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Indian School of Business Management and Administration.ANSWER SHEETS. MBA.EMBA.DMS.BMS.ARAVIND 9901366442.doc
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PROJECT REPORTS AND THESIS
aravind.banakar@!ai".#$!
Business Environment
Q1. Discuss how the environment acts does as a stimulant to business. Analyze why business often
does little for the preservation of physical environment despite the fact that it is significant for
business activity.
Q2. Explain the relevance of ecological issues to business environment
Q. !hat do you understand by "usiness #ocial $esponsibility % " # $ &. 'ow this can be used to
improve the "usiness Environment
Q(. Explain how the business in an organization can be regulated with regard to the )rganization*s
"asic )b+ectives
Q,. Describe in detail the different role played by the -overnment towards enriching the business
Environment.
Q.. /n the "usiness Environment context0 explain how the 1olitical and legal Environment of
business plays a vital role. 2ustify by bringing in suitable examples
Q3. Evaluate the advantages and disadvantages of 4D/. !hat is your opinion on the role of 4D/ in the
$etail #ector5 2ustify your views with /ndia67s experience in this sector.
Q8. -ive any three critical elements of economic environment of "usiness
Business Management
Q1. Explain the rise of management as a profession
Q2. 9
ordination is the orderly arrangement of group;
Q. -ive principles of )rganization
Q(. Discuss <anagement thought
Q,. Explain Development
Q.. -ive stages of current state of management theory
Q3.
mpare administration versus management
Q8. Discuss <anagement as art or science
Business Planning & Policy
Q1. Define business policy. !hat re the features of business policy5
Q2. !hat is the significance of business policy course5
Q. !hat are the phases in the development of strategic management5
Q(. 'ow has strategic management changed in 21st century5
Q,. Explain financial analysis as techni=ue of internal analysis
Q.. 'ow to identify :ritical succes factors in industry5
Q3. !hat are the steps in #!)> analysis5
Q8. Explain >)!# <atrix.
Human Resource Mgmt
Q1.Define '$<5 explain.
Q2. #tate the ?ature and #cope of '$<5
Q. Explain the )b+ective and 4unction of '$<5
Q(. !hat are '$ 1olicies and what are its purposes5
Q,. Discus the evolution of '$<5
Q.. Explain the nature of #trategic '$<5
Q3. Explain the model of strategic '$<5
Q8. #tate the scope of -lobal '$<5
International Business
Q1. !hat is meant by >echnology5 !hat is its influence on business5 %1@ marAs&
Q2. !hat are the functions of !>)5 %1@ marAs&
Q. !hat is international business environment5 %1@ marAs&
Q(. 'ow do differences in culture affect in international business5 %1@ marAs&
Q,. !rite a detailed note on foreign direct investment %1@ marAs&
Q.. !hat is agricultural B village industry facility in special focus initiatives5 %1@ marAs&
Q3. !hat is cost B freight %:4$&5 %1@ marAs&
Q8. !hat is DDC5
Marketing Mgmt
Q1. !hat is /mportance of <arAeting as a sub+ect of study5 %1@ marAs&
Q2. #tate and explain the contents of a <arAeting plan5 %1@ marAs&
Q. -ive the :lassification of 1roducts and state 1roduct Dine Decisions5 %1@ marAs&
Q(. what are important factors while Deciding 1rices5 %1@ marAs&
Q,. what are the steps involved in designing effective <arAeting :hannel5 %1@ marAs&
Q.. !hat is <arAeting
mmunication5 %1@ marAs&
Q3. !hat are 1rinciples of Designing a <arAeting )rganization5 %1@ marAs&
Q8. !hat is <arAeting /nformation #ystem and <arAeting $esearch5
Quantitative Techniques
Q1. Differentiate the following with respect to x. 1. %x2E&F%xE1& 2. %axEb&F%cxEd& %1@ marAs&
Q2. 4ind the <aximum and minimum values of xG2x2ExE(. %1@ marAs&
Q. 4ind the present value of $s.1,@@ due in 3 years at HI simple interest. %1@ marAs&
Q(. 4ind elasticity of demand of the function xJ1,@G,1 at %1& 1J1,0 %2& 1J2@. %1@ marAs&
Q,. 4ind dyFdx of the following cases 1. yJx2 log x. 2. log x Fx. %1@ marAs&
Q.. At what percent per annum will a sum of money double in 8 years5 %1@ marAs&
Q3. A revenue function is given by $J ,xG2x2 where $ is the revenue and x is the =uantity. !hat
value of x maximizes revenue5 !hat is the <aximum $evenue5 %1@ marAs&
Q8. /f a person deposits on a recurring deposit scheme0 monthly $s. 1,@@ for ( years at 1,I per
annum0 what would be the sum that can be received at the end of ( years.
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ASSIGNMENT SOLUTIONS
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ADERTI!I"# MA"A#EME"T
A& Define Advertising
py5 1lease explain various ways of writing print advertising copy with
examples5
"& Design an AD campaign for a construction engineering company5 %<anufacturers of
construction product&5
:& !rite short notes onK
1K :haracteristics of the ideal print advertisement
2K A/DA <odel
K <edial planning tools
(K A>D F ">D
,K Ad agency organization structure
D& /llustrate positioning statement forK
1K <aruti
2K ?irma washing powder
K ")#:'
(K 'arward business school
,K Apples
ADERTI!I"# MA"A#EME"T
E"$%&! '( E"$ATE!H)ARA HAT*HERIE!
Questions +A,
+a,
mment on the advertising strategy adopted previously and currently.
+-,
mment on branding of food products0 and their promotion.
+c, :an you thinA of a different creative strategy for a product liAe chicAen5
DipGsticAs with permitted colours can also damage the lips since the stainers are tetraGbromoG
fluorosine. !hen rubbed against the palm0 darAness of the stain will indicate the =uantity of stainer
present. DarAening of lip colour also depends upon the bioGchemistry of individual*s lips.
Questions +B,
+a, >he complete product Anowledge is given in the above writeGup. !hat do you thinA should be the
copy
platform for these products5 /ndicate the theme0 the appeal and the buying motives.
+-, /ndicate a suitable media mix for advertising these products. -ive your reasoning.
*ase "o . /
A0EMBI* *HEMI*A0 )'R$! 0TD1 DIRE*T MAI0I"#! '( A0*EPHI". THE 0E#E"D
AM'"# A"TIBI'TI*!
Questions
%a& !hich other businessesFproducts can be suitable candidates for direct marAeting5 !hat
promotional techni=ues can be employed5
%b& 1lease do some research of your own on direct mailings of pharmaceutical companies. !hat are
your reactions5
%c& 1ut on your thinAing cap. /dentify a there for a campaign of one general tonic.
*A!E . 2 . I! !3PER B')0 ADERTI!I"# !3PER E((E*TIE 4
QuestionsK
1. !hat Aind of research design would you recommend for determining the effectiveness of < B
<F<ars advertising during the #uper "owl5
2. /f the research design involves a survey of households0 which survey method would you
recommend and why5
. !hat Aind of measures and scales will you employ in your survey5
(. :an the observation method be used to determine the effectiveness of < B <F<ars advertising
during the #uper "owl5 /f so0 which observation method would you recommend and why5
,. !hich syndicated services discussed in the booA can provide useful information 5
*A!E "' . 5 . "I$E !PRI"T! AHEAD '( THE *'MPETITI'"6%ET HA! A 0'"# )A%
T' R3"
QuestionsK
1. #hould ?iAe switch from a focus on celebrities to a focus on its products in its advertising5 Discuss
the role of marAeting research in helping ?iAe management maAe this decision. !hat Aind of
research should be undertaAen F
2. 'ow would you describe the buying behavior of consumers with respect to athletic footwear5
. !hat is the management decision problem facing ?iAe as it attempts to retain its leadership
position5
(. Define the marAeting research problem facing ?iAe0 given the management decision problem you
have identified.
,. Develop two suitable research =uestions and formulate two hypotheses for each.
.. 'ow can the /nternet be used to help ?iAe in conducting marAeting research0 and in marAeting its
products5
Architectural Management
Attem7t all questions.
1. "y collecting the information from the relevant and authenticated sources0 maAe a report
on the
followingK
a& #ustainable development
b&
nservation
c& #chemes for slum area improvement
d& >raffic control systems in /ndia in comparison with foreign country.
e& $oad transport and $ail transport schemes for city transport and compare them.
f& 1arAing problems
2. Lou are entrusted with evaluating a building as a 9
mplete #ystem;. 'ow would you
do this effectively. Lou may hold interviews of buildersFowners of shops and office
premises and other customers regarding achievements and problems.
. :arry out a critical study of the Architectural pattern of
a& 1Hth :entury
b& 2@th :entury
c& Early 21st :entury
"ased on your study0 pro+ect your opinions and suggestions for further development.
(. Lou will agree that all about urban planning and landscape is e=ually true for rural
design and landscape. 'owever0 the scale is different0 cost of the land is less0 size of
the plot is bigger and with the closeness of nature0 achievement is comparatively easy.
!hat is important is the approach.
Meeping in mind that every village to be developed into a mini town with aesthetic
landscape0 what would be your approach in order to achieve the desired level as stated
above.
,. :ase #tudy of a 'ouse
Issues to -e A88resse8 .
1. #tudy all details shown in the plan0 the axonometric view and orientation0 and comment on the
total planning.
2. 4ind out the total plinth area by preparing worAing drawings.
. #tate various measures proposed to achieve economy in cost.
(. -ive a thought to solar system for heating water0 landscaping treatments0 and plan*s
Csefulness for farm house.
AR*HITE*T3RE MA"A#EME"T
*ase !tu8y "o.9
>he labeling B <aAing of goods has a long history B the use of marAs to indicate0 the source of a
particular item can be traced booA many countries before :hrist. /n 1888 however an English
novelist wrote; 1oison that is bought at a drug store usually has a label on the bottle.
Q 1& Define the term Dabels5
Q 2& Explain the types of Dabels5
Q & Explain the term N
ld -lue*5
Q (& Explain in detail the four factors that determine the efficiency of applying labels to containers5
*ase stu8y "o./
)ne of the earliest pacAaging materials B one that is still very useful0 is wood in its various forms.
Although it is used less fre=uently as other more sophisticated materials are substituted0 it still has
an important place industrial pacAaging for heavy or fragile items that re=uire rigidity B strength.
Q 1& Explain the characteristics of wood5
Q 2& Define the advantage B disadvantage of the same5
Q & Define the term N ?ailed "oxes* 5
Q (& Define the term N :$A>E#*5
*ase !tu8y "o 2
)ur economy is a complex structure with many facets B the importance of pacAaging with in this
system is becoming increasingly insignificant >he growth of pacAaging has outrun the technology
needed for orderly progress B development.
.
1acAaging has roots in nearly all the different departments of an organization.
Q1& Define the importance of the pacAaging5
Q 2& Explain the scope of the pacAaging5
Q & Explain the term N
ntract 1acAagers*5
Q (& Explain the role of the suppliers in developing B producing pacAaging components5
*ase !tu8y "o.5
>he #mallest part of a pacAage B often the most critical0 is usually the closure the security of the
whole assembly B the integrity of the contents are dependent upon the :ap or tie or whatever is used
to complete the pacAage not only must the closure remain intact throughout all the hazards of
assembly0 storage0 handling B shipping0 but it must
Q 2& Explain the term N #crew :aps*5
Q & Explain the term :hildG$esistant :aps5
Q (& Explain the term :ap Diners5
PR':E*T MA"A#EME"T
*A!E !T3D% . 9
Anand Enterprises is broadly diversified company with presence in a variety of sectors such as
cement0 textile0 chemicals. After a thorough review of various capital pro+ects undertaAen in the last ,
years the executive committee of Anand Enterprises felt that the =uality of marAet and demand
analysis of most of the pro+ects was somewhat
patchy. As a marAeting analyst you have been invited by Arvind #wami0 the managing director of
Anand Enterprise0 to do a seminar on marAet and demand analysis for the business heads of the
company. Among other things0 he wants you to address the following issues.
Q1& 'ow should one evaluate secondary information5
Q2& !hat are the sources of undertainities in demand5
Q& Discuss the steps in a sample survey5
Q(& "riefly describe the various methods of demand forecasting5
*A!E !T3D% . /
#agar Dtd is a leading manufacturer of automotive components. /t supplies to the original e=uipment
manufacturers as well as the replacement marAet. /ts pro+ects typically have a short life as it
introduces new models periodically. Lou have recently +oined the company as a financial analyst
reporting to #heAhar Dhawal0 the :E) of the
company. 'e has provided you the following information about three pro+ects A0 " B : they are being
considered by the Executive
mmittee of #agar Dtd.
a& 1ro+ect A is an extension of an existing line. /ts cash fund will decrease over time.
b& 1ro+ect " involves a new product. "uilding its marAet will taAe some time and hence its cash flow
will increase over time.
c& 1ro+ect : is concerned with sponsoring a pavilion at a >rade 4air. /t will entail a cost initially which
will be followed by a huge benefit for one year. 'owever0 in the year following that a substantial cost
will be incurred to raze the pavilion.
>he expected net cash flows of the pro+ects are as follows KG
Lear 1ro+ect A 1ro+ect " 1ro+ect :
@ %,@@@& %,@@@& %,@@@&
1 ,@@ 1@@@ 1,@@@
2 2,@@ @@@ %1@@@@&
1,@@ (@@@
#heAhar Dhawal believes that all the pro+ects have risA characteristics similar to the average risA of
the firm and hence the firm*s cost of capital viz. 12I will apply to them.
Q1& !hat is paybacA period and discounted 1aybacA period5
Q2& 4ind the paybacA periods and the discounted paybacA periods of 1ro+ects A B "5
Q& !hat is the ?et 1resent Oalue %?1O&5 !hat are properties of ?1O5 :alculate the ?1O*s of
1ro+ects A0 " B :5
Q(& !hat is internal rate of return %/$$&5 !hat are the problems with /$$5 :alculate the /$$s for
A0 " B :5
*A!E !T3D% . 2
A pro+ect consists of 12 activities and their time estimates are shown below.
Activity >ime %in weeAs&
ta tm >p
%1P2& ( . 1@
%1P& 3 12
%1P(& , . H
%1P3& 2 ( .
%2P(& . 1@ 2@
%2P.& ( 3
Q1& Draw the networA diagram5
Q2& Determine the critical path5
Q& :alculate event slacAs and activity floats5
Q(& 4ind the standard deviation of the critical path duration5
Q,&
mpute the probability of completing the pro+ect in @ weeAs5
*A!E !T3D% . 5
<icroelectronics
rporation is currently at its target debt e=uity ratio of ,K1. /t is considering a
proposal to expand capacity0 which is expected to cost $s ,@@ million and generate after tax cash
flows of $s 1@ million per year for the next 8 years. >he tax rate for the firm is @ percent. <ahesh
the :E) of the company0 has considered two financing options.
a& /ssue of e=uity stocA. >he re=uired return on the company*s new e=uity is 2@ per cent and the
issuance cost will be 12 per cent.
b& /ssue of debentures at a yield of 1 percent. >he issuance cost will be per cent.
Q1& !hat is the !A:: for <icroGelectronics5
Q2& !hat is <icroelectronic*s weighted average flotation cost5
Q& !hat is the ?1O of the proposal after taAing into account the flotation costs5
Q(& Do you have any suggestion to <ahesh5
AUDITING
Q1& '.!.1. 1rivate Dtd. /s having only two members ' and !. During the audit of accounts for the
year ended 1st <arch 2@@@0 you as a auditor find that K
a& '0 who is incharge of purchases has introduced fictitious purchase bills of $s ,@ laAhs.
b& !0 who is incharge of sales has sold goods worth $s 1 crore without bringing the same in the
booAs of accounts. Lou raise the matter with ' and ! in their capacity as directors. >hey
contest that as this is a position Anown to them and within their own fold0 you should not report
the same under the
mpany7s Act 1H,.. Discuss whether the above arguments are acceptable
under the
mpany7s Act 1H,. for nonGreporting5
Q2& As an auditor0 how would you react to the following situation5 >he company produced
photocopies of fixed deposit receipts as the original receipts were Aept in the iron safe of the
director finance who was presently out of the country on company business5
Q& A": 1rivate Dimited is engaged in the wholesale business of buying and selling silA sarees.
>he accounts are maintained under the
mpanies Act from 1st )ctober to @th #eptember each
year. >he :hief Accountant of the company is re=uesting the tax auditor to conduct tax audit
CF# (( A" of the /. >. Act for the period for which accounts have been maintained under the
mpany7s Act. As the tax auditor of A": 1rivate Dimited0 how will you react to the :hief
Accountant re=uest5
Q(&
mment K >he Auditor is responsible for failure to disclose the affairs of the company Aept out
of booAs and concealed from him.
Q,&
mment K "alance confirmations from debtorsFcreditors can only be obtained for balances
standing in their accounts at the year end5
Q.& -ive your comments and observations on the following many che=ues have been received by
the auditor on the last day of the year0 but not yet deposted with the banA5
AUDIT MANAGEMENT
Q1& 4ocus of the auditor is no longer on the routine audit but rendering value added services liAe
cost efficiency and decision maAing. :ritically examine the statement with particular emphasis
on the changing computer environment5
Q2& 'ow can the auditor be useful in achieving the ob+ectives of a :haritable >rust or #ociety and a
Goperative #ociety5 !hat is the legal position under the relevant status5
Q& /t is the +ob of the directors to prepare the accounts of a company0 auditor only reports on it.
Elucidate and describe the types of audit report5
Q(& >he thrust area of an auditor is 9>rue and 4air; and not 9>rue and
rrect; Elucidate in the
light of statutory provisions under the
mpanies Act 1H,..
Q,& Discuss the three types of audits0 which although not mandatory under the /ncome >ax Act
1H.10 are get done by the assessee to avail certain benefits under the act5
Q.& Examine the changes brought about in the role of an auditor with the growth of information
technology and rapidly changing computer environment5
Q3& >he auditor only audits the booAs of account0 he does not guarantee them. Elucidate.
Q8& >ax auditor is a :atalyst of $evenue
llection0 function of the #tate on the one hand0 and a
nsultant to the tax payer on the other0 discuss5
QH& !ho can be appointed as an auditor of coGoperative societies5 !hat are the rights and duties of
auditor under <aharashtra
Goperative #ocieties Act5
Q1@& An auditor is protected from unceremonial removal from office enabling him to maintain his
independence5 Do you agree with the statement5 /f so discuss the position of the auditor in
this regard in the light of statutory provisions under the
mpanies Act 1H,.5
B3!I"E!! MA"A#EME"T
Q1& !hat are the four basic activities that comprise the management process5 'ow are they
related to one another5
Q2& Describe the systems perspective. !hy is a business organization considered an open system.
Q& Describe the formal and informal dimensions of social responsibility5 %1@ <arAs&
Q(& Describe the four basic levels of international business activity5 %1@ <arAs&
Q,& !hat are the four fundamental purposes of goals in an organization. %1@ <arAs&
Q.& Explain the difference between common methods of group decision maAing P interesting
groups0
Delphi groups and nominal groups5 %1@ <arAs&
Q3& Define creativity and describe its causes5 %1@ <arAs&
Q8& !hat are the steps in the delegation process5 %1@ <arAs&
%AN&ING MANAGEMENT
1& /mport Export "usiness is en+oying various facilities. -ive in brief information about it.
2& !hat is the role of $eserve "anA of /ndia in exchange control5 !rite with special reference to
/mport P Export.
& !hat do you Anow about Exim "anA5 'ow it is encouraging importGexport trade5
(& 'uman $esources with technical support has changed the "anAing scenario. -ive your
comments.
,& Development of human resources is the challenge before banAing industry. Express your views
with special reference to /ndia.
.& :ustomer expectations are very high in "anAing /ndustry. -ive your comments.
3& 1ricing strategy is controlled by external factors as well as $"/. 1lease define it.
%AN&ING MANAGEMENT
Q19, >he exchange rate and forward rate of rupee against C# dollar on
rd
?ovember0 2@@8 is given
belowK
#pot rate 1 C# dollar $s (,..
)ne month forward .32I
>hree months forward .23I
#ix months forward 2.3.I
>welve months forward 2.2.I
:alculate the forward rate0 forward premium rate and swap rate from the given data.
Q1/, /n <ay beginning you decide that shares in Q Dtd. will rise over the next month or so. >he
current price is $s 1@@ and you hope that the shares will be at $s. 1,@ by the end of 2uly. -ive
your comments if the )ption is traded and if the option is not traded. <aAe assumptions.
Q12,
A, >he unit price of >## scheme of a mutual fund is $s 1@. >he public offer price %1)1& of the
unit is $s [email protected]@( and the redemption price is $s H.8@.
*alculate
i, 4rontGend load and
ii, "acAGend load.
"& <r. A can earn a return of 1.I by investing in e=uity shares on his own. ?ow he is considering
a recently announced e=uity based mutual fund scheme in which initial expenses are ,.,
percent and annual recurring expenses are 1., percent. 'ow much should the mutual fund
earn to provide <r. A a return of 1.I
Q15, >he closing price of the stocA of Oeryfine Dtd. at the stocA exchange for 2@ successive days was
as
%IO'TECHNOLOGY MANAGEMENT
Q1& Define "io technology and explain the meaning of old and new biotechnologies.
mment on
the multidisciplinary nature and the commercial potential of bio technology5
Q2& Discuss the scope and importance of biotechnology in promoting human !elfare5
Q& Define vector. "riefly describe the various Ainds of vector in E. coli5
Q(& Describe in some detail the various strategies for the integration of D?A inserts into the vector5
Q,& Explain 1:$ procedure under the following headsKG
a& 1:$ primers
b& 1:$ efficiency
c& Annealing temperature and
d& Amplicon size.
Q.& Dist various variations of 1:$ 1rocedure and briefly describe the methods0 logic and
applications of any tow of these variations5
Q3& "riefly describe the various approaches for the production of virus resistant transgenic plants
and
compare their merits0 demerits0 and applications5
Q8& Discuss the various applications of transgenic plants0 and the problems encountered in their
productivity utilization5
QH& "riefly describe the meaning of oil =uality and explain the various approaches for the
modification of oil =uality through genetic transformation5
Q1@& "riefly describe the meaning of starch =uality and explain the various strategies for starch
=uality
modification5
Q11& Discuss the role of biotechnology in health care giving suitable examples to support your views5
Q12& Define Oaccine. "riefly Explain the different types of vaccine and enumerate their advantages
and limitations5
Q1& Define genetic disease. "riefly explain the techni=ues for their detection and modes of their
therapy5
Q1(& !hat /s drug >argeting5
Q1,& "riefly outline the procedure for isolation5
Q1.& Define downstream processing. "riefly describe the various steps in down stream processing5
Q13& Define enzyme. "riefly describe the ma+or categories of fermentation0 their re=uirements and
applications.
Q18& !hat is bioreactor. "riefly describe ma+or categories of fermentation0 their re=uirements and
application5
Q1H& Dist down various types of metabolites produced of enzymes from microbes.
Q2@& !hat are bioGcontrol agents5 Discuss their applications using suitable examples5
Q21& Define strain improvement and briefly discuss the various approaches used for strain
improvement5
BRAND MANAGEMENT
*A!E ; 9 '0D !PI*E *'!METI*! ('R ME"
)ld #pice has been a global brand of cosmetics for men. >heir range includes0 afterGshave lotion0
lather shaving cream0 talcum powder0 shampoos and hair cream. /n /ndia the first and most
successful product launched was afterGshave lotion.
a, <aAe an alternative advertising plans for Old Spice. 'as the advertising helped the brand to
gain grounds in /ndia5 1lease give your comments.
*A!E / $I"ETI* H'"DA
a, 1lease attempt restructure the firm*s brand ob+ective and then build their marAeting strategy
with focus on their brand.
*A!E 2 0A BE00E *'!METI*!
DooAing at the case0 what advise would you offer to the #arins on the following pointsK
• 'ave #arins taAen care to use the brand value in their sales efforts5
• #hould they trim the product range5
• #hould they increase production by adding more people and if yes0 where and how will they
sell the additional production5
• Are they missing out on any of the marAeting mix factors5 1lease explain how they can
improve their operations.
• 1lan an advertising campaign for the range of products0 assuming the benefits they would
provide to the users
*A!E < 5 BRA"DI"# A *AR *ITI M'BI0E! 0TD +*M0,
#elect the marAet segmentR build the buyer*s profile and process of purchase decision0 actual
purchase action. 1lan out advertising media0 promotional plans for #ilAy. 'ow should #ilAy go
about building its brand identity and brand e=uity5 !here should it be positioned the marAet
place and why5 Do you thinA the brand name is right for the product5 Discuss and suggest
alternate brand names wit our reasons for the same5
Ana1yse the marAet research presented in the case to determine if the research was conducted
with right ob+ectives in mind. #hould they have arranged for more than one research with separate
ob+ectives to maAe them exhaustive0 to the point and useful5
*ase;= "IR0EP
9, Discuss if the company has done enough to build its brand name. /f it has not0 then suggest
ways of building brand image5
/, Describe the <aslow*s hierarchy of needs. 'ow can you relate the needs with consumer
behaviour5
2, /s it necessary to segment the marAet5 /f yes0 then give four important criteria with which the
segmentation is done5
5, Discuss the user based segmentation with examples5
=, 'ow does the innovative product penetration taAe place in the marAet5 !hat pitfalls it has to
surmount5
>, N/t is important to understand the socioGcultural ethos of your marAet segment.* Discuss5
*A!E < >+95 Marks, *'MP3TER! 0TD +*0,
Discuss if the company could have avoided the price war by promoting its brand5
B3!I"E!! *'MM3"I*ATI'"
*A!E;9 +/? Marks,
?estle has launched =uality street 0lion and after 8 choclates imported from Europe. Qualtty #treet is an
assortment of chocolates priced at $s. 3 , for 218 gm. After Eight is a popular adult chocolate priced at $s.2,
for 2@ gm and Dion is a caramel wafer bar priced at $s. 2@ for a (, gm bar. %Mit Mat &is priced at $s. . for a 13
gm bar and has a chocolaty taste while Dion has a crunchy taste&. >he brands have different tastes and will
appeal to different target segments %though the target segment is one which may have already been exposed to
these brands during visits abroad&. >hese brands have been introduced in metros in upmarAet stores which
sell
brands bears the label Slmported by ?estle /ndia Dtd.S indicating that they may be better than smuggled ones
%which may be stale&.
Question .
1 #uggest suitable media Fmedia vehicles for promoting these brands. -ive reasons in support of your answer
2 !hat business communication media you will utilize if you have to launch a soap in rural /ndia5
*A!E ;/ +/? Marks,
>he herbal shampoo marAet is valued at around $s. 1@@ crores. ?yFe0 Ayur0 D=bur and "ioti=ue are some of
the
established brands in the marAet.
'elene :urtis %2M -roup& has introduced a premium herbal shampoo %with variants #hiAsAai0 henna and =mla
and br=hmi and +osur& priced between $s. 8@ and $s. H@ %,@@ ml& for different types of hair. >he proposition
is
the benefits offered by lhe variant based on the combination of herbs0 benefits offered by the variants range
from extra protection and nourishment to colour0 body and bounce. >he shampoos have been launched under
the brand name 1remium 'erbsl #hsmpoos and they target urban housewives with a monthly household
income of $s.2,0@@@. >he brand is distributed through 3 @0@@@ retail outlets and 12@ $aymond shops. >he
company has planned only point of purchase %1)1& posters initially and may consider the electronic media
later. >he shampoo has an annual advertising expenditure of $s. 1@ crores.
Question .
1
mment on the marAeting mix of 2M7s 1remium 'erbsl #hampoos 5
2 'ow can you maAe their communication more effective 5.
*A!E 2 +5? Marks,
%i& /ran $afsan+an
.0 $afsan+an :ity0 /ran has taAen a marine insurance policy ?o. O"F8(F.2HF2H dated
2@th December0 2@@, from Albroz /nsurance
.0 Merman :ity0 /ran for the import of ,@@ tractor gears
from Apex 1roducts %/ndia& Dtd.0 Delhi. >he exporter shipped the cargo on board vessel T #EE<A on
2.th December0 2@@, for "andar Abbas 1ort of /ran.
As per the letter of credit condition0 the exporter was re=uired to fax the shipment details to Albroz
/nsurance
mpany within 2( hours of the shipment. 'owever0 the exporter could not fax such details due
to change in telephone %fax& number of the insurance company.
Draft an express telegram to intimate shipment details.
ii& Lours is a multinational company having +oint venture with a :hinese company. 1lant is to be located at
#urat. >he company immediately needs an Executive G 4oreign Affairs %maleFfemale& with ability of
9writing and speaAing :hinese language.
Draft a recruitment advertisement for publication under classified column of a national daily. #alaryGis no
bar for the right candidate. EGmail address GinfoUArishnafashions.com
iii& >he local head office of #tate "anA of /ndia is located at 110 1arliament #treet0 ?ew DelhiG11@@@1. >he
banA wants to construct 3. flats at ?oida for its employees and invite applications for preG=ualification of
contractors. 4ull details are available on its website G www.sbi.co.in or www.statebanAofindia.comF
procurementVnews.
Draft a notice for preG=ualification of contractors.
iv& >he 2oint Admission "oard %2A"& of /ndian /nstitutes of >echnology in its meeting held on 13th
#eptember0 2@@, at MolAata has taAen some decisions with regard to 2oint Entrance Examination %2EE&
2@@.0 i.e.0 to appear in 2EE0 one must secure at least .@I marAs %,,I for #:F#> and 1D& in 1@E2
examinationR a candidate can have only two attempts with effect from 2EEG2@@.R and a candidate who
+oins any of the //>s through 2EEG2@@. will not be permitted to appear in 2EE in future.W /t was also
decided that candidates0 who have passed their =ualifying examination in 2@@, or earlier0 will be allowed
to appear in 2EEG2@@. as the last chance0 wit+i no consideration of marAs or attempts at 2EE sub+ect to age
re=uirements. )n behalf of the 2A"0 draft a suitable press release to be issued by organising chairman
highlighting these decisions.
B3!I"E!! E"IR'"ME"T
*A!E 9
Q1& /magine that you are inGcharge of a ma+or chemical plant0 manufacturing points. At present0 the
general awareness about the mandatory re=uirements for chemical industry is very low. Even if the
compliance record is maintained0 it is not disclosed to all employees. %2, marAs&
i& !hat are the activities that are critical to the company*s environmental management
certification5
ii& Dist the activities which have potential environmental impacts in a pint industry.
iii& Dist the legal re=uirements.
iv& /s there a trade related issue involved in this case
v& Explain0 how your company can prepare itself towards certification.
*A!E / K
Q2& QLX company is an e=ual opportunity employer. QLX
has always upheld the
spirits of freedom0 human welfare0 fair practices and fair treatment to all employees. /t has the image
of a socially responsible company in /ndia. QLX
.0 has never involved itself in any study deals0
even if it could bring good profits. %1, <arAs&
1lease answer the following =uestions K
i& #hould QLX
taAe up the assignment5
ii& 'ow can QLX
maintain business viability and growth without compromising on basic rights
and values enshrined5 /n the mission statement of the company5
iii& !hat alterations may be sought in the agreement and why5
*A!E 2
Q& )n the night of December 20 1H8 a dangerous chemical reation occurred in the Cnion
:arbide factory in "hopal0 when a large amount of water got into the </: i.e. <ethyl /socyanate
storage tanA. !hen the leaA was detected by worAers at 11.@ pm0 their eyes began to tear and burn.
>he rest is history. About (@ tons of </: poured out of the tanA for nearly 2 hours and escaped into
air0 spreading within 8 Am down wind0 About (@@@ people were Ailled in sleep or as they fled in
terror0 hundreds of thousands were in+ured or effected the victims who were almost entirely the
poorest members of the population. >he poisonous gas0 caused death and left the survivors with
Questions K
i& 4rom "hopal >ragedy0 what an industrial manager learns5 !hat safety procedures are to be
followed. #tudy the case deeply and state what were the defects of </D unit. /n view of this case0
prepare a disaster management plan0 which could cover be useful to a chemical company. %1@ <arAs&
Q (&
i& Dist the methods of waste management in the order of preference. %, <arAs&
ii& !hat are the advantages of solid waste incernaton5 %, <arAs&
iii& Define hazardous waste %, <arAs&
iv& Dist the legal provisions in the Environment 1rotection Act pertaining to hazardous waste
%, <arAs&
Q ,&
i& Discuss the role of :1:" %:entral 1ollution
ntrol "oard& in the pollution control activities in
/ndia. %2 <arAs&
ii& <ention the salient points of the Acts K %2 <arAs&
? >he Air %prevention and control of pollution& Act 1H81
? >he !ater %prevention and control of pollution& Act 1H3(
? >he Environment %1rotection& Act 1H8.
iii& Explain the very elements of E/A %Environmental /mpact Assessment& P different types of
/mpact Assessments P the benefits of E/A P >he E/A process0 Aey points to remember while
conducting an effective E/A. %2 <arAs&
iv&
mpare and contrast 9polluter pays principle; with 9beneficiary pays principle;. %2 <arAs&
v& !hat are the tenets of $isA management P explain the steps involved through a chart. %2<arAs&
B3!I"E!! ETHI*!
*A!E ;9 +/? Marks,
2oan0 an employee of -reat American <arAet0 was warned about her excessive absenteeism several
times0 both verbally and in writing. >he written warning included notice that Sfurther violations will
result in disciplinary actions0S including suspension or discharge.
Questions.
1. !as the suspension fair5
2. Did 2oan act responsibly5
. #hould she be fired5
*A!E;/ +/? Marks,
Lou own a cement company0 and deal with most the local contractors for cement0 sand0 etc. Lou have
a reputation of high =uality products0 and for good customer service with your customers. Lour
foreman has +ust run the standard =uality control tests you have performed regularly on your products.
!hen the test results are ready0 you discover that the new batch of product is HI less durable than
your usual material
Questions.
1& #hould you tell your customers5
2& #hould you discount the price5
& #hould you tell your employees0 so they will be Anowledgeable with the customers5
(& !ould you use this cement on foundations for your own house5
1age 2 of
*A!E;2 +/? Marks,
4red0 a 13Gyear employee with #am7s #auna0 was fired for poor +ob performance and poor attendance0
after accruing five disciplinary penalties within a 12Gmonth period under the company7s progressive
disciplinary policy. A weeA later0 4red told his former supervisor that he had a substance abuse
problem.
Questions.
1& #hould 4red be reinstated5
2& !as the company fair to 4red in helping him receive treatment5
& Did the personnel director behave ethically toward 4red5
(& Did he act ethically for his company5
,& !ould it be fair to other employees to reinstate 4red5
*A!E;5 +/? Marks,
/n 2anuary of last year0 the #.#. Oulgass0 an oil tanAer of the "ig Dirty )il
mpany ran around in the
area +ust north of Oancouver0 spilling millions of gallons of crude into the waters and onto the beaches
of "ritish
lumbia and southern AlasAa. >he damage to the beaches and wildlife and conse=uently to
the tourist industry0 the ecology and the =uality of life of the local residents is incalculable0 but in any
case will re=uire many millions of dollars for even the most minimal cleanGup.
Questions.
1& >he =uestion is0 who is responsible5
2& Against whom should criminal charges be leveled5
& !hat should be done0 if anything0 to punish the corporation itself5
(& !hat about the :E)5
B3!I"E!! E"IR'"ME"TA0
1. Discuss how the environment acts does as a stimulant to business. Analyse why business often
does little for the preservation of physical environment despite the fact that it is significant for
business activity.
2. Explain the relevance of ecological issues to business environment
. !hat do you understand by "usiness #ocial $esponsibility % " # $ &. 'ow this can be used to
improve the "usiness Environment.
(. Explain how the business in an organization can be regulated with regard to the )rganization*s
"asic )b+ectives.
,. Describe in detail the different role played by the -overnment towards
.. /n the "usiness Environment context0 explain how the 1olitical and legal Environment of business
plays a vital role. 2ustify by bringing in suitable examples
3. Evaluate the advantages and disadvantages of 4D/. !hat is your opinion on the role of 4D/ in the
$etail #ector5 2ustify your views with /ndia7s experience in this sector. %2@&
EE"T MA"A#EME"T
*A!E !T3D% . 9
help. >he organizers did not have a
clue. >hey +ust wanted to maAe a fast bucA.
Question .
1& !hat are some of the things that could go wrong0 or have wrong at similar events5
2& Dist three ways in which the organizers were negligent5
& Dist three ways in which the event could have been improved5
(& >his event was described to the authorities as a cultural festival. Do you thinA it
belongs in that category5
*A!E !T3D% . /
Question .
1& !hat are the some of the #afety risA associated with this event5
2& !ho is responsible for the safety of the venue and the audience5
& !ith whom should you discuss the risAs associated with your event concept5
(& 'ow could the risAs be reduced5
*A!E !T3D% . 2
Question .
1& :an the sponsor*s involvement lead to some benefit for the organization in terms of
increased profile or increased sales5
2& !hat other benefits are there5
& !ill it be timeGconsuming for their staff5
(& Define the term sponsorship in brief.
*A!E !T3D% . 5
Question .
1& !ho will be responsible for security %probably more than one body&5
2& !hat are some of the potential security problems5
& !hat are the occupational health and safety issue5
(& !hat steps can be taAen to prevent a security incident5
,& !hat plans should be in place should an incident occur5
EE"T MA"A#EME"T
1. #tudy a mega Event that you have en+oyed and chart out the pre0 during and postGevent
activities. Also study in detail the 1lanning0 )rganizing0 #taffing0 Deading and
ntrolling
functions involved in the effort.
2. #elect a 4amily event and study the costing aspects involved in organizing it. "reaA up the
costs into relevant categories0 analyze the cash flow0 note down in detail the negotiations with
suppliers and finally carry out a variance analysis of the actual cost visGYGvis the budget.
. $edesign the above event into a commercial idea and looA at it from an event organiser*s
perspective. :arry out the pricing based on the clientele that you intend to attract0 the target
audience and how you intend to attract them0 whether the event would be a fully ticAeted or
invited show0 what would the audience size be0 and finally0 how much margin would you liAe
to retain.
(. DooA up today*s newspaper and identify any five events that interest you. :arry out a research
for finding out the following informationK
a& !ho are the event organizers5
b& 4or whom are the events being organized i.e. who are the event organizer*s clients5
c& !ho are the target audience for each event5
d& !hat is the event infrastructure involved5
e& !here are the events being held i.e. identify the venues. Also analyse why these specific
venues were chosen5
f& !hat is the networAing mix on the media front5
g& Analyze and list down as many reasons that you can identify as to why the clients are
using events5
,. A tyre manufacturer approaches an event management company as a client and is looAing to
sponsor a sports event with the ob+ective of marAet development with a positive brand identity
and association with popular sportsmen and women so as to pro+ect a youthful image among
both male and female target audience. :reate a 1opularity #hare <atrix for the different types
of sports such as #occer0 :ricAet0 "asAetball0 >able >ennis etc. that might interest the client
and recommend
a& A particular sport that the client should consider sponsoring.
b& A particular event in the chosen sport.
c& >he risA level appropriate for the clients.
d& :hart out the event*s ob+ectives and strategies.
.. /dentify a favourite event that you have attended or Anow about0 breaA it down into , :*s of
events. /dentify , ma+or clients you would liAe to resell the above event to and then redesign
this event tailored to the needs of these prospective clients.
3. #elect an event0 taAing into consideration the 4ritoGDay >est <arAeting Example and establish
the Aey elements of such an event0 both at micro level and at the integrated level.
8. /dentify an event that you liAe0 that is being broadcast live on >O while being performed in
front of a live audience. /dentify the sponsors and do some research on them to find out about
their products or services0 financial health0 life cycle stage etc. 4ollow the event carefully for
pre and post event promotion activity. Attend the event and observe the positioning of the
sponsors boards. /nteract with the event managers to find out the cost of advertising during
the event and what other costs that the sponsors have borne to maAe a success of their
association.
H. #elect an event organizer and carry out the entire analysis for that company in the form of a
case study. :hart out the various matrices given above and recommend steps that would help
the company under observation to grow exponentially.
1@. #elect any local event that is yet to happen. >ry to understand the clientele that might be
attracted to sponsor such an event. Cnderstand the networAing elements and finally0 call or
visit any one of the sponsors to find out exactly what was expected out of the event and what
defined a successful event for the sponsor0 how was the evaluation carried out and what was
the result5
(inance Management
QG1& !hat are the techni=ues of :apital "udgeting5 Explain in brief.
QG2& !hat are the approaches %models of Dividend 1olicy.
QG& !rite a note on #tocA <arAets in /ndia.
QG(& Explain /nventory <anagement0 which is a part of !orAing :apital <anagement.
QG,& !hat are the techni=ues of analyzing financial statements.
QG.& Explain the concept of budget. Describe any , types of budgets.
QG3& !hat do you mean by leverages. Explain all three types of leverages.
QG8& Explain the concept of breaA even analysis.
B3!I"E!! MA"A#EME"T
$E<A/?# )4 A D$EA<
QCE#>/)?#
1. /dentify and analyse the environmental factors in this case.
2. !ho were all responsible for this tragic end5
. /t is right on the part of the government and promotional agencies to woo
entrepreneurs by promising facilities and incentives which they are not sure of being able to
provide5
(. #hould there be legislation to compensate entrepreneurs for the loss suffered
due to the irresponsibility of public agencies5 !hat problems are liAely to be olved and created by
such
legislation5
,. !hat are the lessons of this case for an entrepreneur and government and promotional agencies5
?o K 2 >'E
#># )4 DEDAL
QCE#>/)?#
1. Discuss internal0 domestic and global environments of business revealed by this case.
2. Discuss whether it is the domestic or global environment that hinders the globalization of /ndian
business.
. Even if Elf had not ac=uired 1remier )il0 what would have been the impact of the delay in the
clearance on /):5
(. !hat would have been the significance of the foreign ac=uisition to /):5
,. !hat are the lessons of this case5
?o K ?A>C$AD >'$C#>
QCE#>/)?#
1. Explain the environmental factors which "alsara used to its advantage.
2. !hat is the strength of AA// to marAet ayurvedic toothpaste in C#A5
?o K ( >'E #!A1
QCE#>/)?#
1. Examine the internal and external factors behind $eliance*s decision for the swap deal.
2. !hat environmental changes could maAe swap deal unattractive in future5
.
uld there be any strategic reason behind the decision to import and export naphtha5
(. #hould $eliance import and export naphtha even if it does not provide any profit advantage5
?o K , A QCE#>/)? )4 E>'/:#
QCE#>/)?#
1. !hy did >elco land itself in the problem %supply problem in respect of A: Aits&5
2. /f the allegation about the supplier is right0 discuss its implications for the supplier.
. Evaluate the ethical issues involved in the case. %Also consider the fact <aruti was ,@ per cent
-overnment owned.&
?o K . D/44E$E?> 4)$ -A<"DE
QCE#>/)?#
1. Discuss the reasons for the initial failure of 1 B - in 2apan.
2. !here did 1 B - go wrong %if it did& in the evaluation of the /ndian marAet and its strategy5
. Discuss the reasons for the difference in the performance of 1 B - in /ndia and :hina.
%USINESS PLANNING ( POLICY MANAGEMENT
Q1& QLX Dtd. !ishes to adopt the costGleadership business strategy for one of its #"Cs. 'ow
should it ensure operational effectiveness in terms of productivity0 processes0 people and pace5
/f0 after 1 year0 the company wishes to change over to a differentiation business strategy0
identify the changes it should bring in its approach to attain operational effectiveness.
%1@ marAs&
Q2& >aAe an example of any service institution of your choice %exampleK hospital& and suggest how
operational control will worA in such an institution. %1@ marAs&
Q& Discuss the importance of strategic changes for the following organizational systems %a&
/nformation0 %b&
ntrol0 %c& Appraisal0 %d& <otivation0 %e& Development and %f& 1lanning
%1@ marAs&
Q(& >aAe an example of an /ndian company. !hat steps should it undertaAe for resource allocation
for implementing its strategies5 !hat difficulties could be expected while doing so and how can
they be dealt with5 %1@ marAs&
Q,& /n what way is the concept of life cycle and #!)> analysis helpful in maAing strategic choice
at the business level5 %1@ marAs&
Q.& Explain why business policy is a capstone0 integrative course. 'ow can an understanding of
business policy help in a career choice5 %1@ marAs&
Q3& Explain the meaning of strategic management in your own words. /dentify the roles that :E)s
play in strategic management. %1@ marAs&
Q8& Describe the essential characteristics of a mission statement. /n what different ways can a
mission statement be formulated5 %1@ marAs&
QH& Explain the techni=ue of Nbalanced scorecard*.
'R
QH& Explain the term Ncorporate restructuring*. %1@ marAs&
Q1@& Explain the following termsK %1@ marAs&
1&
st leadership
2& Differentiation
& 4ocus
B3!I"E!! ETHI*!
Q1& !hat is Ethical Analysis and discuss its ApplicationK in
rporate Decision <aAing5 +9? Marks,
Q2& Define
rporate Ethical Deadership and discuss its nature and features5 +9? Marks,
Q& !hat is
rporate #ocial $esponsibility5 Explain its characteristics5 +9? Marks,
Q(& Enumerate and explain the Ethical /mplications of >echnology5 +9? Marks,
Q,& !rite short notes %any two& +9? Marks,
a& Ethical Analysis and its Application in 1ersonal Decision <aAing.
b&
rporate :ulture
c& $eputation <anagement.
Q.& Explain the following concept %any two& +9? Marks,
a& #ocial $eporting.
b& Ethics in 4inance Accountancy.
c& Oalues in the Employment $elationship.
A? /#) H@@1 K 2@@8 :E$>/4/ED /?>E$?A>/)?AD "G#:'))D
Q3& Define Ethics. Discuss the relation of Ethics and 'uman $esources <anagement5 +9? Marks,
Q8& !hat is the role of Ethics in <arAeting5 +9? Marks,
*HARTERED (I"A"*E
Q1& Assuming that this is a one time order0 should it be filled5 >he customer will not buy if credit is
not extended5
Q2& !hat is the breaAGeven probability of default in port %a&5
Q& #uppose that customer*s who do not default become repeat customers and place the same order
every period forever. 4urther assume that repeat customers never default. #hould the order be
filled5 !hat is the breaA even probability of default5
Q(& Describe in general terms why credit terms will be more liberal when repeat orders are a
possibility
Q1& !hat is the 2@@3 operating cash flow5
Q2& !hat is the 2@@3 cash flow to creditors5
Q& !hat is the 2@@3 cash flow to stocAholders5
Q(& /f net fixed assets increased by $s 120@@@FG during the year0 what was the addition to ?!:5
Q1& "ased on your experience0 you thinA the unit sales0 variable cost and fixed cost pro+ections given
here are probably accurate to within ? 1@ per cent. !hat are the upper and lower bounds for these
pro+ections5
Q2& !hat is the base case ?1O5 !hat are the best case and worst case scenarios5
Q& Evaluate the sensitivity of your base case. ?1O to change its in fixed costs5
Q(& !hat is the cash breaA even level of output for this pro+ect %ignoring taxes&5
Q1& 'ow many of the coupon bonds would you need to issue to raise the Z 2@ million5 'ow many of
the zeroes would you need to issue5
Q2& /n @ years0 what will your company*s repayment be if you issue the coupon bonds5
Q& !hat if the issue the zeroes5
Q(& Do you have any other alternative explain in details
*0I"I*A0 PHARMA*'0'#%
:A#E #>CDLK 1
$ancip co. wants to discover and develop a new drug costs Z 8@@G1@@@ million and taAes
longer than 12 years. :linical development the most important step prior to a drug entering
the marAet taAes 3 years. Each day*s delay in completing the drug development and
launching the product in the marAet means a revenue loss of Z 1 million. #o they appoint
<r. Mate as a pro+ect mager and the company expects the company expects the pro+ect
management techni=ues to reduce this increasing cost and time pressure.
QuestionsKG
Q.1& !hat are the important responsibilities of <r. Mate5
Q.2& !hat are the different stages <r. Mate will use in the 1rocess to set up the pro+ect and
run it5
Q.& )n what elements will <r. Mate focus5
Q.(& !hat are your #uggestions5
:A#E #>CDLK 2
/1>A lab discovered one drug on white cells and the company wants a clinical trial which
is properly planned and executed for assessing the effectiveness of intervention0 company
appoints <r. #impson as a planner for above because company Anows careful planning is
re=uired before the collection of data begins for conducting successful clinical research.
?ow <r. #impson appoints two investigators who Anows the planning process and to
recognize the difficulty encountered in studies with human sub+ects and planning any
clinical trial and attempt to estimate the magnitude of participant*s failure to protocol
compliance.
QuestionsKG
Q.1& !hat is a clinical trial5
Q.2& !hat is the process of designing and carrying out clinical research5
Q.& Explain the 1lanning #teps of <r. #impson.
Q.(& !hat are the important considerations to conduct of any type of clinical trial5
:A#E #>CDLK
Dr. $eddy is a leading pharma companyR they discover lot of new products or drugs in
last 2@ years. )ver the years it has become more and more necessary to have
multidisciplinary specialist approach in planning B
nducting clinical trials. >he team
conducting the clinical trial usually consist of the principal investigators0 the company
investigators and the clinical research associates %:$A#&. >he clinical $esearch
ordinators
%:$:*#& because Dr. $eddy Anows the :$: and :$A are liAe the two pillars of
any critical trial and they are the Aey members who ensure that the data is obtained faster
and is clean.
QuestionsKG
Q.1& Define :$:
Q.2& Define :$A
Q.& !ho can be appointed as a :$:F:$A5
Q.(& Elaborate the responsibilities of the :$: and :$A5
:A#E #>CDLK (
4raud and misconduct in clinical research has received intense attention in medical field0
literature and media in the recent years.
Dr. $a+esh was worAing with Damur /ndia Dimited as a chief nutritionist. 'e started
worAing on the pro+ect of effectiveness of multivitamin in improving cognitive dysfunction
in elderly patients. /n 2@@.0 he allegedly produced fraudulent data on the effectiveness of
multivitamin in improving cognitive dysfunction in elderly patients.
QuestionsKG
Q.1& !hat is the definition of fraud and misconduct in clinical research5
Q.2& According to you what are the steps and procedures adopted by <r. Munte to
investigate fraud5
Q.& !hat are the penalties you can suggest to Dr. Munte for proven fraud and
misconduct5
Q.(& Explain the responsibilities of Dr. Munte as an investigator in the !hole process.
*linical Research
B,!hile understanding headache what are the sensitive to mechanical stimulations5 Explain
<igraine B >ension headaches. #tate the Dimitations of symptoms5
*, !hat are the reasons of the use of animals for clinical research5 'ow the -uinea 1igs0 <ice B
albino rats0 the hamster0 rabbits B dogs are useful in clinical research5
D,!hat are the purpose of Daboratory tests carried out or employ by a clinicians5
E, !hat are the diagnostic errors5 #tate the role or ancillary examinations5
(, 'ow are new therapies introduced5 !hat are the ob+ectives of therapy5
#,!rite as short note on K % Any 2 & <ammography Electronic 4oetal <onitoring >onsillectomy
H, /n obtaining a medical history from a patient the clinician should posses some =ualities.
Explain them in details.
I, 'uman ?utrition needs or essential minerals name them B explain the importance of each5
*'!T & MA"A#EME"T A**'3"TI"#
:A#E #>CDL K 1
2 1 Dtd manufacturers of a special product0 follows the policy of E)Q for one of its components. >he
components*s details are as follows.
Q1& Lou are re=uired to compute the E)Q5
Q2& Advise whether the =uantity discount offer can be accepted %assume that the inventory carrying
cost
does not vary according to discount policy&.
Q& !ould your advise differ if the company is offered , per cent discount on a single order5
Q(& Explain the term E)Q5
:A#E #>CDL K 2
/n an engineering concern0 the employees are paid incentive bonus in addition to their normal wages
at
hourly rates. /ncentive bonus is calculated in proportion of time taAen to time allowed0 of the time
saved.
Q1& Lou are re=uired to worA out for each employee the amount of bonus earned5
Q2& Explain the term incentive5
Q& Lou are re=uired to worA out for each employee the total amount of wages received5
Q(& Lou are re=uired to worA out for each employee the total wages cost per 1@@ units of output5
:A#E #>CDL K
4ollowing particulars have been extracted from the booAs of #upreme Engineers Dtd.
Q1& Lou are re=uired to compute the =uantum of wages under 'alsey #cheme and $owon #cheme5
Q2& !hich of these schemes would you liAe to introduce in this company if the time taAen to
complete the +ob is liAely to reduce to . hours after three months.
Q& An alternative method of payment by results by a straight piece worA rate for completion of the
+ob in 3 hours is feasible. !ould you liAe to switch over to this method of payment given further that
hourly rate
would be recAoned at $s 1.,@ for fixation of the price rate5
Q(& -ive reasons for your advice5
:A#E #>CDL K (
>he soft flow /nA Dtd*s income statement for the preceding year is presented below. Expect as noted
the cost
F revenue relationship for the coming year is expected to follow the same pattern as in the preceding
year.
/ncome statement for the year ending <arch 1 is as follows.
Q1& !hat is the breaAGeven point in account and units5
Q2& #uppose that a plant expansion will add $s ,@0@@@ to fixed costs and increase capacity by .@ per
cent.
'ow many bottles would have to be sold after the addition to breaA even5
Q& At what level of sales will the company be able to maintain its present preGtax profit provision
even
after expansion5
Q(& #uppose the plant operates at full capacity after the expansion0 what profit will be earned5
*'"!3MER BEHAI'R
#ports marAeting strategyK A consumer behavior case analysis in :hina. <arAeting research that
targets consumers7 influences and financial implications is a worthwhile sports marAeting effort. >o
implement effective marAeting strategies in a specific country0 it is pertinent to understand consumer
behavior in that country. /n this paper0 11 ma+or findings related to the uni=ue behavior0 attitudes0
and
buying patterns of :hinese sports consumers are highlighted. 4rom the results of =uestionnaires
administered to 201,, mainland :hinese consumers in 1@ selected cities0 different economic0 social0
