Indian School of Business Management and Administration. CASE STUDY ANSWER SHEETS. BMS.MBA

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Indian School of Business Management and Administration. CASE STUDY ANSWER SHEETS. BMS.MBA.EMBA.DMS. ARAVIND 9901366442.doc

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WE PROVIDE CASE STUDY ANSWERS
ASSIGNMENT SOLUTIONS
PROJECT REPORTS AND THESIS
aravind.banakar@!ai".#$!
Business Environment
Q1. Discuss how the environment acts does as a stimulant to business. Analyze why business often
does little for the preservation of physical environment despite the fact that it is significant for
business activity.
Q2. Explain the relevance of ecological issues to business environment
Q. !hat do you understand by "usiness #ocial $esponsibility % " # $ &. 'ow this can be used to
improve the "usiness Environment
Q(. Explain how the business in an organization can be regulated with regard to the )rganization*s
"asic )b+ectives
Q,. Describe in detail the different role played by the -overnment towards enriching the business
Environment.
Q.. /n the "usiness Environment context0 explain how the 1olitical and legal Environment of
business plays a vital role. 2ustify by bringing in suitable examples
Q3. Evaluate the advantages and disadvantages of 4D/. !hat is your opinion on the role of 4D/ in
the $etail #ector5 2ustify your views with /ndia67s experience in this sector.
Q8. -ive any three critical elements of economic environment of "usiness
Business Management
Q1. Explain the rise of management as a profession
Q2. 9ordination is the orderly arrangement of group;
Q. -ive principles of )rganization
Q(. Discuss <anagement thought
Q,. Explain Development
Q.. -ive stages of current state of management theory
Q3. mpare administration versus management
Q8. Discuss <anagement as art or science
Business Planning & Policy
Q1. Define business policy. !hat re the features of business policy5
Q2. !hat is the significance of business policy course5
Q. !hat are the phases in the development of strategic management5
Q(. 'ow has strategic management changed in 21st century5
Q,. Explain financial analysis as techni=ue of internal analysis
Q.. 'ow to identify :ritical succes factors in industry5
Q3. !hat are the steps in #!)> analysis5
Q8. Explain >)!# <atrix.
Human Resource Mgmt
Q1.Define '$<5 explain.
Q2. #tate the ?ature and #cope of '$<5
Q. Explain the )b+ective and 4unction of '$<5
Q(. !hat are '$ 1olicies and what are its purposes5
Q,. Discus the evolution of '$<5
Q.. Explain the nature of #trategic '$<5
Q3. Explain the model of strategic '$<5
Q8. #tate the scope of -lobal '$<5
International Business
Q1. !hat is meant by >echnology5 !hat is its influence on business5 %1@ marAs&
Q2. !hat are the functions of !>)5 %1@ marAs&
Q. !hat is international business environment5 %1@ marAs&
Q(. 'ow do differences in culture affect in international business5 %1@ marAs&
Q,. !rite a detailed note on foreign direct investment %1@ marAs&
Q.. !hat is agricultural B village industry facility in special focus initiatives5 %1@ marAs&
Q3. !hat is cost B freight %:4$&5 %1@ marAs&
Q8. !hat is DDC5
Supply chain management
1. !rite a note on Artificial /ntelligence.
2. Discuss Decision support systems.
. !hat is price differentiation.
(. Discuss adaptability.
,. Discuss lead time reduction.
.. -ive methods of coping with the bullwhip effect.
3. !hat are the types of contracts.
8. Discuss simulation models and optimization techni=ues
Marketing Mgmt
Q1. !hat is /mportance of <arAeting as a sub+ect of study5 %1@ marAs&
Q2. #tate and explain the contents of a <arAeting plan5 %1@ marAs&
Q. -ive the :lassification of 1roducts and state 1roduct Dine Decisions5 %1@ marAs&
Q(. what are important factors while Deciding 1rices5 %1@ marAs&
Q,. what are the steps involved in designing effective <arAeting :hannel5 %1@ marAs&
Q.. !hat is <arAeting mmunication5 %1@ marAs&
Q3. !hat are 1rinciples of Designing a <arAeting )rganization5 %1@ marAs&
Q8. !hat is <arAeting /nformation #ystem and <arAeting $esearch5
Quantitative Techniques
Q1. Differentiate the following with respect to x. 1. %x2E&F%xE1& 2. %axEb&F%cxEd& %1@ marAs&
Q2. 4ind the <aximum and minimum values of xG2x2ExE(. %1@ marAs&
Q. 4ind the present value of $s.1,@@ due in 3 years at HI simple interest. %1@ marAs&
Q(. 4ind elasticity of demand of the function xJ1,@G,1 at %1& 1J1,0 %2& 1J2@. %1@ marAs&
Q,. 4ind dyFdx of the following cases 1. yJx2 log x. 2. log x Fx. %1@ marAs&
Q.. At what percent per annum will a sum of money double in 8 years5 %1@ marAs&
Q3. A revenue function is given by $J ,xG2x2 where $ is the revenue and x is the =uantity. !hat
value of x maximizes revenue5 !hat is the <aximum $evenue5 %1@ marAs&
Q8. /f a person deposits on a recurring deposit scheme0 monthly $s. 1,@@ for ( years at 1,I per
annum0 what would be the sum that can be received at the end of ( years.
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WE PROVIDE CASE STUDY ANSWERS
ASSIGNMENT SOLUTIONS
PROJECT REPORTS AND THESIS
aravind.banakar@!ai".#$!
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CUSTOMER RELATION MANAGEMENT
1& Electronics marAet is a booming marAet0 for a given product there are many
manufacturers having different features in their respective products. A customer0
who does not have Anowledge of intricate features at electronic products and
practical significance as features0 may choose wrong product. 'ow this situation is
effectively addressed5 !hat principle of :$< is implemented here B how5
2& >he difference between physically going to booA store B eG shopping is use of a
website as a linA between buyer B seller. 'ow this linA is made secure B
trustworthy by amazon.com5 'ow does this issue of trustworthiness affect
popularity of company5 !hat steps are taAen for customer retentionK
& 1ractically thousands of products0 costing B features are advertised on
amazon.com. >hese products are viewed0 +udged B compared by customers from
all over the globe. 'ow is it ensured that every customer gets a personalized
experience of shopping5 Does the difference in cultures of customers from different
countries affect policy of marAeting5
(& 'ow is effective marAeting achieved at minimum cost5 !hat special effort is taAen
to meet expectations of customers5 Are the strategies of company affected by
global experts5 'ow is why5
,& Enlist the types of problems arising during the process of eGshopping. 'ow are
customers involved in identifying B solving them5 !on*t it be enough to appoint a
expert team to do this B rely on their +udgment. After all0 expert opinion is always
sought by a company while formulating strategies. 'ow transparently is this done5
.& :ustomers are0 in most of cases0 unaware of installing method of electronic
products. >rouble shooting too0 is a ma+or part of past order follows up. /f0
customers are from far distant areas B states0 how is all this done with minimum
cost5 'ow is :$< relevant in this contest5
!ST"MER RE#$TI"%SHIP M$%$&EME%T
:A#E #>CDL M 1
!hat do you thinA about traditional :$<0 version changed from :$< to :<$0 about
social :$<0 comment and explain in detail differences between traditional :$< and
#ocial :$<.
:A#E #>CDL M 2
!hat do you thinA about the characteristics and the impact of the model explain in
detail.
:A#E #>CDL M
Do you have any idea how many ways social media fits into customer engagement
strategies0 explain in detail.
:A#E #>CDL M (
:an you explain in detail >enets and principles of the ?ew <odel.
E'Business System
a& !hat is EGshopping5 !hat are the advantages and disadvantages of eGshopping5
b& Explain the concept of business process reengineering and its relationship with the productivity
paradox and E$1
c& !hat are the security issues of EGcommerce5
d& !hat is eGpayment5 !hy is orientation and standardization re=uired for eGpayment businesses5
e& Describe the functional re=uirements for online selling and what specialized services and servers
perform these functions.
f& !hat do you understand by !!!5 !hat is the use of hypertext linAs in /nternet access
g& !hat are the security issues of EGcommerce5
h& !hat are the Aey technologies for "2" EGcommerce5 Explain architectural models of "2" EG
commerce
E'B!SI%ESS S(STEM
ase ) *
&M+s E'Business Strategy
1. !hat do you understand by the EG"usiness strategy implementation across an organization*s
value
chain5
2. !hat are the rationale and benefits associated with eGcommerce initiatives in an automobile
company5
. !hat are the :hannel conflict arising from eGbusiness initiative5
ase ) ,
Marriott+s ustomer ' -ocuse. E' Business Strategy
1. >aAing out the facts of the case 0 "ring out the importance of a customerGfocused eGbusiness
strategy
in the hospitality industry.
2. Establish the role of /> in integrating different business processes to maAe them more
customeroriented
based on your understanding of the case.
ase ) /
E-Strategies ' Case Studies
1. "ring out the facts of the case.
2. /dentify the various EGbusiness initiatives.
. !hat are the strategies an organization to focus in order to excel in the EGbusiness.
(. Apart from the facts provided in the case0 what other initiatives you can pro+ect Aeeping in mind
the
success of an organization towards EGbusiness.
ase ) 0
$ PR"$TI1E $PPR"$H T" E%1IR"%ME%T$#
%1& !hy does Dell treat its staAeholders in a socially and ethically responsible manner5
%2& /n your opinion0 which of Dell*s strategies maAes the most impact on the environment5 Explain
your answer.
%& Explain the importance of the 9Energy #tar; programme for consumers and businesses.
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1lanning your writing
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E'"MMERE M$%$&EME%T
:A#E #>CDL M 1
<rs -eeta Papoor is a middle aged lady0 who is very fond of shopping. Cptill now she
always used the traditional methods of shopping. "ut one day her shopping activity can
stucA up due to unprecedented rains0 that is when her neice brought up the idea of
internet shopping. <rs Papoor felt that while internet eGcommerce might be a very
attractive facility to many customers0 it does not solve all shopping problems for her.
Question M
1& !hat do you feel are the reasons for <rs Papoor above statement5
2& Explain the advantages and disadvantages of ordering the products online.
& Cse the !eb site Evaluation <odel and evaluate a couple of !eb sites. mpare
the results of the two evaluations.
(& mpute an overall score to each of the sites along with reasons.
:A#E #>CDL M 2
<r Daxman #hastri is a master in the commerce field and over the period he has
ac=uired a lot of computer literacy as he feels that the definition of EGmmerce put
forward as 9Electronic mmerce is commerce enabled by internet era technologies; is
very true. "ut still a number or lot of concepts have to be understood along with the nature of the
internet.
Question M
1& Explain pacAet switching
2& 'ow does pacAet switching differ from a switched networA.
& Draw a simple diagram of hardware0 networA and software facilities utilized when an
eGshop is accessed from a home 1:.
(& Dist the facilities available on the web.
:A#E #>CDL M
>he recent introduction of ED/ into Deroy <erlin0 one of the larger D/L retailers in the
4rench marAet. >he 4rench D/L sector is fragmented with a few medium size chains
and many independent operators. >his contrast with the CP D/L sector which is
dominated by a few large operators all of which have operational ED/ #ystems. >he use
of ED/ by Deroy <erlin will no doubt be emulated by the other players of comparable
size but it seems liAely to contribute to continue the rationalization that is taAing place in
this sector in 4rance.
Question M
1& 4or each stage of the business trade cycle0 list the stage specific advantages and
disadvantages of using ED/.
2& !hat problems might be encountered in the above case with the implementation of
ED/5
& ED/ is typically applied to trade exchanges0 orders0 invoices etc but it can also be
used for nonGtrade purposes. #uggest how ED/ might be used in this case5
(& #uggest any instances where a mature ED/ supply chain can facilitate a change in the
nature of the product of service.
:A#E #>CDL M (
<r. Apte is retired manager from a multinational company. 'e worAed in the Audit
department of the company. 'e has all his life done a great hard worA. After the
system in the company became computerized he adapted himself to the computerized
environment. "ut still he does not feel comfortable with eGbanAing services and always
feels that the old system was only better.
Question M
1& Explain the reasons for <r Apte holding the above views.
