Content
• Company Snapshot
• Organizational Structure • Business Segments • Geographical Coverage • Industry Analysis • Financial Metrics • Business Strategy & SWOT • News and Events • Opportunities for TATA • Appendix
2
Content
• Company Snapshot
• Organizational Structure • Business Segments • Geographical Coverage • Industry Analysis • Financial Metrics • Business Strategy & SWOT • News and Events • Opportunities for TATA • Appendix
3
Founded
Company Snapshot
Facts
2000 (Indian Operations in 2005) Gurgaon, Haryana, India Public (Listed at NASDAQ: MMYT)
MakeMyTrip reported better than expected F4Q12 results on both the top and bottom line
Headquarters Ownership Type
Brief Company Description
• MakeMyTrip is an Indian online travel agency • The travel services and products offered by MakeMYTrip.com are international and domestic airline tickets, Indian Railways tickets, domestic bus tickets, international and domestic hotel reservations, car rentals, international and domestic holiday packages, MICE (Meetings, Incentives, Conferencing, Exhibitions), visa services, B2B services, and more. http://www.makemytrip.com $ 196.599 m (FY 2012) ~ 1,300 50+ cities across India and 2 international offices in New York and San Francisco (in addition to several franchise locations)
Company Website Revenue Employee Strength Geographic Locations
MMT has launched dedicated websites for USA and UAE
Source: Company Website; Wikipedia; Reuters; Yahoo Finance; Company reports, Deutsche Bank
4
MMT at a Glance
Key Developments MakeMyTrip is using Ixigo.com to build technology platforms to launch new services to take advantage of the 4G spectrum rollout in India over the next two years.
The firm launched mobile apps for Android devices and iPhones and an upgraded mobile website for smartphones
With reducing commissions on air ticketing, the non-air segment offers higher margins and longterm growth for OTAs
Key Challenges
The biggest challenge is contracting domestic standalone hotel inventory, which is highly fragmented
With the existing competition in online travel space, we can surely see consolidation in the coming years.
Along with that, airline companies like SpiceJet, IndiGo and KingFisher in India are coming up with their own portal Rang7, which will affect OTA’s
Source: Secondary Research
5
Content
• Company Snapshot
• Organizational Structure • Business Segments • Geographical Coverage • Industry Analysis • Financial Metrics • Business Strategy & SWOT • News and Events • Opportunities for TATA • Appendix
6
Organizational Structure
Deep Kalra Founder and CEO
Keyur Joshi Co-Founder and Chief Commercial Officer Rajesh Magow Co-Founder and CFO and COO
Sanket Atal Chief Technolog y Officer
Mohit Gupta Chief Business Officer Holidays
Rajnish Kapur Chief Innovation and Customer Experienc e Officer
Amit Somani Chief Products Officer
Amit Saberwal Chief Business Officer – Internation al Markets
Anand Kandadai Senior VP – Outbound Tours
Purva Misra Senior VP - HR
Mohit Kabra Senior VP – Finance, Admin & Legal
Note: For detailed profile click here
Source: Company Website
7
Key IT Executives
Executive Name
Mukesh Singh Gurpreet S. Deputy Manager - IT
Designation
Location
Senior Vice President - Technology Development
Gurgaon, India
Gurgaon, India
Kunwar Asheesh Saxena
Director - Technology Development
Gurgaon, India
Source: LinkedIn
8
Content
• Company Snapshot
• Organizational Structure • Business Segments • Geographical Coverage • Industry Analysis • Financial Metrics • Business Strategy & SWOT • News and Events • Opportunities for TATA • Appendix
9
• Its all about travel…….
