Description
In this brief explanation in regard to iris use case new ventures mexico communicate value.
www.iris.thegiin.org | IRIS USE CASE 1
IRIS USE CASE New Ventures México
IRIS USE CASE
New Ventures México:
COMMUNICATE VALUE AND STRENGTHEN BUSINESS STRATEGY WITH IRIS
New Ventures México (NVM) launched in 2000 as a partnership between World
Resources Institute and Fondo Mexicano para la Conservación de la Naturaleza. It
is now an independent organization that helps mission-driven small and medium
enterprises (SMEs) scale their impact and provide opportunities to expand their
business. NVM is Mexico’s main social and environmental business accelerator,
complementing its support to entrepreneurs with activities that help grow the
country’s ecosystem around sustainable business.
NVM realized that teaching SMEs about standardized impact metrics and data
reporting would help them manage business growth, attract investors, and capitalize
on new market opportunities. As a result, it made impact measurement a core
component of its accelerator program. It added IRIS metrics into the program
application, curriculum, and marketing tools for participants’ pitches to investors.
NVM helps companies use IRIS-aligned data to inform their business strategy and
efectively communicate their impact and value to potential investors.
IRIS USER AT A GLANCE: NEW VENTURES MÉXICO
USER TYPE
Business Accelerator: Capacity Builder
TARGET GEOGRAPHY
Mexico
TARGET STAGE OF ACCELERATOR
PROGRAM
Growth Stage
SECTOR ACTIVITIES OF ACCELERATOR
PROGRAM COMPANIES
• Agriculture
• Artisanal
• Education
• Energy
• Environment
• Financial Services
• Health
• Housing Development
• Information & Communication Technologies
• Infrastructure/Facilities Development
• Supply Chain Services
• Technical Assistance Services
• Tourism
• Water
www.iris.thegiin.org | IRIS USE CASE 2
IRIS USE CASE New Ventures México
IRIS USER AT A GLANCE: NEW VENTURES MÉXICO
IMPACT OBJECTIVES OF ACCELERATOR
PROGRAM COMPANIES
Environmental
• Biodiversity conservation
• Energy and fuel efciency
• Natural resources conservation
• Pollution prevention & waste management
• Sustainable energy
• Sustainable land use
• Water resources management
Social
• Access to clean water
• Access to energy
• Access to ?nancial services
• Access to education
• Access to information
• Afordable housing
• Agricultural productivity
• Capacity-building
• Community development
• Disease-speci?c prevention and mitigation
• Employment generation
• Equality and empowerment
• Health improvement
• Income/productivity growth
What Works
u Make impact measurement a fundamental part of business support
In 2008, NVM realized that impact investors, a target source of capital for SMEs in its accelerator
program, were increasingly interested in viewing data on companies’ social and environmental
performance. However, NVM also knew from experience that many companies did not know how to
credibly measure, track, and communicate their impact.
In response to this need, it used IRIS to develop a new impact measurement focus that would enhance
its capacity-building program in three main ways:
1. Efectively identify SMEs that would bene?t from its program
2. Train entrepreneurs to track and improve their impact and business strategy using IRIS
3. Provide information on company performance in a standardized and credible way for
potential investors.
NVM’s use of IRIS and its holistic focus on impact management as a fundamental part of business
management provides value to participating companies, serving its core goals as a capacity builder.
u Set clear expectations around impact data reporting
Prior to developing an impact measurement practice, NVM asked SMEs for impact data in their
applications and after they completed the program. To measure its own performance supporting SMEs,
NVM tracked three basic measures: the number of SMEs in its program, jobs created and preserved
by the SMEs, and the amount of investment it facilitated. However, NVM found it difcult to compare
diverse applicants using these general metrics, and most companies did not respond to its post-program
data requests because there was not an obvious business bene?t or incentive to do so.
IRIS Use Cases highlight key
features of efective impact
measurement programs
and metrics frameworks
implemented by IRIS users.
Impact measurement
programs are the processes
and activities that an
organization adopts in order
to manage progress
toward desired social and
environmental objectives.
These activities include
determining what to measure,
collecting and analyzing the
related information, and
using the results in decision-
making and reporting.