2& Explain what you mean by /nternet banAing5
& !hat do you feel are the advantages and disadvantages of EG"anAing5
(& 'ow can the problems in /nternet banAing be resolved5
E'"MMERE M$%$&EME%T
ase 9* &M+s E'Business Strategy
Issues
1. !hat do you understand by the EG"usiness strategy implementation across an organization*s
value
chain5
2. !hat are the rationale and benefits associated with eGcommerce initiatives in
an automobile company5
. !hat are the :hannel conflict arising from eGbusiness initiative5
ase 9, ) Marriott+s ustomer ' -ocuse. E' Business Strategy
3E#I&HTI%& !ST"MERS
Issues
1. "ring out the facts of the case.
2. /dentify the various EGbusiness initiatives.
. !hat are the strategies an organization to focus in order to excel in the EGbusiness.
(. Apart from the facts provided in the case0 what other initiatives you can pro+ect Aeeping in mind
the
success of an organization towards EGbusiness.
Issues
1. >aAing out the facts of the case 0 "ring out the importance of a customerGfocused eGbusiness
strategy
in the hospitality industry.
2. Establish the role of /> in integrating different business processes to maAe them more
customeroriented
based on your understanding of the case.
ase 9/
E-Strategies ' Case Studies
ase 0 ) $ PR"$TI1E $PPR"$H T" E%1IR"%ME%T$# RESP"%SIBI#IT(
I%TR"3!TI"%
ISS!ES
%1& !hy does Dell treat its staAeholders in a socially and ethically responsible manner5
%2& /n your opinion0 which of Dell*s strategies maAes the most impact on the environment5 Explain
your answer.
%& Explain the importance of the 9Energy #tar; programme for consumers and businesses.
E--ETI1E H5R TR$I%I%& & 3E1 STR$TE&(
$SE B * %2@ <arAs&
Question M
'aving read the case above0 advice the company as a >raining nsultant.
$SE B , %2@ marAs&
Question M
1& Do you agree with the views of the :E) of P. P. #teel company5 -ive reasons for your
answer.
2& /f P. P. #teel company will stop conducting needs assessment process then what0 according
to you0 can be short term and long term effects on the company5
& !hat are the ob+ectives of needs assessment.
(& Discuss the importance F benefits of identification of training and development needs.
,& !hat is your advice to <r #inghania0 :E) of P. P. #teel and mpany.
$SE B / %2@ marAs&
Question M
1& !hat should $ahul Phann do5
2& !hy0 according to you0 $ahul thought that he should have asAed 1anAa+ to personally
inaugurate the training session5
& !hat according to you are the aims of training5
(& According to you0 what are the important abilities that an ideal trainer must possess5
1age 1 )ut of 1
$SE B 0 %2@ marAs&
Questions M
1& 'ow0 according to you0 >oshiba*s involvement of all its employees in career management will
benefit the company.
2& !hy do you thinA is career management important5
& Do you thinA career management at >oshiba will Aeep in career motivation5 /f yes0 then
why5 /f no0 then why not5 -ive reasons for your answer.
(& !ho all share the responsibility of career planning5
,& !hat are the possible risAs for companies who help employees plan their careers5
E%TREPRE%E!RSHIP M$%$&EME%T
Q1& !ho is an Entrepreneur5 !hat is the influence of environment on growth of
entrepreneurship5
Q2& Discuss the role0 functions and ob+ectives of #tate 4inancial rporation in promoting ##/
Cnits5
Q& !hat factors present in our society could account for the differences between male and
female
entrepreneurs today5 'ow do you thinA men and women entrepreneurs will differ in next ten
days5
Q(& 'ow do you scout for new ideas5 'ow do you shortlist the most promising ones5 Discuss5
Q,& !hat is the importance of determining financial viability of a pro+ect5
Q.& !hat are the steps in identifying the critical path in a ?etworA 5
Q3& !hat is the contribution by #igmund 4reud in the field of personality theory5
Q8& !hy do people resist change5 'ow do you overcome it5
QH& Explain the process of framing Q"asic "usiness /dea* and how innovation will be helpful in
formulating business proposals5
Q1@& Discuss the pros and cons of innovation5
Q11& Discuss the need for entrepreneurship based education in /ndia and suggest measures for the
sustenance of entrepreneurship attitude5
Q12& Describe the entrepreneurship external environment forces5
-I%$%I$# M$%$&EME%T
%"5 *
CIP C$P C""M $R "MP$%(
>he methodology undertaAen is as follows M
%a& /mportant factors that affect cash flows %especially contraction of cash flows&0 liAe sales
volume0 sales price0 raw materials expenditure0 and so on0 are identified and the analysis is
carried out in terms of cash receipts and cash expenditures.
%b& Each factor*s behaviour %variation behaviour& in adverse conditions in the past is studied and
future expectations are combined with past data0 to describe limits %maximum favourable&0
most probable and maximum adverse& for all the factors.
%c& )nce this information is generated for all the factors affecting the cash flows0 <r.
Dongsighted comes up with a range of estimates of the cash flow in future recession periods
based on all possible combinations of the several factors. 'e also estimates the probability of
occurrence of each estimate of cash flow.
Assuming a normal distribution of the expected behaviour0 the mean expected
value of net cash inflow in adverse conditions came out to be $s. [email protected] crore with standard
deviation of $s. 11@ crore.
Peeping in mind the looming recession and the uncertainty of the recession behaviour0 <r.
Arthashastra feels that the firm should factor a risA of cash inade=uacy of around , per cent even in
the most adverse industry conditions. >hus0 the firm should taAe up only that amount of additional
debt that it can service H, per cent of the times0 while maintaining cash ade=uacy.
>o maintain an annual dividend of 1@ per cent0 an additional $s. , crore has to be Aept aside.
'ence0 the expected available net cash inflow is $s. 18,.23 crore %i.e. $s. [email protected] O $s. , crore&
Analyse the debt capacity of the company.
%"5 ,
""4I%& #P& #T3
3ETERMI%$TI"% "- 2"R4I%& $PTI$#
1& 1urchases M >he company purchases D1- in bulA from various importers exG<umbai and
Pandla0 R $s. 110@@@ per <>. >his is transported to its "ottling 1lant at -urgaon through 1,
<> capacity tanA trucAs %called bullets&0 hired on annual contract basis. >he average
transportation cost per bullet exGeither location is $s. @0@@@. ?ormally0 2 bullets per day are
received at the plant. >he company maAe payments for bulA supplies once in a month0
resulting in average timeGlag of 1, days.
2& #torage and "ottling M >he bulA storage capacity at the plant is 1,@ <> %2 x 3, <> storage
tanAs& and the plant is capable of filling @ <> D1- in cylinders per day. >he plant operates
for 2, days per month on an average. >he desired level of inventory at various stages is as
under.
?D1- in bulA %tanAs and pipeline =uantity in the plant& O three days average production F sales.
?4illed :ylinders O 2 days average sales.
?!orAGin 1rocess inventory O zero.
& <arAeting M >he D1- is supplied by the company in 12 Ag cylinders0 invoiced R $s. 2,@ per
cylinder. >he rate of applicable sales tax on the invoice is ( per cent. A commission of $s.
1, per cylinder is paid to the distributor on the invoice itself. >he filled cylinders are
delivered on company*s expense at the distributor*s godown0 in exchange of e=ual number of
empty cylinders. >he deliveries are made in trucAGloads only0 the capacity of each trucA being
2,@ cylinders. >he distributors are re=uired to pay for deliveries through banA draft. )n
receipt of the draft0 the cylinders are normally dispatched on the same day. 'owever0 for
every trucA purchased on preGpaid basis0 the company extends a credit of 3 days to the
distributors on one trucAGload.
(& #alaries and !ages M >he following payments are made M
?Direct labour O $e. @.3, per cylinder %"ottling expenses& O paid on last day of the month.
?#ecurity agency O $s. @0@@@ per month paid on 1@th of subse=uent month.
?Administrative staff and managers O $s. .3, laAh per annum0 paid on monthly basis on the
last worAing day.
,& )verheads M
?Administrative %staff0 car0 communication etc& O $s. 2,0@@@ per month O paid on the 1@th of
subse=uent month.
?1ower %including on D- set& O $s. 10@@0@@@ per month paid on the 3th #ubse=uent month.
?$enewal of various licenses %pollution0 factory0 labour ::E etc.& O $s. 1,0@@@ per annum paid
at the beginning of the year.
?/nsurance O $s. ,0@@0@@@ per annum to be paid at the beginning of the year.
?'ouseAeeping etc O $s. 1@0@@@ per month paid on the 1@th of the subse=uent month.
?$egular maintenance of plant O $s. ,@0@@@ per month paid on the 1@th of every month to the
vendors. >his includes expenditure on account of lubricants0 spares and other stores.
?$egular maintenance of cylinders %statutory testing& O $s. , laAh per annum O paid on
monthly basis on the 1,th of the subse=uent month.
?All transportation charges as per contracts O paid on the 1@th subse=uent month.
?#ales tax as per applicable rates is deposited on the 3th of the subse=uent month.
.& #ales M Average sales are 20,@@ cylinders per day during the year. 'owever0 during the winter
months %December to 4ebruary&0 there is an incremental demand of 2@ per cent.
3& Average /nventories M >he average stocAs maintained by the company as per its policy guidelines
M
?nsumables %caps0 ceiling material0 valves etc& O $s. 2 laAh. >his amounts to 1, days
consumption.
?<aintenance spares O $s. 1 laAh
?Dubricants O $s. 2@0@@@
?Diesel %for D- sets and fire engines& O $s. 1,0@@@
?)ther stores %stationary0 safety items& O $s. 2@0@@@
8& <inimum cash balance including banA balance re=uired is $s. , laAh.
H& Additional /nformation for :alculating /ncremental !orAing :apital During !inter.
??o increase in any inventories taAe place except in the inventory of bulA D1-0 which
increases in the same proportion as the increase of the demand. >he actual re=uirements of
D1- for additional supplies are procured under the same terms and conditions from the
suppliers.
?>he labour cost for additional production is paid at double the rate during wintes.
?SSSSSSSSSS?o changes in other administrative overheads.
?>he expenditure on power consumption during winter increased by 1@ per cent. 'owever0
during other months the power consumption remains the same as the decrease owing to
reduced production is offset by increased consumption on account of compressors FAcs.
?Additional amount of $s. laAh is Aept as cash balance to meet exigencies during winter.
??o change in time schedules for any payables F receivables.
?>he storage of finished goods inventory is restricted to a maximum ,0@@@ cylinders due to
statutory re=uirements.
%"5 /
M@S HI'TEH E#ETR"%IS
%a& As a financial consultant0 advise the proprietor whether he should go for the extension of
credit facilities.
%b& Also prepare cash budget for one year of operation of the firm0 ignoring interest. >he
minimum desired cash balance B $s. @0@@@0 which is also the amount the firm0 has on
2anuary 1. "orrowings are possible which are made at the beginning of a month and repaid at
the end when cash is available.
%"50
SM""TH3RI1E T(RE #T3
Automotive industry analysts expect automobile manufacturers to have a production of (0@@0@@@
new
cars this year and growth in production at 2., per year onwards. Each new car needs four new tyres
%the spare tyres are undersized and fall in a different category& #moothdrive >yre expects the 'yper
>read to capture an 11 per cent share of the )E< marAet.
>he industry analysts estimate that the replacement tyre marAet size will be one crore this year
and that it would grow at 2 per cent annually. #moothdrive >yre expects the 'yper >read to capture
an 8 per cent marAet share.
Lou also decide to consider net worAing capital %?!:& re=uirements in this scenario. >he
net worAing capital re=uirement will be 1, per cent of sales. Assume that the level of worAing capital
is ad+usted at the beginning of the year in relation to the expected sales for the year. >he worAing
capital is to be li=uidated at par0 barring an estimated loss of $s. 1., crore on account of bad debt.
>he bad debt will be a taxGdeductible expenses.
As a finance analyst0 prepare a report for submission to the :4) and the "oard of Directors0
explaining to them the feasibility of the new investment.
%o5 8
"MP!T$TI"% "- "ST "- $PIT$# "- P$#" #T3
4rom the facts outlined above0 what report would ?eha submit to the "oard of Directors of
palco Dtd5
%"5 D
$RQ #T3
Analyse the financial viability of the two options. !hich option would you recommend5 !hy5
-I%$%E M$%$&EME%T
a& !hat is meant by financing decisions5 <ention two limitations of accounting rate of return.
b& Explain 4inancial $isA.
c& <ention the utility of public deposits as a source of fund.
D& Explain operating Dease.
e& Discuss the relation between debt financing and financial leverage.