and personal factors in the :hina7s environment are determined. >he marAeting implications of the
:hinese culture and lifestyle are also discussed.
Questions
Discuss the various factor which influences consumer behavior in china5
!hat should be the target marAet and what can be the marAeting strategy5
*A!E ; / +/? Marks,
*onsumer -ehavior. yester8ay6 to8ay6 an8 tomorro@
Questions
Discuss as to how the consumer behavior has evolved post 1H,@5
*A!E ; 2 +/? Marks,
*onsumer -ehaviour. Men still maAor 8ecision;makers
Q9, )ith reBerence to case a-ove 68eBine the terms -elo@6an8 AustiBy ho@ they
inBluence
consumer -ehaviour4
:ultural and :rossG:ultural /nfluences
#ubculture and #ocial :lass
$eference -roups and 4amily
*A!E;5 +/? Marks,
Questions
<atrimonial classified has moved from newspaper to online service0 how has the consumer behavior
changed0 what are the factors which had influenced it5
CONSTRUCTION MANAGEMENT
Q1& Describe the business opportunity in construction industry5 +Marks C,
a&
nstruction
mpany failure. b& ?eed to "uild
mpetence. c& 'ow does it help owners5
Q2& Explain the all constitute of tender documents5 +Marks 9/,
a& /nstruction to >enderer. b& 4orm of >ender. c& Drawing and #pecifications. d& #chedule of items
and bills of =uantities. e& )wner7s -eneral and #pecial
nditions of
ntact. f& #pecimen of Earnest
<oney -uarantee.
Q& !hat #hould is the >erms of 1ayment for Erection5 +Marks 5,
1ayment under a >urnAey
ntract5
Q(& !hat is :ash 4low #tatement5 +Marks 2,
Q,& !hat Are the Different >ypes of
ntracts5 +Marks 5,
Q.& Explain the flowing in "rief5 +Marks 9>,
a& 1iece $ate !orA %1$!&. b& /tem $ates
ntract. c& Dump sum
ntract. d&
st plus
ntract.
e& >urnAey
ntract. f& ?etworA Analysis or 4low :hart %:1<F:1AF1E$>&. g& Quality Assurance and
wastage
ntrol. h&
mpletion of Erection or /nstallation and 1reliminary Acceptance.
Q3& Explain the <anpower $e=uirement procedure. +Marks >,
!ith the help of the following points5
a& $ecruitment. b& 1olicy. c& /nterview and #election.
Q8& Explain the checAlist for a contractor5 +Marks 2,
QH& 1repare A bar chart and manpower recourses +Marks D,
Aggregation chart with trade sAills analysis5
'r
1repare A staff loading and aggregation chart for erection of a super thermal power station.
Q1@& 1repare an organization chart for an erection +ob site5 +Marks 5,
Q11& Explain in brief the special attributes of a construction +Marks E,
<anager with the help of the following points5
a& As a leader. b& As a planner. c& As a decision maAer. d& As a disciplinarian. e& 'is past
Experience.
f& 'is style of management and leadership. g& 'is authority.
Q12& !rite a short note on the following5 Any 1@ +Marks /?,
a& Dealing with owner supplies. b& <easurement0 billing and collection. c&
st
ntrol.
d& <alpractices. e& -uarantee tests. f&
mmissioning manual. g& 4inal acceptance. h& <aintenance.
i& )peration and maintenance manual and asGbuilt drawings. +& Envoi mental care.
A& :hecA list for compliance and followGup.
Q1& 1repare the following reports5 +Marks 9=,
a& $eport by supervisor on employee*s misconduct. b& :harge sheet. c& ?otice of domestic En=uire.
d& Appointment of en=uires officer. e& /ntimation of punishment.
Q1(& Differentiae the following5 +Marks >,
a& Advantages and disadvantages of buying. b& Advantages and disadvantages of leasing.
c& Advantages and disadvantages of 'iring.
Q1,& Describe the world banAs checAlist for preG=ualification +Marks C,
#ubmission. !ith the help of following points5
a& !hat are the re=uirements for applicants to submit in respect of their organization and legal
basis5
b& !hich financial information should be re=uired of applicants5
c& !hat basis the technical =ualifications should be evaluated5
DATA MA"A#EME"T
1& !hat are the typical operations that may be performed on the information stored in the file5
2& Explain in detail factors affecting physical organization of data5
& Explain the term N<agnetic >apes*5
(& Define in brief N#econdary #torage Devices*5
1&
mpute the dependency basis of each attribute5
2& /dentify the +oin dependencies that hold in this database5
& Does there exist a fourth normal form decomposition that preserves the dependencies5
(& /f so0 design a fourth normal form lossless0 +oin decomposition that preserves the dependencies5
1& Anyone can read "A?MA:?> relation except for the A::> ?) attribute.
2& Any accountholder can read the tuple corresponding to hisFher own account number from the
A:?> DE>A/D relation.
& "anA employees can read tuples from A:?> DE>A/D relation0 but only those employees whose +ob
is >EDDE$ can update entries in the A:?> DE>A/D relation pertaining to any A::> ?) %this field
cannot be modified&.
(& "anA employees can read "A?M E<1D)LEE relation except for the #ADA$L attribute.
1& Explain why transaction atomicity is one of the most important re=uirement for concurrency
control5
2& Describe how in a multiuser environment atomicty of read and write operations can be ensured0
especially for large data items i.e. when the granularity of data items is larger than a disc blocA5
& Describe the functional modules of a ccentralised database system responsible for concurrency
control and recovery5
(& Discuss how database read and write operations are implemented5
MAR$ET RE!EAR*H
1. Discuss the relative merits of these options0 indicating which one you would adopt if you were the
<anaging Director5
1. !hat type of study is this5
2. 'ow would you develop a suitable scale for the proposed study5
. !hich scale would be most appropriate and why5
(. !hat would be the limitations of such a study5
1. !hat type of attitude scale is used in each of these =uestions5
2. !ould you liAe to change any of these attitude scales5 /f so0 indicate the changeFs that you would
liAe to maAe5
1& :ritically examine the method used in this case for maAing pro+ections of demand for
formulations. !hat additional data would you need for maAing demand pro+ections more realistic5
1. Discuss the idea containing the foregoing dialogue5
2. /dentify more other areasFsituations which may give rise to conflict between <anagement and
<arAeting research5
. !hat suggestions would you offer to minimize such conflicts5
PR':E*T MA"A#EME"T
1. 'ow would you gain insights based on the case into the planning for a ma+or pro+ect.
2. Analyse the importance of planning in order to reduce risAs0 cost0 and delays.
. !hat is "uildG)perateG>ransfer <odel5 Explore the possibilities offered by the "uildG)perateG
>ransfer model in the execution of such large and complex infrastructure pro+ects.
1. "ased on your understanding0 examine what are the preliminary activities to be taAen up before a
large infrastructure pro+ect liAe this can be started
2. Establish the significance of the role of a pro+ect manager in pro+ect execution
. /llustrate the importance of the right worA culture in successful pro+ect management and the
importance of managing the various staAeholders in a pro+ect.
(. !hat do you presume are the difficulties involved in the execution of large infrastructure pro+ects
in developing countries0 and how these can be overcome5
1. Enumerate the facts of the case.
2. "ased on the facts analyze the marAet feasibility of such pro+ect
. /dentify the importance of a pro+ect plan and control mechanisms for the successful
implementation of such a huge pro+ect
(. Establish the involvement of external factors and its influence on the technically success of a
pro+ect.
1. "ring out the 4acts % such as situation0 solution 0benefit etc & of the case.
2. 'ow would you analyse the facts in order to create integration between the situation0 solution and
the benefits.
. /n terms of the specific example =uoted in the case0 Establish how was it useful in maAing the
pro+ect successful.
1. "ring about the 4acts of the :ase.
2. "ased on the facts0 Establish the crucial aspects which made 1hoenix get success in their venture.
. !hat exactly is your perspective towards the EndG to P End solution with regard to the application
of the softwareK %a& <icrosoft %b& Dinux
TAFATI'"
Q1& a& <r. 2ayant an /ndian :itizen0 furnishes the following particulars of his income earned during
the previous year relevant to assessment year 2@@8G@H.
4ind out his gross total income if he is i& $esident and ordinarily resident. ii& $esident but not
ordinarily resident. iii& ?onG resident in /ndia for the assessment year 2@@8G@H. %1, <arAs&
b& <r :hetan who is an /ndian citizen returned to /ndia on 1st 2uly 2@@3 on a visit. 'e left /ndia on
2, #eptember 2@@3. 1rior to 1st April 2@@3 he was in /ndia for more than .,days during the
preceding four years 2@@G@( to 2@@.G@3. !hat is his residential status for the assessment year
2@@8G@H5 %, <arAs&
Q2& <rs Amrita +oined QLX Dtd.0 ?ew Delhi0 on 1st April 1H82 as a Director. #he receives the
following emoluments during the previous year ending 1st <arch 2@@8. Determine the taxable
income of <rs. Amrita for the assessment year 2@@8G@H0 taAing into account the following
informationK
oA is engaged by <rs. Amrita. #he contributes i& $s 10,@@ towards contribution to a recognized
1rovident fund and ii& /nsurance premium of $s 1,0@@@ on a policy of $s 10(@0@@@ taAen on her own
life. 'er income from other sources is $s 2.0@@@ "esides0 <rs Amrita owns the following propertiesK
a& 'ouse P/ purchased on 1st 2uly 2@@3 is given on rent %rent being $s 20@@@ per month&.
nstruction of house was completed on 1st 2une 2@@3.
b& 'ouse P// constructed in 1H3 is self Poccupied. Expenses incurred for the two houses are as
followsK
Q& 4ollowing is the 1BD AFc of <Fs /mpex Associates owned by <r ?arayan Oyas for the previous
year ended 1st <arch0 2@@8
4ollowing additional information has been provided K
a& #alary includes payment of $s 2@0@@@ out of /ndia on which no tax has been deducted at source.
b& >he expenditure on scientific research allowable under the /ncome >ax Act is $s 20@(0,@@.
c& >ravelling expenses include $s 20(@@ incurred on travelling to Allahabad to attend Mumbhmela.
d& Diwali expenses include $s 10@@@ paid to son for purchase of cycle.
e& /nterest on loan is paid outside /ndia on which no tax has been deducted at source.
f& Advertisement expenses include $s 20,@@ on advertisement in a brochure published by a political
party and remaining expenses of $s 1,0@@@ the benefits of which will accrue for the period of , years
in all.
g& Depreciation allowable as per /ncome tax is $s 80.,@.
mpute the taxable income from business
of <r. ?arayan Oyas for the assessment year 2@@8G@H.
Q(a& i&
mpute the capital gain in the hands of <r $ohan who has transferred the following assets
during the previous year 2@@3G@8K +/? Marks,
ii& !ould your answer change if the -oodwill transferred is of a profession instead of business5
iii& !hat shall be your answer if the shares are sold through a recognized stocA exchange on 1st
December 2@@3
Q(b& >he following incomes are received by <r. <ohan during financial year 2@@3G@8
Lou are re=uired to calculate /ncome from other sources of <r. <ohan for the assessment year
2@@8G@H
CORPORATE LAW
)*+ Wri,- ./$r, n$,-. 0an1 ,2$+ 0*3 Mark.+
a+ Void Contracts and Void able Contracts
b+ Standard Terms and Freedom of Contract
#+ Banking Law
d+ Negotiable Instruments
)4+ Explain te procedure of Incorporation of Companies! issuance of "rospectus and #ising of
Capital$
)5+ Explain te law of Contract and discuss te term %&er! 'cceptance and 'greement$ 0*3
Mark.+
)6+ (iscuss te Fundamental #igts of te Business$ 0*3 Mark.+
)7+ (iscuss te aims and ob)ecti*es Indian Sale of +oods 'ct! ,-./$
)8+ 0at is te Intellectual "ropert1 #igts Law2 (iscuss its rele*ance to liberali3ation and
+lobali3ation$
)9+ 0at is te aims and ob)ecti*es of te Standards of 0eigts and 4easures 'ct! ,-56$ 0*3
Mark.+
):+ (iscuss in brief te Consumer "rotection 'ct ,-76$ 0*3 Mark.+
*'RP'RATE (I"A"*E MA"A#EME"T
Q.1& -ive A brief )n )ptimizing the
rporate 4inance 4unction0 >he External
"usiness Environment and
rporate 4inancial #trategy. >he #trategic Dogic of 'igh -rowth5
Q.2& Explain what is #hareholder Oalue <aximization5
:,
rporate Oaluation
$, Oaluation <odelsK 1ublic
mpany
0, Oaluation <odelsK :losely held
mpany
M,
rporate 1erformance <easurementK Economic Oalue Added %EOA&
Q.& Explain 4inancial 1olicy with the help of the following points5
" :apital #tructure
: )perating Deverage
D Dividend 1olicy
E 1ricing #trategy
4 >ax 1lanning
- )ptimal :apital "udgeting with real )ptions
' <ergers and Ac=uisitions
/ AssetGDiability <anagementK )ptimizing the "alance #heet
Q.(& -ive an introduction to $isA <anagement include the following5
a& /dentifying and Estimating $isA Exposure
b& )ffG"alance #heet %)"#& $isAs
c& )perational $isA <anagement
d& Enterprise !ide $isA <anagement %E!$<&
e& $isA 'edging #trategies
Q.,& what is 4inancial $eporting0 1lanning and
ntrol
-, 4inancial $eportingK -AA1
nvergence
c, "usiness and 4inancial 1lanning
8, >reasury <anagement
e, 4inancial
ntrol and Audit
B, )ptimize amid :hanging )perating
nditions
Q..&
rporate 1erformance <anagementK >he "alancing act5
a& >he Execution 1roblem
b& >he "alanced #corecard
c& $ealGtime 4inancial #ystemsK
rporate 1erformance <anagement %:1<&
d& /ntegrated 4inancial <anagement
Q.3& 'ow do we create and measure shareholder value creation5 Q.8& 'ow do we manage financial
risA5
Q.H& /n what pro+ects are we going to invest our shareholders money %capex&5
Q.1@& !hy 1rofit maximization is not the same as shareholder wealth maximization5 Q.11& !hat
investments should we maAe5
Q.12& 'ow do you Anow whether an investment generates value for shareholders5 Q.1& Described
>raditional appraisal techni=ues5
!hat businesses actually use 1aybacA
Accounting rate of return
!hy internal rate of return is still popular
Q.1(& Explain >he managerial art of investment selection
o #trategy
o #ocial context
o Expense
o #tifling the entrepreneurial spirit
o /ntangible benefits
Q.1,& Explain >he stages of investment decisions 5
o -eneration of ideas
o Development and classification
o #creening
o Appraisal
o $eport and authorization
o /mplementation
o 1ost completion audit
Q.1.& Explain Allowing for risA
!hat is risA5
Ad+usting for risA through the discount rate #ensitivity analysis
#cenario analysis
1robability analysis #tandard deviation
!hat risA techni=ues do managers actually
Q.13& Explain Oalue managed companies versus earnings managed companies
>he pervasiveness of the value approach
:ase studiesK 4>1@@ companies creating value and destroying value !hy shareholder value5
EarningsGbased management*s failingsK
o Dicey accounting o >hrowing money in
o /gnoring the time value of money
/gnoring risA $):E has limitations
4ocusing on earnings is not the same as value 'ow a business creates value
>he five actions to create value
Q.18 & Explain #trategic position
#trategic business unit management
Do we have any strong business franchises5 /ndustry attractiveness
>he strength of our resources >he >$$A:M system
>he life cycle of value potential #trategic choice
!hat use is the head office5
Q.1H& Explain Oalue creation within strategic business units
Csing cash flow to measure value #hareholder value analysis
Economic profit
Economic value added %EOA&
Q.2@& !hat is the companies cost of capital5
>he re=uired rate of return >he cost of e=uity capital
o >he capital asset pricing model
o -ordon growth model
o >he cost of retained earnings Debt capital
1reference shares
>he weighted average cost of capital0 !A:: !hat the !A:: tells you
Applying !A:: to strategic business units and pro+ects !hat do managers actually do5
/mplementation issues
o 'ow large is the e=uity premium5
o !hich risA free rate5
o 'ow reliable are the :A1< and beta5 4undamental beta
Q.21& explain the below <ergersK impulse0 regret and success
>he merger decision
Lou say merger0 / say ac=uisition >ypes of merger
<erger statistics
!hat drives firms to merge5
o #ynergy
o <arAet power
o Economies of scale
• /nternalisation of transactions
o Entering new marAets and industries
o >ax
o $isA diversification
o "argain buying
o /nefficient management
o <anagerial benefits
o 'ubris
o #urvival
o 4ree cash flow
o >hird party motives
Q.22& Do the shareholders of ac=uiring firms gain from mergers5
Q.2& !hat payGouts should we maAe to shareholders5
>he other extreme
#ome muddying factors
:lientele effects >axation
/nformation conveyance Agency effects
#crip dividends
#hare buyGbacAs and special dividends
A round up of the arguments
*'RP'RATE (I"A"*E
:A#E #>CDL K 1
$eliance company has a Z 10@@@ face value convertible bond issue that is currently selling in the
marAet for Z
H,@. Each bond is exchangeable at any time for 2, shares of the company*s stocA. >he convertible
bond has
a 3 percent coupon. 1ayable semiGannually. #imilar nonGconvertible bonds are priced to yield 1@
percent.
>he bond matures in 1@ years stocA in $eliance sells for Z . per share.
Q1& !hat are the conversion ratio0 conversion price0 and conversion premium5
Q2& !hat is the straight bond value5
Q& !hat is the conversion value5
Q(& !hat is the option value of the bond5
:A#E #>CDL K 2
#uppose your company needs Z 1, million to build a new assembly line. Lour target debt e=uity ratio
is @.H@. >he flotation cost for new e=uity is 8 percent0 but the flotation cost for debt is only ,I. Lour
boss has decided to fund the pro+ect by borrowing money because the flotation costs are lower and
the needed funds are relatively small.
Q1& !hat do you thinA about the rationale behind borrowing the entire amount5
Q2& !hat is your company*s weighted average flotation cost0 assuming all e=uity is raised externally5
Q& !hat is the true cost of building the new assembly line after taAing flotation costs into account5
Q(& Does it matter in this case that the entire amount is being raised from debt5
:A#E #>CDL K
A":
. B QLX
. are identical firms in all respects except for their capital structure. A": is all
e=uity financed with Z 8@@0@@@ in stocA QLX uses both stocAs and perpetual debt0 its stocA is worth
Z (@@0@@@ and
the interest rate on its debt is 1@ per cent. "oth firms expect E"/> to be Z H@@@@. /gnore taxes.
Q1& $ico owns Z @0@@@ worth of QLX*s stocA. !hat rate of return is he expecting5
Q2& #how how $ico could generate exactly the same cash flows and rate of return by investing in A":
and using homemade leverage5
Q& !hat is the cost of e=uity for A":5 !hat is it for QLX5
Q(& !hat is the !A:: for A":5 4or QLX5 !hat principle have you illustrated5
:A#E #>CDL K (
>he ?iAe
mpany sells @@@ pairs of running shoes per month at a cash price of Z88 per pair. >he
firm is considering a new policy that involves @ days credit and an increase in price to Z [email protected] per
pair on credit sales. >he cash price will remain at Z 88 and the new policy is not expected to affect the
=uantity sold. >he
discount period will be 2@ days. >he re=uired return is 1 percent per month.
Q1& 'ow would be the new credit terms be =uoted5
Q2& !hat investment is receivables is re=uired under the new policy5
Q& Explain why the variable cost of manufacturing the shoes is not relevant here5
Q(& /f the default rate is anticipated to be 1@ per cent0 should the switch be made5 !hat is the breaA
even credit price
*'RP'RATE 0A)
Q.1. /n the following statements only one is correct statement. Explain "riefly5
%, <arAs&
i& An invitation to negotiate is a good offer.
ii& A =uasiGcontract is not a contract at all.
iii& An agreement to agree is a valid contract.
Q.2. A shipGowner agreed to carry to cargo of sugar belonging to A from
nstanza to "usrah. 'e
Anew
that there was a sugar marAet in "usrah and that A was a sugar merchant0 but did not Anow that he
intended to sell the cargo0 immediately on its arrival. )wning to #hipment*s default0 the voyage was
delayed and sugar fetched a lower price than it would have done had it arrived on time. A claimed
compensation for the full loss suffered by him because of the delay. -ive your decision. Explain
"riefly5 %, <arAs&
Q.. >he proprietors of a medical preparation called the 9:arbolic #moAe "all; published in several
newspapers the following advertisementKG
9[ 1@@@ reward will be paid by the :arbolic #moAe "all
. to any person who contracts the
increasing epidemic influenza after having used the #moAe "all three times daily for two weeAs
according to printed directions supplied with each ball. [ 1@@@ is deposited with the Alliance "anA
showing our sincerity in the matter.
)n the faith in this advertisement0 the plaintiff bought a #moAe "all and used it as directed. #he was
attacAed by influenza. #he sued the company for the reward. !ill she succeed5 Explain "riefly
%, <arAs&
Q.(. 4azal consigned four cases of :hinese cracAers at Manpur to be carried to Allahabad on the @th
<ay0
1H83. 'e intended to sell them at the #habarat festival of ,th 2une 1H83. >he railway discovered that
the consignment could not be sent by passenger train and asAed 4azal either to remove them or
authorize their dispatch by goods train. 'e tooA no action and the goods arrived at Allahabad a
month after they were booAed.
4azal filed a suit against $ailways for damages due to late delivery of the goods which deprived him
of the special profits at the festival sale. Decide B explain briefly 5
%, <arAs&
Q.,. NDifeoy* #oap company advertised that it would give a reward of $s. 2@@@ who contracted sAin
disease after using the NDifeoy* soap of the company for a certain period according to the printed
directions. <rs. 2acob purchased the advertised NDifeboy* and contracted sAin disease inspite of
using this soap according to the printed instructions. #he claimed reward of $s. 2@@@. >he claim is
resisted by the company on the ground that offer was not made to her and that in any case she had
not communicated her acceptance of the offer. Decide whether <rs. 2acob can claim the reward or
not. -ive reasons. Explain briefly5 %, <arAs&
Q... /n each set of statements0 only one is correct. #tate the correct statements B Explain briefly5
a& i& A bailee has a general lien on the goods bailed.
ii& >he ownership of goods pawned passes to the pawnee.
iii& A gratuitous bailment can be terminated by the bailor even
before the stated time.
b& i& A substituted agent is as good an agent of the agent as a subagent.
ii& An ostensible agency is as effective as an express agency.
iii& A principal can always revoAe an agent*s authority. %, <arAs&
Q.3. A0 an unpaid seller0 sends goods to " by railway. " becomes insolvent
And A sends a telegram to $ailway authorities not to deliver the goods to ". ". goes to the 1arcel
office of $ailway Lard and by presenting $. $. %$ailway $eceipt& taAes delivery of the goods and
starts putting them in the cart. <eanwhile the #tation <aster comes running with the telegram in
hand and taAes possession of the goods from ". Discuss the rights of A and " to the goods in
possession of $ailway authorities. %, <arAs&
Q.8. Q needs $s. 1@0@@@ but cannot raise this amount because his credit is not good enough. L whose
credit is good accommodates. Q by giving him a pronote made out in favour of Q0 though L owes
no money to Q. Q endorses the pronote to X for value received. X who is holder in due course the
pronote to X for value received. X who is holder in due course demands payment from L. :an
refuse and plead the arrangement between him and Q Explain briefly5
%, <arAs&
Q.H. !ill : has the right of further negotiation in the following casesK %" signs the endorsements&
Explain briefly5 %, <arAs&
i& N1ay : for my use*
ii& N1ay :*&
iv& N1ay : or order for the account of "*
Q.1@. A promissory note was made without mentioning any time for payment. >he holder added the
words* on demand on the face of the instrument. #tate whether it amounted to material alteration
and explain the effect of such alteration. Explain briefly5 %,
<arAs&
Q.11. #tate whether the following instruments are valid promissory notesK
i& / promise to pay $s. ,@@@ to " on the dearth of N"*s uncle provided that D in his will gives
me a legacy sufficient for the promise of payment of the said sum.
ii& / hereby acAnowledge that / owe Q $s. ,0@@@ on account of rent due and / agree that the said
sum will be paid be me in regular installments.
iii& / acAnowledge myself indebted to " in $s. ,@@@ to be paid on demand for value received.
%, <arAs&
Q.12. A 1ayee holder of a bill of exchange. 'e endorses it in blanA and delivers it to ". " endorses in
full
to : or order. : without endorsement transfers the bill to D. #tate giving reasons whether D as
bearer of the bill of exchange is entitled to recover the payment from A or " or :. Explain briefly5
%, <arAs&
Q.1. !rite a short note on the Doctrine of /ndoor <anagement5 Explain briefly5
%, <arAs&
Q.1(. >he shareholders at an annual general meeting passed a resolution for the payment of dividend
at a
rate higher than that recommended by the "oard of Directors. Examine the validity of the resolution.
Explain briefly5 %,
<arAs&
Q.1,. /n a prospectus issued by a company the <anaging Director stated that the company had paid
dividend every year during 1H21 P 230 which was a fact. 'owever0 the company had sustained losses
during the relevant period and had paid dividends out of secret reserves accumulated in the past.
Examine the conse=uences of the observation made by the <anaging Director. Explain briefly5
%, <arAs&
Q.1.. /n a prospectus issued by a company the <anaging Director stated that the company had paid
dividend every year during 1H21G230 which was a fact. 'owever0 the company had sustained losses
during the relevant period and had dividends out of secret reserves accumulated in the past. Examine
the conse=uences of the observation made by the <anaging Director. Explain briefly5
%, <arAs&
Q.13. A buys from " (@@ shares in a company on the faith of a share certificate issued by the
company. A
tender to the company a transfer deed duly executed together with "*s share certificate. >he
company discovers that the certificate in the name of " has been fraudulently obtained and refuses to
register the transfer. Advise A. Explain briefly5 %, <arAs&
Q.18. A insured his house against fire. Dater while insure0 A Ailled his wife0 severely in+ured his only
son0
set fire to the house and died in the fire. >he son survived and sued the insurer for the fire loss0
advice the insurer. Explain briefly5 %, <arAs&
Q.1H. a& #atrang #ingh admitted his only infant son in a private nursing home. As a result of strong
dose of
medicine administered by the nursing attendant0 the child has become mentally retarded. #atrang
#ingh wants to maAe a complaint to the District 4orum under the
nsumer 1rotection Act0 1H8.
seeAing relief by way of compensation on the ground that there was deficiency in service by the
nursing home. Does his complaint give rise to a consumer dispute5 !ho is the consumer in the
instant case5 Explain briefly5
b& #mart booAed a motor vehicle through one of the dealers. 'e was informed subse=uently that the
procedure for purchasing the motor vehicle had changed and was called upon to maAe further
payment to continue the booAing before delivery. )n being aggrieved0 #mart filed a complaint with
the #tate
mmission under the
nsumer 1rotection Act0 1H8.. !ill he succeed5 Explain briefly5
c& "rittle and
mpany0 a smallGscale industry0 sought nursing and financing facilities from its
banAers
by means of grant of further advances and ade=uate margin money in anticipation of good demand
for its products. /n failing to obtain this and having become sicA0 it proceeds against its banAers
under the
nsumer 1rotection Act0 1H8.0 !ill it succeed5 Explain briefly5
%, <arAs&
Q.2@. Q who was worAing as a trucA driver had taAen a general insurance policy to cover the risA of
in+uries for a period from 1.11.1HH8 to @.11.1HHH. 'e renewed the policy for a further period of one
year on [email protected]. )n the same day0 he met with an accident and suffered multiple in+uries
including fractures. Q submitted the claim along with documents to the insurance company. >he
insurance company repudiated the claim on the ground that the premium for the renewed policy was
received in the office only at 2.@ p.m. on [email protected] while the accident had taAen place at 1@.@@
a.m. on that day and hence there was no policy at the time of accident. !ill Q succeed if he files a
complaint against the insurance company for this claim5 Explain briefly5
%, <arAs&
Q.21. Avinash booAed his goods with #uperfast 4reight :arriers at Delhi for being carried to
4erozabad.
>he goods receipt note mentioned that all the disputes would be sub+ect to +urisdiction of the
<umbai
urt. Avinash lodged a complaint for certain deficiency in service against the transporter
in the District 4orum at Delhi. #uperfast :arriers contested that District 4orum at Delhi had no
+urisdiction to entertain the complaint as the head office of the transporter was at <umbai and the
+urisdiction has been clearly stated in the goods receipt not. /s the contention of the transporter
tenable5 Explain briefly5 %, <arAs&
Q.22. !ith reference to the provisions of the
nsumer 1rotection Act0 1H8.0 decide the following
giving
reasons in support of your answer.
i& #uAh DuAh Dtd. dispatched certain consignments of goods by road through 4astracA $oadways
Dtd.
>he goods were unloaded and stored in a godown enroute on the suggestion of consignee. A fire
broAe out in the neighbouring godown spread to the godown and goods were destroyed. >he
4astracA $oadways Dtd. claimed that there was neither negligence nor deficiency in service on their
part and goods were being carried at 9)wner risA; and since no special premium was paid0 they were
not responsible for the loss caused by fire. !hether 4astracA $oadways Dtd. is liable to pay
damages to consignor5
ii& Dife /nsurance
rporation %D/:& formulated a scheme called Nsalary saving scheme* under which
employees of an organisation could buy an insurance policy. 1remium due on each policy was
collected by the employer from the salary of the employees nor did it issue any premium notice.
!hen the widow of the deceased employee made a claim to D/: on the death of her husband0 the
D/: repudiated the claim on the ground that four installments of premium had not been paid. >he
widow was approached the consumer forum for redressal. /s the D/: liable for deficiency in service5
Explain5
iii& $aman booAed a ticAet from Delhi to ?ew LorA by Dufthansa Airlines. >he airport authorities in
?ew Delhi did not find any fault in his visa and other documents. 'owever0 at 4ranAfurt airport
authorities instituted proceedings of verification because of which $aman missed his flight to ?ew
LorA. After necessary verification0 $aman was able to reach ?ew LorA by the next flight. >he
airline authorities* tendered apology to $aman for the inconvenience caused to him and also paid as
goodwill gesture a sum of $s. ,0@@@. $aman intends to institute proceedings under the
nsumer
1rotection Act0 1H8. against Dufthansa Airlines for deficiency in service. !ill he succeed5
%1@ <arAs &
Q.2. !ith reference to the provisions of the
nsumer 1rotection Act0 1H8.0 decide the following
giving
reasons in support of your answer.
i& #ohn sent all relevant documents in an envelope regarding consignment of goods to a buyer in the
C#A through 4ast #ervice
uriers. >he documents did not reach the buyer as a conse=uence of
which the buyer could not taAe delivery of the goods. "y the time the duplicate copies of the
document had been received by the buyer0 the season of the goods was over. 'e claimed that he had
suffered a loss of C# Z ,0@@@ as a result of the negligence of the courier. >he #tate
mmission
ordered the payment to be made by the 4ast #ervice
uriers0 but the ?ational
mmission in appeal
reversed the order and ordered payment of C# Z 1@@ only as per the receipt issued by the 4ast
#ervice
urier to the consignor at the time of the dispatch of the latter. Advise #ohan.
ii& <ahesh purchased a machine from Astute Dtd. to operate it himself for earning his liverhood. 'e
tooA the assistance of a person to assist him in operating the machine. >he machine developed fault
during the warranty period. 'e filed a claim in the consumer forum against the company for
deficiency in service. Astute Dtd. alleged that <ahesh did not operate the machine himself but had
appointed a person exclusively to operate the machine. !ill <ahesh succeed5
iii& 1illai purchased a car by taAing a loan from Merala cooperative "anA Dtd. and gave postGdated
che=ues to the banA not only in respect of repayment of loan instalments but also of premium of
insurance policy for two succeeding years. )n the expiry of the policy. 1illai*s car met with an
accident. !ill 1illai succeed in getting a claim against the
"anA 5 %1@ <arAs&
*'RP'RATE 0A)
Q.1. /n the following statements only one is correct statement. Explain "riefly5
%, <arAs&
i& An invitation to negotiate is a good offer.
ii& A =uasiGcontract is not a contract at all.
iii& An agreement to agree is a valid contract.
Q.2. A shipGowner agreed to carry to cargo of sugar belonging to A from
nstanza to "usrah. 'e
Anew
that there was a sugar marAet in "usrah and that A was a sugar merchant0 but did not Anow that he
intended to sell the cargo0 immediately on its arrival. )wning to #hipment*s default0 the voyage was
delayed and sugar fetched a lower price than it would have done had it arrived on time. A claimed
compensation for the full loss suffered by him because of the delay. -ive your decision. Explain
"riefly5 %, <arAs&
Q.. >he proprietors of a medical preparation called the 9:arbolic #moAe "all; published in several
newspapers the following advertisementKG
9[ 1@@@ reward will be paid by the :arbolic #moAe "all
. to any person who contracts the
increasing epidemic influenza after having used the #moAe "all three times daily for two weeAs
according to printed directions supplied with each ball. [ 1@@@ is deposited with the Alliance "anA
showing our sincerity in the matter.
)n the faith in this advertisement0 the plaintiff bought a #moAe "all and used it as directed. #he was
attacAed by influenza. #he sued the company for the reward. !ill she succeed5 Explain "riefly
%, <arAs&
Q.(. 4azal consigned four cases of :hinese cracAers at Manpur to be carried to Allahabad on the @th
<ay0
1H83. 'e intended to sell them at the #habarat festival of ,th 2une 1H83. >he railway discovered that
the consignment could not be sent by passenger train and asAed 4azal either to remove them or
authorize their dispatch by goods train. 'e tooA no action and the goods arrived at Allahabad a
month after they were booAed.
4azal filed a suit against $ailways for damages due to late delivery of the goods which deprived him
of the special profits at the festival sale. Decide B explain briefly 5
%, <arAs&
Q.,. NDifeoy* #oap company advertised that it would give a reward of $s. 2@@@ who contracted sAin
disease after using the NDifeoy* soap of the company for a certain period according to the printed
directions. <rs. 2acob purchased the advertised NDifeboy* and contracted sAin disease inspite of
using this soap according to the printed instructions. #he claimed reward of $s. 2@@@. >he claim is
resisted by the company on the ground that offer was not made to her and that in any case she had
not communicated her acceptance of the offer. Decide whether <rs. 2acob can claim the reward or
not. -ive reasons. Explain briefly5 %, <arAs&
Q... /n each set of statements0 only one is correct. #tate the correct statements B Explain briefly5
a& i& A bailee has a general lien on the goods bailed.
ii& >he ownership of goods pawned passes to the pawnee.
iii& A gratuitous bailment can be terminated by the bailor even
before the stated time.
b& i& A substituted agent is as good an agent of the agent as a subagent.
ii& An ostensible agency is as effective as an express agency.
iii& A principal can always revoAe an agent*s authority. %, <arAs&
Q.3. A0 an unpaid seller0 sends goods to " by railway. " becomes insolvent
And A sends a telegram to $ailway authorities not to deliver the goods to ". ". goes to the 1arcel
office of $ailway Lard and by presenting $. $. %$ailway $eceipt& taAes delivery of the goods and
starts putting them in the cart. <eanwhile the #tation <aster comes running with the telegram in
hand and taAes possession of the goods from ". Discuss the rights of A and " to the goods in
possession of $ailway authorities. %, <arAs&
Q.8. Q needs $s. 1@0@@@ but cannot raise this amount because his credit is not good enough. L whose
credit is good accommodates. Q by giving him a pronote made out in favour of Q0 though L owes
no money to Q. Q endorses the pronote to X for value received. X who is holder in due course the
pronote to X for value received. X who is holder in due course demands payment from L. :an
refuse and plead the arrangement between him and Q Explain briefly5
%, <arAs&
Q.H. !ill : has the right of further negotiation in the following casesK %" signs the endorsements&
Explain briefly5 %, <arAs&
i& N1ay : for my use*
ii& N1ay :*&
iv& N1ay : or order for the account of "*
Q.1@. A promissory note was made without mentioning any time for payment. >he holder added the
words* on demand on the face of the instrument. #tate whether it amounted to material alteration
and explain the effect of such alteration. Explain briefly5 %,
<arAs&
Q.11. #tate whether the following instruments are valid promissory notesK
i& / promise to pay $s. ,@@@ to " on the dearth of N"*s uncle provided that D in his will gives
me a legacy sufficient for the promise of payment of the said sum.
ii& / hereby acAnowledge that / owe Q $s. ,0@@@ on account of rent due and / agree that the said
sum will be paid be me in regular installments.
iii& / acAnowledge myself indebted to " in $s. ,@@@ to be paid on demand for value received.
%, <arAs&
Q.12. A 1ayee holder of a bill of exchange. 'e endorses it in blanA and delivers it to ". " endorses in
full
to : or order. : without endorsement transfers the bill to D. #tate giving reasons whether D as
bearer of the bill of exchange is entitled to recover the payment from A or " or :. Explain briefly5
%, <arAs&
Q.1. !rite a short note on the Doctrine of /ndoor <anagement5 Explain briefly5
%, <arAs&
Q.1(. >he shareholders at an annual general meeting passed a resolution for the payment of dividend
at a
rate higher than that recommended by the "oard of Directors. Examine the validity of the resolution.
Explain briefly5 %,
<arAs&
Q.1,. /n a prospectus issued by a company the <anaging Director stated that the company had paid
dividend every year during 1H21 P 230 which was a fact. 'owever0 the company had sustained losses
during the relevant period and had paid dividends out of secret reserves accumulated in the past.
Examine the conse=uences of the observation made by the <anaging Director. Explain briefly5
%, <arAs&
Q.1.. /n a prospectus issued by a company the <anaging Director stated that the company had paid
dividend every year during 1H21G230 which was a fact. 'owever0 the company had sustained losses
during the relevant period and had dividends out of secret reserves accumulated in the past. Examine
the conse=uences of the observation made by the <anaging Director. Explain briefly5
%, <arAs&
Q.13. A buys from " (@@ shares in a company on the faith of a share certificate issued by the
company. A
tender to the company a transfer deed duly executed together with "*s share certificate. >he
company discovers that the certificate in the name of " has been fraudulently obtained and refuses to
register the transfer. Advise A. Explain briefly5 %, <arAs&
Q.18. A insured his house against fire. Dater while insure0 A Ailled his wife0 severely in+ured his only
son0
set fire to the house and died in the fire. >he son survived and sued the insurer for the fire loss0
advice the insurer. Explain briefly5 %, <arAs&
Q.1H. a& #atrang #ingh admitted his only infant son in a private nursing home. As a result of strong
dose of
medicine administered by the nursing attendant0 the child has become mentally retarded. #atrang
#ingh wants to maAe a complaint to the District 4orum under the
nsumer 1rotection Act0 1H8.
seeAing relief by way of compensation on the ground that there was deficiency in service by the
nursing home. Does his complaint give rise to a consumer dispute5 !ho is the consumer in the
instant case5 Explain briefly5
b& #mart booAed a motor vehicle through one of the dealers. 'e was informed subse=uently that the
procedure for purchasing the motor vehicle had changed and was called upon to maAe further
payment to continue the booAing before delivery. )n being aggrieved0 #mart filed a complaint with
the #tate
mmission under the
nsumer 1rotection Act0 1H8.. !ill he succeed5 Explain briefly5
c& "rittle and
mpany0 a smallGscale industry0 sought nursing and financing facilities from its
banAers
by means of grant of further advances and ade=uate margin money in anticipation of good demand
for its products. /n failing to obtain this and having become sicA0 it proceeds against its banAers
under the
nsumer 1rotection Act0 1H8.0 !ill it succeed5 Explain briefly5
%, <arAs&
Q.2@. Q who was worAing as a trucA driver had taAen a general insurance policy to cover the risA of
in+uries for a period from 1.11.1HH8 to @.11.1HHH. 'e renewed the policy for a further period of one
year on [email protected]. )n the same day0 he met with an accident and suffered multiple in+uries
including fractures. Q submitted the claim along with documents to the insurance company. >he
insurance company repudiated the claim on the ground that the premium for the renewed policy was
received in the office only at 2.@ p.m. on [email protected] while the accident had taAen place at 1@.@@
a.m. on that day and hence there was no policy at the time of accident. !ill Q succeed if he files a
complaint against the insurance company for this claim5 Explain briefly5
%, <arAs&
Q.21. Avinash booAed his goods with #uperfast 4reight :arriers at Delhi for being carried to
4erozabad.
>he goods receipt note mentioned that all the disputes would be sub+ect to +urisdiction of the
<umbai
urt. Avinash lodged a complaint for certain deficiency in service against the transporter
in the District 4orum at Delhi. #uperfast :arriers contested that District 4orum at Delhi had no
+urisdiction to entertain the complaint as the head office of the transporter was at <umbai and the
+urisdiction has been clearly stated in the goods receipt not. /s the contention of the transporter
tenable5 Explain briefly5 %, <arAs&
Q.22. !ith reference to the provisions of the
nsumer 1rotection Act0 1H8.0 decide the following
giving
reasons in support of your answer.
i& #uAh DuAh Dtd. dispatched certain consignments of goods by road through 4astracA $oadways
Dtd.
>he goods were unloaded and stored in a godown enroute on the suggestion of consignee. A fire
broAe out in the neighbouring godown spread to the godown and goods were destroyed. >he
4astracA $oadways Dtd. claimed that there was neither negligence nor deficiency in service on their
part and goods were being carried at 9)wner risA; and since no special premium was paid0 they were
not responsible for the loss caused by fire. !hether 4astracA $oadways Dtd. is liable to pay
damages to consignor5
ii& Dife /nsurance
rporation %D/:& formulated a scheme called Nsalary saving scheme* under which
employees of an organisation could buy an insurance policy. 1remium due on each policy was
collected by the employer from the salary of the employees nor did it issue any premium notice.
!hen the widow of the deceased employee made a claim to D/: on the death of her husband0 the
D/: repudiated the claim on the ground that four installments of premium had not been paid. >he
widow was approached the consumer forum for redressal. /s the D/: liable for deficiency in service5
Explain5
iii& $aman booAed a ticAet from Delhi to ?ew LorA by Dufthansa Airlines. >he airport authorities in
?ew Delhi did not find any fault in his visa and other documents. 'owever0 at 4ranAfurt airport
authorities instituted proceedings of verification because of which $aman missed his flight to ?ew
LorA. After necessary verification0 $aman was able to reach ?ew LorA by the next flight. >he
airline authorities* tendered apology to $aman for the inconvenience caused to him and also paid as
goodwill gesture a sum of $s. ,0@@@. $aman intends to institute proceedings under the
nsumer
1rotection Act0 1H8. against Dufthansa Airlines for deficiency in service. !ill he succeed5
%1@ <arAs &
Q.2. !ith reference to the provisions of the
nsumer 1rotection Act0 1H8.0 decide the following
giving
reasons in support of your answer.
i& #ohn sent all relevant documents in an envelope regarding consignment of goods to a buyer in the
C#A through 4ast #ervice
uriers. >he documents did not reach the buyer as a conse=uence of
which the buyer could not taAe delivery of the goods. "y the time the duplicate copies of the
document had been received by the buyer0 the season of the goods was over. 'e claimed that he had
suffered a loss of C# Z ,0@@@ as a result of the negligence of the courier. >he #tate
mmission
ordered the payment to be made by the 4ast #ervice
uriers0 but the ?ational
mmission in appeal
reversed the order and ordered payment of C# Z 1@@ only as per the receipt issued by the 4ast
#ervice
urier to the consignor at the time of the dispatch of the latter. Advise #ohan.
ii& <ahesh purchased a machine from Astute Dtd. to operate it himself for earning his liverhood. 'e
tooA the assistance of a person to assist him in operating the machine. >he machine developed fault
during the warranty period. 'e filed a claim in the consumer forum against the company for
deficiency in service. Astute Dtd. alleged that <ahesh did not operate the machine himself but had
appointed a person exclusively to operate the machine. !ill <ahesh succeed5
iii& 1illai purchased a car by taAing a loan from Merala cooperative "anA Dtd. and gave postGdated
che=ues to the banA not only in respect of repayment of loan instalments but also of premium of
insurance policy for two succeeding years. )n the expiry of the policy. 1illai*s car met with an
accident. !ill 1illai succeed in getting a claim against the
"anA 5 %1@ <arAs&
!u77ly chain management
1. !rite a note on Artificial /ntelligence.
2. Discuss Decision support systems.
. !hat is price differentiation.
(. Discuss adaptability.
,. Discuss lead time reduction.
.. -ive methods of coping with the bullwhip effect.
3. !hat are the types of contracts.
8. Discuss simulation models and optimization techni=ues
*'RP'RATE TRAI"I"# MA"A#EME"T
", Explain in detail 9>raining Design 1rocess;.
', /f you had conduct needs assessment for a new +ob at a new plant0 describe the method you
would use.
P, !hat learning condition do you thinA is most necessary for learning to occur5 !hich is least
critical5 !hy5
Q, !hat is repurposing5 'ow does it affect use of new technologies in training5
R, Discuss reasons why many managers are reluctant to coach their employees.
!, !hat are some potential legal issues that a trainer should consider before deciding to run an
adventure learning program5
T, 'ow will you define 9:areer;5
3, !hat are the three components of career motivation5 !hat is more important5 !hat is least
important5 !hy5
, -ive an example of dual career path system and explain it5
), !hat are the characteristics of an effective dual career path5
*'!T A**3"TI"# MA"A#EME"T
*A!E !T3D% . 9
<aterials Q and L are used as follows K
<inimum usage T ,@ units each per weeA
<inimum usage T 1,@ units each per weeA
?ormal usage T 1@@ units each per weeA
)rdering =uantities x J .@@ units
L J 1@@@ units
Delivery period x J ( to . weeAs
L J 2 to ( weeAs
:alculate for each material
a& <inimum level
b& <aximum level
c& )rder level
d& Explain importance of inventory controls5
*A!E !T3D% . /
A company presently sells an e=uipment for $s ,0@@@. /ncrease in prices of labour and
material cost are anticipated to the extent of 1,I and 1@I respectively0 in the coming
year. <aterial cost represents (@I of cost of sales and labour cost @I of cost sales.
>he remaining relate to overheads. /f the existing selling price is retained despite the
increase in labour and material prices. >he company would face a 2@I decrease in the
existing amount of profit on the e=uipment.
Question K
1& Lou are re=uired to arrive at a selling price so as to give the same percentage of
profit on increased cost of sales0 as before.
2& 1repare a statement of profit F loss per unit0 showing the new selling price and cost
per unit in support of your answer.
& !hat is the anticipated amount of increased material and labour cost.
(& !hat policy changes should the company maAe for maintaining the profits.
*A!E !T3D% . 2
A product passes through two processes. >he output of process0 / becomes the input of
process // and the output of process // is transferred to wearhouse. >he =uantity of raw
materials introduced into process / is 2@@@@ Mg at $s 1@ per Ag. >he cost and output
data for the month under review are as under.
1rocess / 1rocess //
Direct <aterials %$s& .@0@@@ (@0@@@
Direct Dabour %$s& (@0@@@ @0@@@
1roduction overheads %$s& H0@@@ (@02,@
?ormal loss 8 ,
)utput 18@@@ 13(@@
Doss realization of $eFunit 2.@@ .@@
>he company*s policy is to fix the selling price of end product is such a way as to
yield a profit of 2@I on selling price.
$e=uired K
1& 1repare the process account
2& Determine the selling price per unit of the end product.
& !hat are the advantages for preparation of an process account5
(& !hat is the output of 1rocess / and 1rocess //5
*A!E !T3D% . 5
A factory manufactures a chemical product with three ingredient chemicals A0 "
and : as per standard data given below.
:hemical 1ercentage of total input #tandard
st per Mg
A ,@I (@
" @ .@
: 2@ H,
>here is a process loss of ,I during the course of manufacture.
>he management gives the following details for a certain weeA.
:hemical consumed Quantity 1urchased Actual
st
B issued %$s&
A ,2@@ Mg 20(0@@@
" .@@ Mg 201H0.@@
: 13@@ Mg 10,801@@
)utput of finished product K 1@2@@ Mg
:alculate all the relevant variances
a& >otal material cost variances
b& <aterial price variance
c& <aterial mix variance
d& Lield variance
e& Csage variance B give the chart #tandard cost of a :hemical product
*ost an8 Management Accounting
1. Q is the manufacture of <umbai purchased three chemicals A0 " and : from C.1.>he bill gave
the following informationK
:hemical AK .@@@ Ags U $s. (.2@ per Ag $s 2,02@@
:hemical "K 1@@@@ Ags U $s. .8@ per Ag 80@@@
:hemical :K (@@@ Ags U $s. (.3, per Ag 1H0@@@
OA> 20@,,
$ailway 4reight 10@@@
>otal
st 8,02,,
A shortage of 1@@ Ags in chemical A0 of 1(@ Mgs in chemical " and )f ,@ Ags in chemical : was
noticed due to breaAages. At <umbai0 the manufacture paid octroi duty U @.2@ Ag. 'e also paid
hamali0 $s 2@ for the chemical a0 $s ,8.12 for chemical " and $s ,.3, for chemical :. :alculate the
stocA rate that you would suggest for pricing issue of chemicals assuming a provision of ( I towards
further deterioration and also show the =uantity %Ags& of chemicals available for issue.
2. A": Dtd has collected the following data for its two activities. /t calculates activity cost rates
based on cost driver capacity.
Activity
st driver :apacity
st
1ower Milowatt hours ,@@@@ hrs Milowatt $s 2@@@@@
Quality /nspection ?umbers of inspection 1@@@@ inspection $s @@@@@
>he
mpany maAes three products0 A0 " and :.4or the year ended <arch 10 2@@(0 the following
consumption of cost drivers was reportedK
1roduct MilowattGhours Quality /nspection
A 2@@@@ 3@@@
" (@@@@ ,@@@
: @@@@ .@@@
mpute the costs allocated to each product from each activity
:alculate the cost of unused capacity for each activity.
3. $eliable company wishes to discontinue the sale of one of the products in vew of unprofitable
operations. 4ollowing details are available with regard to turnover0 cost and activity for the
current year ending 1
st
<arch.
1roducts
1 Q $ #
#ales >urnover $s..@@@@@ $s.1@@@@@@ $s.,@@@@@ $s.H@@@@@
st of sales ,@@@@ 8@@@@@ 3@@@@ (8@@@@
#torage area %s=uare meters& (@@@@ .@@@@ 3@@@@ @@@@
?umber of cartons sold 2@@@@@ @@@@@ 1,@@@@ ,@@@@
?umber of bills raised 1@@@@@ 12@@@@ 8@@@@ 1@@@@@
)verhead costs and basis of apportionatement areK
4ixed Expenses
"asis of Apportionatement
Administration wages B salaries $s.1@@@@@ ?umber of bill raised
#alesmen salaries a B expenses 12@@@@ #ales turnover
$ent and insurance .@@@@ #torage area
Depreciation 2@@@@ ?umber of cartons
Cnfixed Expenses
mmission I of sales
1acAing material B wages $e 1 per carton
#tationery $e @.,@ per bill
Lou have to prepare
1. #taement showing summary of #elling B Distribution
sts to the products
2. 1rofit B Doss #tatement showing contribution and profit or loss of each of the products to enable
the
mpany taAe an appropriate decision on discontinuance of the sale of a product.
4. >he >ata /nfrastructure
. is involved in two contracts
ntract .H B
ntract H. during the
current year. >he following information relates to these contracts0 which were started on
2anuary 1 and 2uly 10 respectively.
ntracts
A "
ntract 1rice $s.@@@@@ $s.(@@@@@
Direct material issued ,,@@@ (@@@@
<aterial returned to store 1,@@ 2,@@
Direct Dabour .@@@ 22@@@
!ages accrued on Dec 1 2@@@ 2,@@
1lant installed %at cost& @@@@ (@@@@
Establishment :harges 2@@@@ 1,@@@
Direct Expenses 2@@@@ @@@@
Direct expenses accrued0 December 1 2@@@ @@@
!orA certified by architect 2@@@@ 12@@@@
st not worA not yet certified 1@@@@ @@@@
<aterial on site0 1 December 11@@@ ,,@@
:ash received from contractees .@@@@ 1,@@@@
Depreciation of plant p.a 12 I (I
1repare
ntract B
ntractees Account for
ntract .H B
ntract H..
5. A company manufactures a product which involves two processes0 namely0 pressing and
polishing. 4or the months of 2anuary0 the following information is availableK
1ressing 1olishing
)pening #tocA
/nputs of unit in process 12@@ 1@@@
Cnits completed 1@@@ 3,@
Cnit under process 2@@ 2,@
<aterial
st $s..H@@@ $s.13,@@
nversion
st 28,@@ 82,@@
4or incomplete unit in process0 charge material costs at 1@@I and conversion costs at .@I in the
pressing process and ,@ I in the polishing process. 1repare a statement of cost and calculate the
selling price per unit which will result in 2, I on the sale price.
6. <Fs <odern
mpany Dtd furnishes the following summary of >rading B 1rofit and Doss
account for the current year ending <arch 1.
>o $aw <aterial 1(@@@@ "y sales %12@@@ units& ,1@@@@
>o direct wages 32@@@ "y finished stocA %2@@ units& .@@@
>o production overheads (,@@@ "y worA in 1rocess
>o selling B distribution overheads (,@@ <aterial 2.8@@
>o administration overheads (1@1@ !ages 1138.
>o 1reliminary Expenses wFoff 2,@ 1roduction overheads 8@@@ (.,8.
>o -oodwill wFoff 2,(1 "y interest on securities %gross& ,@@@
>o dividend %net& (@@@
>o incomeGtax ,83@
>o net profit 21@(1,
=>E=D> =>E=D>
>he
mpany manufactures a standard unit. >he scrutiny of cost records for the same period shows
thatG
1. factory overheads have been allocated to production at 2@ percent on prime cost
2. Administration overheads have been charged at $s. per cent on units produced
. #elling B distribution expenses have been charged at $s.( per unit on unit sold.
Lou are re=uired to prepare a statement of cost0 to worA out profit as per cost accounts0 and to
reconcile the same with that shown in the financial accounts.
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doc_893970097.doc
Indian School of Business Management and Administration.ANSWER SHEETS. MBA.EMBA.DMS.BMS.ARAVIND 9901366442.doc
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WE PROVIDE CASE STUDY ANSWERS
ASSIGNMENT SOLUTIONS
PROJECT REPORTS AND THESIS
aravind.banakar@!ai".#$!
Business Environment
Q1. Discuss how the environment acts does as a stimulant to business. Analyze why business often
does little for the preservation of physical environment despite the fact that it is significant for
business activity.
Q2. Explain the relevance of ecological issues to business environment
Q. !hat do you understand by "usiness #ocial $esponsibility % " # $ &. 'ow this can be used to
improve the "usiness Environment
Q(. Explain how the business in an organization can be regulated with regard to the )rganization*s
"asic )b+ectives
Q,. Describe in detail the different role played by the -overnment towards enriching the business
Environment.
Q.. /n the "usiness Environment context0 explain how the 1olitical and legal Environment of
business plays a vital role. 2ustify by bringing in suitable examples
Q3. Evaluate the advantages and disadvantages of 4D/. !hat is your opinion on the role of 4D/ in the
$etail #ector5 2ustify your views with /ndia67s experience in this sector.
Q8. -ive any three critical elements of economic environment of "usiness
Business Management
Q1. Explain the rise of management as a profession
Q2. 9