Business Segments (1/3)
International and Domestic Air Tickets, Holiday Packages and Hotels B2B and Affiliate Services Domestic Bus and Rail Tickets
Business Segment
MICE (Meetings, Incentives, Conferences & Exhibitions)
Private Car and Taxi Rentals
Source: Company Website
10
• Nurtured from the seed of a single great idea - to empower the traveller MakeMyTrip went on to pioneer the entire online travel industry in India
MakeMyTrip also stayed ahead of the curve by continually evolving its technology to meet the ever changing demands of the rapidly developing global travel market Founded in the year 2000
Business Modeling (2/3)
Created to empower the Indian traveller with instant booking and comprehensive choices
Aimed to offer a range of best-value products and services along with cutting-edge technology and dedicated round-the-clock customer support
MakeMyTrip followed its success in the US by launching its India operations in 2005 MakeMyTrip is the undisputed With the foresight to seize the opportunities in the domestic travel market, MakeMyTrip offered travellers the convenience of online travel bookings at rockonline bottom prices leader, with its share of With untiring innovation and determination, MakeMyTrip proactively began to the travel diversify its product offering, adding a variety of online and offline products and market services extending to more than Today, MakeMyTrip is much more than just a travel portal or a famous pioneering 50% of all brand - it is a one-stop-travel-shop that offers the broadest selection of travel online sales products and services in India
Source: Company Website
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•
Business Imperatives (3/3)
77%
Air Ticket Booking (Domestic, Outbound and Inbound)
MakeMyTrip is the largest online travel portal in India based on gross bookings
20%
03%
Rail and car bookings
Hotel bookings and packaged tours
~2,000
Travel Agent Network
250+
Presence in India (cities)
~1.7m
Average visitors/month
Source: Company Website
~50%
Market Share in India
~4,000
Hotels Network
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Content
• Company Snapshot
• Organizational Structure • Business Segments • Geographical Coverage • Industry Analysis • Financial Metrics • Business Strategy & SWOT • News and Events • Opportunities for TATA • Appendix
13
•
Geographical Coverage MMT Office Locations
Head Office
Gurgaon
PAN India coverage with more than 50 offices at different locations
Branch Offices
Ahmedabad Chandigarh Gangtok Jabalpur Mumbai Puducherry Amritsar Chennai Goa Jamnagar Madurai Pune Agra Cochin Guwahati Kolkatta Nagpur Rajkot Anand Coimbatore Gurgaon Kanpur Nasik Secunderabad Bangalore Delhi Hyderabad Lucknow Navi Mumbai Surat Bhopal Faridabad Indore Ludhiana Noida Tirupati
Trivendrum
Vadodra
Vishakhapatna m
Vijaywada
Vapi
Source: Company Website
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Content
• Company Snapshot
• Organizational Structure • Business Segments • Geographical Coverage • Industry Analysis • Financial Metrics • Business Strategy & SWOT • News and Events • Opportunities for TATA • Appendix
15
• •
Key Industry Pointers
•
India was ranked the eleventh-most-attractive tourist destination in the Asia-Pacific region by the World Economic Forum in 2010 Contribution • In the year 2011, Indian travel industry is worth $22b of which the Online Travel Agency (OTA) space is approximately 32% which is $7b. • Travel and Tourism is the largest sector in India, contributing 6.23% to the national GDP, and representing 8.78% of the total country's employment Increasing numbers of travellers • The volume of tourists in the country grew from 466.8 million in 2006 to 710.6 million in 2010 • The above growth was at a compound annual growth rate (CAGR) of 11.03% during the review period (2007–2011). Just 6% market share separates rivals MakeMyTrip and Yatra in the leading travel websites in India The trend of booking trips online is expected to grow further in 2012, especially in emerging markets such as China, India and Brazil Gross bookings on the Asia Pacific online leisure/ unmanaged business travel market are expected to increase by slightly more than +30% in 2012 compared to 2010
Most Popular Travel Websites in India 2011
• •
Others 32%
Make My Trip 29%
•
Cleartrip 16%
Yatra 23%
Source: Secondary Research
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Key Industry Challenges
Technology Acceptance
Personal Acceptance
The habit of buying an air ticket is mostly through a travel agent and booking a hotel room is done for majority of times through calling the hotel directly or by turning up in person
Low margins & high operating costs
Net revenue margins in Hotel business
The trend which was on a high since 2008 to 2010 is now expected to take a UTurn
Volatility in Aviation Industry
This volatility not only impacts the inventory and pricing of tickets and hotel rooms, but also hurt consumer sentiments while making a purchase
The internet availability, broadband penetration and the prevalence of online banking and credit/debit card is 16.0% very low in the country 12.0% 8.0% 4.0%
On Air Bookings the company gets 3% commission on gross fare with Rs 50 to Rs 100 as service fee from the customer
Net Revenue Margins
14.0% 13.8% 13.5% 13.0% 10.6% 8.9%
0.0%
FY08 FY09 FY10 FY11 FY12 FY13
We can probably offer solutions leveraging our reach in remote location and help spread awareness for technology based offerings from MMT
Source: Secondary Research