4& !hat is a letter of credit
g& Differentiate between "onus issue and stocA split.
'& Define the term 7taAe over.7
i& !hat is :apital Asset pricing model5
+& 'ow cost of preference share capital is calculated5
P& !hat is dividend payGout $atio5
l& Explain the concept of :apital $ationing.
m& <ention two advantages of Dease financing.
n& Define Economic Talue added in relation to shareholder7s value criteria.
-I%$%I$# M&MT
%A&. %1&.<r. ?imish holds the following portfolio. %1@ marAs&
#hare "eta /nvestment
Alpha @.H $s.120 @@0@@@
"eta 1., $s. 0 ,@0@@@
:arrot 1.@ $s. 10 @@0@@@
!hat is the expected rate of return on his portfolio0 if the risA rate is 3 per cent and the
expected return on the marAet portfolio is 1. per cent5
%A&. %2&. A share is selling for $s..@ on which a dividend of $s.( per share is expected at the end
of the year. >he expected marAet price after dividend declaration is to be $s.3@. mpute the
followingM G %1@ marAs&
%i& >he return on investment U in shares.
%ii& Dividend yield
%iii& :apital -ain Lield
%"& D/: Dtd. provides the following dataM %2@ marAs&
mparative trial balance
<arch 1 year 2 <arch 1 year 1 /ncrease%Decrease&
Debit "alance 2@ 1@ 1@
:ash $s.1H@ $s. H@ $s.1@@
!orAing capital %other than cash& 1@@ 2@@ %1@@&
/nvestment %Dong term& ,@@ (@@ 1@@
"uilding and e=uipment (@ ,@ %1@&
>otal 8,@ 3,@ 1@@
:redit
Accumulated Depreciation 2@@ 1.@ (@
"onds 1,@ 1@@ ,@
$eserves ,@ ,@ GGG
E=uity #hares 1,@ 1(@ 1@

>otal 8,@ 3,@ 1@@
/ncome #tatement
4or the period ending <arch 10 year 2
%Amount in $s laAh&
#ales $s.1@@@
st of -oods #old ,@@
#elling Expense $s.,@
Administrative Expenses ,@ 1@@
)perating /ncome (@@
)ther charges
-ain on sale of building and e=uipment $s ,
Doss on sale of investments %1@&
/nterest %.&
>axes %18H& %2@@&
?et /ncome after taxes 2@@
?otesM %a& >he depreciation charged for the year was $s..@ DaAh
%b& >he "ooA value of the building and e=uipment disposed was $s 1@ DaAh
%c&
1repare a :ash 4low #tatement %"ased on A#G&
%:&. %1&. A. Dtd. produces a product which has a monthly demand of (0@@@ units. >he product
re=uires a component V which is purchased at $s.2@. 4or every finished product one unit of
component is re=uired. >he ordering cost is $s.12@ per order and the holding cost is 1@ per
cent per annum. %1@ marAs&
Lou are re=uired to calculateM
%i& Economic order =uantity
%ii& /f the minimum lot size to be supplied is (0 @@@ units0 what is the extra cost0 the
company has to incur5
%iii& !hat is the minimum carrying cost0 the company has to incur5
(
%:&. %2&. (. <aster >ools Dtd. /s currently operating its business at 3,I level0 producing 823, units
of
a tools component and proposes to increase capacity utilization in the coming year by 1F I over
the
existing level of production. %1@ marAs&
>he following data has been suppliedM
%1&Cnit cost structure of the product at current levelM
$s.
$aw <aterial ,
!ages 2
)verheads
4ixed )verhead 2
1rofit
SSSSS
1,
%i& $aw <aterial will remain in stores for 1 month before issued for production. <aterial will
remain in process for further 1 month. #uppliers grant ( months credit to the company.
%ii& 4inished goods remain in godown for 2 months
%iii& Debtors are allowed credit for 2 months.
%iv& Dag in wages and overheads payments in 1 month0 and these expenses accrue evenly
throughout the production cycle.
%v& ?o increase either in cost of inputs or selling price is envisaged
Lou are re=uired to prepare a 1ro+ected 1rofitability statement and the !orAing :apital
$e=uirement at new level0 assuming that a minimum cash balance of $s.2@@@@ has to be
maintained.
%D&. A stocA is currently trading for $s.2H. >he risA less interest is 3 I p.a continuously
compounded. Estimate the value of European call option with a striAe price of $s.@ and a time
of expiration of ( months. >he standard deviation of the stocA*s annual return is @.(,. Apply "#
model. %2@ marAs&
,
%E&. 4ollowing is the E1# record of A" Dtd over the past 1@ years. %2@ marAs&
Lear E1# Lear E1#
1@ $s.@ , $s.1.
H 2@ ( 1,
8 1H 1(
3 18 2 18
. 13 1 %12&
%i& Determine the annual dividend paid each year in the following casesM
%a& /f the firm*s dividend policy is based on a constant dividend payout ratio of (@ per cent
for all years
%b& /f the firm pays at $s 1@ per share0 and increases it to $s 12 per share when earnings
exceed $s.1( per share for the previous 2 consecutive years.
%c& /f the firm pays dividend at $s 3 per share each except when E1# exceeds $s 1( per
share0 when an extra dividend e=ual to 8@ per centof earnings beyond $s.1( would be
paid.
%ii& !hich type of dividend policy will you recommended to the company and why5
%4&. %1&. A C# <?: has its subsidiary in /ndia. >he subsidiary has issued 1, pr cent preference
shares of the face value of $s.1@@0 to be redeemed at yearGend H. 4lotation costs are expected to
be , per centW these costs can be amortized for tax purpose during 8 years at a uniform rate.
>he corporate tax rate is , per cent. Determine the costs of preference shares from the
perspective of the subsidiary. %1@ marAs&
%4&. %2& >he C# inflation rate is expected to be $s. per cent annually and that of /ndia is
expected to be (., per cent annually. >he current spot rate of C# X in /ndia is $s.(3.(@.@FC# X.
%1@ marAs&
4ind the expected rate of C# X in /ndia after one year and after , years from now using
purchase power theory of exchange rate.
-I%$%I$# & "ST $"!%TI%&
Q1& A": Dtd. 1roduces room coolers. >he company is considering whether it should continue to
manufacture air circulating fans itself or purchase them from outside. /ts annual re=uirement is
2,@@@ units. An outsider vendor is prepared to supply fans for $s 28, each. /n addition0 A": Dtd
will have to incur costs of $s 1.,@ per unit for freight and $s 1@0@@@ per year for =uality inspection0
storing etc of the product.
/n the most recent year A": Dtd. 1roduced 2,@@@ fans at the following total cost M
<aterial $s. ,@0@@0@@@
Dabour $s. 2@0@@0@@@
#upervision B other indirect labour $s. 20@@0@@@
1ower and Dight $s. ,@0@@@
Depreciation $s. 2@0@@@
4actory $ent $s. ,0@@@
#upplies $s. 3,0@@@
1ower and light includes $s 2@0@@@ for general heating and lighting0 which is an allocation based on
the light points. /ndirect labour is attributed mainly to the manufacturing of fans. About 3,I of it
can be dispensed with along with direct labour if manufacturing is discontinued. 'owever0 the
supervisor who receives annual salary of $s 3,0@@@ will have to be retained. >he machines used for
manufacturing fans which have a booA value of $s 0@@0@@@ can be sold for $s 102,0@@@ and the
amount realized can be invested at 1,I return. 4actory rent is allocated on the basis of area0 and the
company is not able to see an alternative use for the space which would be released. #hould A":
Dtd. <anufacture the fans or buy them5
Q2& Csha mpany produces three consumer products M 10 Q and $. >he management of the
company wants to determine the most profitable mix. >he cost accountant has supplied the
following
data.
Csha mpany M #ales and st Data
Description 1roduct >otal
1 Q $
<aterial st per unit
Quantity %Pg& 1.@ 1.2 1.(
$ate per Pg %$s& ,@ ,@ ,@
st per unit %$s& ,@ .@ 3@
Dabour st per unit @ H@ H@
Tariable )verheads per unit 1, 1@ 2,
4ixed )verheads %$s .@@@& H013,
:urrent #ales %Cnits 0@@@& 1@@ ,@ .@ 21@
1ro+ected #ales %Cnits 0@@@& 1@H ,, 12, 28H
#elling 1rice per unit %$s& 1,@ 2@@ 23@
$aw material used by the firm is in short supply and the firm can expect a maximum supply of ,@
laAh Ag for next year. /s the company*s pro+ected sales mix most profitable or can it be changed for
the better5
Q& D#Q mpany Dtd0 a diversified company0 has three divisions0 cement0 fertilizers and
textiles. >he summary of the company*s profit is given below M
%$sF:rore&
:ement 4ertilizer >extiles >otal
#ales 2@.@ 12.@ 18.@ ,@.@
Dess M Tariable st 8.@ H.. ,.( 2.@
ontri<ution *,59 ,50 *,5D ,E59
Dess M 4ixed st %allocated to
divisions in proportion to
volumes of #ales&
8.@ (.8 3.2 2@.@
1rofit %Doss& (.@ %2.(& ,.( 3.@
After allocating the company*s fixed overheads to products the 4ertilizers0 division incurs a loss of
$s 2.( crore. #hould the company drop this division5
-"REI&% EFH$%&E M$%$&EME%T
$SE ST!3( ) *
<r )aA pays C# X 2@@@ to buy a December 1@ :all option on a C# X 10@@0@@@. C# >reasury "ond
at an
exercise price of C# X 1@. /f the price rises above C# X 1@0 <r )aA will gain from the difference
and if
the price falls below C# X 1@0 the maximum amount that <r )aA may lose is the amount of
1remium paid.
Q1& Explain the term Q#peculation*5
Q2& Define $isA <anagement in detail5
Q& Define derivatives in detail5
Q(& #uggest <r )aA to hedge the above transaction position5
$SE ST!3( ) ,
#uppose Cnited #tates dollar is relatively stable while the /ndian rupee is suffering from sudden
inflationary
Q1& Define the meaning of 4oreign Exchange5
Q2& !hat are the Exchange rate risAs5
Q& !hat are the factors influencing exchange rate risAs5
Q(& mment Q>he relationship between currencies is not always stable and therefore creates
exchange rate risA*.
$SE ST!3( ) /
/n order to operate successfully0 business communities need computer systems that can accurately
record and
summarize their business transactions. >his type of information technology is called a "usiness
/nformative
Q1& 'ow "usiness /nformation #ystem support any business5
Q2& Explain the components of "usiness /nformation #ystem5
Q& Distinguish between computer hardware and software5
Q(& Explain the role and responsibilities of /nformation >echnology 1rofessionals.
$SE ST!3( ) 0
Q1& !hat is payment system5
Q2& Explain components of a payment system5
Q& Explain the importance of payment system5
Q(& Explain the evolution of payment systems in various stages?
&eneral Management
1. !hat is /nput B )utput model5
2. Describe some ma+or Ainds of strategiesFpolicies B the hierarchy of strategies5
. !hat do you mean by reengineering organization B Explain Aey aspects5
(. !hat is departmentation B >ypes of departmentation5
,. Distinguish strength of appraisal against verifiable ob+ectives5
.. Explain <aslow hierarchy of needs theory5
3. Define Deadership with examples5
8. Explain communication flow in the organization5
&E%ER$# M$%$&EME%T
$SE'* ) $TTEMPT $%( 0 $SES6 EQ!$# M$R4S PER $SE :,9 Marks;
Questions )
1. Assume you want to lead the change to save the PollAal plant. Describe how you would proceed5
2. !hat is the primary type of change needed G technology0 product0 structure or peopleFculture5
. !hat techni=ues would you use to overcome union resistance and implement change5
$SE', :,9 Marks;
Questions
1. !hat is more important the statement in a corporate culture document or actual managerial
behaviour5
2. !hy did the 4alcon executives act as they did5
. !hy didn7t employees liAe $ichards blow the whistle on 4alcon0 challenging the inconsistency
between values and behaviour5
(. 'ow can executives go about changing the old values that govern an organization5
$SE'/ :,9 Marks;
$SE'0 ) :,9 Marks;
Questions
1. !hat is the impact of A/D# on businesses5 Do you agree that businesses in the near future would
be actively interested in addressing the issue of A/D#5 2ustify your answer
2. A": rporation wants to partner with an ?-) and address the issue of A/D# around its factory0
discuss what steps should A": rporation taAe to initiate0 manage and sustain its partnership
with the ?-) .