Q. -ive principles of )rganization
Q(. Discuss <anagement thought
Q,. Explain Development
Q.. -ive stages of current state of management theory
Q3.

Q8. Discuss <anagement as art or science
Business Planning & Policy
Q1. Define business policy. !hat re the features of business policy5
Q2. !hat is the significance of business policy course5
Q. !hat are the phases in the development of strategic management5
Q(. 'ow has strategic management changed in 21st century5
Q,. Explain financial analysis as techni=ue of internal analysis
Q.. 'ow to identify :ritical succes factors in industry5
Q3. !hat are the steps in #!)> analysis5
Q8. Explain >)!# <atrix.
Human Resource Mgmt
Q1.Define '$<5 explain.
Q2. #tate the ?ature and #cope of '$<5
Q. Explain the )b+ective and 4unction of '$<5
Q(. !hat are '$ 1olicies and what are its purposes5
Q,. Discus the evolution of '$<5
Q.. Explain the nature of #trategic '$<5
Q3. Explain the model of strategic '$<5
Q8. #tate the scope of -lobal '$<5
International Business
Q1. !hat is meant by >echnology5 !hat is its influence on business5 %1@ marAs&
Q2. !hat are the functions of !>)5 %1@ marAs&
Q. !hat is international business environment5 %1@ marAs&
Q(. 'ow do differences in culture affect in international business5 %1@ marAs&
Q,. !rite a detailed note on foreign direct investment %1@ marAs&
Q.. !hat is agricultural B village industry facility in special focus initiatives5 %1@ marAs&
Q3. !hat is cost B freight %:4$&5 %1@ marAs&
Q8. !hat is DDC5
Marketing Mgmt
Q1. !hat is /mportance of <arAeting as a sub+ect of study5 %1@ marAs&
Q2. #tate and explain the contents of a <arAeting plan5 %1@ marAs&
Q. -ive the :lassification of 1roducts and state 1roduct Dine Decisions5 %1@ marAs&
Q(. what are important factors while Deciding 1rices5 %1@ marAs&
Q,. what are the steps involved in designing effective <arAeting :hannel5 %1@ marAs&
Q.. !hat is <arAeting