Metrics frameworks are the
structures developed by an
organization to classify how
the performance metrics
are used within their impact
measurement program.
www.iris.thegiin.org | IRIS USE CASE 3
IRIS USE CASE New Ventures México
To address these challenges, NVM made impact measurement a central part of its accelerator
program. It set expectations upfront that data reporting would be required for company participation
and would be requested on an ongoing basis during, rather than after, the program. NVM now uses
the standardized, well-de?ned IRIS metrics in its application process to more efectively compare
applicants’ impact performance, helping admit companies that can most gain from its business
development services. By doing so it also gets baseline data for admitted companies that can be
compared with their future performance. While gaining impact reporting skills, companies continue to
report their performance to NVM during the accelerator training using the IRIS metrics identi?ed for
their particular sector or impact objective. For details on NVM’s metrics framework, see the end of
this document.
NEW VENTURES MÉXICO’S IMPACT MEASUREMENT PROGRAM
NUMBER OF METRICS TRACKED
• 58 IRIS metrics
COST OF IMPACT MEASUREMENT PROGRAM
The impact measurement program is part of NVM’s business accelerator program’s operating
costs and is not broken out into a separate line item. Activities that contribute to these operating
costs include staf time for application reviews and ongoing data collection, development of
materials such as impact report templates and teaching notes, and data system maintenance.
DATA MANAGEMENT SYSTEM
NVM uses Salesforce to manage its data.
IMPACT MEASUREMENT PRACTICE STAFFING
All of NVM’s business accelerator staf works with impact information and helps evaluate
portfolio companies. They work as a team to check results.
u Measure what matters: Use IRIS to inform strategy
During the accelerator program, participating SMEs learn how to de?ne the scope of their operational
and product impact, set goals and targets for performance, and then identify and select appropriate
IRIS metrics that help them measure progress towards those goals. NVM chose IRIS because it is
harmonized with other sector-speci?c metrics, making it easy for participants to reference a common,
credible metrics source despite their diverse impact objectives. The companies are able to choose
relevant metrics from the IRIS metrics library to manage business performance and use data to
efectively communicate their impact to investors.
SMEs learn how IRIS-aligned data can inform their business strategy by identifying risks, areas for
improvement, operational efciencies, and business opportunities. For example, companies learn how
IRIS metrics can help them monitor water use in water-constrained regions, or how data can show that
their energy monitoring device helps save more energy and thus more money than a competitor’s
device. Participants have said that the accelerator training gives them a road map to better manage
their businesses and their impact potential.
www.iris.thegiin.org | IRIS USE CASE 4
IRIS USE CASE New Ventures México
u Communicate organizational performance using IRIS
In addition to teaching SMEs how to use performance data to manage business operations, NVM
also shows them how to use impact data in their marketing to impact investors and other stakeholders.
Rather than relying on mission statements or anecdotes alone, SMEs, with help from NVM, create
three-page impact reports highlighting their IRIS-aligned ?nancial and impact performance data (see
the end of this document for a sample impact report). The companies use these to communicate
with current and prospective investors at NVM-sponsored Investor Forums, or pitch sessions. The
IRIS-based reports enable the SMEs to credibly communicate their positive impact alongside ?nancial
returns to investors.
In 2013, NVM plans to help participant companies get their impact rated by the Global Impact Investing
Rating System (GIIRS). GIIRS, which leverages IRIS to generate ratings, enables companies to provide
IRIS-aligned data to funds like Adobe Capital, a GIIRS Pioneer Fund that considers NVM companies
for its pipeline.
ENHANCE IMPACT MEASUREMENT
WORKSHOP TRAINING
PILOT IRIS-BASED APPLICATION AND TRAINING MATERIALS FOR SMEs
YEAR 1
• Realized that impact investors
were increasingly interested
in viewing social and
environmental performance
data
• Created IRIS-based materials to
help entrepreneurs understand
and measure their impact
• Piloted impact measurement
training in accelerator program
YEAR 3
• Re?ned impact measurement
workshop with additional impact
measurement and reporting
services to help entrepreneurs
measure their impact
NVM’S IMPACT MEASUREMENT
PROGRAM IMPLEMENTATION TIMELINE
YEAR 2
• Aligned entrepreneur
application and assessment
processes with IRIS
• Designed and implemented
impact measurement workshop
based on the earlier materials
“New Ventures México’s
IRIS-based impact
measurement training helped
us to communicate our impact
to impact investors to receive
investment to scale.”