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Key Growth Facts
•
Market share for OTA's in India 2010-2011
Others 10%
•
•
Cleartrip 18%
Make My Trip 48%
•
Yatra 24%
• •
Indian travel industry grew by 13% to reach $23b in 2011, as compared to 2010. The online business is expected to grow faster, at 28% to reach $7b in 2011 from $4b in 2010 The key drivers for this growth are considered to be: • Growth of internet • Growth in low-cost carriers • Secure payment mechanisms The Online Travel Industry operates in segments like • Ticket booking - Air & Non Air • Tele Reservation • Car Rentals • Tour Packages In the above, Air travel dominates the current online travel industry in India with 60%+ market share The share of online travel bookings currently stands at 30 per cent and is expected to rise exponentially as the internet penetration increases in the country
Source: Secondary Research
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•
The Travel Boom
Key Industry Trends
The world's largest travel portal Expedia foresees 2012 as the year when India will become the fastest-growing travel market in Asia-Pacific • The volume of tourists in the country grew from 466.8m in 2006 to 710.6m in 2010, at 11.03% CAGR • OTAs are now looking for more offline counters leveraging on their brand value • The so called ‘No Frills Airlines’ has provided an opportunity for even average middle class to avail these services • The 2-3 star properties has made it cheaper for people to travel and stay, helping the OTA space grow at 30% • Online travel is the driving force in the e-commerce segment, with a global contribution of 70% of all e-commerce activities • Competition in online ticket booking is moving away from air to non-air segments • Online travel going mobile: changing e-travel to m-travel with Mobile penetration increasing considerable in the past few years and people are accessing the internet through their phones • Meta search engine is the latest innovation in online travel • India's strong economic forecast and positive business confidence will fuel growth in the travel intermediaries industry • Market growth would drive more mergers and acquisitions, and possible initial public offerings (IPO). • The Indian travel intermediaries industry is projected to grow from INR679.9b in 2012 to INR1,218.3b in 2016, at a CAGR of 15.7%
Emergence of Low Cost Airlines
Proliferation of Internet
Positive Economic Outlook
Source: Secondary Research
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Content
• Company Snapshot
• Organizational Structure • Business Segments • Geographical Coverage • Industry Analysis • Financial Metrics • Business Strategy & SWOT • News and Events • Opportunities for TATA • Appendix
20
Revenue vs. Profit– Metrics Financial(2008-2012)
200 In $ million 150 Gross Revenue ($m) Gross Profit ($m)
124.72 68.55 38.33
16.5 24.99
Profit After Tax – (2008-2012)
196.59
(1/2)
25 15 In $ million
Profit After Tax ($m)
4.8 7.0
100
50 0
83.56
61.07 40.28
88.18
5
-5 2008 2009
-7.3 -18.9
2010
-6.2
2011
2012
-15 -25
2008
2009
2010
2011
2012
• • •
Air bookings take rates benefit from opaque fares in the period • Air bookings of $213mn were well above the estimated $184mn for 2012 • Net air revenue of $17.8mn, handily beat the $16.4mn estimate for the year Hotels and packages (H&P) segment outperforms on bookings • H&P gross bookings of $33.2mn came in well above the $26.9mn estimate in 2012 • Hotel net revenue of $3.2mn was in line with the estimate, despite higher gross bookings The company was able to take up there PAT from negative in 2008 to positive in 2011, which again saw improvement in 2012.
Source: Company reports - Deutsche Bank
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Content
• Company Snapshot
• Organizational Structure • Business Segments • Geographical Coverage • Industry Analysis • Financial Metrics • Business Strategy & SWOT • News and Events • Opportunities for TATA • Appendix
22
Business Strategies (1/2)
1
Accelerate the mix shift from the lower margin air segment to the higher margin
Adding value to customers and stakeholders
3
2 4
Building a strong competitive position in fast growing market
Reducing the exposure to air ticket portfolio
Source: Company reports - Deutsche Bank; Secondary Research
23
Accelerate the mix shift from the lower margin Air segment to the higher margin – MMT believe that the company may be able to accelerate the mix towards higher margin Hotel and Packages business by adhering to certain aspects. They are:- (1) increased supply, (2) innovations on the payment side drawing more Indians to book online and, (3) conversion improvement from the Hotels internal feedback. MMT expect to benefit from the longer-term growth in the Indian travel market and the shift from offline to online bookings over time. The model continues to develop well on H&P revenues, where the company continues to add to supply and innovate on the user experience, which should lead to ongoing bookings and revenue growth in this higher margin segment Building a strong competitive position in fast growing market – As the company builds the hotel segment, it should ultimately lead to higher earnings power in the business in coming years. This would also help them build strong competitive position in a relatively fast growing emerging market by attracting different acquisition candidate for international OTAs seeking exposure to emerging markets. This would also help them maintain their buy rating on shares of MakeMyTrip, despite the challenging near-term environment.