Q3. !hat are 1rinciples of Designing a <arAeting )rganization5 %1@ marAs&
Q8. !hat is <arAeting /nformation #ystem and <arAeting $esearch5
Quantitative Techniques
Q1. Differentiate the following with respect to x. 1. %x2E&F%xE1& 2. %axEb&F%cxEd& %1@ marAs&
Q2. 4ind the <aximum and minimum values of xG2x2ExE(. %1@ marAs&
Q. 4ind the present value of $s.1,@@ due in 3 years at HI simple interest. %1@ marAs&
Q(. 4ind elasticity of demand of the function xJ1,@G,1 at %1& 1J1,0 %2& 1J2@. %1@ marAs&
Q,. 4ind dyFdx of the following cases 1. yJx2 log x. 2. log x Fx. %1@ marAs&
Q.. At what percent per annum will a sum of money double in 8 years5 %1@ marAs&
Q3. A revenue function is given by $J ,xG2x2 where $ is the revenue and x is the =uantity. !hat
value of x maximizes revenue5 !hat is the <aximum $evenue5 %1@ marAs&
Q8. /f a person deposits on a recurring deposit scheme0 monthly $s. 1,@@ for ( years at 1,I per
annum0 what would be the sum that can be received at the end of ( years.
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ASSIGNMENT SOLUTIONS
PROJECT REPORTS AND THESIS
aravind.banakar@!ai".#$!
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ADERTI!I"# MA"A#EME"T
A& Define Advertising