Francesco Piazzesi
Échale a tu Casa
founder
www.iris.thegiin.org | IRIS USE CASE 5
IRIS USE CASE New Ventures México
Bene?ts
The NVM impact report template says, “The use of IRIS indicators in impact measurement adds
value to individual environmental and social small and growing businesses, helping these companies
communicate with impact investors, improve operations, and market impact to other important
stakeholders.” For NVM, a focus on standardized impact measurement helps it evaluate and manage
its program’s efectiveness while creating a quality pipeline of investable organizations. For NVM’s
program participants, the IRIS-based program enables them to use impact data to manage business
performance and improve impact reporting quality, communicating their social, environmental, and
?nancial value in a language impact investors understand.
The following pages detail the metrics framework used by NVM.
There is also a sample impact report.
RELATED LINKS
View New Ventures México’s
Registry page >
Browse the IRIS metrics
library online >
www.iris.thegiin.org | IRIS USE CASE 6
IRIS USE CASE New Ventures México
METRICS SET IRIS ID METRIC INCLUDED IN APPLICATION
INCLUDED IN WORKSHOP
TRAINING MATERIALS
ORGANIZATIONAL
INFORMATION
OD5828
Name of Organization
P P
OD2999
Legal Structure
P P
OD7796
Organization Web Address
P
P
OD3520
Year Founded
P
P
OD6855
Location of Organization's Headquarters P P
OD6306
Operating Model P P
OD7481
Sector Activities P
IMPACT OBJECTIVES
OD2735
Mission Statement P P
OD6247
Social Impact Objectives P P
OD4108
Environmental Impact Objectives P P
PRODUCT
DESCRIPTION
PD5752
Target Bene?ciary/ Demographic P
PD4587
Product Lifetime P
PD2756
Certi?cations P
PD7899
Product/Service Description P
PRODUCT IMPACT
PI1263
Units/Volume Sold P
PI2019
Units/Volume Purchased from Supplier Organizations P
PI7923
Units/Volume Purchased from Supplier Individuals P
PI9566
Supplier Organizations P
PI6385
Supplier Organizations: Local P
PI9495
Supplier Organizations: SME P
PI1728
Supplier Organizations: Female P
PI9261
Supplier Organizations: Minorities/Previously
Excluded
P
PI5350
Supplier Individuals P
PI2566
Supplier Individuals: Rural P
PI6179
Supplier Individuals: Urban P
PI9991
Supplier Individuals: Smallholder P
PI1568
Producer Price Premium P
PI4060
Client Individuals P
PI9652
Client Organizations P
PI8325
High Conservation Value Forests Preserved P
PI7623
Energy Savings P
New Ventures México’s Metrics Framework
Below is a table of NVM’s IRIS metrics use. The table notes the metrics included in NVM’s
business accelerator application and those covered in NVM’s workshop training materials.