$SE'8 ) :,9 Marks;
Q!ESTI"%S)
1& !hat happened when 1raAash got promoted to the position of Asst. <anager %<arAeting&5 !hy
did this happen5
2& /f you were entrusted with the responsibility of managing . sales representatives B creating an
effective sales team0 how would you do it5
H"SPIT$# $3MI%ISTR$TI"%
$ny -our Questions:0F *9G09;
1. 'ospital waste causing environmental pollution and leading to negative recycling with serious
medical and health conse=uencesG Discuss at length.
2. Peeping the 'ospital staff e=uipped with latest Anowledge in the new millennium in clinical0
technical and managerial competence is the need of the hour. /dentify some new methods to achieve
the ob+ective.
. Dist out the various areas of 'ospital Administration. $eview them in your own style.
(. !hat do you understand by the term <")5 Apply the concept to the 'ospitals with appropriate
examples.
,. "ased on your study0 establish certain <anagement techni=ues for the administrative
/mprovement and Administrative $eforms of 'ospitals.
ase Stu.ies:,9F,G09;
:ase ?o.1
/ssues to be Discussed
1. 4acts of the case.
2. "y maAing additional study0 Analyse the means to achieve
the ma+or ob+ectives as stated in the case.
. 'ow would you address the worAforce problems as given in
the case effectively5
:ase ?o 2 Hospital 2aste Management) $ ase Stu.y o= han.igarh $.ministration
Issues to <e .iscusse.
1. 4acts of the :ase.
2. Analyze the different categories of waste as discussed in the case in your style by maAing
additional study.
. mment on the framed categories which are 1@ in number.
(. 'ow would you deal with the problem of 'ospital waste management %Add on to the suggestions
given in the case&
Hospitality Management
1. !hat is the importance of indoor leisure in hospitality5
2. !rite a note on barGattached restaurants.
. !hat are the functions of rooms department5 0
(. )utline a typical food service system and its subsystems.
,. !hat are the problems of food preparation5
.. Define the termsY 'otelY andY 'otel chainsY.
E5 Discuss how a front office in a luxury hotel is administered.
H5 Describe the various steps involved in menu planning
Hotel Management
Q1& !hat are the minor operating departments of a hotel5 Explain each.
Q2& !hat are the basic principles in re=uisitioning guest and cleaning supplies5
Q& !rite short notes on the following %Any 2&
a& $ole of the houseAeeping control desA.
b& Dost and found procedure
c& $esponsibilities of the 1ublic area supervisor.
Q(& 'ow can we reduce physical stress5
Q,& !hat are the types of notices in a house Aeeping operation5
Q.& 'ow do small hotels survive5
Q3& Explain briefly what services dos a franchisor provide to a franchisee5
Q8& Explain the role of maintenance %engineering department&5
QH& Discuss the relationship between management and supervisors5
Q1@& Explain the meaning of the various occupancy codes5
H!M$% RES"!RE M$%$&EME%T
ase B* : ,9 Marks;
Questions
*5 /f you were the programmer0 would you want to worA at <icrosoft5 !hy or !hy not5
,5 'ow many activities in this case can you tie into specific motivation theories5 Dist the
activitiesW list the motivation theories0 and how they apply.
/5 As <icrosoft continues to get larger and its growth rate flattens do you thinA <anagement
will have to modify any of its motivation practices5 Elaborate.
05 :an money act as a motivator5 Explain.
ase', :,9Marks;
Questions
*5 !hat should Atlantic <utual <anagement do0 if anything0 to cope with the aftereffects of
HF115
,5 'ow long would Lou expect employees to be adversely affected by HF11 if a company
provides no formal assistance for dealing with anger and stress5
/5 !hat0 if anything0 should <anagement do about employees who appear to be suffering from
such Aind or trauma and stress0 but will neither admit it nor accept help from their employee5
05 )utline the role of '$ specialist in providing a safe and healthy environment for employees.
ase B / :,9 Marks;
Questions
*5 Do you thinA the company has any orientation programme5 /f yes0 discuss its effectiveness.
,5 /f employees were properly selected0 there should be no need for an orientation programme;.
mment on the statement.
/5 /f Lou were 1atil0 how would you react to the above situation5
05 Discuss the purpose of orientation. !hat are various re=uisites of an effective programme5
ase'0 :,9Marks;
Questions
1. According to Lou0 why did the "s111@ #cheme succeed and the >Q< #cheme failed in A":
engineering5 Define the term 9worAers; participation in management. "ring out the
prere=uisites for its success.
2. Explain in your own words what empowerment means to Lou. Also discuss 9A worAer is a
worAer0 a <anager a <anager and never the two shall meet.; Do Lou agree5 !hy5
. !hat suggestions would Lou give to a similar company who were thinAing of introducing
>otal Quality <anagement to maAe it a success5
H!M$% RES"!RE M$%$&EME%T
Q.1. Elaborate on the system of '$ 1lanning. )utline the steps to be undertaAen by organizations to
effectively engage in '$ 1lanning.
Q.2. Discuss the various ways in which the commitment of errors in performance appraisal can be
minimized.
Q.. >he nature and scope of the 'uman $esource <anagement #ystems Aeeps on evolving with the
changes in the external and internal environments of organizations. Elaborate on the same.
Q.(. what are some of the traditional and current sources of recruitment used by organizations5
!hat are their pros and cons5
Q.,. 'ow does '$< enable organizations to adapt to the dynamic changes in the environment5
/llustrate with examples.
Q... As an '$ executive0 how would you go about devising '$/# for a mid O sized organization5
Q 3 . Discuss the various principles and purposes of promotion and types and purpose of transfers.
H!M$% RES"!RE M$%$&EME%T
$SE B* %2@ <arAs&
QuestionsMG
1. Does 2ohn Taz have a communication problem5 Explain.
2. !hat suggestions0 if any0 would you maAe to 2ohn to help him improve his managerial
effectiveness5
. /neffective communication is the fault of the sender. Do Lou agree or disagree5 Discuss.
(. !hat can you do to improve the liAelihood that you r communication will be received and
understood as you intend.
$SE B, %2@ <arAs&
Questions)'
1. /f you were the programmer0 would you want to worA at <icrosoft5 !hy or !hy not5
2. 'ow many activities in this case can you tie into specific motivation theories5 Dist the
activitiesW list the motivation theories0 and how they apply.
. As <icrosoft continues to get larger and its growth rate flattens do you thinA <anagement
will have to modify any of its motivation practices5 Elaborate.
(. :an money act as a motivator5 Explain.
$SE'/ %2@ <arAs&
Questions
1. !hat should Atlantic <utual <anagement do0 if anything0 to cope with the aftereffects of
HF115
2. 'ow long would Lou expect employees to be adversely affected by HF11 if a company
provides no formal assistance for dealing with anger and stress5
. !hat0 if anything0 should <anagement do about employees who appear to be suffering from
such Aind or trauma and stress0 but will neither admit it nor accept help from their employee5
(. )utline the role of '$ specialist in providing a safe and healthy environment for employees.
$SE B 0 :,9 Marks;
Questions)'
1. Do you thinA the company has any orientation programme5 /f Les0 discuss its effectiveness.
2. /f employees were properly selected0 there should be no need for an orientation programme;.
mment on the statement.
. /f Lou were 1atil0 how would you react to the above situation5
(. Discuss the purpose of orientation. !hat are various re=uisites of an effective programme5
H!M$% RES"!RE M$%$&EME%T
$SE ST!3( ) *
Q1& !hy organizations adopt personnel policies explain the benefits5
Q2& !hat are the sources and content of personnel policies5
Q& Explain few personnel policies5
Q(& Explain principles of personnel policies5
$SE ST!3( ) ,
Q1& Explain in detail the general purpose of recruitment5
Q2& Explain factors governing $ecruitment5
Q& Explain the $ecruitment process with diagram5
Q(& Explain $ecruitment planning5
$SE ST!3( ) /
Q1& Does the company have an orientation programme5
Q2& /f yes how effective is it5
Q& 'ow is formal )rientation programme conducted5
Q(& /f you were ?avin what would have you done5
$SE ST!3( ) 0
Q1& !hy should 1ower and focus on shedding +obs to save on cost5
Q2& Are there no alternative strategies5
Q& !ill the proposed shedding of +obs and scale of six units help airbus survive the intense
competition from "oeing5
Q(& mment on the whole issue5
Industrial Safety Management
@ !rite a short note on decontamination methods.
1 Discuss about EmployeeF<anagement.
2 !rite methodology of /nGdepth /nvestigation
Explain investigation procedures of the door safety swings
( !hy do accidents occur5
, Dist out Aey safety measures for power tools.
. Explain about +ob safety analysis.
3 -ive overview of the employer*s safety programme.
8 !hat is assessment of the hazards
1@. !hat is a chemical hazard
INFORMATION TECHNOLOGY
GoogleCom ! T"e #orld$s Num%er One Internet Sear&" Engine
Questions =or 3iscussion)
1. /n what ways were the services offered by -oogle different from those offered by other search
engines5 Discuss with specific reference to technology0 corporate client servicing and customer
friendliness.
2. <ost dotcom companies relied heavily on online advertisements as the primary source of
revenue0 and many also spent a lot of money on advertising their brands. 'owever0 -oogle did not
do so Z and was still rated as the world*s most preferred search engine. :ritically discuss -oogle*s
business model in the light of the above. !as -oogle*s decision not to use conventional advertising a
wise one or not5
. 9)ver the last three years0 -oogle has stolen (@I of the search marAet directly at the expense of
A)D0 <#?0 and Lahoo.; Do you thinA -ooglcs leadership position is going to become a threat to the
company*s future growth and survival5 !hat measures should the company taAe in order to sustain
its position as the leading /nternet search services provider in the future5
Q.1& 9>he factory delivery option gives <ercedesG"enz customers something that they do not get
from
other automobile manufacturers;. "riefly discuss the salient features of the 4actory Delivery
$eservation
#ystem of <"C#/.
Q.2& 9)ne of the most fundamental goals in developing the 4D$# was to strengthen and marAet the
<ercedesG"enz brand in the Cnited #tates;. Discuss other benefits of the 4D$# program.
In=ormation Technology
1. !hat are the characteristics of a technologically enabled organization5
2. 'ow does an )rganization ac=uire B disseminal Anowledge5
. !hy do you suppose in=uiry O only applications were developed instead of fully on lines system5
(. !hat Aind of technology is least flexible5 <ost flexible5
,. 'ow does strategic planning differ between a firm that offers services B one that manufacturers a
product5 /s there a difference in the impact of technology on strategy in any two types of firms5
.. !hat Aind of business activities do you thinA are most amenable to common systems in
different countries5
3. !hat Aind of programs do you thinA are liAely to maAe the most use of floating O point
instructions5
8. Distinguish between computer hardware B software which most concerns a manager5
H. !hat Aind of software does a server for a local area networA need to have5
1@. !hat is )DA15 'ow does it contribute to the organization5
11. !hy are standards so important in communications5
12. !hat industries are most liAely able to taAe advantage ED/5
1. Are there applications where it does not matter if multiple databases are simultaneously
updated5
1(. <ost organizations today have computers and software0 all of which are supposed to worA
on a networA0 from different Tendors5 !hat are the potential problems with using
products from many different sources5
1,. !hat are the differences in design for multiGuser system versus a personal system on a pc5
1.. Does a system have to use the most modern technology to be successful5 !hy or why not5 Are
there disadvantages to utilizing the most upGtoGdate technology5
13. !hy should one insist on a demonstration of a pacAage5
18. !hat is a spaghetti organization5
1H. 'ow can you transform a huge firm liAe -eneral <otors with the help of information
technology5
2@. 'ow more user development eventually eliminates the need for professional systems analysis
and programmers5
21. 'ow can a company use multimedia today5
22. 'ow does one go about identifying the expert to be used in developing an expert system5
2. Describe how a virus actually worAs5 !hat Aind of files does it want to infect5
2(. !hat Aind of changes does information technology either create or facilitate within and
between organizations5 !hat other changes are associate with />5
2,. !hat are the drawbacAs of worA place monitoring5 !hy management might wants to
monitor worAer productivity5
)ASHION MANAGEMENT
1& All Questions are compulsory.
2& 4igures to the right indicate full marAs.