examples5
"& Design an AD campaign for a construction engineering company5 %<anufacturers of
construction product&5
:& !rite short notes onK
1K :haracteristics of the ideal print advertisement
2K A/DA <odel
K <edial planning tools
(K A>D F ">D
,K Ad agency organization structure
D& /llustrate positioning statement forK
1K <aruti
2K ?irma washing powder
K ")#:'
(K 'arward business school
,K Apples
ADERTI!I"# MA"A#EME"T
E"$%&! '( E"$ATE!H)ARA HAT*HERIE!
Questions +A,
+a,

+-,

+c, :an you thinA of a different creative strategy for a product liAe chicAen5
DipGsticAs with permitted colours can also damage the lips since the stainers are tetraGbromoG
fluorosine. !hen rubbed against the palm0 darAness of the stain will indicate the =uantity of stainer
present. DarAening of lip colour also depends upon the bioGchemistry of individual*s lips.
Questions +B,
+a, >he complete product Anowledge is given in the above writeGup. !hat do you thinA should be the
copy
platform for these products5 /ndicate the theme0 the appeal and the buying motives.
+-, /ndicate a suitable media mix for advertising these products. -ive your reasoning.
*ase "o . /
A0EMBI* *HEMI*A0 )'R$! 0TD1 DIRE*T MAI0I"#! '( A0*EPHI". THE 0E#E"D
AM'"# A"TIBI'TI*!
Questions
%a& !hich other businessesFproducts can be suitable candidates for direct marAeting5 !hat
promotional techni=ues can be employed5
%b& 1lease do some research of your own on direct mailings of pharmaceutical companies. !hat are
your reactions5
%c& 1ut on your thinAing cap. /dentify a there for a campaign of one general tonic.
*A!E . 2 . I! !3PER B')0 ADERTI!I"# !3PER E((E*TIE 4
QuestionsK
1. !hat Aind of research design would you recommend for determining the effectiveness of < B
<F<ars advertising during the #uper "owl5
2. /f the research design involves a survey of households0 which survey method would you
recommend and why5
. !hat Aind of measures and scales will you employ in your survey5
(. :an the observation method be used to determine the effectiveness of < B <F<ars advertising
during the #uper "owl5 /f so0 which observation method would you recommend and why5
,. !hich syndicated services discussed in the booA can provide useful information 5
*A!E "' . 5 . "I$E !PRI"T! AHEAD '( THE *'MPETITI'"6%ET HA! A 0'"# )A%
T' R3"
QuestionsK
1. #hould ?iAe switch from a focus on celebrities to a focus on its products in its advertising5 Discuss
the role of marAeting research in helping ?iAe management maAe this decision. !hat Aind of
research should be undertaAen F
2. 'ow would you describe the buying behavior of consumers with respect to athletic footwear5
. !hat is the management decision problem facing ?iAe as it attempts to retain its leadership
position5
(. Define the marAeting research problem facing ?iAe0 given the management decision problem you
have identified.
,. Develop two suitable research =uestions and formulate two hypotheses for each.
.. 'ow can the /nternet be used to help ?iAe in conducting marAeting research0 and in marAeting its
products5
Architectural Management
Attem7t all questions.
1. "y collecting the information from the relevant and authenticated sources0 maAe a report
on the
followingK
a& #ustainable development
b&

c& #chemes for slum area improvement
d& >raffic control systems in /ndia in comparison with foreign country.
e& $oad transport and $ail transport schemes for city transport and compare them.
f& 1arAing problems
2. Lou are entrusted with evaluating a building as a 9

do this effectively. Lou may hold interviews of buildersFowners of shops and office
premises and other customers regarding achievements and problems.
. :arry out a critical study of the Architectural pattern of
a& 1Hth :entury
b& 2@th :entury
c& Early 21st :entury
"ased on your study0 pro+ect your opinions and suggestions for further development.
(. Lou will agree that all about urban planning and landscape is e=ually true for rural
design and landscape. 'owever0 the scale is different0 cost of the land is less0 size of
the plot is bigger and with the closeness of nature0 achievement is comparatively easy.
!hat is important is the approach.
Meeping in mind that every village to be developed into a mini town with aesthetic
landscape0 what would be your approach in order to achieve the desired level as stated
above.
,. :ase #tudy of a 'ouse
Issues to -e A88resse8 .
1. #tudy all details shown in the plan0 the axonometric view and orientation0 and comment on the
total planning.
2. 4ind out the total plinth area by preparing worAing drawings.
. #tate various measures proposed to achieve economy in cost.
(. -ive a thought to solar system for heating water0 landscaping treatments0 and plan*s
Csefulness for farm house.
AR*HITE*T3RE MA"A#EME"T
*ase !tu8y "o.9
>he labeling B <aAing of goods has a long history B the use of marAs to indicate0 the source of a
particular item can be traced booA many countries before :hrist. /n 1888 however an English
novelist wrote; 1oison that is bought at a drug store usually has a label on the bottle.
Q 1& Define the term Dabels5
Q 2& Explain the types of Dabels5
Q & Explain the term N

Q (& Explain in detail the four factors that determine the efficiency of applying labels to containers5
*ase stu8y "o./
)ne of the earliest pacAaging materials B one that is still very useful0 is wood in its various forms.
Although it is used less fre=uently as other more sophisticated materials are substituted0 it still has
an important place industrial pacAaging for heavy or fragile items that re=uire rigidity B strength.
Q 1& Explain the characteristics of wood5
Q 2& Define the advantage B disadvantage of the same5
Q & Define the term N ?ailed "oxes* 5
Q (& Define the term N :$A>E#*5
*ase !tu8y "o 2
)ur economy is a complex structure with many facets B the importance of pacAaging with in this
system is becoming increasingly insignificant >he growth of pacAaging has outrun the technology
needed for orderly progress B development.
.
1acAaging has roots in nearly all the different departments of an organization.
Q1& Define the importance of the pacAaging5
Q 2& Explain the scope of the pacAaging5
Q & Explain the term N

Q (& Explain the role of the suppliers in developing B producing pacAaging components5
*ase !tu8y "o.5
>he #mallest part of a pacAage B often the most critical0 is usually the closure the security of the
whole assembly B the integrity of the contents are dependent upon the :ap or tie or whatever is used
to complete the pacAage not only must the closure remain intact throughout all the hazards of
assembly0 storage0 handling B shipping0 but it must
Q 2& Explain the term N #crew :aps*5
Q & Explain the term :hildG$esistant :aps5
Q (& Explain the term :ap Diners5
PR':E*T MA"A#EME"T
*A!E !T3D% . 9
Anand Enterprises is broadly diversified company with presence in a variety of sectors such as
cement0 textile0 chemicals. After a thorough review of various capital pro+ects undertaAen in the last ,
years the executive committee of Anand Enterprises felt that the =uality of marAet and demand
analysis of most of the pro+ects was somewhat
patchy. As a marAeting analyst you have been invited by Arvind #wami0 the managing director of
Anand Enterprise0 to do a seminar on marAet and demand analysis for the business heads of the
company. Among other things0 he wants you to address the following issues.
Q1& 'ow should one evaluate secondary information5
Q2& !hat are the sources of undertainities in demand5
Q& Discuss the steps in a sample survey5
Q(& "riefly describe the various methods of demand forecasting5
*A!E !T3D% . /
#agar Dtd is a leading manufacturer of automotive components. /t supplies to the original e=uipment
manufacturers as well as the replacement marAet. /ts pro+ects typically have a short life as it
introduces new models periodically. Lou have recently +oined the company as a financial analyst
reporting to #heAhar Dhawal0 the :E) of the
company. 'e has provided you the following information about three pro+ects A0 " B : they are being
considered by the Executive

a& 1ro+ect A is an extension of an existing line. /ts cash fund will decrease over time.
b& 1ro+ect " involves a new product. "uilding its marAet will taAe some time and hence its cash flow
will increase over time.
c& 1ro+ect : is concerned with sponsoring a pavilion at a >rade 4air. /t will entail a cost initially which
will be followed by a huge benefit for one year. 'owever0 in the year following that a substantial cost
will be incurred to raze the pavilion.
>he expected net cash flows of the pro+ects are as follows KG
Lear 1ro+ect A 1ro+ect " 1ro+ect :
@ %,@@@& %,@@@& %,@@@&
1 ,@@ 1@@@ 1,@@@
2 2,@@ @@@ %1@@@@&
1,@@ (@@@
#heAhar Dhawal believes that all the pro+ects have risA characteristics similar to the average risA of
the firm and hence the firm*s cost of capital viz. 12I will apply to them.
Q1& !hat is paybacA period and discounted 1aybacA period5
Q2& 4ind the paybacA periods and the discounted paybacA periods of 1ro+ects A B "5
Q& !hat is the ?et 1resent Oalue %?1O&5 !hat are properties of ?1O5 :alculate the ?1O*s of
1ro+ects A0 " B :5
Q(& !hat is internal rate of return %/$$&5 !hat are the problems with /$$5 :alculate the /$$s for
A0 " B :5
*A!E !T3D% . 2
A pro+ect consists of 12 activities and their time estimates are shown below.
Activity >ime %in weeAs&
ta tm >p
%1P2& ( . 1@
%1P& 3 12
%1P(& , . H
%1P3& 2 ( .
%2P(& . 1@ 2@
%2P.& ( 3
Q1& Draw the networA diagram5
Q2& Determine the critical path5
Q& :alculate event slacAs and activity floats5
Q(& 4ind the standard deviation of the critical path duration5
Q,&

*A!E !T3D% . 5
<icroelectronics

proposal to expand capacity0 which is expected to cost $s ,@@ million and generate after tax cash
flows of $s 1@ million per year for the next 8 years. >he tax rate for the firm is @ percent. <ahesh
the :E) of the company0 has considered two financing options.
a& /ssue of e=uity stocA. >he re=uired return on the company*s new e=uity is 2@ per cent and the
issuance cost will be 12 per cent.
b& /ssue of debentures at a yield of 1 percent. >he issuance cost will be per cent.
Q1& !hat is the !A:: for <icroGelectronics5
Q2& !hat is <icroelectronic*s weighted average flotation cost5
Q& !hat is the ?1O of the proposal after taAing into account the flotation costs5
Q(& Do you have any suggestion to <ahesh5
AUDITING
Q1& '.!.1. 1rivate Dtd. /s having only two members ' and !. During the audit of accounts for the
year ended 1st <arch 2@@@0 you as a auditor find that K
a& '0 who is incharge of purchases has introduced fictitious purchase bills of $s ,@ laAhs.
b& !0 who is incharge of sales has sold goods worth $s 1 crore without bringing the same in the
booAs of accounts. Lou raise the matter with ' and ! in their capacity as directors. >hey
contest that as this is a position Anown to them and within their own fold0 you should not report
the same under the

under the

Q2& As an auditor0 how would you react to the following situation5 >he company produced
photocopies of fixed deposit receipts as the original receipts were Aept in the iron safe of the
director finance who was presently out of the country on company business5
Q& A": 1rivate Dimited is engaged in the wholesale business of buying and selling silA sarees.
>he accounts are maintained under the

year. >he :hief Accountant of the company is re=uesting the tax auditor to conduct tax audit
CF# (( A" of the /. >. Act for the period for which accounts have been maintained under the