www.iris.thegiin.org | IRIS USE CASE 7
IRIS USE CASE New Ventures México
METRICS SET IRIS ID METRIC INCLUDED IN APPLICATION
INCLUDED IN WORKSHOP
TRAINING MATERIALS
PRODUCT IMPACT
(CONTINUED)
PI2884
Water Savings P
PI9468
Water Produced P
PI2822
Client Individuals Provided New Access P
PI2073
Hazardous Waste Avoided P
PI8177
Non-hazardous Waste Avoided P
PI8706
Energy Produced P
PI6912
Sustainable Cultivated Land Area - Direct P
PI6796
Sustainable Cultivated Land Area - Indirect P
PI1775
Sales P
FINANCIAL
PERFORMANCE
FP5958
Earned Revenue P P
FP8293
New Investment Capital P P
FP1657
EBITDA P
OPERATIONAL
IMPACT
OI3160
Full-time Employees P P
OI8251
Full-time Employees: Managers P
OI5887
Full-time Wages P
OI6069
Full-time Wages: Management P
OI8864
Part-time Employees P P
OI9948
Part-time Wages P
OI9028
Temporary Employees P P
OI4202
Temporary Employee Wages P
OI1075
Board of Directors P P
OI1254
Environmental Management System P
OI8825
Energy Purchased P
OI4112
Greenhouse Gas Emissions: Direct P
OI9604
Greenhouse Gas Emissions: Indirect P
OI1697
Water Use P
OI9412
Wastewater Treatment P
NVM METRICS FRAMEWORK (CONTINUED)
www.iris.thegiin.org | IRIS USE CASE 8
IRIS USE CASE New Ventures México
Sample New Ventures México Impact Report
IMPACT REPORT 2012
VIDRIOS MARTE, S.A. DE C.V.
COUNTRY: Mexico
SECTOR: Manufacturing
INTENT: Energy & Fuel Efciency
FOUNDED: 1980
WEBSITE: www.vidriosmarte.com
PROFILE
Vidrios Marte manufactures and sells insulated glass. Buildings, both residential and commercial, account for
20%–40% of global energy consumption. Insulated glass gives buildings better thermal insulation, reducing the
heating and cooling load and reducing building energy consumption. By manufacturing
and selling insulated glass, Vidrios Marte is expanding the green buildings movement in Mexico.
FINANCIAL PERFORMANCE
2012 SALES REVENUE ........................................................................................................................................ $13,846,153.84
BENEFICIAL BUSINESS MODEL
INSULATED GLASS SOLD IN 2012 ................................................................................................................... 298,873m
2
EMPLOYEES
EMPLOYMENT SUPPORTED IN 2012 ............................................................................................................. 207 FULL TIME JOBS
AVERAGE YEARLY WAGES IN 2012 ................................................................................................................. $6,003.00
ENVIRONMENTAL OPERATIONAL PERFORMANCE
EMPLOYMENT SUPPORTED IN 2012 ............................................................................................................. 207 FULL TIME JOBS
GHG EMISSIONS IN 2012
i
................................................................................................................................. 2,631.55 TONNES CO2e
ii
FRESHWATER WITHDRAWN/DISPOSED IN 2012 ........................................................................................ 1,913.08 LITERS
i
This is a sampling of the environmental metrics tracked by Vidrios Marte. Through its unique glass manufacturing process, Vidrios
aims to reduce the environmental footprint of its operations. To understand reductions, Vidrios tracks metrics like GHG Emissions in
2012 (IRIS OI11479) and Freshwater Withdrawn/Disposed in 2012 (IRIS OI7860) on an annual basis as a way to gauge performance year-over-
year. Tracking environmental metrics is a management tool for Vidrios.
i i
From purchased electricity (2,122,340 kWh), shipping in trucks (8,175 tonnes, 178,815 km), and business travel by car (19,200 km, assumed gasoline
and made between 2005–present).
9
IRIS USE CASE New Ventures México
www.iris.thegiin.org | IRIS USE CASE
This IRIS use case is a publication of the Global Impact
Investing Network (GIIN®). Members of the GIIN team who
contributed to its writing are Sarah Gelfand, Kelly McCarthy,
Melody Meyer, and Min Pease. They thank Daphne Salinas
of New Ventures México, Hugo Hernandez of Vidrios
Marte, and Francesco Piazzesi of Échale a tu Casa for their
perspectives.
IRIS is an initiative of the Global Impact Investing Network
(GIIN®), a nonpro?t organization dedicated to increasing
the scale and efectiveness of impact investing. Impact
investments are investments made into companies,
organizations, and funds with the intention to generate
measurable social and environmental impact alongside a
?nancial return. They can be made in both emerging and
developed markets, and target a range of returns from below
market to market rate, depending upon the circumstances.
The GIIN builds critical infrastructure and supports
activities, education, and research that help accelerate the
development of a coherent impact investing industry.
For more information, please visit www.thegiin.org.