Q.1& Explain the feature and ?ature of the apparel <anufacturer5 %12 <arAs&
Q.2& !hat does a Designer does in the 1rocess of the "usiness Design5 %12 <arAs&
Q.& Dist out the #ources of /nspiration to the Designer5 %12 <arAs&
Q.(& Explain the 1rocess of Designing a #uccessful -arment5 %12 <arAs&
Q.,& Discuss in the brief the Different Ainds if trims and their uses5 %12 <arAs&
Q..& !rite #hort ?otes %Any 4our& %2@ <arAs&
%a& 4abricating Dine
%b& #pecialty Design O :hildren !ear
%c& #pecialty Design O <en*s !ear
%d& Apparels O >ops and ats
%e& Apparels O #Airts and Dresses
%f& Apparels O #ports !ear and 1ants
GLO%AL %USINESS ENVIRONMENT
Attempt any 8 =uestion %1@ marAs each&
1& !hat are the elements of business environment5
2& Discuss and comment on the /ndustrial policy $esolution 1H(8.
& !rite a brief note on <.$.>.1 Act.
(& !hat are the social responsibilities of business towards the community5
,& 1oint out the basic ob+ectives of /nvestment.
.& "riefly state the guidelines of #E"/ for the 7$ights /ssueY.
3& Enumerate the problems faced by small scale units.
8& !rite short notes on <?:s.
H& Discuss the social environment of business.
1@& :ritically analyse the industrial licensing policy of /ndia.
Hardware Management
1. !hat are the ma+or components of a 1:5 Explain any five briefly.
2. !hat are the issues re=uired to replace a cpu5 !hat are the tricAs while you are buying a :1C5
. Explain the term /#D? briefly. Explain types of channels consists by /#D? service.
(. Define term toAen ring5 Explain ring >opology0 implementing toAen ring B toAen ring connectors.
,. Explain the 1rofess of troubleshooting Daser 1rinters.
I%TER!#T!R$# M$%$&EME%T & ETHIS
1. Explain ethical vision of management with reference to vedantic approach.
2. -ive your view on 9holistic for human valuesM $etrospect and 1rospect;
. !rite a detailed note on morality in /ndian corporate world.
(. Do you thinA ethics are essential for individual motivation or inspiration5
,. !hat is a role of leadership character in corporate ethics5
.. !rite a detailed note on 9Deadership >ransformationM /nsights from the #hastras;
3. !rite a detailed note on 9>ransforming !orA EthosM >he #ub+ective #ecret;
8. #tate the different sources of ethics and values
I%TER%$TI"%$# -I%$%I$# M$%$&EME%T
$ttempt any eight question)'
1& QQ:entralized cash management is a double O edged sword for international worAing capital
management** O Discuss.
2& QQ"alance of payments always balances** O mment.
& 'ow does the international <onitory fund raise the resources 5 !hat are special drawing rights5
"reifly explain the funding facilities provided by /<4 to its member countries
(& 'ow does international financial system differ from domestic financial system5
,& !hat is infraGcorporate transfer of fund5 Explain the variable that influence intra corporate
transfer of funds.
.& Explain purchasing power parity and reason for its deviation. Also discuss its applications.
3& :ritically examine the impact of developments in the emerging foreign exchange marAets.
8& nsider the following data
Exchange $ate X /nterest $ate [ /nterest $ate
#pot 1 X 10,3,F [ G G
1 month X 10 ,.2F [ I p.a 8.,I p.a
months X 10 ,,33F [ .,I p.a 3.,I p.a
. months X 1.,,.F [ .,I p.a 3I p.a
i& 4ind out the arbitrage possibilities for various periods.
ii& #how how interest rate parity will be restored as a result of arbitrage activities.
H& Lou are setting up a pro+ect in C#A. >he estimated ?4T is X12 million. Lour finance officer
started in the report that he has not accounted for foreign exchange risA. 'e felt that with such a
large ?1T0 the pro+ect should be accepted since even a risA ad+usted ?1T would liAely be positive.
Lou have the final decision as to whether to accept or re+ect the pro+ect. !hat is you decision5
:alculate the following rates into outright ratesM ii& /ndicate their spreads
INTERNATIONAL %USINESS
$SE * :,9 Marks;
PodaA started selling photographic e=uipment on 2apan 188H and by the 1H@s it had a dominant
position inthe 2apanese marAet. "ut after !orld !ar //0 C.# occupation forces persuaded most C.#
companies including PodaA to leave 2apan to give the war torn local industry a chance to recover.
PodaA was effectively priced out of the marAet by tariff barriersW over the next , years 4u+i gained
3@I share of the marAet while PodaA saw its share slip to miserable ,I. During this period PodaA
limited much of its activities in 2apan.
%a& !hat was the critical catalyst that led PodaA to start taAing the 2apanese marAet seriously5
%b& 4rom the evidence given in the case do you thinA PodaA*s charges of unfair trading practices
against 4u+i
are valid5 #upport your answer.
$SE , :,9 Marks;
Questions M
1 !hich company is truly <ultinational 5 !hy5
2 Dist three differences between mpany 0 <ulti ?ational company and >rans <ulti ?ational
mpany 5
$SE ' / :,9 Marks;
#trategic $ B D by >?:s in Developing untries
Questions)
%a& Explain why <?:s have located $ B D centres in developing countries5
%b& <ention the areas where $ B D activities can easily be decentralised.
$SE '0 :,9 Marks;
TP Dtd a multiGproduct mpany0 furnishes you the following data relating to the year 2@@@.
4irst 'alf of the year #econd 'alf of the year
#ales $s. (,0@@@ $s. ,@0@@@
>otal st $s. (@0@@@ $s. (0@@@
Assuming that there is no change in prices and variable costs and that the fixed expenses are
incurred e=ually
in the two half years periods calculate for the year 2@@@.
INTERNATIONAL FINANCE MANAGEMENT
Following are the data for India’s B.O.P.
Year 2004-05 Rs (in Mn
! Mer"handise #$%orts 3,62,66
1
2 Mer"handise I&%orts 5,33,77
8
' In"o&e on (ra)el* (rans%ortation MI+ 2,27,76
2
4 Pa,&ents on (ra)el* (rans%ortation MI+ 1,63,35
3
5 Re"ei%ts for Maintenan"e of #&-assies 1,81
2
. Pa,&ents for Maintenan"e of #&-assies 1,17
2
/ 0nre12ired (ransfer Re"ei)ed 96,31
8
3 0nre12ired (ransfer O2twards 1,93
9
4 In)est&ent In"o&e Re"ei)ed 21,09
8
!0 In)est&ent In"o&e %aid to Foreign Residents 39,01
4
!! Foreign In)est&ent (F5I* FPI Re"ei)ed 2,06,69
6
!2 Foreign In)est&ent &ade -, Indian Fil&s 1,53,37
7
!' Other 6a%ital Re"ei%ts 2,90,10
0
!4 Other 6a%ital O2tflows 1,98,01
6
72estion 8
! 6al"2late -alan"e of 9isia-le (rade:
2 6al"2late -alan"e of In)isia-le (rade:
' 6al"2late -alan"e of 6a%ital ;""o2nt:
4 6al"2late "hange in Reser)es:
(he Indian Foreign #$"hange &ar<et has grown s2-stantiall, d2ring the li-erali=ation
%eriod of the Indian e"ono&,. (he growth in the retail seg&ent of the &ar<et has
in"reased the foreign e$"hange -2siness t2rno)er of >;2thorised 5ealers’ while the
in"rease in to2ris& has -oosted the -2siness )ol2&es of >Mone, 6hangers’.
72estion 8
! 5efine Foreign #$"hange Mar<et: ?hat are its "hara"teristi" feat2res:
2 ?hat were the %ro)isions of @#RM+:
' ?hat are the f2n"tion of F#5;I:
4 ?hi"h is the "2rren", 2sed as )ehi"le "2rren", in India:
5 ?ho are >Mone, 6hangers’:
6;+# +(05Y 8 '
0+ A Millions !443-!444 !444-2000
#$%orts '4*243 '3*235
I&%orts 4/*544 55*23'
(rade Balan"e -!'*24. -!/*043
In)isi-les 4*203 !2*4'5
62rrent ;B" Balan"es -4*0'3 -4*!.'
#$ternal ;ssistan"e 320 40!
CRI 5e%osits !*/42 2*!40
Foreign In)est&ents 2*4!2 5*!4!
Borrowings D Others '*54! 2*0!0
(otal 6a%ital ;B" 3*5.5 !0*242
O)erall Balan"e 4*222 .*402
Ei)en the a-o)e data.
72estion
! 6o&%ile the -asi" -alan"e:
2 #$a&ine the trade -alan"e )is-F-)is the "2rrent a""o2nt -alan"e and e$%lain its effe"t on
the e"ono&,:
' #$%lain the -eha)ior of the 6a%ital ;""o2nt entries and how "an the, affe"t the
e"ono&,:
4 Is the in"reasing %ositi)e >O)erall -alan"e’ good for the e"ono&,: ?h,:
6;+# +(05Y 8 4
Following the e$%erien"e of s2""essi)e finan"ial "rises in "o2ntries s2"h as Ma$i"o*
R2ssia* Bra=il* (2r<e, D ;rgentina. Besides +o2th-#ast ;sian "o2ntries o)er the %ast
de"ade. It is now widel, held within %oli", "ir"les in de)elo%ing "o2ntries that f2ll
"a%ital a""o2nt "on)erti-ilit,* whi"h allows an, entit, to transfer their f2nds at will in and
o2t of a "o2ntr,* "a2ses &ore har& than good.
72estion 8
! ?hat is "a%ital a""o2nt "on)erti-ilit,:
2 ?hat are the ris<s in "a%ital a""o2nt "on)erti-ilit, in India "onte$t:
' ?hat is the %resent stat2s of "a%ital a""o2nt "on)erti-ilit, in India:
4 Bring o2t the arg2&ents in s2%%ort of "on)erti-ilit,:
INTE RNAT IONAL F INANCIAL MANAGE ME NT
7.! ?hat is e$"hange rate deter&ination and fore"asting:
7.2 #$%lain finan"ial &anage&ent in a glo-al "onte$t.
7.' #$%lain in detail8
a ;""o2nting i&%li"ations of international a"ti)ities -
(a$ i&%li"ations of international a"ti)ities
7.4 ?hat is forwards* swa%s and interest Parit,:
7.5 #$%lain short-ter& finan"ial &anage&ent in a &2ltinational "or%oration.
7.. #$%lain long-ter& -orrowing in the glo-al "a%ital &ar<ets.
7./ ?hat are different "2rren", o%tions:
7.3 #$%lain "2rren", and interest rate f2t2res.
7.4 ?rite a detailed note on the foreign e$"hange &ar<et in India
7.!0 ?hat is -alan"e of %a,&ents:
INTERNATIONAL MAR'ETING MANAGEMENT
Case() * T"e use of t"e mar+eting mi, in -rodu&t laun&"
!. 5es"ri-e what is &eant -, a -2siness -eing G"ons2&er led’.
2. ?hat are the <e, %arts of the &ar<eting &i$: #$%lain how ea"h wor<s with the others.
'. #$%lain wh, the -alan"e of the &ar<eting &i$ is as i&%ortant as an, single ele&ent.
4. ;nal,se the &ar<eting &i$ for CI9#; 9I+;E# Yo2ng. ?hat are its strongest %oints:
#$%lain wh, ,o2 thin< this is so.
Case(. * S#OT analysis in a&tion at /+oda
!. ?hat was the <e, wea<ness that H<oda was a-le to identif,:
2. ?hat strength did H<oda 2se to t2rn its -rand wea<ness into an o%%ort2nit,:
'. Iow has H<oda strategi"all, addressed e$ternal threats:
4. ?hat in ,o2r )iew are the i&%ortant -enefits of 2sing a +?O( anal,sis
Case(0 * Mar+eting strategy for gro1t"
!. ?hat is the differen"e -etween %ri&ar, and se"ondar, resear"h: Identif, one e$a&%le of
%ri&ar, and se"ondar, resear"h "arried o2t -, ?il<inson.
2. #$%lain wh, ?il<inson needed a &ar<eting strateg, to hel% the& to grow.
'. #)al2ate the -enefits of the &ar<eting "a&%aign to ?il<inson.
4. ;nal,se how effe"ti)e the &ar<eting "a&%aign was in hel%ing ?il<inson res%ond to
"o&%etiti)e %ress2res.