Accountant re=uest5
Q(&

of booAs and concealed from him.
Q,&

standing in their accounts at the year end5
Q.& -ive your comments and observations on the following many che=ues have been received by
the auditor on the last day of the year0 but not yet deposted with the banA5
AUDIT MANAGEMENT
Q1& 4ocus of the auditor is no longer on the routine audit but rendering value added services liAe
cost efficiency and decision maAing. :ritically examine the statement with particular emphasis
on the changing computer environment5
Q2& 'ow can the auditor be useful in achieving the ob+ectives of a :haritable >rust or #ociety and a

Q& /t is the +ob of the directors to prepare the accounts of a company0 auditor only reports on it.
Elucidate and describe the types of audit report5
Q(& >he thrust area of an auditor is 9>rue and 4air; and not 9>rue and

light of statutory provisions under the

Q,& Discuss the three types of audits0 which although not mandatory under the /ncome >ax Act
1H.10 are get done by the assessee to avail certain benefits under the act5
Q.& Examine the changes brought about in the role of an auditor with the growth of information
technology and rapidly changing computer environment5
Q3& >he auditor only audits the booAs of account0 he does not guarantee them. Elucidate.
Q8& >ax auditor is a :atalyst of $evenue


QH& !ho can be appointed as an auditor of coGoperative societies5 !hat are the rights and duties of
auditor under <aharashtra

Q1@& An auditor is protected from unceremonial removal from office enabling him to maintain his
independence5 Do you agree with the statement5 /f so discuss the position of the auditor in
this regard in the light of statutory provisions under the

B3!I"E!! MA"A#EME"T
Q1& !hat are the four basic activities that comprise the management process5 'ow are they
related to one another5
Q2& Describe the systems perspective. !hy is a business organization considered an open system.
Q& Describe the formal and informal dimensions of social responsibility5 %1@ <arAs&
Q(& Describe the four basic levels of international business activity5 %1@ <arAs&
Q,& !hat are the four fundamental purposes of goals in an organization. %1@ <arAs&
Q.& Explain the difference between common methods of group decision maAing P interesting
groups0
Delphi groups and nominal groups5 %1@ <arAs&
Q3& Define creativity and describe its causes5 %1@ <arAs&
Q8& !hat are the steps in the delegation process5 %1@ <arAs&
%AN&ING MANAGEMENT
1& /mport Export "usiness is en+oying various facilities. -ive in brief information about it.
2& !hat is the role of $eserve "anA of /ndia in exchange control5 !rite with special reference to
/mport P Export.
& !hat do you Anow about Exim "anA5 'ow it is encouraging importGexport trade5
(& 'uman $esources with technical support has changed the "anAing scenario. -ive your
comments.
,& Development of human resources is the challenge before banAing industry. Express your views
with special reference to /ndia.
.& :ustomer expectations are very high in "anAing /ndustry. -ive your comments.
3& 1ricing strategy is controlled by external factors as well as $"/. 1lease define it.
%AN&ING MANAGEMENT
Q19, >he exchange rate and forward rate of rupee against C# dollar on
rd
?ovember0 2@@8 is given
belowK
#pot rate 1 C# dollar $s (,..
)ne month forward .32I
>hree months forward .23I
#ix months forward 2.3.I
>welve months forward 2.2.I
:alculate the forward rate0 forward premium rate and swap rate from the given data.
Q1/, /n <ay beginning you decide that shares in Q Dtd. will rise over the next month or so. >he
current price is $s 1@@ and you hope that the shares will be at $s. 1,@ by the end of 2uly. -ive
your comments if the )ption is traded and if the option is not traded. <aAe assumptions.
Q12,
A, >he unit price of >## scheme of a mutual fund is $s 1@. >he public offer price %1)1& of the
unit is $s [email protected]@( and the redemption price is $s H.8@.
*alculate
i, 4rontGend load and
ii, "acAGend load.
"& <r. A can earn a return of 1.I by investing in e=uity shares on his own. ?ow he is considering
a recently announced e=uity based mutual fund scheme in which initial expenses are ,.,
percent and annual recurring expenses are 1., percent. 'ow much should the mutual fund
earn to provide <r. A a return of 1.I
Q15, >he closing price of the stocA of Oeryfine Dtd. at the stocA exchange for 2@ successive days was
as
%IO'TECHNOLOGY MANAGEMENT
Q1& Define "io technology and explain the meaning of old and new biotechnologies.

the multidisciplinary nature and the commercial potential of bio technology5
Q2& Discuss the scope and importance of biotechnology in promoting human !elfare5
Q& Define vector. "riefly describe the various Ainds of vector in E. coli5
Q(& Describe in some detail the various strategies for the integration of D?A inserts into the vector5
Q,& Explain 1:$ procedure under the following headsKG
a& 1:$ primers
b& 1:$ efficiency
c& Annealing temperature and
d& Amplicon size.
Q.& Dist various variations of 1:$ 1rocedure and briefly describe the methods0 logic and
applications of any tow of these variations5
Q3& "riefly describe the various approaches for the production of virus resistant transgenic plants
and
compare their merits0 demerits0 and applications5
Q8& Discuss the various applications of transgenic plants0 and the problems encountered in their
productivity utilization5
QH& "riefly describe the meaning of oil =uality and explain the various approaches for the
modification of oil =uality through genetic transformation5
Q1@& "riefly describe the meaning of starch =uality and explain the various strategies for starch
=uality
modification5
Q11& Discuss the role of biotechnology in health care giving suitable examples to support your views5
Q12& Define Oaccine. "riefly Explain the different types of vaccine and enumerate their advantages
and limitations5
Q1& Define genetic disease. "riefly explain the techni=ues for their detection and modes of their
therapy5
Q1(& !hat /s drug >argeting5
Q1,& "riefly outline the procedure for isolation5
Q1.& Define downstream processing. "riefly describe the various steps in down stream processing5
Q13& Define enzyme. "riefly describe the ma+or categories of fermentation0 their re=uirements and
applications.
Q18& !hat is bioreactor. "riefly describe ma+or categories of fermentation0 their re=uirements and
application5
Q1H& Dist down various types of metabolites produced of enzymes from microbes.
Q2@& !hat are bioGcontrol agents5 Discuss their applications using suitable examples5
Q21& Define strain improvement and briefly discuss the various approaches used for strain
improvement5
BRAND MANAGEMENT
*A!E ; 9 '0D !PI*E *'!METI*! ('R ME"
)ld #pice has been a global brand of cosmetics for men. >heir range includes0 afterGshave lotion0
lather shaving cream0 talcum powder0 shampoos and hair cream. /n /ndia the first and most
successful product launched was afterGshave lotion.
a, <aAe an alternative advertising plans for Old Spice. 'as the advertising helped the brand to
gain grounds in /ndia5 1lease give your comments.
*A!E / $I"ETI* H'"DA
a, 1lease attempt restructure the firm*s brand ob+ective and then build their marAeting strategy
with focus on their brand.
*A!E 2 0A BE00E *'!METI*!
DooAing at the case0 what advise would you offer to the #arins on the following pointsK
• 'ave #arins taAen care to use the brand value in their sales efforts5
• #hould they trim the product range5
• #hould they increase production by adding more people and if yes0 where and how will they
sell the additional production5
• Are they missing out on any of the marAeting mix factors5 1lease explain how they can
improve their operations.
• 1lan an advertising campaign for the range of products0 assuming the benefits they would
provide to the users
*A!E < 5 BRA"DI"# A *AR *ITI M'BI0E! 0TD +*M0,
#elect the marAet segmentR build the buyer*s profile and process of purchase decision0 actual
purchase action. 1lan out advertising media0 promotional plans for #ilAy. 'ow should #ilAy go
about building its brand identity and brand e=uity5 !here should it be positioned the marAet
place and why5 Do you thinA the brand name is right for the product5 Discuss and suggest
alternate brand names wit our reasons for the same5
Ana1yse the marAet research presented in the case to determine if the research was conducted
with right ob+ectives in mind. #hould they have arranged for more than one research with separate
ob+ectives to maAe them exhaustive0 to the point and useful5
*ase;= "IR0EP
9, Discuss if the company has done enough to build its brand name. /f it has not0 then suggest
ways of building brand image5
/, Describe the <aslow*s hierarchy of needs. 'ow can you relate the needs with consumer
behaviour5
2, /s it necessary to segment the marAet5 /f yes0 then give four important criteria with which the
segmentation is done5
5, Discuss the user based segmentation with examples5
=, 'ow does the innovative product penetration taAe place in the marAet5 !hat pitfalls it has to
surmount5
>, N/t is important to understand the socioGcultural ethos of your marAet segment.* Discuss5
*A!E < >+95 Marks, *'MP3TER! 0TD +*0,
Discuss if the company could have avoided the price war by promoting its brand5
B3!I"E!! *'MM3"I*ATI'"
*A!E;9 +/? Marks,
?estle has launched =uality street 0lion and after 8 choclates imported from Europe. Qualtty #treet is an
assortment of chocolates priced at $s. 3 , for 218 gm. After Eight is a popular adult chocolate priced at $s.2,
for 2@ gm and Dion is a caramel wafer bar priced at $s. 2@ for a (, gm bar. %Mit Mat &is priced at $s. . for a 13
gm bar and has a chocolaty taste while Dion has a crunchy taste&. >he brands have different tastes and will
appeal to different target segments %though the target segment is one which may have already been exposed to
these brands during visits abroad&. >hese brands have been introduced in metros in upmarAet stores which
sell
brands bears the label Slmported by ?estle /ndia Dtd.S indicating that they may be better than smuggled ones
%which may be stale&.
Question .
1 #uggest suitable media Fmedia vehicles for promoting these brands. -ive reasons in support of your answer
2 !hat business communication media you will utilize if you have to launch a soap in rural /ndia5
*A!E ;/ +/? Marks,
>he herbal shampoo marAet is valued at around $s. 1@@ crores. ?yFe0 Ayur0 D=bur and "ioti=ue are some of
the
established brands in the marAet.
'elene :urtis %2M -roup& has introduced a premium herbal shampoo %with variants #hiAsAai0 henna and =mla
and br=hmi and +osur& priced between $s. 8@ and $s. H@ %,@@ ml& for different types of hair. >he proposition
is
the benefits offered by lhe variant based on the combination of herbs0 benefits offered by the variants range
from extra protection and nourishment to colour0 body and bounce. >he shampoos have been launched under
the brand name 1remium 'erbsl #hsmpoos and they target urban housewives with a monthly household
income of $s.2,0@@@. >he brand is distributed through 3 @0@@@ retail outlets and 12@ $aymond shops. >he
company has planned only point of purchase %1)1& posters initially and may consider the electronic media
later. >he shampoo has an annual advertising expenditure of $s. 1@ crores.
Question .
1

2 'ow can you maAe their communication more effective 5.
*A!E 2 +5? Marks,
%i& /ran $afsan+an

2@th December0 2@@, from Albroz /nsurance

from Apex 1roducts %/ndia& Dtd.0 Delhi. >he exporter shipped the cargo on board vessel T #EE<A on
2.th December0 2@@, for "andar Abbas 1ort of /ran.
As per the letter of credit condition0 the exporter was re=uired to fax the shipment details to Albroz
/nsurance

to change in telephone %fax& number of the insurance company.
Draft an express telegram to intimate shipment details.
ii& Lours is a multinational company having +oint venture with a :hinese company. 1lant is to be located at
#urat. >he company immediately needs an Executive G 4oreign Affairs %maleFfemale& with ability of
9writing and speaAing :hinese language.
Draft a recruitment advertisement for publication under classified column of a national daily. #alaryGis no
bar for the right candidate. EGmail address GinfoUArishnafashions.com
iii& >he local head office of #tate "anA of /ndia is located at 110 1arliament #treet0 ?ew DelhiG11@@@1. >he
banA wants to construct 3. flats at ?oida for its employees and invite applications for preG=ualification of
contractors. 4ull details are available on its website G www.sbi.co.in or www.statebanAofindia.comF
procurementVnews.
Draft a notice for preG=ualification of contractors.
iv& >he 2oint Admission "oard %2A"& of /ndian /nstitutes of >echnology in its meeting held on 13th
#eptember0 2@@, at MolAata has taAen some decisions with regard to 2oint Entrance Examination %2EE&
2@@.0 i.e.0 to appear in 2EE0 one must secure at least .@I marAs %,,I for #:F#> and 1D& in 1@E2
examinationR a candidate can have only two attempts with effect from 2EEG2@@.R and a candidate who
+oins any of the //>s through 2EEG2@@. will not be permitted to appear in 2EE in future.W /t was also
decided that candidates0 who have passed their =ualifying examination in 2@@, or earlier0 will be allowed
to appear in 2EEG2@@. as the last chance0 wit+i no consideration of marAs or attempts at 2EE sub+ect to age
re=uirements. )n behalf of the 2A"0 draft a suitable press release to be issued by organising chairman
highlighting these decisions.
B3!I"E!! E"IR'"ME"T
*A!E 9
Q1& /magine that you are inGcharge of a ma+or chemical plant0 manufacturing points. At present0 the
general awareness about the mandatory re=uirements for chemical industry is very low. Even if the
compliance record is maintained0 it is not disclosed to all employees. %2, marAs&
i& !hat are the activities that are critical to the company*s environmental management
certification5
ii& Dist the activities which have potential environmental impacts in a pint industry.
iii& Dist the legal re=uirements.
iv& /s there a trade related issue involved in this case
v& Explain0 how your company can prepare itself towards certification.
*A!E / K
Q2& QLX company is an e=ual opportunity employer. QLX

spirits of freedom0 human welfare0 fair practices and fair treatment to all employees. /t has the image
of a socially responsible company in /ndia. QLX

even if it could bring good profits. %1, <arAs&
1lease answer the following =uestions K
i& #hould QLX

ii& 'ow can QLX

and values enshrined5 /n the mission statement of the company5
iii& !hat alterations may be sought in the agreement and why5
*A!E 2
Q& )n the night of December 20 1H8 a dangerous chemical reation occurred in the Cnion
:arbide factory in "hopal0 when a large amount of water got into the </: i.e. <ethyl /socyanate
storage tanA. !hen the leaA was detected by worAers at 11.@ pm0 their eyes began to tear and burn.
>he rest is history. About (@ tons of </: poured out of the tanA for nearly 2 hours and escaped into
air0 spreading within 8 Am down wind0 About (@@@ people were Ailled in sleep or as they fled in
terror0 hundreds of thousands were in+ured or effected the victims who were almost entirely the
poorest members of the population. >he poisonous gas0 caused death and left the survivors with
Questions K
i& 4rom "hopal >ragedy0 what an industrial manager learns5 !hat safety procedures are to be
followed. #tudy the case deeply and state what were the defects of </D unit. /n view of this case0
prepare a disaster management plan0 which could cover be useful to a chemical company. %1@ <arAs&
Q (&
i& Dist the methods of waste management in the order of preference. %, <arAs&
ii& !hat are the advantages of solid waste incernaton5 %, <arAs&
iii& Define hazardous waste %, <arAs&
iv& Dist the legal provisions in the Environment 1rotection Act pertaining to hazardous waste
%, <arAs&
Q ,&
i& Discuss the role of :1:" %:entral 1ollution

/ndia. %2 <arAs&
ii& <ention the salient points of the Acts K %2 <arAs&
? >he Air %prevention and control of pollution& Act 1H81
? >he !ater %prevention and control of pollution& Act 1H3(
? >he Environment %1rotection& Act 1H8.
iii& Explain the very elements of E/A %Environmental /mpact Assessment& P different types of
/mpact Assessments P the benefits of E/A P >he E/A process0 Aey points to remember while
conducting an effective E/A. %2 <arAs&
iv&

v& !hat are the tenets of $isA management P explain the steps involved through a chart. %2<arAs&
B3!I"E!! ETHI*!
*A!E ;9 +/? Marks,
2oan0 an employee of -reat American <arAet0 was warned about her excessive absenteeism several
times0 both verbally and in writing. >he written warning included notice that Sfurther violations will
result in disciplinary actions0S including suspension or discharge.
Questions.
1. !as the suspension fair5
2. Did 2oan act responsibly5
. #hould she be fired5
*A!E;/ +/? Marks,
Lou own a cement company0 and deal with most the local contractors for cement0 sand0 etc. Lou have
a reputation of high =uality products0 and for good customer service with your customers. Lour
foreman has +ust run the standard =uality control tests you have performed regularly on your products.
!hen the test results are ready0 you discover that the new batch of product is HI less durable than
your usual material
Questions.
1& #hould you tell your customers5
2& #hould you discount the price5
& #hould you tell your employees0 so they will be Anowledgeable with the customers5
(& !ould you use this cement on foundations for your own house5
1age 2 of
*A!E;2 +/? Marks,
4red0 a 13Gyear employee with #am7s #auna0 was fired for poor +ob performance and poor attendance0
after accruing five disciplinary penalties within a 12Gmonth period under the company7s progressive
disciplinary policy. A weeA later0 4red told his former supervisor that he had a substance abuse
problem.
Questions.
1& #hould 4red be reinstated5
2& !as the company fair to 4red in helping him receive treatment5
& Did the personnel director behave ethically toward 4red5
(& Did he act ethically for his company5
,& !ould it be fair to other employees to reinstate 4red5
*A!E;5 +/? Marks,
/n 2anuary of last year0 the #.#. Oulgass0 an oil tanAer of the "ig Dirty )il

area +ust north of Oancouver0 spilling millions of gallons of crude into the waters and onto the beaches
of "ritish

the tourist industry0 the ecology and the =uality of life of the local residents is incalculable0 but in any
case will re=uire many millions of dollars for even the most minimal cleanGup.
Questions.
1& >he =uestion is0 who is responsible5
2& Against whom should criminal charges be leveled5
& !hat should be done0 if anything0 to punish the corporation itself5
(& !hat about the :E)5
B3!I"E!! E"IR'"ME"TA0
1. Discuss how the environment acts does as a stimulant to business. Analyse why business often
does little for the preservation of physical environment despite the fact that it is significant for
business activity.
2. Explain the relevance of ecological issues to business environment
. !hat do you understand by "usiness #ocial $esponsibility % " # $ &. 'ow this can be used to
improve the "usiness Environment.
(. Explain how the business in an organization can be regulated with regard to the )rganization*s
"asic )b+ectives.
,. Describe in detail the different role played by the -overnment towards
.. /n the "usiness Environment context0 explain how the 1olitical and legal Environment of business
plays a vital role. 2ustify by bringing in suitable examples
3. Evaluate the advantages and disadvantages of 4D/. !hat is your opinion on the role of 4D/ in the
$etail #ector5 2ustify your views with /ndia7s experience in this sector. %2@&
EE"T MA"A#EME"T
*A!E !T3D% . 9
help. >he organizers did not have a
clue. >hey +ust wanted to maAe a fast bucA.
Question .
1& !hat are some of the things that could go wrong0 or have wrong at similar events5
2& Dist three ways in which the organizers were negligent5
& Dist three ways in which the event could have been improved5
(& >his event was described to the authorities as a cultural festival. Do you thinA it
belongs in that category5
*A!E !T3D% . /
Question .
1& !hat are the some of the #afety risA associated with this event5
2& !ho is responsible for the safety of the venue and the audience5
& !ith whom should you discuss the risAs associated with your event concept5
(& 'ow could the risAs be reduced5
*A!E !T3D% . 2
Question .
1& :an the sponsor*s involvement lead to some benefit for the organization in terms of
increased profile or increased sales5
2& !hat other benefits are there5
& !ill it be timeGconsuming for their staff5
(& Define the term sponsorship in brief.
*A!E !T3D% . 5
Question .
1& !ho will be responsible for security %probably more than one body&5
2& !hat are some of the potential security problems5
& !hat are the occupational health and safety issue5
(& !hat steps can be taAen to prevent a security incident5
,& !hat plans should be in place should an incident occur5
EE"T MA"A#EME"T
1. #tudy a mega Event that you have en+oyed and chart out the pre0 during and postGevent
activities. Also study in detail the 1lanning0 )rganizing0 #taffing0 Deading and

functions involved in the effort.
2. #elect a 4amily event and study the costing aspects involved in organizing it. "reaA up the
costs into relevant categories0 analyze the cash flow0 note down in detail the negotiations with
suppliers and finally carry out a variance analysis of the actual cost visGYGvis the budget.
. $edesign the above event into a commercial idea and looA at it from an event organiser*s
perspective. :arry out the pricing based on the clientele that you intend to attract0 the target
audience and how you intend to attract them0 whether the event would be a fully ticAeted or
invited show0 what would the audience size be0 and finally0 how much margin would you liAe
to retain.
(. DooA up today*s newspaper and identify any five events that interest you. :arry out a research
for finding out the following informationK
a& !ho are the event organizers5
b& 4or whom are the events being organized i.e. who are the event organizer*s clients5
c& !ho are the target audience for each event5
d& !hat is the event infrastructure involved5
e& !here are the events being held i.e. identify the venues. Also analyse why these specific
venues were chosen5
f& !hat is the networAing mix on the media front5
g& Analyze and list down as many reasons that you can identify as to why the clients are
using events5
,. A tyre manufacturer approaches an event management company as a client and is looAing to
sponsor a sports event with the ob+ective of marAet development with a positive brand identity
and association with popular sportsmen and women so as to pro+ect a youthful image among
both male and female target audience. :reate a 1opularity #hare <atrix for the different types
of sports such as #occer0 :ricAet0 "asAetball0 >able >ennis etc. that might interest the client
and recommend
a& A particular sport that the client should consider sponsoring.
b& A particular event in the chosen sport.
c& >he risA level appropriate for the clients.
d& :hart out the event*s ob+ectives and strategies.
.. /dentify a favourite event that you have attended or Anow about0 breaA it down into , :*s of
events. /dentify , ma+or clients you would liAe to resell the above event to and then redesign
this event tailored to the needs of these prospective clients.
3. #elect an event0 taAing into consideration the 4ritoGDay >est <arAeting Example and establish
the Aey elements of such an event0 both at micro level and at the integrated level.
8. /dentify an event that you liAe0 that is being broadcast live on >O while being performed in
front of a live audience. /dentify the sponsors and do some research on them to find out about
their products or services0 financial health0 life cycle stage etc. 4ollow the event carefully for
pre and post event promotion activity. Attend the event and observe the positioning of the
sponsors boards. /nteract with the event managers to find out the cost of advertising during
the event and what other costs that the sponsors have borne to maAe a success of their
association.
H. #elect an event organizer and carry out the entire analysis for that company in the form of a
case study. :hart out the various matrices given above and recommend steps that would help
the company under observation to grow exponentially.
1@. #elect any local event that is yet to happen. >ry to understand the clientele that might be
attracted to sponsor such an event. Cnderstand the networAing elements and finally0 call or
visit any one of the sponsors to find out exactly what was expected out of the event and what
defined a successful event for the sponsor0 how was the evaluation carried out and what was
the result5
(inance Management
QG1& !hat are the techni=ues of :apital "udgeting5 Explain in brief.
QG2& !hat are the approaches %models of Dividend 1olicy.
QG& !rite a note on #tocA <arAets in /ndia.
QG(& Explain /nventory <anagement0 which is a part of !orAing :apital <anagement.
QG,& !hat are the techni=ues of analyzing financial statements.
QG.& Explain the concept of budget. Describe any , types of budgets.
QG3& !hat do you mean by leverages. Explain all three types of leverages.
QG8& Explain the concept of breaA even analysis.
B3!I"E!! MA"A#EME"T
$E<A/?# )4 A D$EA<
QCE#>/)?#
1. /dentify and analyse the environmental factors in this case.
2. !ho were all responsible for this tragic end5
. /t is right on the part of the government and promotional agencies to woo
entrepreneurs by promising facilities and incentives which they are not sure of being able to
provide5
(. #hould there be legislation to compensate entrepreneurs for the loss suffered
due to the irresponsibility of public agencies5 !hat problems are liAely to be olved and created by
such
legislation5
,. !hat are the lessons of this case for an entrepreneur and government and promotional agencies5
?o K 2 >'E

QCE#>/)?#
1. Discuss internal0 domestic and global environments of business revealed by this case.
2. Discuss whether it is the domestic or global environment that hinders the globalization of /ndian
business.
. Even if Elf had not ac=uired 1remier )il0 what would have been the impact of the delay in the
clearance on /):5
(. !hat would have been the significance of the foreign ac=uisition to /):5
,. !hat are the lessons of this case5
?o K ?A>C$AD >'$C#>
QCE#>/)?#
1. Explain the environmental factors which "alsara used to its advantage.
2. !hat is the strength of AA// to marAet ayurvedic toothpaste in C#A5
?o K ( >'E #!A1
QCE#>/)?#
1. Examine the internal and external factors behind $eliance*s decision for the swap deal.
2. !hat environmental changes could maAe swap deal unattractive in future5
.