© 2013 Global Impact Investing Network
doc_668236076.pdf
In this brief explanation in regard to iris use case new ventures mexico communicate value.
www.iris.thegiin.org | IRIS USE CASE 1
IRIS USE CASE New Ventures México
IRIS USE CASE
New Ventures México:
COMMUNICATE VALUE AND STRENGTHEN BUSINESS STRATEGY WITH IRIS
New Ventures México (NVM) launched in 2000 as a partnership between World
Resources Institute and Fondo Mexicano para la Conservación de la Naturaleza. It
is now an independent organization that helps mission-driven small and medium
enterprises (SMEs) scale their impact and provide opportunities to expand their
business. NVM is Mexico’s main social and environmental business accelerator,
complementing its support to entrepreneurs with activities that help grow the
country’s ecosystem around sustainable business.
NVM realized that teaching SMEs about standardized impact metrics and data
reporting would help them manage business growth, attract investors, and capitalize
on new market opportunities. As a result, it made impact measurement a core
component of its accelerator program. It added IRIS metrics into the program
application, curriculum, and marketing tools for participants’ pitches to investors.
NVM helps companies use IRIS-aligned data to inform their business strategy and
efectively communicate their impact and value to potential investors.
IRIS USER AT A GLANCE: NEW VENTURES MÉXICO
USER TYPE
Business Accelerator: Capacity Builder
TARGET GEOGRAPHY
Mexico
TARGET STAGE OF ACCELERATOR
PROGRAM
Growth Stage
SECTOR ACTIVITIES OF ACCELERATOR
PROGRAM COMPANIES
• Agriculture
• Artisanal
• Education
• Energy
• Environment
• Financial Services
• Health
• Housing Development
• Information & Communication Technologies
• Infrastructure/Facilities Development
• Supply Chain Services
• Technical Assistance Services
• Tourism
• Water
www.iris.thegiin.org | IRIS USE CASE 2
IRIS USE CASE New Ventures México
IRIS USER AT A GLANCE: NEW VENTURES MÉXICO
IMPACT OBJECTIVES OF ACCELERATOR
PROGRAM COMPANIES
Environmental
• Biodiversity conservation
• Energy and fuel efciency
• Natural resources conservation
• Pollution prevention & waste management
• Sustainable energy
• Sustainable land use
• Water resources management
Social
• Access to clean water
• Access to energy
• Access to ?nancial services
• Access to education
• Access to information
• Afordable housing
• Agricultural productivity
• Capacity-building
• Community development
• Disease-speci?c prevention and mitigation
• Employment generation
• Equality and empowerment
• Health improvement
• Income/productivity growth
What Works
u Make impact measurement a fundamental part of business support
In 2008, NVM realized that impact investors, a target source of capital for SMEs in its accelerator
program, were increasingly interested in viewing data on companies’ social and environmental
performance. However, NVM also knew from experience that many companies did not know how to
credibly measure, track, and communicate their impact.
In response to this need, it used IRIS to develop a new impact measurement focus that would enhance
its capacity-building program in three main ways:
1. Efectively identify SMEs that would bene?t from its program
2. Train entrepreneurs to track and improve their impact and business strategy using IRIS
3. Provide information on company performance in a standardized and credible way for
potential investors.
NVM’s use of IRIS and its holistic focus on impact management as a fundamental part of business
management provides value to participating companies, serving its core goals as a capacity builder.
u Set clear expectations around impact data reporting
Prior to developing an impact measurement practice, NVM asked SMEs for impact data in their
applications and after they completed the program. To measure its own performance supporting SMEs,
NVM tracked three basic measures: the number of SMEs in its program, jobs created and preserved
by the SMEs, and the amount of investment it facilitated. However, NVM found it difcult to compare
diverse applicants using these general metrics, and most companies did not respond to its post-program
data requests because there was not an obvious business bene?t or incentive to do so.
IRIS Use Cases highlight key
features of efective impact
measurement programs
and metrics frameworks
implemented by IRIS users.
Impact measurement
programs are the processes
and activities that an
organization adopts in order
to manage progress
toward desired social and
environmental objectives.
