Description
The PPT describes about Intrapreneurship.
Intrapreneurship
Meaning
• Doing your own things; on one’s own terms. • Strong belief in own talents, desire to create, want responsibility, strong desire for selfexpression, more freedom.
Why do companies encourage Intrapreneurship?
•Else they become obsolete [noninnovative]. •They lose talented people.
Why people stay as Intrapreneur [and not Entrepreneur].
•Security •More potential resources.
Advantages
For Company • Retention of knowledge – worker. • Revenue generation through Innovation • Reflection [motivation] for other Employees. For Employee • Business Plan Development • Incubation Service • Mentorship. • Infra- structure. • Reduced Risk • Fulfillment of Selfactualization needs
Intrapreneurial Environment
• • • • • • • • • • • • Organization operates on frontier of technology. New ideas encouraged. Trial and error encouraged. Failures allowed. No opportunity parameters. Resources available and accessible. Multidiscipline teamwork approach. Long-term horizon. Volunteer programme. Appropriate reward system. Sponsors and champions available. Support of top management.
Stages in Intrapreneurial Team Development
• • • • Solo phase. Network phase. Bootleg phase. Formal team phase.
Problem of Intrapreneurship
•Performance. •Long-term commitment. •Lack of freedom in decision-making. •Constrained environment.
Ten Commandments of Intrapreneurship (Timothy D. Schelhardt – “Small Business: David in Goliath”)
– Do any job needed to make your project work, regardless of your job description. – Share credit wisely. – Remember, it is easier to ask for forgiveness than permission. – Come to work each day willing to be fired. – Ask for advice before asking for resources.
Ten Commandments of Intrapreneurship (Timothy D. Schelhardt – “Small Business: David in Goliath”)
– Follow your intuition about people; build a team of the best. – Build a quiet coalition for your idea; early publicity triggers the corporate immune system. – Never bet on a race unless you are running in it. – Be true to your goals, but realistic about ways to achieve them. – Honour your sponsors.
Profile of an Intrapreneur
• • • • • • • Primary motives: Independence, ability to advance Time Orientation: Self Imposed Activity: Direct Involvement (more than delegation) Risk: Moderate Risk Factor Status: Unconcerned Failures and Mistakes: Hide from view until ready Decisions: Get others to agree to help achieve the dreams
Profile of an Intrapreneur
• Serves whom: Self, customers and sponsors • Family History: Entrepreneurial, Small Business or Professional • Relationship with others: Transaction within hierarchy
The biggest difference between intrapreneurship and entrepreneurship is that the former has lower risk and lower return -True or False?
Company’s Environment Audit
– – – – – Self Selection: Does the company encourage selfappointed Intrapreneurs? No hand-offs: Does the company provide ways for intrapreneurs to stay with their enterprises? The doers decide: Can people do the job in their own way without always seeking permission? Corporate Slack: are there quick and informal ways to gain access to resources for new ideas? Ending the home-run philosophy – can the company manage many small and experimental products & businesses?
Company’s Environment Audit
– – – – – Tolerance of risk, failures and mistakes: Is risk taking encouraged? Patient money: Can the company stick with the experiment through several false starts? Freedom from Turfiness: Are people more concerned with new ideas or defending their turf? Cross-functional teams: Is it easy to form autonomous teams? Multiple Options: Are people free to use the resources of other divisions and outside vendors?
•
Weigh the Gains Vs. Costs – Short-term & Long-term.
Art Fry – Inventor- Post- its
Scanning the environment of the company 3M
Art Fry – Inventor, & Innovator
?3M research scientist Dr. Spence Silver first developed the technology in 1968- a case of innovative serendipity. ?Art Fry’s necessity was a marker that would adhere to his hymnal page.
Necessity is the mother of invention
Overcoming Obstacles
?Biggest barrier to overcome was finding an adhesive that allowed one to stick and remove – without causing damage. ?Made use of the freedom he had – in the form of Dr. Silver’s adhesive. ?Getting to work on equipments from other departments. ?Passion to succeed & belief in himself – working five 8-hour shifts continuously.
Passion & Determination
?Was turned down by machinery suppliers – either they turned him down or they failed.
?3M’s opinion – 6months & a small fortune. ?Art built a crude version of the machine in his basement – OVERNIGHT !!!!! ?Productivity Advantage – the “18,000%” productivity booster.
Failures are stepping stone to success
Yet some more problems……………..
?Negative feedback during market research. ?People could not imagine the product since it they had never seen anything like it before.
Overcoming…………….
?Sample Distribution in different formats including tapes, labels and little yellow note pads. ?Discovered in this process that people used note pads MORE than even – CELLOPHANE TAPE !!!!!
?3M began selling post-its in 4 cities.
?Skeptics became champions for this cause.
Art Fry – the INTRAPRENEUR – What did he have in him?????
?Made use of corporate funds and proprietary corporate technology, existing plants, manufacturing facilities and marketing channels.
?Strong, loyal sponsorship from the organization & superiors. ?Grit and perseverance in face of failure. ?Faith in himself & strong sense of end-user.
Intrapreneurs have to be pretty hardheaded, thick skinned and let others take credit, whilst just concentrating on getting the idea to happen.
doc_365053495.ppt
The PPT describes about Intrapreneurship.