(. #hould $eliance import and export naphtha even if it does not provide any profit advantage5
?o K , A QCE#>/)? )4 E>'/:#
QCE#>/)?#
1. !hy did >elco land itself in the problem %supply problem in respect of A: Aits&5
2. /f the allegation about the supplier is right0 discuss its implications for the supplier.
. Evaluate the ethical issues involved in the case. %Also consider the fact <aruti was ,@ per cent
-overnment owned.&
?o K . D/44E$E?> 4)$ -A<"DE
QCE#>/)?#
1. Discuss the reasons for the initial failure of 1 B - in 2apan.
2. !here did 1 B - go wrong %if it did& in the evaluation of the /ndian marAet and its strategy5
. Discuss the reasons for the difference in the performance of 1 B - in /ndia and :hina.
%USINESS PLANNING ( POLICY MANAGEMENT
Q1& QLX Dtd. !ishes to adopt the costGleadership business strategy for one of its #"Cs. 'ow
should it ensure operational effectiveness in terms of productivity0 processes0 people and pace5
/f0 after 1 year0 the company wishes to change over to a differentiation business strategy0
identify the changes it should bring in its approach to attain operational effectiveness.
%1@ marAs&
Q2& >aAe an example of any service institution of your choice %exampleK hospital& and suggest how
operational control will worA in such an institution. %1@ marAs&
Q& Discuss the importance of strategic changes for the following organizational systems %a&
/nformation0 %b&

%1@ marAs&
Q(& >aAe an example of an /ndian company. !hat steps should it undertaAe for resource allocation
for implementing its strategies5 !hat difficulties could be expected while doing so and how can
they be dealt with5 %1@ marAs&
Q,& /n what way is the concept of life cycle and #!)> analysis helpful in maAing strategic choice
at the business level5 %1@ marAs&
Q.& Explain why business policy is a capstone0 integrative course. 'ow can an understanding of
business policy help in a career choice5 %1@ marAs&
Q3& Explain the meaning of strategic management in your own words. /dentify the roles that :E)s
play in strategic management. %1@ marAs&
Q8& Describe the essential characteristics of a mission statement. /n what different ways can a
mission statement be formulated5 %1@ marAs&
QH& Explain the techni=ue of Nbalanced scorecard*.
'R
QH& Explain the term Ncorporate restructuring*. %1@ marAs&
Q1@& Explain the following termsK %1@ marAs&
1&

2& Differentiation
& 4ocus
B3!I"E!! ETHI*!
Q1& !hat is Ethical Analysis and discuss its ApplicationK in

Q2& Define

Q& !hat is

Q(& Enumerate and explain the Ethical /mplications of >echnology5 +9? Marks,
Q,& !rite short notes %any two& +9? Marks,
a& Ethical Analysis and its Application in 1ersonal Decision <aAing.
b&

c& $eputation <anagement.
Q.& Explain the following concept %any two& +9? Marks,
a& #ocial $eporting.
b& Ethics in 4inance Accountancy.
c& Oalues in the Employment $elationship.
A? /#) H@@1 K 2@@8 :E$>/4/ED /?>E$?A>/)?AD "G#:'))D
Q3& Define Ethics. Discuss the relation of Ethics and 'uman $esources <anagement5 +9? Marks,
Q8& !hat is the role of Ethics in <arAeting5 +9? Marks,
*HARTERED (I"A"*E
Q1& Assuming that this is a one time order0 should it be filled5 >he customer will not buy if credit is
not extended5
Q2& !hat is the breaAGeven probability of default in port %a&5
Q& #uppose that customer*s who do not default become repeat customers and place the same order
every period forever. 4urther assume that repeat customers never default. #hould the order be
filled5 !hat is the breaA even probability of default5
Q(& Describe in general terms why credit terms will be more liberal when repeat orders are a
possibility
Q1& !hat is the 2@@3 operating cash flow5
Q2& !hat is the 2@@3 cash flow to creditors5
Q& !hat is the 2@@3 cash flow to stocAholders5
Q(& /f net fixed assets increased by $s 120@@@FG during the year0 what was the addition to ?!:5
Q1& "ased on your experience0 you thinA the unit sales0 variable cost and fixed cost pro+ections given
here are probably accurate to within ? 1@ per cent. !hat are the upper and lower bounds for these
pro+ections5
Q2& !hat is the base case ?1O5 !hat are the best case and worst case scenarios5
Q& Evaluate the sensitivity of your base case. ?1O to change its in fixed costs5
Q(& !hat is the cash breaA even level of output for this pro+ect %ignoring taxes&5
Q1& 'ow many of the coupon bonds would you need to issue to raise the Z 2@ million5 'ow many of
the zeroes would you need to issue5
Q2& /n @ years0 what will your company*s repayment be if you issue the coupon bonds5
Q& !hat if the issue the zeroes5
Q(& Do you have any other alternative explain in details
*0I"I*A0 PHARMA*'0'#%
:A#E #>CDLK 1
$ancip co. wants to discover and develop a new drug costs Z 8@@G1@@@ million and taAes
longer than 12 years. :linical development the most important step prior to a drug entering
the marAet taAes 3 years. Each day*s delay in completing the drug development and
launching the product in the marAet means a revenue loss of Z 1 million. #o they appoint
<r. Mate as a pro+ect mager and the company expects the company expects the pro+ect
management techni=ues to reduce this increasing cost and time pressure.
QuestionsKG
Q.1& !hat are the important responsibilities of <r. Mate5
Q.2& !hat are the different stages <r. Mate will use in the 1rocess to set up the pro+ect and
run it5
Q.& )n what elements will <r. Mate focus5
Q.(& !hat are your #uggestions5
:A#E #>CDLK 2
/1>A lab discovered one drug on white cells and the company wants a clinical trial which
is properly planned and executed for assessing the effectiveness of intervention0 company
appoints <r. #impson as a planner for above because company Anows careful planning is
re=uired before the collection of data begins for conducting successful clinical research.
?ow <r. #impson appoints two investigators who Anows the planning process and to
recognize the difficulty encountered in studies with human sub+ects and planning any
clinical trial and attempt to estimate the magnitude of participant*s failure to protocol
compliance.
QuestionsKG
Q.1& !hat is a clinical trial5
Q.2& !hat is the process of designing and carrying out clinical research5
Q.& Explain the 1lanning #teps of <r. #impson.
Q.(& !hat are the important considerations to conduct of any type of clinical trial5
:A#E #>CDLK
Dr. $eddy is a leading pharma companyR they discover lot of new products or drugs in
last 2@ years. )ver the years it has become more and more necessary to have
multidisciplinary specialist approach in planning B

conducting the clinical trial usually consist of the principal investigators0 the company
investigators and the clinical research associates %:$A#&. >he clinical $esearch

%:$:*#& because Dr. $eddy Anows the :$: and :$A are liAe the two pillars of
any critical trial and they are the Aey members who ensure that the data is obtained faster
and is clean.
QuestionsKG
Q.1& Define :$:
Q.2& Define :$A
Q.& !ho can be appointed as a :$:F:$A5
Q.(& Elaborate the responsibilities of the :$: and :$A5
:A#E #>CDLK (
4raud and misconduct in clinical research has received intense attention in medical field0
literature and media in the recent years.
Dr. $a+esh was worAing with Damur /ndia Dimited as a chief nutritionist. 'e started
worAing on the pro+ect of effectiveness of multivitamin in improving cognitive dysfunction
in elderly patients. /n 2@@.0 he allegedly produced fraudulent data on the effectiveness of
multivitamin in improving cognitive dysfunction in elderly patients.
QuestionsKG
Q.1& !hat is the definition of fraud and misconduct in clinical research5
Q.2& According to you what are the steps and procedures adopted by <r. Munte to
investigate fraud5
Q.& !hat are the penalties you can suggest to Dr. Munte for proven fraud and
misconduct5
Q.(& Explain the responsibilities of Dr. Munte as an investigator in the !hole process.
*linical Research
B,!hile understanding headache what are the sensitive to mechanical stimulations5 Explain
<igraine B >ension headaches. #tate the Dimitations of symptoms5
*, !hat are the reasons of the use of animals for clinical research5 'ow the -uinea 1igs0 <ice B
albino rats0 the hamster0 rabbits B dogs are useful in clinical research5
D,!hat are the purpose of Daboratory tests carried out or employ by a clinicians5
E, !hat are the diagnostic errors5 #tate the role or ancillary examinations5
(, 'ow are new therapies introduced5 !hat are the ob+ectives of therapy5
#,!rite as short note on K % Any 2 & <ammography Electronic 4oetal <onitoring >onsillectomy
H, /n obtaining a medical history from a patient the clinician should posses some =ualities.
Explain them in details.
I, 'uman ?utrition needs or essential minerals name them B explain the importance of each5
*'!T & MA"A#EME"T A**'3"TI"#
:A#E #>CDL K 1
2 1 Dtd manufacturers of a special product0 follows the policy of E)Q for one of its components. >he
components*s details are as follows.
Q1& Lou are re=uired to compute the E)Q5
Q2& Advise whether the =uantity discount offer can be accepted %assume that the inventory carrying
cost
does not vary according to discount policy&.
Q& !ould your advise differ if the company is offered , per cent discount on a single order5
Q(& Explain the term E)Q5
:A#E #>CDL K 2
/n an engineering concern0 the employees are paid incentive bonus in addition to their normal wages
at
hourly rates. /ncentive bonus is calculated in proportion of time taAen to time allowed0 of the time
saved.
Q1& Lou are re=uired to worA out for each employee the amount of bonus earned5
Q2& Explain the term incentive5
Q& Lou are re=uired to worA out for each employee the total amount of wages received5
Q(& Lou are re=uired to worA out for each employee the total wages cost per 1@@ units of output5
:A#E #>CDL K
4ollowing particulars have been extracted from the booAs of #upreme Engineers Dtd.
Q1& Lou are re=uired to compute the =uantum of wages under 'alsey #cheme and $owon #cheme5
Q2& !hich of these schemes would you liAe to introduce in this company if the time taAen to
complete the +ob is liAely to reduce to . hours after three months.
Q& An alternative method of payment by results by a straight piece worA rate for completion of the
+ob in 3 hours is feasible. !ould you liAe to switch over to this method of payment given further that
hourly rate
would be recAoned at $s 1.,@ for fixation of the price rate5
Q(& -ive reasons for your advice5
:A#E #>CDL K (
>he soft flow /nA Dtd*s income statement for the preceding year is presented below. Expect as noted
the cost
F revenue relationship for the coming year is expected to follow the same pattern as in the preceding
year.
/ncome statement for the year ending <arch 1 is as follows.
Q1& !hat is the breaAGeven point in account and units5
Q2& #uppose that a plant expansion will add $s ,@0@@@ to fixed costs and increase capacity by .@ per
cent.
'ow many bottles would have to be sold after the addition to breaA even5
Q& At what level of sales will the company be able to maintain its present preGtax profit provision
even
after expansion5
Q(& #uppose the plant operates at full capacity after the expansion0 what profit will be earned5
*'"!3MER BEHAI'R
#ports marAeting strategyK A consumer behavior case analysis in :hina. <arAeting research that
targets consumers7 influences and financial implications is a worthwhile sports marAeting effort. >o
implement effective marAeting strategies in a specific country0 it is pertinent to understand consumer
behavior in that country. /n this paper0 11 ma+or findings related to the uni=ue behavior0 attitudes0
and
buying patterns of :hinese sports consumers are highlighted. 4rom the results of =uestionnaires
administered to 201,, mainland :hinese consumers in 1@ selected cities0 different economic0 social0
and personal factors in the :hina7s environment are determined. >he marAeting implications of the
:hinese culture and lifestyle are also discussed.
Questions
Discuss the various factor which influences consumer behavior in china5
!hat should be the target marAet and what can be the marAeting strategy5
*A!E ; / +/? Marks,
*onsumer -ehavior. yester8ay6 to8ay6 an8 tomorro@
Questions
Discuss as to how the consumer behavior has evolved post 1H,@5
*A!E ; 2 +/? Marks,
*onsumer -ehaviour. Men still maAor 8ecision;makers
Q9, )ith reBerence to case a-ove 68eBine the terms -elo@6an8 AustiBy ho@ they
inBluence
consumer -ehaviour4
:ultural and :rossG:ultural /nfluences
#ubculture and #ocial :lass
$eference -roups and 4amily
*A!E;5 +/? Marks,
Questions
<atrimonial classified has moved from newspaper to online service0 how has the consumer behavior
changed0 what are the factors which had influenced it5
CONSTRUCTION MANAGEMENT
Q1& Describe the business opportunity in construction industry5 +Marks C,
a&



Q2& Explain the all constitute of tender documents5 +Marks 9/,
a& /nstruction to >enderer. b& 4orm of >ender. c& Drawing and #pecifications. d& #chedule of items
and bills of =uantities. e& )wner7s -eneral and #pecial


<oney -uarantee.
Q& !hat #hould is the >erms of 1ayment for Erection5 +Marks 5,
1ayment under a >urnAey

Q(& !hat is :ash 4low #tatement5 +Marks 2,
Q,& !hat Are the Different >ypes of

Q.& Explain the flowing in "rief5 +Marks 9>,
a& 1iece $ate !orA %1$!&. b& /tem $ates




e& >urnAey

wastage


Q3& Explain the <anpower $e=uirement procedure. +Marks >,
!ith the help of the following points5
a& $ecruitment. b& 1olicy. c& /nterview and #election.
Q8& Explain the checAlist for a contractor5 +Marks 2,
QH& 1repare A bar chart and manpower recourses +Marks D,
Aggregation chart with trade sAills analysis5
'r
1repare A staff loading and aggregation chart for erection of a super thermal power station.
Q1@& 1repare an organization chart for an erection +ob site5 +Marks 5,
Q11& Explain in brief the special attributes of a construction +Marks E,
<anager with the help of the following points5
a& As a leader. b& As a planner. c& As a decision maAer. d& As a disciplinarian. e& 'is past
Experience.
f& 'is style of management and leadership. g& 'is authority.
Q12& !rite a short note on the following5 Any 1@ +Marks /?,
a& Dealing with owner supplies. b& <easurement0 billing and collection. c&


d& <alpractices. e& -uarantee tests. f&

i& )peration and maintenance manual and asGbuilt drawings. +& Envoi mental care.
A& :hecA list for compliance and followGup.
Q1& 1repare the following reports5 +Marks 9=,
a& $eport by supervisor on employee*s misconduct. b& :harge sheet. c& ?otice of domestic En=uire.
d& Appointment of en=uires officer. e& /ntimation of punishment.
Q1(& Differentiae the following5 +Marks >,
a& Advantages and disadvantages of buying. b& Advantages and disadvantages of leasing.
c& Advantages and disadvantages of 'iring.
Q1,& Describe the world banAs checAlist for preG=ualification +Marks C,
#ubmission. !ith the help of following points5
a& !hat are the re=uirements for applicants to submit in respect of their organization and legal
basis5
b& !hich financial information should be re=uired of applicants5
c& !hat basis the technical =ualifications should be evaluated5
DATA MA"A#EME"T
1& !hat are the typical operations that may be performed on the information stored in the file5
2& Explain in detail factors affecting physical organization of data5
& Explain the term N<agnetic >apes*5
(& Define in brief N#econdary #torage Devices*5
1&

2& /dentify the +oin dependencies that hold in this database5
& Does there exist a fourth normal form decomposition that preserves the dependencies5
(& /f so0 design a fourth normal form lossless0 +oin decomposition that preserves the dependencies5
1& Anyone can read "A?MA:?> relation except for the A::> ?) attribute.
2& Any accountholder can read the tuple corresponding to hisFher own account number from the
A:?> DE>A/D relation.
& "anA employees can read tuples from A:?> DE>A/D relation0 but only those employees whose +ob
is >EDDE$ can update entries in the A:?> DE>A/D relation pertaining to any A::> ?) %this field
cannot be modified&.
(& "anA employees can read "A?M E<1D)LEE relation except for the #ADA$L attribute.
1& Explain why transaction atomicity is one of the most important re=uirement for concurrency
control5
2& Describe how in a multiuser environment atomicty of read and write operations can be ensured0
especially for large data items i.e. when the granularity of data items is larger than a disc blocA5
& Describe the functional modules of a ccentralised database system responsible for concurrency
control and recovery5
(& Discuss how database read and write operations are implemented5
MAR$ET RE!EAR*H
1. Discuss the relative merits of these options0 indicating which one you would adopt if you were the
<anaging Director5
1. !hat type of study is this5
2. 'ow would you develop a suitable scale for the proposed study5
. !hich scale would be most appropriate and why5
(. !hat would be the limitations of such a study5
1. !hat type of attitude scale is used in each of these =uestions5
2. !ould you liAe to change any of these attitude scales5 /f so0 indicate the changeFs that you would
liAe to maAe5
1& :ritically examine the method used in this case for maAing pro+ections of demand for
formulations. !hat additional data would you need for maAing demand pro+ections more realistic5
1. Discuss the idea containing the foregoing dialogue5
2. /dentify more other areasFsituations which may give rise to conflict between <anagement and
<arAeting research5
. !hat suggestions would you offer to minimize such conflicts5
PR':E*T MA"A#EME"T
1. 'ow would you gain insights based on the case into the planning for a ma+or pro+ect.
2. Analyse the importance of planning in order to reduce risAs0 cost0 and delays.
. !hat is "uildG)perateG>ransfer <odel5 Explore the possibilities offered by the "uildG)perateG
>ransfer model in the execution of such large and complex infrastructure pro+ects.
1. "ased on your understanding0 examine what are the preliminary activities to be taAen up before a
large infrastructure pro+ect liAe this can be started
2. Establish the significance of the role of a pro+ect manager in pro+ect execution
. /llustrate the importance of the right worA culture in successful pro+ect management and the
importance of managing the various staAeholders in a pro+ect.
(. !hat do you presume are the difficulties involved in the execution of large infrastructure pro+ects
in developing countries0 and how these can be overcome5
1. Enumerate the facts of the case.
2. "ased on the facts analyze the marAet feasibility of such pro+ect
. /dentify the importance of a pro+ect plan and control mechanisms for the successful
implementation of such a huge pro+ect
(. Establish the involvement of external factors and its influence on the technically success of a
pro+ect.
1. "ring out the 4acts % such as situation0 solution 0benefit etc & of the case.
2. 'ow would you analyse the facts in order to create integration between the situation0 solution and
the benefits.
. /n terms of the specific example =uoted in the case0 Establish how was it useful in maAing the
pro+ect successful.
1. "ring about the 4acts of the :ase.
2. "ased on the facts0 Establish the crucial aspects which made 1hoenix get success in their venture.
. !hat exactly is your perspective towards the EndG to P End solution with regard to the application
of the softwareK %a& <icrosoft %b& Dinux
TAFATI'"
Q1& a& <r. 2ayant an /ndian :itizen0 furnishes the following particulars of his income earned during
the previous year relevant to assessment year 2@@8G@H.
4ind out his gross total income if he is i& $esident and ordinarily resident. ii& $esident but not
ordinarily resident. iii& ?onG resident in /ndia for the assessment year 2@@8G@H. %1, <arAs&
b& <r :hetan who is an /ndian citizen returned to /ndia on 1st 2uly 2@@3 on a visit. 'e left /ndia on
2, #eptember 2@@3. 1rior to 1st April 2@@3 he was in /ndia for more than .,days during the
preceding four years 2@@G@( to 2@@.G@3. !hat is his residential status for the assessment year
2@@8G@H5 %, <arAs&
Q2& <rs Amrita +oined QLX Dtd.0 ?ew Delhi0 on 1st April 1H82 as a Director. #he receives the
following emoluments during the previous year ending 1st <arch 2@@8. Determine the taxable
income of <rs. Amrita for the assessment year 2@@8G@H0 taAing into account the following
informationK

1rovident fund and ii& /nsurance premium of $s 1,0@@@ on a policy of $s 10(@0@@@ taAen on her own
life. 'er income from other sources is $s 2.0@@@ "esides0 <rs Amrita owns the following propertiesK
a& 'ouse P/ purchased on 1st 2uly 2@@3 is given on rent %rent being $s 20@@@ per month&.

b& 'ouse P// constructed in 1H3 is self Poccupied. Expenses incurred for the two houses are as
followsK
Q& 4ollowing is the 1BD AFc of <Fs /mpex Associates owned by <r ?arayan Oyas for the previous
year ended 1st <arch0 2@@8
4ollowing additional information has been provided K
a& #alary includes payment of $s 2@0@@@ out of /ndia on which no tax has been deducted at source.
b& >he expenditure on scientific research allowable under the /ncome >ax Act is $s 20@(0,@@.
c& >ravelling expenses include $s 20(@@ incurred on travelling to Allahabad to attend Mumbhmela.
d& Diwali expenses include $s 10@@@ paid to son for purchase of cycle.
e& /nterest on loan is paid outside /ndia on which no tax has been deducted at source.
f& Advertisement expenses include $s 20,@@ on advertisement in a brochure published by a political
party and remaining expenses of $s 1,0@@@ the benefits of which will accrue for the period of , years
in all.
g& Depreciation allowable as per /ncome tax is $s 80.,@.

of <r. ?arayan Oyas for the assessment year 2@@8G@H.
Q(a& i&

during the previous year 2@@3G@8K +/? Marks,
ii& !ould your answer change if the -oodwill transferred is of a profession instead of business5
iii& !hat shall be your answer if the shares are sold through a recognized stocA exchange on 1st
December 2@@3
Q(b& >he following incomes are received by <r. <ohan during financial year 2@@3G@8
Lou are re=uired to calculate /ncome from other sources of <r. <ohan for the assessment year
2@@8G@H
CORPORATE LAW
)*+ Wri,- ./$r, n$,-. 0an1 ,2$+ 0*3 Mark.+
a+ Void Contracts and Void able Contracts
b+ Standard Terms and Freedom of Contract
#+ Banking Law
d+ Negotiable Instruments
)4+ Explain te procedure of Incorporation of Companies! issuance of "rospectus and #ising of
Capital$
)5+ Explain te law of Contract and discuss te term %&er! 'cceptance and 'greement$ 0*3
Mark.+
)6+ (iscuss te Fundamental #igts of te Business$ 0*3 Mark.+
)7+ (iscuss te aims and ob)ecti*es Indian Sale of +oods 'ct! ,-./$
)8+ 0at is te Intellectual "ropert1 #igts Law2 (iscuss its rele*ance to liberali3ation and
+lobali3ation$
)9+ 0at is te aims and ob)ecti*es of te Standards of 0eigts and 4easures 'ct! ,-56$ 0*3
Mark.+
):+ (iscuss in brief te Consumer "rotection 'ct ,-76$ 0*3 Mark.+
*'RP'RATE (I"A"*E MA"A#EME"T
Q.1& -ive A brief )n )ptimizing the

"usiness Environment and

Q.2& Explain what is #hareholder Oalue <aximization5
:,

$, Oaluation <odelsK 1ublic

0, Oaluation <odelsK :losely held

M,

Q.& Explain 4inancial 1olicy with the help of the following points5
" :apital #tructure
: )perating Deverage
D Dividend 1olicy
E 1ricing #trategy
4 >ax 1lanning
- )ptimal :apital "udgeting with real )ptions
' <ergers and Ac=uisitions
/ AssetGDiability <anagementK )ptimizing the "alance #heet
Q.(& -ive an introduction to $isA <anagement include the following5
a& /dentifying and Estimating $isA Exposure
b& )ffG"alance #heet %)"#& $isAs
c& )perational $isA <anagement
d& Enterprise !ide $isA <anagement %E!$<&
e& $isA 'edging #trategies
Q.,& what is 4inancial $eporting0 1lanning and