Case(2 * E,tending t"e -rodu&t life &y&le
!. 0sing "2rrent %rod2"ts fa&iliar to ,o2* draw and la-el a %rod2"t life ","le diagra&*
showing whi"h stage ea"h %rod2"t is at.
2. +2ggest a%%ro%riate ai&s and o-Je"ti)es for a s&all* &edi2& and large -2siness.
'. 6onsider the de"ision ta<en -, Kellogg to o%t for %rod2"t de)elo%&ent. +2ggest a wa, in
whi"h it "o2ld ha)e di)ersified instead. L2stif, ,o2r answer.
INTERNATIONAL MAR&ETING
1. 'ow does a company decide whether it should enter international marAets or not5 /s it always
beneficial to enter foreign marAets5 :an companies shun international marAets and still survive5
2. !hat are the most critical factors that determine success in global marAets5 Explain those taAing
suitable examples.
. >aAe a stand on the followingM
A company should serve different country marAets with standard offerings
)$
A company should serve different country marAets with customized offerings 2ustify your stand.
Also advice how the company could taAe a decision on the above stated issue.
(. Discuss on the distribution structure that is used in a foreign marAet and indicate how does a
company decide such a distribution structure5
,. 9>o gain competitive advantage0 a global company has to leverage its competencies from all the
locations where it has operations;. :ritically analyze this statement
.. Elaborate on the <arAeting <ix decision with regard to an international <arAet. #ubstantiate
your views by appropriate examples.
3. "riefly explain the term -lobal "rand5 'ow does a brand attain the status of -lobal brand5
Explain with suitable examples.
I%TER%$TI"%$# M$%$&EME%T
Chuhai o= Shanghai
Question )
1& Discuss the typicalities of :hinese /ndustrial system visG\Gvis the !esternFglobal /ndustrial
system.
2& !here does the :hinese system fault5
& /s over production and misGmatch in marAeting leads to poor prices of :hinese products in the
/nternational marAet5
(& /f you are offered0 views as a top consultant0 what would you liAe to suggest the :hinese
-overnment
And industry. -ive your reasons.
ase', :,9 Marks;
Toyota omes to &eorgeto>n
Questions
1. !hat is the difference between American production policy and 2apanese production policy5
2. !here the 2apanese Excel5
. /n =uality control of >oyota what do you observe5
(. :an 2apanese0 be really leader in auto production and marAeting0 all over the world5 2ustify your
moves.
&roup B
ase '/ :*9 Marks;
Ho> to 2in at 2estinghouse
Q!ESTI"%S
1. Describe the ways in which international business has an impact on your life.
2. 1icA an /ndian corporation with which you are familiar and analyse the reasons why it might be
motivated to
expand its internationalism.
. !hat sorts of ad+ustments might <cDonald*s have to maAe in its operations in /ndia5
(. !hat do you believe /ndia must do to improve its international competitiveness5
5. 'ow do you perceive your managerial career will have an impact by the phenomenon of
international
business5
ase'0 :*9 Marks;
3oing Business >ith the EastIMotorola Style
Q!ESTI"%S)
1. Describe some recent changes in your life or in your community that reflects
the world*s shift from the !est to the East.
2. !hat factors would you suggest are behind the shift from the !est to the East5
. Did 2apanese management style evolve from the 2apanese culture0 or did 2apanese culture evolve
from
2apanese management style5
(. Describe the businessGgovernment ties that result in 2apanese trade barriers.
5. !hich of the 4our >igers of Asia do you believe has the greatest potential for longGterm
economic growth5 !hy5
.. !hat must :hina do to realise the magnitude of economic success earned by the 2apanese5
3. )utside of #ingapore0 which of the other A#EA? nations holds potential for economic success5
!hy5
ase '8 :*9 Marks;
2inning >ith Bureaucracy at Mc3onal.+s
Q!ESTI"%S :any 8;
1. Discuss the advantages and disadvantages of the various forms of departmentalization5
2. !hat are the strengths and weaAnesses of a bureaucratic organisation5
. 'ow does downsizing maAe firms more competitive in the global arena5
(. mpare and contrast bureaucratic control with clan control. !hich is better5
,. Discuss the strengths and weaAnesses of budgeting5
.. 'ow can a manager maAe control systems more effective5
$SE D)
Political Risk $ssessment an. Euro 3isney
Q!ESTI"%S
1. Describe the ma+or conflicts that arise between the host country and the <?:.
2. Discuss the ma+or conflicts that arise between the home country and the <?:.
. !hat role does ideology play in the manifestation of political risA5
(. Evaluate both the good and bad features of international law as it impacts international business.
,. #peculate the main reasons behind the various forms of host country intervention5
.. -ive recent examples of international situations in which <?:s have been at severe risA due to
host
untry /nstability5
3. $eview the various forms of protection from political risA that are available to <?:s5
I%TER%$TI"%$# M$R4ETI%& M$%$&EME%T
ase'* ) The use o= the marketing mi? in pro.uct launch
$ns>er the =ollo>ing questions)
1. Describe what is meant by a business being Qconsumer led*.
2. !hat are the Aey parts of the marAeting mix5 Explain how each worAs with the others.
. Explain why the balance of the marAeting mix is as important as any single element.
(. Analyse the marAeting mix for ?/TEA T/#A-E Loung. !hat are its strongest points5 Explain why
you thinA this is so.
ase', ) S2"T analysis in action at Jko.a
1. !hat was the Aey weaAness that ]Aoda was able to identify5
2. !hat strength did ]Aoda use to turn its brand weaAness into an opportunity5
. 'ow has ]Aoda strategically addressed external threats5
(. !hat in your view are the important benefits of using a #!)> analysis
ase'/ ) Marketing strategy =or gro>th
1. !hat is the difference between primary and secondary research5 /dentify one example of primary
and secondary research carried out by !ilAinson.
2. Explain why !ilAinson needed a marAeting strategy to help them to grow.
. Evaluate the benefits of the marAeting campaign to !ilAinson.
(. Analyse how effective the marAeting campaign was in helping !ilAinson respond to competitive
pressures.
ase'0 ) E?ten.ing the pro.uct li=e cycle
1. Csing current products familiar to you0 draw and label a product life cycle diagram0 showing
which
stage each product is at.
2. #uggest appropriate aims and ob+ectives for a small0 medium and large business.
. nsider the decision taAen by Pellogg to opt for product development. #uggest a way in which it
could have diversified instead. 2ustify your answer.
I%TER%$TI"%$# M$R4ETI%&
1. 'ow does a company decide whether it should enter international marAets or not5 /s it always
beneficial to enter foreign marAets5 :an companies shun
international marAets and still survive5
2. !hat are the most critical factors that determine success in global marAets5 Explain those taAing
suitable examples.
. >aAe a stand on the followingM
A company should serve different country marAets with standard offerings
)$
A company should serve different country marAets with customized offerings 2ustify your stand.
Also advice how the company could taAe a decision on the above stated issue.
(. Discuss on the distribution structure that is used in a foreign marAet and indicate how does a
company decide such a distribution structure5
,. 9>o gain competitive advantage0 a global company has to leverage its competencies from all the
locations where it has operations;. :ritically analyze this statement
.. Elaborate on the <arAeting <ix decision with regard to an international <arAet. #ubstantiate
your views by appropriate examples.
3. "riefly explain the term -lobal "rand5 'ow does a brand attain the status of -lobal brand5
Explain with suitable examples.
I%TER%$TI"%$# M$%$&EME%T
Question )
1& Discuss the typicalities of :hinese /ndustrial system visG\Gvis the !esternFglobal /ndustrial
system.
2& !here does the :hinese system fault5
& /s over production and misGmatch in marAeting leads to poor prices of :hinese products in the
/nternational marAet5
(& /f you are offered0 views as a top consultant0 what would you liAe to suggest the :hinese
-overnment and industry. -ive your reasons.
Questions
1. !hat is the difference between American production policy and 2apanese production policy5
2. !here the 2apanese Excel5
. /n =uality control of >oyota what do you observe5
(. :an 2apanese0 be really leader in auto production and marAeting0 all over the world5 2ustify your
moves.
Q!ESTI"%S
1. Describe the ways in which international business has an impact on your life.
2. 1icA an /ndian corporation with which you are familiar and analyse the reasons why it might be
motivated to expand its internationalism.
. !hat sorts of ad+ustments might <cDonald*s have to maAe in its operations in /ndia5
(. !hat do you believe /ndia must do to improve its international competitiveness5
5. 'ow do you perceive your managerial career will have an impact by the phenomenon of
international business5
Q!ESTI"%S)
1. Describe some recent changes in your life or in your community that reflects
the world*s shift from the !est to the East.
2. !hat factors would you suggest are behind the shift from the !est to the East5
. Did 2apanese management style evolve from the 2apanese culture0 or did 2apanese culture evolve
from 2apanese management style5
(. Describe the businessGgovernment ties that result in 2apanese trade barriers.
5. !hich of the 4our >igers of Asia do you believe has the greatest potential for longGterm
economic growth5 !hy5
.. !hat must :hina do to realise the magnitude of economic success earned by the 2apanese5
3. )utside of #ingapore0 which of the other A#EA? nations holds potential for economic success5
!hy5
ase '8 :*9 Marks;
1. Discuss the advantages and disadvantages of the various forms of departmentalization5
2. !hat are the strengths and weaAnesses of a bureaucratic organisation5
. 'ow does downsizing maAe firms more competitive in the global arena5
(. mpare and contrast bureaucratic control with clan control. !hich is better5
,. Discuss the strengths and weaAnesses of budgeting5
.. 'ow can a manager maAe control systems more effective5
Political Risk $ssessment an. Euro 3isney
Q!ESTI"%S
1. Describe the ma+or conflicts that arise between the host country and the <?:.
2. Discuss the ma+or conflicts that arise between the home country and the <?:.
. !hat role does ideology play in the manifestation of political risA5
(. Evaluate both the good and bad features of international law as it impacts international business.
,. #peculate the main reasons behind the various forms of host country intervention5
.. -ive recent examples of international situations in which <?:s have been at severe risA due to
host country /nstability5
3. $eview the various forms of protection from political risA that are available to <?:s5
International Tra.e

1. !hat is international "usiness5 Explain nature of international business.
2. Explain theories of global trade and investments.
. Explain political and technical environments in Europe and its effects on
-lobal trade.
(. 'ow does the cultural environment in a country affect on global trade5 Explain with suitable
example.
,. Explain the role of international strategic management.
.. Explain the significance of technology transfers in global trade.
3. !rite a detailed note on international marAeting.
8. Explain the role of international financial management in global trade.
H. !hat are the different ways of financing foreign trade5
1@. !hat are different international strategic alliances5 Explain with the help of examples.
International Business
*5 Do a #!)> analysis for !ipro in the /ndian marAet context and discuss the appropriateness
%or otherwise& of its domestic strategy.
,5 Are !ipro*s forays into the international marAets with respect to entry0 mode0 etc. right5 /f
not0 what are the alternatives you would suggest5
/5 'ow can !ipro*s corporate strategy be Aept flexible enough to adapt to increasing
competition and changing realities5
05 Attempt a Qtechnology road map* for !ipro for the next five years :hart a course of strategy
w.r.t. marAets0 which the company can adopt.
1& /n what way has operations management let competitive advantage to Di B 4ung5
2& 'ow effective is Di B 4ung*s value chain configuration5 /neffective5 Discuss.
1& /s gross domestic product per capita a useful indicator of /nternational competitiveness in the
EC5
2& /s it fair to point the blame for the EC*s poor international competitiveness at inflexible labour
marAets0 regulated goods and services marAets0 and a general lacA of competition5 !hat
alternative explanations might be suggested5
& !hat appears to be the problem with the EC*s banAing sector5
(& /s the number of patents registered a useful indicator of superior /nternational
competitiveness5 !hy do you thinA the C#A does well in this area5
,& #hould the EC consider more targeted intervention in the form of subsidies or strategic trade
policy5
1. !hat strategy was Cnilever pursuing before its early 1HH@s reorganisation5 !hat Aind of
structure did the company have5 !ere Cnilever*s strategy and structure consistent with each
other5 !hat were the benefits of this strategy and structure5 !hat wore the drawbacAs5
2. "y the 1HH@s0 was there still a fit between Cnilever*s strategy and structure and the operating
environment in which it competed5 /f not0 why not5
. !hat Aind of strategy and structure did Cnilever adopt in the 1HH@s5 /s this appropriate
given the environment in which Cnilever now competes5 !hat are the benefits of this
organisational and strategic shift5 !hat are the costs5
INTERNATIONAL %USINESS
a& !hat was the critical catalyst that led PodaA to start taAing the 2apanese marAet seriously5
%b& 4rom the evidence given in the case do you thinA PodaA*s charges of unfair trading practices
against 4u+i are valid5 #upport your answer.