These activities include
determining what to measure,
collecting and analyzing the
related information, and
using the results in decision-
making and reporting.
Metrics frameworks are the
structures developed by an
organization to classify how
the performance metrics
are used within their impact
measurement program.
www.iris.thegiin.org | IRIS USE CASE 3
IRIS USE CASE New Ventures México
To address these challenges, NVM made impact measurement a central part of its accelerator
program. It set expectations upfront that data reporting would be required for company participation
and would be requested on an ongoing basis during, rather than after, the program. NVM now uses
the standardized, well-de?ned IRIS metrics in its application process to more efectively compare
applicants’ impact performance, helping admit companies that can most gain from its business
development services. By doing so it also gets baseline data for admitted companies that can be
compared with their future performance. While gaining impact reporting skills, companies continue to
report their performance to NVM during the accelerator training using the IRIS metrics identi?ed for
their particular sector or impact objective. For details on NVM’s metrics framework, see the end of
this document.
NEW VENTURES MÉXICO’S IMPACT MEASUREMENT PROGRAM
NUMBER OF METRICS TRACKED
• 58 IRIS metrics
COST OF IMPACT MEASUREMENT PROGRAM
The impact measurement program is part of NVM’s business accelerator program’s operating
costs and is not broken out into a separate line item. Activities that contribute to these operating
costs include staf time for application reviews and ongoing data collection, development of
materials such as impact report templates and teaching notes, and data system maintenance.
DATA MANAGEMENT SYSTEM
NVM uses Salesforce to manage its data.
IMPACT MEASUREMENT PRACTICE STAFFING
All of NVM’s business accelerator staf works with impact information and helps evaluate
portfolio companies. They work as a team to check results.
u Measure what matters: Use IRIS to inform strategy
During the accelerator program, participating SMEs learn how to de?ne the scope of their operational
and product impact, set goals and targets for performance, and then identify and select appropriate
IRIS metrics that help them measure progress towards those goals. NVM chose IRIS because it is
harmonized with other sector-speci?c metrics, making it easy for participants to reference a common,
credible metrics source despite their diverse impact objectives. The companies are able to choose
relevant metrics from the IRIS metrics library to manage business performance and use data to
efectively communicate their impact to investors.
SMEs learn how IRIS-aligned data can inform their business strategy by identifying risks, areas for
improvement, operational efciencies, and business opportunities. For example, companies learn how
IRIS metrics can help them monitor water use in water-constrained regions, or how data can show that
their energy monitoring device helps save more energy and thus more money than a competitor’s
device. Participants have said that the accelerator training gives them a road map to better manage
their businesses and their impact potential.
www.iris.thegiin.org | IRIS USE CASE 4
IRIS USE CASE New Ventures México
u Communicate organizational performance using IRIS
In addition to teaching SMEs how to use performance data to manage business operations, NVM
also shows them how to use impact data in their marketing to impact investors and other stakeholders.
Rather than relying on mission statements or anecdotes alone, SMEs, with help from NVM, create
three-page impact reports highlighting their IRIS-aligned ?nancial and impact performance data (see
the end of this document for a sample impact report). The companies use these to communicate
with current and prospective investors at NVM-sponsored Investor Forums, or pitch sessions. The
IRIS-based reports enable the SMEs to credibly communicate their positive impact alongside ?nancial
returns to investors.
In 2013, NVM plans to help participant companies get their impact rated by the Global Impact Investing
Rating System (GIIRS). GIIRS, which leverages IRIS to generate ratings, enables companies to provide
IRIS-aligned data to funds like Adobe Capital, a GIIRS Pioneer Fund that considers NVM companies
for its pipeline.
ENHANCE IMPACT MEASUREMENT
WORKSHOP TRAINING
PILOT IRIS-BASED APPLICATION AND TRAINING MATERIALS FOR SMEs
YEAR 1
• Realized that impact investors
were increasingly interested
in viewing social and
environmental performance
data
• Created IRIS-based materials to
help entrepreneurs understand
and measure their impact
• Piloted impact measurement
training in accelerator program
YEAR 3
• Re?ned impact measurement
workshop with additional impact
measurement and reporting
services to help entrepreneurs
measure their impact
NVM’S IMPACT MEASUREMENT
PROGRAM IMPLEMENTATION TIMELINE
YEAR 2
• Aligned entrepreneur
application and assessment
processes with IRIS
• Designed and implemented
impact measurement workshop
based on the earlier materials
“New Ventures México’s
IRIS-based impact
measurement training helped
us to communicate our impact
to impact investors to receive
investment to scale.”