Business Strategies 1 (2/2)
2
3
Adding value to customers and stakeholders – Every OTA player today is focusing on providing more value for the customer’s time and money. The focus this year for MakeMyTrip is to move beyond customer satisfaction and towards creating customer delight. Being ahead on the technology curve is what gives them an edge as it is very important to keep on upgrading and reinventing new processes to enhance customer experience. Same is true for the suppliers as well, as the company always strive to provide them with the best environment to showcase their products
Reducing the exposure to air ticket portfolio – MMT is continuously focusing on non-air products to increase their share of revenue. They are trying to reduce their exposure to the air ticketing portfolio and increasing other verticals such as hotels and holidays. The mix which is currently 75:25 was 80:20 in 2011 and is expected to become 50:50 by 2016
4
Source: Company reports - Deutsche Bank; Secondary Research
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Mergers & Acquisitions
Ticketvala.com – Feb 2010 MMT has acquired strategic assets from Ticketvala including website, URL, technology platform agent network, and bus inventory. Ixigo.com – July 2011 MakeMyTrip bought a stake in Ixigo.com, an online travel search engine, for $4.8 million
Luxury Tours and Travel Pte Ltd – March 2011 MakeMyTrip acquired a majority stake in this Singapore-based agency that provides hotel reservations and tours, for $3.4 million
My Guest House Accommodations Pvt. Ltd – Nov 2011 MMT bought a 29% stake in Delhi-based company for $1 million.
Source: Secondary Research
25
SWOT Analysis
• Secure and trusted channel for facilitating payments
• One of the earliest market entrants and holds a significant brand name • Carry experience from the international business scenarios
• General Reluctance in customers to use internet for financial transactions like booking tickets online • Major business from Airlines tickets. Need to create a better mix of the revenue share
• Offers complete set of services related to the industry • Creating tailored holiday packages for the customers • Penetrate the offline market with more physical presence and create awareness for larger online transactions • Create m-commerce applications to attract more customers
Source: Secondary Research
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• Present competitors having substantial market share • Newly emerging online booking portals with similar offerings • Shift is contracting domestic standalone hotel inventory
Content
• Company Snapshot
• Organizational Structure • Business Segments • Geographical Coverage • Industry Analysis • Financial Metrics • Business Strategy & SWOT • News and Events • Opportunities for TATA • Appendix
27
MakeMyTrip.com had the distinction of being News and Events the most visited travel website • According to comScore, the world's leading digital marketing intelligence and (1/2) measurement service, MakeMyTrip.com was the most visited travel website in
the period 2005-2009 and is still the leading in term of unique visitors. • It was also scored as the Number One travel website by JuxtConsult, a fully integrated market research company in India • MMT was also the Most Preferred Online Travel Agency by the Travel Biz Monitor Survey • MakeMyTrip.com has also emerged as the top seller among online and offline travel companies for all the major domestic and international airlines, as well as hotels
MMT - staying on top of technological developments
• MakeMyTrip.com provided customers with the facility of searching, booking and paying for their air tickets using their mobile phone. • This facility was also provided to non GPRS-enabled handsets • This eliminated the need for a computer or an internet connection and gave travellers the advantage of making their purchases from anywhere in the country, at any time.
Source: Superbrand India News; Economic Times
28
MakeMyTrip News andappoints Sanket Atal as chief Events technology officer • In June this year, MMT announced the appointment of Sanket Atal as the new (2/2) chief technology officer at to head the technology development and support
teams in the travel company • This would strengthen their focus on technology and Innovation to drive the next phase of our evolution • CEO mentioned that with technology as the natural enabler in their business to fuel innovation and achieve excellence in customer experience, it is very necessary to keep updating with the trends in technology
MakeMyTrip has launched mobile apps for Android devices and the iPhone
• Following the launch of the Blackberry app, these apps would marks a comprehensive mobile suite from MakeMyTrip that offers its services across all mobile devices, and is designed to make travel planning fast. • With these apps available to download, MMT becomes one of the top five most-downloaded travel apps in India • The app also provides alerts on updated flight schedules and allows users to share their itineraries on Facebook and Twitter • It also uses the device’s GPS capabilities to find the closest restaurants.