1 !hich company is truly <ultinational 5 !hy5
2 Dist three differences between mpany 0 <ulti ?ational company and >rans <ulti ?ational
mpany 5
%a& Explain why <?:s have located $ B D centres in developing countries5
%b& <ention the areas where $ B D activities can easily be decentralised.
TP Dtd a multiGproduct mpany0 furnishes you the following data relating to the year 2@@@.
4irst 'alf of the year #econd 'alf of the year
#ales $s. (,0@@@ $s. ,@0@@@
>otal st $s. (@0@@@ $s. (0@@@
Assuming that there is no change in prices and variable costs and that the fixed expenses are
incurred e=ually
in the two half years periods calculate for the year 2@@@.
1. >he 1rofit Tolume ration
2. 4ixed Expenses
. "reaAGEven #ales
(. 1ercentage of margin of safety.
, marAs each
International Tra.e
1 Are the /ndian companies getting impacted by the globalization5 >o what an extent international
policies have influenced globalization5
2. !hat were the advantages and disadvantages of -A>> 5
1. >o what an extent !>)G-A># $egime has influenced higher education in /ndia5
2. Explain as to why 4D/*# in manufacturing increases employment but in retail might have adverse
effect on the +obs of many5
Investment Analysis Management
Downloaded Data of Bank of Baroda and HDFC Bank from www.nseindia.com of last 11 years has been
summaried as follows. !ou are re"uired to analye the data using appropriate statistical tools# interpret the
results and pro$ide necessary ad$ice to the in$estors as research analyst.
Clse Clse
S!"N Date Sym#l P!i$e Sym#l S!"N Date P!i$e
1 1%&pr%'(B&)*B&+,D& -..(-HDFCB&)* 1 1%&pr%'( /../-
0 1%&pr%'1B&)*B&+,D& 121.3-HDFCB&)* 0 1%&pr%'1 (0.1
3 1%&pr%''B&)*B&+,D& /-HDFCB&)* 3 1%&pr%'' .(..
/ 3%&pr%22B&)*B&+,D& /(./HDFCB&)* / 3%&pr%22 0/(.1-
- 32%4ar%21B&)*B&+,D& .2./-HDFCB&)* - 0%&pr%21 003.1-
. 1%&pr%20B&)*B&+,D& -2./-HDFCB&)* . 1%&pr%20 033..-
( 1%&pr%23B&)*B&+,D& 1../-HDFCB&)* ( 1%&pr%23 03/.3
1 1%&pr%2/B&)*B&+,D& 0-2./-HDFCB&)* 1 1%&pr%2/ 31/.3-
' 1%&pr%2-B&)*B&+,D& 001.1-HDFCB&)* ' 1%&pr%2- --1.--
12 3%&pr%2.B&)*B&+,D& 030.'-HDFCB&)* 12 3%&pr%2. ((3.1-
11 32%4ar%2(B&)*B&+,D& 01-.2-HDFCB&)* 11 32%4ar%2( '-/.1-
CASE STUDY % &%' Ma!(s)
5i$en below are the returns on the three stocks 6uperte7# Colourte7 and 8i$ete7 for a four year
period. Compute the a$erage returns# $ariance and standard de$iation if a portfolio is constructed
such that the stock has lowest standard de$iation accounts for -29 of the funds# a stock ha$ing
the ne7t lowest standard de$iation accounting for 329 and the third stock accounting for 029 of
the funds.
Pe!i* & Yea!s) Ann+al Ret+!ns &,)
6uperte7 Colourte7 8i$ete7
1 12 11 1
0 10 ' 10
3 1/ 13 '
/ 1. 1( 1-
CASE STUDY - &%' Ma!(s)
:ruth$i Hardware ;td. <n$ested on 1%2/%022. in e"uity shares as below:%
Cm.any N+m#e! / S0a!es Cst &Rs")
4afatlal .;td. .1222 =+s.122 >ach? 0#22#222
)atra@a :encil ;td. -22 =+s.12 each? 1#-2#222.
<n 6eptember 022.# 4afatlal ;td. :aid 129 di$idend and in ,ctober# 022. )atara@ ;td. :aid 329 di$idend. ,n 31%3%
022(# market price of shares of 4afatlal ;td. &nd )atara@ ;td. 8ere +s.002 and +s.0'2 respecti$ely.
:ruth$i Hardware ltd. ha$e been informed by their in$estment ad$isor that :%
(. Di$idend s from 4afatlal ; ;td. &nd )atara@ ;td. For the year ending 31%23%0221 are likely to be
029 and 3-9 respecti$ely.
Y+ a!e !e1+i!e* t
2" Calculate the a$erage return from the portfolio for the year ended 31%23%022(.
3'" &d$ice : ;td. ,f the comparati$e risk of two in$estments by calculating the standard de$iation in
each case.
CASE STUDY 4 &%' Ma!(s)
A) Ahe following table pro$ides details about three mutual fund portfolios. Find out the 6harpe# Areynor and
Bensen <nde7 and rank them. 8hat are your suggestions to the in$estorsC
&3' Ma!(s)
P!t/li Ret+!n n Stan*a!* Deviatin 5eta
P!t/li
>"uity Fund 0. 10 1.0-
4id Cap /2 12 2.12
Fund
<nfra D Fund 0/ 1/ 1./2
4arket <nde7 11 1.22
+isk Free +ate of +eturn : .9
3" Ahe beta of >"uity fund is higher than the Beta of 4id Cap fund but the returns are higher in
4id Cap Fund than >"uity Fund. Do you agree with this statementC <f yes# e7plain with
reasonable e7amples.
%" Ahe beta of <nfra D Fund is the highest among all three fund but the returns is the lowest
among all three fund. >7plain with reasonable e7amples.
5) 6hare of HDFC and B&)* of Baroda display the following returns o$er the past two years:%
&3' Ma!(s)
YEAR HDFC 5AN6 OF 5ARODA
First !ear 030 ((-
6econd !ear 01- '--
3) 8hat is the e7pected return on a portfolio made up of /29 of :epsi and .29 of Coca%ColaC
%) 8hat is the standard de$iation of each shareC
-) 8hat is the co$ariance of 6hare of :epsi and Coca%ColaC
4) 8hat is the correlation coefficientC
7) <nterpret the results in each case and ad$ice the in$estors for in$estment decisionC
LA%OUR LAW
1. !hat is the experience of :hina about >rade Cnion in the above mentioned case5
2. 'ow >rade Cnion resolved the dispute5 "y confrontation or by negotiations5
. !hat is the general impression about the >rade Cnion movement with reference to this case5
(. -ive your comments and opinion
1. -ive the brief history of the above mentioned case study
2. !hat was the problem5 'ow it was resolved5
. !hat was the effect of solution on the unit*s mechanism5
(. !hat is the message 5
1. !hat do you Anow about changing role of >rade Cnion activities5
2. !hat is the role of responsible >rade Cnionism5
. /s 1rivatization a challenge for Cnion activities5
(. !hat is the lesson learnt from the /> sector5
Lgisti$s Management
/f you are appointed as the logistics consultant0 then advise <Fs "1D in respect of Q
/5 'ow to achieve economy in transportation0 by maintaining almost same service level5
05 Demand 4orecasting techni=ue to taAe care of seasonality0 reduction in inventory.
85 /nformation technology to substitute maintenance of high inventory without affecting
customer service level.
D5 nnectivity between factory and depots %networAing Diagram&
/n case you are appointed as logistic consultant to solve the problems0 you are re=uired to put
forward your suggestions for
D; 1roper transportation policy to ensure minimum transportation loss of vegetables and
poultry products and reduction in the pacAaging costs.
E; Demand 4orecasting techni=ues to taAe care of the seasonality0 reduction in inventory and
shortage and other related problems.
H; #uggestion for improved 1urchase and Distribution policy.
K; /s it advisable to have company owned dedicated transport fleet5
*9; Evaluate the alternative solution that could be considered by <r. <ohan.
**;!hat additional solution do you propose5
*,; Examine the transportation system and its drawbacAs5
:i; Examine the possibility of alternatives in transportation of the inbound and outbound
materials5
:ii; 'ow to reduce the cost of inbound and outbound logistics functions5
:iii; !hat could be the ma+or problem in exploiting the inbound and outbound logistic
functions5
:iv; /s it advisable to have dedicated transport system to operate pacAaged materials
mainly for the company5
:v;!hat arrangements have to be made to ensure the service =uality for customers5
*5 !hat are the company*s present logistical problems5
,5 -ive your recommendations for improving the company*s logistical performance5
1. /dentify the main logistical problems of the mpany
2. >o offer better customer service level and reduce the operating cost0 how will you go about
redesigning the distribution networA5
. !hat is the main problem in this case5 !hat are your suggestions to the company on
inventory management5
(. !hat type of logistical cost approach you would suggest to the company5
1. !hat are the main problems in the logistical networA of <Fs. mpuG>ech5
2. !hat solutions would you propose o overcome these problems5
M$%$&EME%T "%TR"# S(STEM
1. Describe the need for </# in a business organization focusing on <anagement ntrol #ystem.
Also explain the important considerations in designing <anagement /nformation #ystem %< l #&
for the purpose of <anagement ntrol.
2. Explain the following % Any #/V& %@&
%a& <anagement by )b+ectives %<")& %b&
ncept of #ix #igma
%c& 4lexible "udgeting
%d& "alance #core :ard
%e& Elements of a ntrol #ystem
%f& $ ) / Approach
%g& 1erformance "udgetting
. Explain how by designing an appropriate <anagement ntrol #ystem 0 the different types
of risAs faced by the banAs can be tacAled.
(. !hat are different functions involved in the control of an )rganization. Explain them5
%1@&
,. nsider a $etail )utlet. !hat should be the ob+ectives of <anagement
ntrol system for the retail outlet5 Examples would strengthen your views. %1@&
.. Cnder )perations0 !hat are the Aey principles of its ntrol and <anagement5
M$%$&EME%T "%TR"# S(STEM
Q1& Explain the process of cycle times given by David Axson.
Q1& Explain the stages in specific terms of ^"" <ethodology.
Q1& Explain the needs of :apital Expenditure investment. %1@ <arAs&.
Q2& -ive any two difference between hardware and software.
Q1& Explain the difference between choosing the $ight 4orecasting on fre=uency and horizon.
MANU)ACTURING PLANNING AND CONTROL
.
Q1& a& !hat are the typical tasAs performed by the <1: system and how do these tasA affect the
company operation. !hat is the cope of E$1 implementation and how are the various modules of
the software organized.
b& !hat are the communication linAages between demand management0 other <1: modules and
customers5 And what the fundamental activities in sales and operation planning and what
techni=ues can be uses explain in brief.
Q2& a& !rite the short note on four of the followingM
/& <aster production #chedule
//& 4unction of <anufacturing planning and control
///&mputer integrated manufacturing
/T&"readth of purchasing in <1:.
T&mpare :1< and 1E$>
b& !ith the help of blocA diagram explain hierarchy of capacity planning decision.
c& Describe the function vendor development and vendor management.
Q& a& #tate the seven wastes as being the targets of continuous improvement in 2ust in >ime.
b& >here are five +obs of which is to be processes through three machines A0 "0 and0 : in order
A": 1rocessing time in hour are
Determine the optimum se=uence for the five +obs and the minimum elapsed time.
c& mpare the bill of materials and cooAbooA recipe.
d& Explain the practical steps involved in solving 1E$> problems.