Francesco Piazzesi
Échale a tu Casa
founder
www.iris.thegiin.org | IRIS USE CASE 5
IRIS USE CASE New Ventures México
Bene?ts
The NVM impact report template says, “The use of IRIS indicators in impact measurement adds
value to individual environmental and social small and growing businesses, helping these companies
communicate with impact investors, improve operations, and market impact to other important
stakeholders.” For NVM, a focus on standardized impact measurement helps it evaluate and manage
its program’s efectiveness while creating a quality pipeline of investable organizations. For NVM’s
program participants, the IRIS-based program enables them to use impact data to manage business
performance and improve impact reporting quality, communicating their social, environmental, and
?nancial value in a language impact investors understand.
The following pages detail the metrics framework used by NVM.
There is also a sample impact report.
RELATED LINKS
View New Ventures México’s
Registry page >
Browse the IRIS metrics
library online >
www.iris.thegiin.org | IRIS USE CASE 6
IRIS USE CASE New Ventures México
METRICS SET IRIS ID METRIC INCLUDED IN APPLICATION
INCLUDED IN WORKSHOP
TRAINING MATERIALS
ORGANIZATIONAL
INFORMATION
OD5828
Name of Organization
P P
OD2999
Legal Structure
P P
OD7796
Organization Web Address
P
P
OD3520
Year Founded
P
P
OD6855
Location of Organization's Headquarters P P
OD6306
Operating Model P P
OD7481
Sector Activities P
IMPACT OBJECTIVES
OD2735
Mission Statement P P
OD6247
Social Impact Objectives P P
OD4108
Environmental Impact Objectives P P
PRODUCT
DESCRIPTION
PD5752
Target Bene?ciary/ Demographic P
PD4587
Product Lifetime P
PD2756
Certi?cations P
PD7899
Product/Service Description P
PRODUCT IMPACT
PI1263
Units/Volume Sold P
PI2019
Units/Volume Purchased from Supplier Organizations P
PI7923
Units/Volume Purchased from Supplier Individuals P
PI9566
Supplier Organizations P
PI6385
Supplier Organizations: Local P
PI9495
Supplier Organizations: SME P
PI1728
Supplier Organizations: Female P
PI9261
Supplier Organizations: Minorities/Previously
Excluded
P
PI5350
Supplier Individuals P
PI2566
Supplier Individuals: Rural P
PI6179
Supplier Individuals: Urban P
PI9991
Supplier Individuals: Smallholder P
PI1568
Producer Price Premium P
PI4060
Client Individuals P
PI9652
Client Organizations P
PI8325
High Conservation Value Forests Preserved P
PI7623
Energy Savings P
New Ventures México’s Metrics Framework
Below is a table of NVM’s IRIS metrics use. The table notes the metrics included in NVM’s
business accelerator application and those covered in NVM’s workshop training materials.