Source: Economic Times; The Hindu
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Content
• Company Snapshot
• Organizational Structure • Business Segments • Geographical Coverage • Industry Analysis • Financial Metrics • Business Strategy & SWOT • News and Events • Opportunities for TATA • Appendix
30
Content
• Company Snapshot
• Organizational Structure • Business Segments • Geographical Coverage • Industry Analysis • Financial Metrics • Business Strategy & SWOT • News and Events • Opportunities for TATA • Appendix
31
Deep Kalra – Eco. Honors & MBA - CEO The pioneer of online travel in India, Deep Kalra founded MakeMyTrip in April, 2000. Drawing on his experience from his years at GE Capital, AMF Bowling Inc. and ABN AMRO Bank, under his stewardship, MakeMyTrip has become the largest online travel company, as well as the largest e-commerce business in India. Deep is a member of the Executive Council of NASSCOM and chairs the NASSCOM Internet Working Group. He is also a Charter Member of TiE (The Indus Entrepreneurs) and serves on the Board of TiE, New Delhi. Deep is also a member of CII's Tourism sub-committee and a regular speaker at numerous internet and travel conferences across the world. He currently serves as an independent Director for IndiaMart.com, a leading B2B website. Deep is also a founding member of "I am Gurgaon", an NGO focused on the improving the quality of life in Gurgaon
Executives Profile
(1/5)
Keyur Joshi – BSc & MBA – Co-Founder & Chief Commercial Officer Keyur Joshi is the Chief Commercial Officer of the company and is an integral part of the MakeMyTrip strategic thinktank. Along with being responsible for sales and business development, his portfolio includes establishing MakeMyTrip's presence in international markets including the US, Australia and Southeast Asia. With a strong online, offline, and alliances team, Keyur also provides direct oversight to all Marketing activities of the company. Also closely associated with the technological evolution of MakeMyTrip, Keyur has worked on MakeMyTrip's new-age engine for hotels' distribution in India. Keyur was also instrumental in jumpstarting the online travel market in India in 2005. Before founding MakeMyTrip, Keyur worked with Around the World Travel (now called JustFares.com), transitioning it into an online B2C travel company. He has also worked with Tata Motors, where he was involved in Market Research and Product Management..
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Source: Company Website
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Rajesh Magow – CA - Co-Founder & Chief Financial & Operating Officer Rajesh Magow is the Chief Financial and Operating Officer of the company. He is the chief financial spokesperson for MakeMyTrip and is responsible for the overall financial health, acquisitions, investor relations, securing of new funding and regulatory compliance. In his Chief Operating Officer role, he provides strategic and operational leadership to outsourced call center operations, all business support functions including Technology, Finance, Legal, Human Resources and strategic product unit divisions along with opportunities for cross-leverage and critical company investments. Rajesh drives the performance of the strategic plan of the company, with a key aspect being to coach and develop MakeMyTrip's senior management team and high-potentials. Rajesh currently serves as an Independent Director at FlipKart.com, India's equivalent of Amazon.com and a leading etailing company. He is a recipient of several awards including the Bloomberg Award for the Best CFO in India. Rajesh has over 19 years of functional expertise in the IT, ITES and Internet industries. Prior to MakeMyTrip, Rajesh worked with ebookers/Cendant (now Travelport) as CFO and Head of Financial Operations as well as being the Acting CEO of India operations for about a year. He has also worked with Aptech Limited, Quantum and Voltas in senior management positions.
Executives Profile
(2/5)
Sanket Atal – BSc, MS & MBA – Chief Technology Officer Sanket Atal is the company's Chief Technology Officer and is responsible for all aspects of Technology Development and Support. He is a seasoned technology leader with patents to his name and over 20 years of software development experience with Informix, Oracle and CA Technologies. He most recently worked at CATechnologies in Hyderabad as SVP & GM for the India Technology Center. Prior to this, he was heading product development at Oracle India with teams in Bangalore, Hyderabad and Noida. Sanket also helped establish Oracle's R&D center in Portland, Oregon.
