When a company’s growth begins to dwindle, boardroom meetings grow strained and the finger pointing starts. Executives cry out, "We need a new strategy! We need to hire better people! Our culture is to blame!" The founder, if he or she is still around, sadly states, "We have more people, resources, and money than ever. But now we are so big we can’t even get out of our own way!". "Intrapreneurs! What we need are Intrapreneurs!". Intrapreneurs are "Inside Entrepreneurs" who will follow their founder’s example. The Intrapreneur, he or she promises, will buck the corporate malaise, risk his or her career to get things done and, is willing to "do the right thing to serve the customer".
Intrapreneurship is the act of behaving like an entrepreneur, except within a larger organization. The word Intrapreneur can be defined as, "A person within a large corporation who takes direct responsibility for turning an idea into a profitable finished product through assertive risk-taking and innovation". Intrapreneurship is now known as the practice of a corporate management style that integrates risk-taking and innovation approaches, as well as the reward and motivational techniques, that are more traditionally thought of as being the province of entrepreneurship. In simple words, Intrapreneur is an employee of an organizations who undertakes doing something new, focusing on innovation and creativity, and transforms an idea into a profitable venture, while operating within the organizational environment. Thus, intrapreneurs are entrepreneurs who follow the goal of the organization. Intrapreneurship is an example of motivation through job design, either formally or informally. Intrapreneurs embody the same characteristics as the Entrepreneur, conviction, passion, and drive. The more the Intrapreneur expresses himself, the more the company is forced to confront its own effectiveness. If the company is supportive, the Intrapreneur succeeds. When the organization is not, the Intrapreneur usually fails or leaves to start a new company. Every effective worker has Intrapreneurial traits that may or may not culminate in an Entrepreneurial life.
An example of Intrapreneurship could be 3M, who encouraged many projects within the company. They give certain freedom to employees to create their own projects, and they even give them funds to use for these projects. Besides 3M, Intel also has a tradition of implementing intrapreneurship. Google is also known to be intrapreneur friendly, allowing their employees to spend up to 20% of their time to pursue projects of their choice. Google's Gmail, Docs and Google+ are all the results of Intrapreneurship.
Intrapreneurship is the act of behaving like an entrepreneur, except within a larger organization. The word Intrapreneur can be defined as, "A person within a large corporation who takes direct responsibility for turning an idea into a profitable finished product through assertive risk-taking and innovation". Intrapreneurship is now known as the practice of a corporate management style that integrates risk-taking and innovation approaches, as well as the reward and motivational techniques, that are more traditionally thought of as being the province of entrepreneurship. In simple words, Intrapreneur is an employee of an organizations who undertakes doing something new, focusing on innovation and creativity, and transforms an idea into a profitable venture, while operating within the organizational environment. Thus, intrapreneurs are entrepreneurs who follow the goal of the organization. Intrapreneurship is an example of motivation through job design, either formally or informally. Intrapreneurs embody the same characteristics as the Entrepreneur, conviction, passion, and drive. The more the Intrapreneur expresses himself, the more the company is forced to confront its own effectiveness. If the company is supportive, the Intrapreneur succeeds. When the organization is not, the Intrapreneur usually fails or leaves to start a new company. Every effective worker has Intrapreneurial traits that may or may not culminate in an Entrepreneurial life.
An example of Intrapreneurship could be 3M, who encouraged many projects within the company. They give certain freedom to employees to create their own projects, and they even give them funds to use for these projects. Besides 3M, Intel also has a tradition of implementing intrapreneurship. Google is also known to be intrapreneur friendly, allowing their employees to spend up to 20% of their time to pursue projects of their choice. Google's Gmail, Docs and Google+ are all the results of Intrapreneurship.