www.iris.thegiin.org | IRIS USE CASE 7
IRIS USE CASE New Ventures México
METRICS SET IRIS ID METRIC INCLUDED IN APPLICATION
INCLUDED IN WORKSHOP
TRAINING MATERIALS
PRODUCT IMPACT
(CONTINUED)
PI2884
Water Savings P
PI9468
Water Produced P
PI2822
Client Individuals Provided New Access P
PI2073
Hazardous Waste Avoided P
PI8177
Non-hazardous Waste Avoided P
PI8706
Energy Produced P
PI6912
Sustainable Cultivated Land Area - Direct P
PI6796
Sustainable Cultivated Land Area - Indirect P
PI1775
Sales P
FINANCIAL
PERFORMANCE
FP5958
Earned Revenue P P
FP8293
New Investment Capital P P
FP1657
EBITDA P
OPERATIONAL
IMPACT
OI3160
Full-time Employees P P
OI8251
Full-time Employees: Managers P
OI5887
Full-time Wages P
OI6069
Full-time Wages: Management P
OI8864
Part-time Employees P P
OI9948
Part-time Wages P
OI9028
Temporary Employees P P
OI4202
Temporary Employee Wages P
OI1075
Board of Directors P P
OI1254
Environmental Management System P
OI8825
Energy Purchased P
OI4112
Greenhouse Gas Emissions: Direct P
OI9604
Greenhouse Gas Emissions: Indirect P
OI1697
Water Use P
OI9412
Wastewater Treatment P
NVM METRICS FRAMEWORK (CONTINUED)
www.iris.thegiin.org | IRIS USE CASE 8
IRIS USE CASE New Ventures México
Sample New Ventures México Impact Report
IMPACT REPORT 2012
VIDRIOS MARTE, S.A. DE C.V.
COUNTRY: Mexico
SECTOR: Manufacturing
INTENT: Energy & Fuel Efciency
FOUNDED: 1980
WEBSITE: www.vidriosmarte.com
PROFILE
Vidrios Marte manufactures and sells insulated glass. Buildings, both residential and commercial, account for
20%–40% of global energy consumption. Insulated glass gives buildings better thermal insulation, reducing the
heating and cooling load and reducing building energy consumption. By manufacturing
and selling insulated glass, Vidrios Marte is expanding the green buildings movement in Mexico.
FINANCIAL PERFORMANCE
2012 SALES REVENUE ........................................................................................................................................ $13,846,153.84
BENEFICIAL BUSINESS MODEL
INSULATED GLASS SOLD IN 2012 ................................................................................................................... 298,873m
2
EMPLOYEES
EMPLOYMENT SUPPORTED IN 2012 ............................................................................................................. 207 FULL TIME JOBS
AVERAGE YEARLY WAGES IN 2012 ................................................................................................................. $6,003.00
ENVIRONMENTAL OPERATIONAL PERFORMANCE
EMPLOYMENT SUPPORTED IN 2012 ............................................................................................................. 207 FULL TIME JOBS
GHG EMISSIONS IN 2012
i
................................................................................................................................. 2,631.55 TONNES CO2e
ii
FRESHWATER WITHDRAWN/DISPOSED IN 2012 ........................................................................................ 1,913.08 LITERS
i
This is a sampling of the environmental metrics tracked by Vidrios Marte. Through its unique glass manufacturing process, Vidrios
aims to reduce the environmental footprint of its operations. To understand reductions, Vidrios tracks metrics like GHG Emissions in
2012 (IRIS OI11479) and Freshwater Withdrawn/Disposed in 2012 (IRIS OI7860) on an annual basis as a way to gauge performance year-over-
year. Tracking environmental metrics is a management tool for Vidrios.
i i
From purchased electricity (2,122,340 kWh), shipping in trucks (8,175 tonnes, 178,815 km), and business travel by car (19,200 km, assumed gasoline
and made between 2005–present).
9
IRIS USE CASE New Ventures México
www.iris.thegiin.org | IRIS USE CASE
This IRIS use case is a publication of the Global Impact
Investing Network (GIIN®). Members of the GIIN team who
contributed to its writing are Sarah Gelfand, Kelly McCarthy,
Melody Meyer, and Min Pease. They thank Daphne Salinas
of New Ventures México, Hugo Hernandez of Vidrios
Marte, and Francesco Piazzesi of Échale a tu Casa for their
perspectives.
IRIS is an initiative of the Global Impact Investing Network
(GIIN®), a nonpro?t organization dedicated to increasing
the scale and efectiveness of impact investing. Impact
investments are investments made into companies,
organizations, and funds with the intention to generate
measurable social and environmental impact alongside a
?nancial return. They can be made in both emerging and
developed markets, and target a range of returns from below
market to market rate, depending upon the circumstances.
The GIIN builds critical infrastructure and supports
activities, education, and research that help accelerate the
development of a coherent impact investing industry.
For more information, please visit www.thegiin.org.
© 2013 Global Impact Investing Network
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