vikram chawla
Vikram Chawla
In THE 5 TH SEM ...RURAL MARKETING... WE WERE GIVEN A PROJECT ON THE LAUNCH OF A PRODUCT IN THE RURAL MARKETS..
WE HAD DESIGNED ALL THE MARKETING MIX..I.E PRODUCT, PRICE ,PROMOTION, PLACE..AND ALSO COVERED OTHER MARKETING FEATURES...
SIMILARLY WE THOUGHT THAT FOR THE PRODUCTS TV ADVERTISEMENT THE LOCAL CABLE OPERATORS WOULD BE FAR MORE POPULAR THAN THE OTHER CHANNELS...SO THE ADVERTISEMENT SHOULD BE IN ACCORDANCE WITH THE RURAL SCENARIO...THAT CAN BE VIEWED ON A CABLE TV:
FOLLOWING IS THE LINK TO ADVERTISEMENT THAT WE HAD MADE FOR THE PROJECT...
YouTube - tea launch in rural
WE HAD DESIGNED ALL THE MARKETING MIX..I.E PRODUCT, PRICE ,PROMOTION, PLACE..AND ALSO COVERED OTHER MARKETING FEATURES...
SIMILARLY WE THOUGHT THAT FOR THE PRODUCTS TV ADVERTISEMENT THE LOCAL CABLE OPERATORS WOULD BE FAR MORE POPULAR THAN THE OTHER CHANNELS...SO THE ADVERTISEMENT SHOULD BE IN ACCORDANCE WITH THE RURAL SCENARIO...THAT CAN BE VIEWED ON A CABLE TV:
FOLLOWING IS THE LINK TO ADVERTISEMENT THAT WE HAD MADE FOR THE PROJECT...
YouTube - tea launch in rural