Intrapreneurship
Meaning
• Doing your own things; on one’s own terms. • Strong belief in own talents, desire to create, want responsibility, strong desire for selfexpression, more freedom.
Why do companies encourage Intrapreneurship?
•Else they become obsolete [noninnovative]. •They lose talented people.
Why people stay as Intrapreneur [and not Entrepreneur].
•Security •More potential resources.
Advantages
For Company • Retention of knowledge – worker. • Revenue generation through Innovation • Reflection [motivation] for other Employees. For Employee • Business Plan Development • Incubation Service • Mentorship. • Infra- structure. • Reduced Risk • Fulfillment of Selfactualization needs
Intrapreneurial Environment
• • • • • • • • • • • • Organization operates on frontier of technology. New ideas encouraged. Trial and error encouraged. Failures allowed. No opportunity parameters. Resources available and accessible. Multidiscipline teamwork approach. Long-term horizon. Volunteer programme. Appropriate reward system. Sponsors and champions available. Support of top management.
Stages in Intrapreneurial Team Development
• • • • Solo phase. Network phase. Bootleg phase. Formal team phase.
Problem of Intrapreneurship
•Performance. •Long-term commitment. •Lack of freedom in decision-making. •Constrained environment.
Ten Commandments of Intrapreneurship (Timothy D. Schelhardt – “Small Business: David in Goliath”)
– Do any job needed to make your project work, regardless of your job description. – Share credit wisely. – Remember, it is easier to ask for forgiveness than permission. – Come to work each day willing to be fired. – Ask for advice before asking for resources.
Ten Commandments of Intrapreneurship (Timothy D. Schelhardt – “Small Business: David in Goliath”)
– Follow your intuition about people; build a team of the best. – Build a quiet coalition for your idea; early publicity triggers the corporate immune system. – Never bet on a race unless you are running in it. – Be true to your goals, but realistic about ways to achieve them. – Honour your sponsors.
Profile of an Intrapreneur
• • • • • • • Primary motives: Independence, ability to advance Time Orientation: Self Imposed Activity: Direct Involvement (more than delegation) Risk: Moderate Risk Factor Status: Unconcerned Failures and Mistakes: Hide from view until ready Decisions: Get others to agree to help achieve the dreams
Profile of an Intrapreneur
• Serves whom: Self, customers and sponsors • Family History: Entrepreneurial, Small Business or Professional • Relationship with others: Transaction within hierarchy
The biggest difference between intrapreneurship and entrepreneurship is that the former has lower risk and lower return -True or False?
Company’s Environment Audit
– – – – – Self Selection: Does the company encourage selfappointed Intrapreneurs? No hand-offs: Does the company provide ways for intrapreneurs to stay with their enterprises? The doers decide: Can people do the job in their own way without always seeking permission? Corporate Slack: are there quick and informal ways to gain access to resources for new ideas? Ending the home-run philosophy – can the company manage many small and experimental products & businesses?
Company’s Environment Audit
– – – – – Tolerance of risk, failures and mistakes: Is risk taking encouraged? Patient money: Can the company stick with the experiment through several false starts? Freedom from Turfiness: Are people more concerned with new ideas or defending their turf? Cross-functional teams: Is it easy to form autonomous teams? Multiple Options: Are people free to use the resources of other divisions and outside vendors?
•
Weigh the Gains Vs. Costs – Short-term & Long-term.
Art Fry – Inventor- Post- its
Scanning the environment of the company 3M
Art Fry – Inventor, & Innovator
?3M research scientist Dr. Spence Silver first developed the technology in 1968- a case of innovative serendipity. ?Art Fry’s necessity was a marker that would adhere to his hymnal page.
Necessity is the mother of invention
Overcoming Obstacles
?Biggest barrier to overcome was finding an adhesive that allowed one to stick and remove – without causing damage. ?Made use of the freedom he had – in the form of Dr. Silver’s adhesive. ?Getting to work on equipments from other departments. ?Passion to succeed & belief in himself – working five 8-hour shifts continuously.
Passion & Determination
?Was turned down by machinery suppliers – either they turned him down or they failed.
?3M’s opinion – 6months & a small fortune. ?Art built a crude version of the machine in his basement – OVERNIGHT !!!!! ?Productivity Advantage – the “18,000%” productivity booster.
Failures are stepping stone to success
Yet some more problems……………..
?Negative feedback during market research. ?People could not imagine the product since it they had never seen anything like it before.
Overcoming…………….
?Sample Distribution in different formats including tapes, labels and little yellow note pads. ?Discovered in this process that people used note pads MORE than even – CELLOPHANE TAPE !!!!!
?3M began selling post-its in 4 cities.
?Skeptics became champions for this cause.
Art Fry – the INTRAPRENEUR – What did he have in him?????
?Made use of corporate funds and proprietary corporate technology, existing plants, manufacturing facilities and marketing channels.
?Strong, loyal sponsorship from the organization & superiors. ?Grit and perseverance in face of failure. ?Faith in himself & strong sense of end-user.
Intrapreneurs have to be pretty hardheaded, thick skinned and let others take credit, whilst just concentrating on getting the idea to happen.
doc_365053495.ppt