Q( a& Explain $ole of demand management in manufacturing0 planning and control with suitable
example5
b& #tate advantages0 limitation and Application of Dinear programming. !hat basic concepts and
module are used for shop floor and vendor scheduling and control.
c& Describe the function vendor development and vendor management
M$R4ETI%& M$%$&EME%T
1& !ho was the >arget <arAet for Tirgin <obile5
2& !hat do you understand by Talue :reation in context to this case study5
& Does the customer ac=uisition and retention strategy really help Tirgin <obiles5
(.& #tudy and elaborate the business model of Tirgin mobile5
1. !hat 1*s are involved in marAeting mix of services5
2. Explain the 1eople mix with reference to #)>:5
. #tate the Aey to success for #)>:5
(. -ive an short marAeting mix of services of "anAing5
1. According to u what driven the success of /:/:/ in presence of so many nationalized banAs5
2. !hat do you understand by customer satisfaction5 'ow did /:/:/ gain it5
. 'ow the /:/:/ did changed the /ndian "anAing approaches5
(. !hat you understand by 1ost Decision 1rocess5
1. !hat is main ob+ective of the 9why grow up 9campaign5
2. According to you what impact did the 9why grow up campaign on consumer*s mind5
. !hat role do the pacAaging plays create an image of brand liAe frooti5
(. 'ow successful the 9why grow up; campaign5
M$R4ETI%& M$%$&EME%T
A& Discuss Tarious <arAeting $esearch /nstruments .-ive suitable examples %one example
Finstrument&5 :*9 Marks;
"& Describe following in context of new product development %?1D&5 :*9 Marks;
1. >he new product development decision process
2. $isA factors hindering new product development
:& /llustrate the marAeting mix for any two of the following5 :*8 Marks;
1. :afe ffee Day
2. Dr. "atra*s clinic
. Dux #oap
(. '1% 'ewlett 1acAard&
D; /llustrate with examples0 the differences between 1roduct marAeting B
#ervices marAeting5 :*9 Marks;
E& /llustrate with examples0 the methodsFways of evaluating advertising effectiveness5 :*9 Marks;
4& Discuss the factors which contribute in deciding the 9price; of the product5 Discuss
various pricing methods5 :*9 Marks;
-& 9Daco /ndustries 9has planned to introduce new baby shampoo in the Aids marAet. >he company
conducted a research in selected tier // cities in /ndia to Anow the demand B successfully
launched its product. /n this context0 discuss the characteristics of the good research5 :*8 Marks;
M$R4ETI%& M$%$&EME%T
1. Describe what is meant by a business being Qconsumer led*.
2. !hat are the Aey parts of the marAeting mix5 Explain how each worAs with the others.
. Explain why the balance of the marAeting mix is as important as any single element.
(. Analyse the marAeting mix for ?/TEA T/#A-E Loung. !hat are its strongest points5 Explain why
you thinA this is so.
1. !hat was the Aey weaAness that ]Aoda was able to identify5
2. !hat strength did ]Aoda use to turn its brand weaAness into an opportunity5
. 'ow has ]Aoda strategically addressed external threats5
(. !hat in your view are the important benefits of using a #!)> analysis
1. !hat is the difference between primary and secondary research5 /dentify one example of primary
and
secondary research carried out by !ilAinson.
2. Explain why !ilAinson needed a marAeting strategy to help them to grow.
. Evaluate the benefits of the marAeting campaign to !ilAinson.
(. Analyse how effective the marAeting campaign was in helping !ilAinson respond to competitive
pressures.
1. Csing current products familiar to you0 draw and label a product life cycle diagram0 showing
which
stage each product is at.
2. #uggest appropriate aims and ob+ectives for a small0 medium and large business.
(. nsider the decision taAen by Pellogg to opt for product development. #uggest a way in which it
could have diversified instead. 2ustify your answer.
M$R4ETI%& M$%$&EME%T
Q5*; Define term 9<arAeting <anagement; discuss the elements of <arAet Environment5 :*9
Marks;
Q5,; Define the term 1roduct <anagement5 Explain how ?ew 1roduct Decisions are made5 :*9
Q5/; !hat is :ustomer relationship <anagement Explain its feature and nature5 :*9Marks;
Q5 0; Explain the nature and feature of <arAeting research and /nformation #ystems5 :*9 Marks;
Q58; !hat is <arAet <easurement and 4orecasting5 :*9 Marks;
QD; !hat is #egmenting and >argeting the <arAet5 :*9 Marks;
QE; !hat is Advertising <anagement5 Explain the concept of #ales 1romotion and 1ersonal
#elling5
QH; !rite a short note %any two& :*9Marks;
a; "rand E=uity
<; -lobal <arAeting
c; Direct <arAeting
.; 1ricing decisions
Materials Management
1. /s Dannis :haAo +ustified in eliminating -eorge <achine mpany as a supplier of brushes5
2. /n what respect is the complaint from -eorge <achine mpany +ustified5
/5 1repare a report for $enuAa >homas explaining the decision to eliminate -eorge <achine
company as a supplier. Cse =uantitative data as much as possible to support your answer5
Q.1& #ummarize B Analyse the case with reference to the principles of materials management5
Q.2& 'ow o reduce the inventory of >/D without affecting its operations5
Q5*; #tudy B Analyze the case with ref to the principles of materials management5
1. Dist the other items of club scrap %besides old newspapers and magazines& that can be sold.
Estimate approximate =uantum of income from each head of scrap sale5
2. !hat should the new secretary do about the sale of scrap5
. Draft a set of guidelines if <r. Pavi chooses to regularize the sale of scrap material5
Q5*; #ummarize B analyze the case with reference to the principles of material management5
Q.1& Discuss the merits of the proposal of introducing the concept of /<< in 'A<. !ould you
agree that the apprehensions of the participants at the meeting were correct5 Do you feel that the
introduction of /<< would achieve the target of 3., per cent of inventory reduction in six months5
-ive reasons to +ustify your opinion.
Q.1& Discuss with en or to reduce the leadGtime to almost to zero level. >his can avoid the situation
of the stocA outs.
Q.1& #ummarize and analyze the above case with reference to the principles of material
management5
M$TERI$#S M$%$&EME%T
1.!hat do you understand from integrated materials management5 !hat are the obstacles
encountered to maAe this approach effective5
2.?ame the industry and the products for which materials re=uirement planning techni=ue would
be suitable than economic order =uantities and explain why5
.!hat do you understand from <aterials $e=uirement 1lanning %<$1&5 !hat are its advantages
over conventional tools of inventory planning5 !hich types of industries have use of this
techni=ue 5
(.!hy should purchase department participate in product development 5 Explain to what extent it
is practiced in /ndian /ndustry 5
,.Describe the procedure to be followed for the purchase of an item until payment of the bill.
/ndicate the controls involved.
.. !hat are blanAet orders 5 !hat are their salient features 5 4or what type of items is this
method of buying suitable 5
3.'ow will you organize buying of seasonal commodities 5 Explain giving examples 5
8.'ow does 9"uying under risA; differ from 9"uying under uncertainty; 5 -ive a comparative
analysis of the two methods 5
H.!hat are the responsibilities of receiving stores 5 !hat are the different types of materials
received in the organization 5
1@.!hat is pallet 5 !hat are the different types of pallets used in the industry5 Describe in brief
the advantages of palletisation 5
11.Define logistics management. Explain briefly the benefits that can accrue to the organization
from the successful implementation of the concept 5
12.'ow does an effective system of electronic data processing help in materials management 5
1.!hat do you understand from classification of materials 5 why is it done 5
/n what different ways can materials be classified 5
1(.!hat are the different methods of codification of items 5 Explain them briefly 5
1,.Discuss in details how standardization can assist management in any four of the following M
**5 "etter inventory control
*,5 $eduction in manufacturing cost.
*/5 Quality improvement
*05 <inimization of obsolete and dormant stocA
*85 Economics in purchasing
*D5 "etter stores management
1..!hat is meant by selective control of inventories 5 !hat different methods are used for
selective control of inventory items 5
13.9A": analysis indicates selective control of inventories; Discuss.
18.!hat is the importance of E)Q in inventory control 5 what are the limitations of E)Q
concept 5
1H.9"est buying results when annual procurement cost e=uals annual inventory carrying cost;
Discuss 5
[email protected] term contracts with staggered deliveries are better than fre=uent orderings for A and "
class of items.; Discuss
ME3I$ M$%$&EME%T
Q1& Explain the meaning of <anagement5
Q2& !hat are the functions of management5
Q& Explain one function of management in brief5
Q(& Explain the branches of management towards the end of 2@th :entury5
Q1& Explain the purpose of <anagement buyout %<")&5
Q2& Explain the various ways of financing a management buyouts5
Q& -ive some examples of <")*s5
Q(&Explain the ob+ectives for <")5
Q1& Distinguish between Electronic media and 1ress <edia in detail5
Q2& !hat are the types or variations of 2ournalism5
Q& Explain the elements of 2ournalism5
Q(& Explain the professional and ethical standards of 2ournalism in brief5
Q1& Define the Q<arAeting* concept in detail5
Q2& Explain the two levels of <arAeting5 %in detail&5
Q& !hat are the four Q1* for a marAeting plan to be successful5
Q(& Explain assumptions of >ransactional <arAeting.
%ET2"R4 M$%$&EME%T
1& Describe four choices for resolving the problem maintaining the lan as Ethernet Dan.
2& #tate the advantages of each approach.
& #tate the disadvantages of each approach.
(& -ive reasoning about the choice you would prefer.
1& :alculate the bandwidth used in both cases.
2& 'ow do you differentiate between both the cases5
1& !hat are the two modes of <A: types that the !>1 could be configured in5
2& Assume that you have a !/4/ A10 how is it configured5
& !rite the #?<1 =uery to use to validate your answer in %2&
(& !hat is your general understanding about the above.
1& >rouble >icAet 1@@M :ustomer says that when he receives messages0 the message is periodically
missing some characters.
2& >rouble >icAet 1@1M :ustomer in Atlanta complaints that when she tried to lag into the system
server0 head=uarters.com in ?ew LorA0 she gets disconnected with a time out. 'owever0 her
colleague in her ?ew LorA office reports that he is able to access the system.
%et>ork Management
1. %i& Dist the five Aey differences between >:1 reference model and )#/ reference model. %2&
8. !rite the similarities and differences between pacAet and cell switching. %2&
H. !hy is the data linA layer in a DA? subdivided into Dogical DinA ntrol %DD:& and <edium
Access ntrol %<A:& subGlayers 5 %2&
1@. Dist the characteristics of broadband coaxial cable. %2&
11. Differentiate between virtual circuit and datagram*s. %2&
12. >he maximum payload of >:1 segment is .2 1F202 1F212 1F2 bytes. !hy 5 %&
1. !hat are sliding window protocols 5 Explain oneGbit sliding window protocol with an
appropriate diagram. %2&
2. %i& ?ame all the basic networA topologies and describe advantages of each. Draw proper diagram
tor each topology. %2&
%ii& Explain the following terms M %2&
*E5 "andwidth
*H5:hannel capacity
*K5<ultiplexing
,95 Quality of #ervice %Qo#&
,*54ullGDuplex >ransmission
%iii& !hat is the basic purpose of <A: layer protocol 5 Explain the function of following <A: layer
protocols M
E5 Ethernet
H5 >oAen bus %2&
. %i& Describe the characteristics and application or the following networA devices M %.&
%a& $outers
*/; "ridges
*0; #witches
%iii& Answer the following M %(&
%a& Explain /#D? "$/ #ervices.
%b& Differentiate between broadband and baseboard services.
%c& Describe the following three fields of >:1 header M
%d& #e=uence number
(. %i& !hat is congestion control 5 'ow does it occur 5 %2&
:vi; 'ow does >:1 handle connection establishment and crash recovery 5 %2&
:vii; Dist and explain any five /#D? applications. %2&
,. %i& Describe and compare the following routing algorithms M %(&
/5 #hortest path routing
05 4looding
%ii& 'ow does A>< differ from frame relay 5 Dist and briefly define the A>< service classes. %.&
Section B
1. %a& !rite any two differences between )#/ and >:1F/1 protocol suit. Also give reasons why )#/
is not popular. %&
%b& !hy is layering of the protocols done in >:1F/1 stacA 5 %&
%c& Explain any two functions of each layer of >:1F/1 protocol stacA. %2&
%d& 'ow many address bits does the latest version of /1 %/1v.& have 5 !hat is the
maximum number of /1 addresses possible with /1v. 5 %&
%e& /dentify the header of each flag and explain its meaning M %(&
%i& C$-
%ii& A
%iii& 4/? %iv& $#>
%f& 'ow is flow control managed by #liding !indow protocol 5 %&
2. %a& !hat is Ethernet 5 'ow does it worA 5 Also explain the fields of Ethernet 4rame 4ormat.
%(&
%b& !hat is 4irstG)ctet $ule 5 -ive an example to explain it. %&
. %a& !hat is the significance of hierarchical naming scheme 5 Differentiate among following
addresses and their meaning with reference of D?# M %,&
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