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Source: Company Website
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Mohit Gupta – B.Tech & MBA – Chief Business Officer As the Chief Business Officer - Holidays, Mohit Gupta oversees the Holidays line of business, a key business focus area for MakeMyTrip. This involves expanding the company's foot-print through traditional channels such as retail and affiliate, as well as configuring new products through alliances and innovation to enhance access to popular destinations as open new destinations for Indian travellers. Mohit joined MakeMyTrip in 2008 as the Chief Marketing Officer and drove marketing initiatives for all segments of MakeMyTrip's hybrid business model. Under his stewardship, the company was recognized as a Super Brand in the Consumer Superbrands India 2009 list. With over 12 years of experience, Mohit has previously handled sales, online and field marketing, brand marketing and channel leadership assignments across many levels and geographies. Prior to MakeMyTrip, he served as VP Marketing at PepsiCo International for India Beverages where he was responsible for developing the 7UP brand franchise and the Lime Lemon category for Pepsico's South Asia Business Unit.
Executives Profile
(3/5)
Rajnish Kapur – B.Tech and BSc – Chief Innovation and Customer Experience Officer Rajnish is the Chief Innovation and Customer Experience Officer at MakeMyTrip and is responsible for all aspects of Customer Experience and Support, Outsourced Operations, Automation and Quality Assurance. With 21 years of professional experience, Rajnish has been at the forefront of the internet revolution and has vast experience in building solutions for the wired world. Prior to MakeMyTrip, he was responsible for the planning and the implementation of the strategies for growth of the Travel & Distribution practice and Solution Delivery at Kale Consultants Limited. He was also the CEO-cum-CTO of Cognosys, a company focused on travel technology, which he founded in 2000. He also co-founded eTravelIndia.com...
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Source: Company Website
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Amit Somani – B.Tech & MS – Chief Product Officer Amit Somani is the Chief Products Officer for MakeMyTrip, heading the online product portfolio along with User Experience and Content. Amit comes with over 17 years of experience and has worked with Google and IBM where he was Head for Mobile Products for Google for Asia-Pacific and Director for the Enterprise Search and Discovery business at IBM based out of San Jose, California. Amit has published several papers, holds seven patents and is the recipient of three IBM Outstanding Technical Achievement awards.
Executives Profile
(4/5)
Amit Saberwal – HM & PGDM – Chief Business Officer Amit Saberwal is the Chief Business Officer for International Markets at MakeMyTrip. His responsibilities include managing all aspects of the company's business development, customer experience and operations in overseas markets. Amit also leads the Hotels line of business across MakeMyTrip in all geographies. In the past seven years of being in the company, his previous assignments at MakeMyTrip have included managing the complete distribution of MakeMyTrip products through B2C and B2B channels across India, development of new business lines such as Holidays in India, Meetings & Incentives, Trade Fairs and setting up the Holidays' call center. Amit has over 20 years of experience in the Hospitality and Tourism industry and has previously worked as Director Sales and Marketing with The Park Hotels in Bangalore and New Delhi Anand Kandadai – BSc & PGDM – Senior VP Outbound Tours Anand Kandadai is the Senior Vice President of Outbound Tours for MakeMyTrip, where he has planned and implemented business strategies to drive revenues & profitability. With over 13 years of expertise in the travel industry across various functions, Anand brings to the company his enormous experience and sound business knowledge. Prior to MakeMyTrip, he worked with such travel companies as SOTC, Thomas Cook and Cox & Kings
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Source: Company Website
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Purva Mishra – Eco. Honors & MBA – Senior VP HR Purva Misra is the Senior Vice President - Human Resources at MakeMyTrip where she is responsible for business results through people. Her key focus areas include Strategic Hiring, Talent Management, Leadership Development, and driving MakeMyTrip's relentless efforts on being both a great place to work and contributor to community development. With over 15 years of both management consulting and operations experience, Purva was previously associated with Aon Hewitt as HR Director, Asia-Pacific and with Max Healthcare, as Director, Human Resources. Purva has managed HR across 10 countries in the Asia Pacific region, is a certified Executive Coach and has worked with diverse professional groups, including management consultants, global teams, technology specialists, doctors, and nurses. She also brings a background of mergers & acquisitions, change management, and international litigation
Executives Profile
(5/5)
Mohit Kabra – CA – Senior VP Finance, Legal & Admin Mohit Kabra is the Senior Vice President – Finance, Administration, Legal & Compliance at MakeMyTrip. In addition, he also oversees the Meetings, incentives, Conferences and Exhibitions (MICE) group, pan-India and develops our SME clients. With over 17 years of experience in the field, Mohit has previously worked with Kohler India as Director Finance and at PepsiCo India as Financial Controller. Other career assignments include various F&A portfolios at Seagrams, Colgate Palmolive, Nagarjuna Fertilizers and ITC.
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Source: Company Website
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