-, 4inancial $eportingK -AA1

c, "usiness and 4inancial 1lanning
8, >reasury <anagement
e, 4inancial

B, )ptimize amid :hanging )perating

Q..&

a& >he Execution 1roblem
b& >he "alanced #corecard
c& $ealGtime 4inancial #ystemsK

d& /ntegrated 4inancial <anagement
Q.3& 'ow do we create and measure shareholder value creation5 Q.8& 'ow do we manage financial
risA5
Q.H& /n what pro+ects are we going to invest our shareholders money %capex&5
Q.1@& !hy 1rofit maximization is not the same as shareholder wealth maximization5 Q.11& !hat
investments should we maAe5
Q.12& 'ow do you Anow whether an investment generates value for shareholders5 Q.1& Described
>raditional appraisal techni=ues5
!hat businesses actually use 1aybacA
Accounting rate of return
!hy internal rate of return is still popular
Q.1(& Explain >he managerial art of investment selection
o #trategy
o #ocial context
o Expense
o #tifling the entrepreneurial spirit
o /ntangible benefits
Q.1,& Explain >he stages of investment decisions 5
o -eneration of ideas
o Development and classification
o #creening
o Appraisal
o $eport and authorization
o /mplementation
o 1ost completion audit
Q.1.& Explain Allowing for risA
!hat is risA5
Ad+usting for risA through the discount rate #ensitivity analysis
#cenario analysis
1robability analysis #tandard deviation
!hat risA techni=ues do managers actually
Q.13& Explain Oalue managed companies versus earnings managed companies
>he pervasiveness of the value approach
:ase studiesK 4>1@@ companies creating value and destroying value !hy shareholder value5
EarningsGbased management*s failingsK
o Dicey accounting o >hrowing money in
o /gnoring the time value of money
/gnoring risA $):E has limitations
4ocusing on earnings is not the same as value 'ow a business creates value
>he five actions to create value
Q.18 & Explain #trategic position
#trategic business unit management
Do we have any strong business franchises5 /ndustry attractiveness
>he strength of our resources >he >$$A:M system
>he life cycle of value potential #trategic choice
!hat use is the head office5
Q.1H& Explain Oalue creation within strategic business units
Csing cash flow to measure value #hareholder value analysis
Economic profit
Economic value added %EOA&
Q.2@& !hat is the companies cost of capital5
>he re=uired rate of return >he cost of e=uity capital
o >he capital asset pricing model
o -ordon growth model
o >he cost of retained earnings Debt capital
1reference shares
>he weighted average cost of capital0 !A:: !hat the !A:: tells you
Applying !A:: to strategic business units and pro+ects !hat do managers actually do5
/mplementation issues
o 'ow large is the e=uity premium5
o !hich risA free rate5
o 'ow reliable are the :A1< and beta5 4undamental beta
Q.21& explain the below <ergersK impulse0 regret and success
>he merger decision
Lou say merger0 / say ac=uisition >ypes of merger
<erger statistics
!hat drives firms to merge5
o #ynergy
o <arAet power
o Economies of scale
• /nternalisation of transactions
o Entering new marAets and industries
o >ax
o $isA diversification
o "argain buying
o /nefficient management
o <anagerial benefits
o 'ubris
o #urvival
o 4ree cash flow
o >hird party motives
Q.22& Do the shareholders of ac=uiring firms gain from mergers5
Q.2& !hat payGouts should we maAe to shareholders5
>he other extreme
#ome muddying factors
:lientele effects >axation
/nformation conveyance Agency effects
#crip dividends
#hare buyGbacAs and special dividends
A round up of the arguments
*'RP'RATE (I"A"*E
:A#E #>CDL K 1
$eliance company has a Z 10@@@ face value convertible bond issue that is currently selling in the
marAet for Z
H,@. Each bond is exchangeable at any time for 2, shares of the company*s stocA. >he convertible
bond has
a 3 percent coupon. 1ayable semiGannually. #imilar nonGconvertible bonds are priced to yield 1@
percent.
>he bond matures in 1@ years stocA in $eliance sells for Z . per share.
Q1& !hat are the conversion ratio0 conversion price0 and conversion premium5
Q2& !hat is the straight bond value5
Q& !hat is the conversion value5
Q(& !hat is the option value of the bond5
:A#E #>CDL K 2
#uppose your company needs Z 1, million to build a new assembly line. Lour target debt e=uity ratio
is @.H@. >he flotation cost for new e=uity is 8 percent0 but the flotation cost for debt is only ,I. Lour
boss has decided to fund the pro+ect by borrowing money because the flotation costs are lower and
the needed funds are relatively small.
Q1& !hat do you thinA about the rationale behind borrowing the entire amount5
Q2& !hat is your company*s weighted average flotation cost0 assuming all e=uity is raised externally5
Q& !hat is the true cost of building the new assembly line after taAing flotation costs into account5
Q(& Does it matter in this case that the entire amount is being raised from debt5
:A#E #>CDL K
A":


e=uity financed with Z 8@@0@@@ in stocA QLX uses both stocAs and perpetual debt0 its stocA is worth
Z (@@0@@@ and
the interest rate on its debt is 1@ per cent. "oth firms expect E"/> to be Z H@@@@. /gnore taxes.
Q1& $ico owns Z @0@@@ worth of QLX*s stocA. !hat rate of return is he expecting5
Q2& #how how $ico could generate exactly the same cash flows and rate of return by investing in A":
and using homemade leverage5
Q& !hat is the cost of e=uity for A":5 !hat is it for QLX5
Q(& !hat is the !A:: for A":5 4or QLX5 !hat principle have you illustrated5
:A#E #>CDL K (
>he ?iAe

firm is considering a new policy that involves @ days credit and an increase in price to Z [email protected] per
pair on credit sales. >he cash price will remain at Z 88 and the new policy is not expected to affect the
=uantity sold. >he
discount period will be 2@ days. >he re=uired return is 1 percent per month.
Q1& 'ow would be the new credit terms be =uoted5
Q2& !hat investment is receivables is re=uired under the new policy5
Q& Explain why the variable cost of manufacturing the shoes is not relevant here5
Q(& /f the default rate is anticipated to be 1@ per cent0 should the switch be made5 !hat is the breaA
even credit price
*'RP'RATE 0A)
Q.1. /n the following statements only one is correct statement. Explain "riefly5
%, <arAs&
i& An invitation to negotiate is a good offer.
ii& A =uasiGcontract is not a contract at all.
iii& An agreement to agree is a valid contract.
Q.2. A shipGowner agreed to carry to cargo of sugar belonging to A from

Anew
that there was a sugar marAet in "usrah and that A was a sugar merchant0 but did not Anow that he
intended to sell the cargo0 immediately on its arrival. )wning to #hipment*s default0 the voyage was
delayed and sugar fetched a lower price than it would have done had it arrived on time. A claimed
compensation for the full loss suffered by him because of the delay. -ive your decision. Explain
"riefly5 %, <arAs&
Q.. >he proprietors of a medical preparation called the 9:arbolic #moAe "all; published in several
newspapers the following advertisementKG
9[ 1@@@ reward will be paid by the :arbolic #moAe "all

increasing epidemic influenza after having used the #moAe "all three times daily for two weeAs
according to printed directions supplied with each ball. [ 1@@@ is deposited with the Alliance "anA
showing our sincerity in the matter.
)n the faith in this advertisement0 the plaintiff bought a #moAe "all and used it as directed. #he was
attacAed by influenza. #he sued the company for the reward. !ill she succeed5 Explain "riefly
%, <arAs&
Q.(. 4azal consigned four cases of :hinese cracAers at Manpur to be carried to Allahabad on the @th
<ay0
1H83. 'e intended to sell them at the #habarat festival of ,th 2une 1H83. >he railway discovered that
the consignment could not be sent by passenger train and asAed 4azal either to remove them or
authorize their dispatch by goods train. 'e tooA no action and the goods arrived at Allahabad a
month after they were booAed.
4azal filed a suit against $ailways for damages due to late delivery of the goods which deprived him
of the special profits at the festival sale. Decide B explain briefly 5
%, <arAs&
Q.,. NDifeoy* #oap company advertised that it would give a reward of $s. 2@@@ who contracted sAin
disease after using the NDifeoy* soap of the company for a certain period according to the printed
directions. <rs. 2acob purchased the advertised NDifeboy* and contracted sAin disease inspite of
using this soap according to the printed instructions. #he claimed reward of $s. 2@@@. >he claim is
resisted by the company on the ground that offer was not made to her and that in any case she had
not communicated her acceptance of the offer. Decide whether <rs. 2acob can claim the reward or
not. -ive reasons. Explain briefly5 %, <arAs&
Q... /n each set of statements0 only one is correct. #tate the correct statements B Explain briefly5
a& i& A bailee has a general lien on the goods bailed.
ii& >he ownership of goods pawned passes to the pawnee.
iii& A gratuitous bailment can be terminated by the bailor even
before the stated time.
b& i& A substituted agent is as good an agent of the agent as a subagent.
ii& An ostensible agency is as effective as an express agency.
iii& A principal can always revoAe an agent*s authority. %, <arAs&
Q.3. A0 an unpaid seller0 sends goods to " by railway. " becomes insolvent
And A sends a telegram to $ailway authorities not to deliver the goods to ". ". goes to the 1arcel
office of $ailway Lard and by presenting $. $. %$ailway $eceipt& taAes delivery of the goods and
starts putting them in the cart. <eanwhile the #tation <aster comes running with the telegram in
hand and taAes possession of the goods from ". Discuss the rights of A and " to the goods in
possession of $ailway authorities. %, <arAs&
Q.8. Q needs $s. 1@0@@@ but cannot raise this amount because his credit is not good enough. L whose
credit is good accommodates. Q by giving him a pronote made out in favour of Q0 though L owes
no money to Q. Q endorses the pronote to X for value received. X who is holder in due course the
pronote to X for value received. X who is holder in due course demands payment from L. :an
refuse and plead the arrangement between him and Q Explain briefly5
%, <arAs&
Q.H. !ill : has the right of further negotiation in the following casesK %" signs the endorsements&
Explain briefly5 %, <arAs&
i& N1ay : for my use*
ii& N1ay :*&
iv& N1ay : or order for the account of "*
Q.1@. A promissory note was made without mentioning any time for payment. >he holder added the
words* on demand on the face of the instrument. #tate whether it amounted to material alteration
and explain the effect of such alteration. Explain briefly5 %,
<arAs&
Q.11. #tate whether the following instruments are valid promissory notesK
i& / promise to pay $s. ,@@@ to " on the dearth of N"*s uncle provided that D in his will gives
me a legacy sufficient for the promise of payment of the said sum.
ii& / hereby acAnowledge that / owe Q $s. ,0@@@ on account of rent due and / agree that the said
sum will be paid be me in regular installments.
iii& / acAnowledge myself indebted to " in $s. ,@@@ to be paid on demand for value received.
%, <arAs&
Q.12. A 1ayee holder of a bill of exchange. 'e endorses it in blanA and delivers it to ". " endorses in
full
to : or order. : without endorsement transfers the bill to D. #tate giving reasons whether D as
bearer of the bill of exchange is entitled to recover the payment from A or " or :. Explain briefly5
%, <arAs&
Q.1. !rite a short note on the Doctrine of /ndoor <anagement5 Explain briefly5
%, <arAs&
Q.1(. >he shareholders at an annual general meeting passed a resolution for the payment of dividend
at a
rate higher than that recommended by the "oard of Directors. Examine the validity of the resolution.
Explain briefly5 %,
<arAs&
Q.1,. /n a prospectus issued by a company the <anaging Director stated that the company had paid
dividend every year during 1H21 P 230 which was a fact. 'owever0 the company had sustained losses
during the relevant period and had paid dividends out of secret reserves accumulated in the past.
Examine the conse=uences of the observation made by the <anaging Director. Explain briefly5
%, <arAs&
Q.1.. /n a prospectus issued by a company the <anaging Director stated that the company had paid
dividend every year during 1H21G230 which was a fact. 'owever0 the company had sustained losses
during the relevant period and had dividends out of secret reserves accumulated in the past. Examine
the conse=uences of the observation made by the <anaging Director. Explain briefly5
%, <arAs&
Q.13. A buys from " (@@ shares in a company on the faith of a share certificate issued by the
company. A
tender to the company a transfer deed duly executed together with "*s share certificate. >he
company discovers that the certificate in the name of " has been fraudulently obtained and refuses to
register the transfer. Advise A. Explain briefly5 %, <arAs&
Q.18. A insured his house against fire. Dater while insure0 A Ailled his wife0 severely in+ured his only
son0
set fire to the house and died in the fire. >he son survived and sued the insurer for the fire loss0
advice the insurer. Explain briefly5 %, <arAs&
Q.1H. a& #atrang #ingh admitted his only infant son in a private nursing home. As a result of strong
dose of
medicine administered by the nursing attendant0 the child has become mentally retarded. #atrang
#ingh wants to maAe a complaint to the District 4orum under the

seeAing relief by way of compensation on the ground that there was deficiency in service by the
nursing home. Does his complaint give rise to a consumer dispute5 !ho is the consumer in the
instant case5 Explain briefly5
b& #mart booAed a motor vehicle through one of the dealers. 'e was informed subse=uently that the
procedure for purchasing the motor vehicle had changed and was called upon to maAe further
payment to continue the booAing before delivery. )n being aggrieved0 #mart filed a complaint with
the #tate


c& "rittle and

banAers
by means of grant of further advances and ade=uate margin money in anticipation of good demand
for its products. /n failing to obtain this and having become sicA0 it proceeds against its banAers
under the

%, <arAs&
Q.2@. Q who was worAing as a trucA driver had taAen a general insurance policy to cover the risA of
in+uries for a period from 1.11.1HH8 to @.11.1HHH. 'e renewed the policy for a further period of one
year on [email protected]. )n the same day0 he met with an accident and suffered multiple in+uries
including fractures. Q submitted the claim along with documents to the insurance company. >he
insurance company repudiated the claim on the ground that the premium for the renewed policy was
received in the office only at 2.@ p.m. on [email protected] while the accident had taAen place at 1@.@@
a.m. on that day and hence there was no policy at the time of accident. !ill Q succeed if he files a
complaint against the insurance company for this claim5 Explain briefly5
%, <arAs&
Q.21. Avinash booAed his goods with #uperfast 4reight :arriers at Delhi for being carried to
4erozabad.
>he goods receipt note mentioned that all the disputes would be sub+ect to +urisdiction of the
<umbai

in the District 4orum at Delhi. #uperfast :arriers contested that District 4orum at Delhi had no
+urisdiction to entertain the complaint as the head office of the transporter was at <umbai and the
+urisdiction has been clearly stated in the goods receipt not. /s the contention of the transporter
tenable5 Explain briefly5 %, <arAs&
Q.22. !ith reference to the provisions of the

giving
reasons in support of your answer.
i& #uAh DuAh Dtd. dispatched certain consignments of goods by road through 4astracA $oadways
Dtd.
>he goods were unloaded and stored in a godown enroute on the suggestion of consignee. A fire
broAe out in the neighbouring godown spread to the godown and goods were destroyed. >he
4astracA $oadways Dtd. claimed that there was neither negligence nor deficiency in service on their
part and goods were being carried at 9)wner risA; and since no special premium was paid0 they were
not responsible for the loss caused by fire. !hether 4astracA $oadways Dtd. is liable to pay
damages to consignor5
ii& Dife /nsurance

employees of an organisation could buy an insurance policy. 1remium due on each policy was
collected by the employer from the salary of the employees nor did it issue any premium notice.
!hen the widow of the deceased employee made a claim to D/: on the death of her husband0 the
D/: repudiated the claim on the ground that four installments of premium had not been paid. >he
widow was approached the consumer forum for redressal. /s the D/: liable for deficiency in service5
Explain5
iii& $aman booAed a ticAet from Delhi to ?ew LorA by Dufthansa Airlines. >he airport authorities in
?ew Delhi did not find any fault in his visa and other documents. 'owever0 at 4ranAfurt airport
authorities instituted proceedings of verification because of which $aman missed his flight to ?ew
LorA. After necessary verification0 $aman was able to reach ?ew LorA by the next flight. >he
airline authorities* tendered apology to $aman for the inconvenience caused to him and also paid as
goodwill gesture a sum of $s. ,0@@@. $aman intends to institute proceedings under the

1rotection Act0 1H8. against Dufthansa Airlines for deficiency in service. !ill he succeed5
%1@ <arAs &
Q.2. !ith reference to the provisions of the

giving
reasons in support of your answer.
i& #ohn sent all relevant documents in an envelope regarding consignment of goods to a buyer in the
C#A through 4ast #ervice

which the buyer could not taAe delivery of the goods. "y the time the duplicate copies of the
document had been received by the buyer0 the season of the goods was over. 'e claimed that he had
suffered a loss of C# Z ,0@@@ as a result of the negligence of the courier. >he #tate

ordered the payment to be made by the 4ast #ervice


reversed the order and ordered payment of C# Z 1@@ only as per the receipt issued by the 4ast
#ervice

ii& <ahesh purchased a machine from Astute Dtd. to operate it himself for earning his liverhood. 'e
tooA the assistance of a person to assist him in operating the machine. >he machine developed fault
during the warranty period. 'e filed a claim in the consumer forum against the company for
deficiency in service. Astute Dtd. alleged that <ahesh did not operate the machine himself but had
appointed a person exclusively to operate the machine. !ill <ahesh succeed5
iii& 1illai purchased a car by taAing a loan from Merala cooperative "anA Dtd. and gave postGdated
che=ues to the banA not only in respect of repayment of loan instalments but also of premium of
insurance policy for two succeeding years. )n the expiry of the policy. 1illai*s car met with an
accident. !ill 1illai succeed in getting a claim against the
"anA 5 %1@ <arAs&
*'RP'RATE 0A)
Q.1. /n the following statements only one is correct statement. Explain "riefly5
%, <arAs&
i& An invitation to negotiate is a good offer.
ii& A =uasiGcontract is not a contract at all.
iii& An agreement to agree is a valid contract.
Q.2. A shipGowner agreed to carry to cargo of sugar belonging to A from

Anew
that there was a sugar marAet in "usrah and that A was a sugar merchant0 but did not Anow that he
intended to sell the cargo0 immediately on its arrival. )wning to #hipment*s default0 the voyage was
delayed and sugar fetched a lower price than it would have done had it arrived on time. A claimed
compensation for the full loss suffered by him because of the delay. -ive your decision. Explain
"riefly5 %, <arAs&
Q.. >he proprietors of a medical preparation called the 9:arbolic #moAe "all; published in several
newspapers the following advertisementKG
9[ 1@@@ reward will be paid by the :arbolic #moAe "all

increasing epidemic influenza after having used the #moAe "all three times daily for two weeAs
according to printed directions supplied with each ball. [ 1@@@ is deposited with the Alliance "anA
showing our sincerity in the matter.
)n the faith in this advertisement0 the plaintiff bought a #moAe "all and used it as directed. #he was
attacAed by influenza. #he sued the company for the reward. !ill she succeed5 Explain "riefly
%, <arAs&
Q.(. 4azal consigned four cases of :hinese cracAers at Manpur to be carried to Allahabad on the @th
<ay0
1H83. 'e intended to sell them at the #habarat festival of ,th 2une 1H83. >he railway discovered that
the consignment could not be sent by passenger train and asAed 4azal either to remove them or
authorize their dispatch by goods train. 'e tooA no action and the goods arrived at Allahabad a
month after they were booAed.
4azal filed a suit against $ailways for damages due to late delivery of the goods which deprived him
of the special profits at the festival sale. Decide B explain briefly 5
%, <arAs&
Q.,. NDifeoy* #oap company advertised that it would give a reward of $s. 2@@@ who contracted sAin
disease after using the NDifeoy* soap of the company for a certain period according to the printed
directions. <rs. 2acob purchased the advertised NDifeboy* and contracted sAin disease inspite of
using this soap according to the printed instructions. #he claimed reward of $s. 2@@@. >he claim is
resisted by the company on the ground that offer was not made to her and that in any case she had
not communicated her acceptance of the offer. Decide whether <rs. 2acob can claim the reward or
not. -ive reasons. Explain briefly5 %, <arAs&
Q... /n each set of statements0 only one is correct. #tate the correct statements B Explain briefly5
a& i& A bailee has a general lien on the goods bailed.
ii& >he ownership of goods pawned passes to the pawnee.
iii& A gratuitous bailment can be terminated by the bailor even
before the stated time.
b& i& A substituted agent is as good an agent of the agent as a subagent.
ii& An ostensible agency is as effective as an express agency.
iii& A principal can always revoAe an agent*s authority. %, <arAs&
Q.3. A0 an unpaid seller0 sends goods to " by railway. " becomes insolvent
And A sends a telegram to $ailway authorities not to deliver the goods to ". ". goes to the 1arcel
office of $ailway Lard and by presenting $. $. %$ailway $eceipt& taAes delivery of the goods and
starts putting them in the cart. <eanwhile the #tation <aster comes running with the telegram in
hand and taAes possession of the goods from ". Discuss the rights of A and " to the goods in
possession of $ailway authorities. %, <arAs&
Q.8. Q needs $s. 1@0@@@ but cannot raise this amount because his credit is not good enough. L whose
credit is good accommodates. Q by giving him a pronote made out in favour of Q0 though L owes
no money to Q. Q endorses the pronote to X for value received. X who is holder in due course the
pronote to X for value received. X who is holder in due course demands payment from L. :an
refuse and plead the arrangement between him and Q Explain briefly5
%, <arAs&
Q.H. !ill : has the right of further negotiation in the following casesK %" signs the endorsements&
Explain briefly5 %, <arAs&
i& N1ay : for my use*
ii& N1ay :*&
iv& N1ay : or order for the account of "*
Q.1@. A promissory note was made without mentioning any time for payment. >he holder added the
words* on demand on the face of the instrument. #tate whether it amounted to material alteration
and explain the effect of such alteration. Explain briefly5 %,
<arAs&
Q.11. #tate whether the following instruments are valid promissory notesK
i& / promise to pay $s. ,@@@ to " on the dearth of N"*s uncle provided that D in his will gives
me a legacy sufficient for the promise of payment of the said sum.
ii& / hereby acAnowledge that / owe Q $s. ,0@@@ on account of rent due and / agree that the said
sum will be paid be me in regular installments.
iii& / acAnowledge myself indebted to " in $s. ,@@@ to be paid on demand for value received.
%, <arAs&
Q.12. A 1ayee holder of a bill of exchange. 'e endorses it in blanA and delivers it to ". " endorses in
full
to : or order. : without endorsement transfers the bill to D. #tate giving reasons whether D as
bearer of the bill of exchange is entitled to recover the payment from A or " or :. Explain briefly5
%, <arAs&
Q.1. !rite a short note on the Doctrine of /ndoor <anagement5 Explain briefly5
%, <arAs&
Q.1(. >he shareholders at an annual general meeting passed a resolution for the payment of dividend
at a
rate higher than that recommended by the "oard of Directors. Examine the validity of the resolution.
Explain briefly5 %,
<arAs&
Q.1,. /n a prospectus issued by a company the <anaging Director stated that the company had paid
dividend every year during 1H21 P 230 which was a fact. 'owever0 the company had sustained losses
during the relevant period and had paid dividends out of secret reserves accumulated in the past.
Examine the conse=uences of the observation made by the <anaging Director. Explain briefly5
%, <arAs&
Q.1.. /n a prospectus issued by a company the <anaging Director stated that the company had paid
dividend every year during 1H21G230 which was a fact. 'owever0 the company had sustained losses
during the relevant period and had dividends out of secret reserves accumulated in the past. Examine
the conse=uences of the observation made by the <anaging Director. Explain briefly5
%, <arAs&
Q.13. A buys from " (@@ shares in a company on the faith of a share certificate issued by the
company. A
tender to the company a transfer deed duly executed together with "*s share certificate. >he
company discovers that the certificate in the name of " has been fraudulently obtained and refuses to
register the transfer. Advise A. Explain briefly5 %, <arAs&
Q.18. A insured his house against fire. Dater while insure0 A Ailled his wife0 severely in+ured his only
son0
set fire to the house and died in the fire. >he son survived and sued the insurer for the fire loss0
advice the insurer. Explain briefly5 %, <arAs&
Q.1H. a& #atrang #ingh admitted his only infant son in a private nursing home. As a result of strong
dose of
medicine administered by the nursing attendant0 the child has become mentally retarded. #atrang
#ingh wants to maAe a complaint to the District 4orum under the

seeAing relief by way of compensation on the ground that there was deficiency in service by the
nursing home. Does his complaint give rise to a consumer dispute5 !ho is the consumer in the
instant case5 Explain briefly5
b& #mart booAed a motor vehicle through one of the dealers. 'e was informed subse=uently that the
procedure for purchasing the motor vehicle had changed and was called upon to maAe further
payment to continue the booAing before delivery. )n being aggrieved0 #mart filed a complaint with
the #tate


c& "rittle and

banAers
by means of grant of further advances and ade=uate margin money in anticipation of good demand
for its products. /n failing to obtain this and having become sicA0 it proceeds against its banAers
under the

%, <arAs&
Q.2@. Q who was worAing as a trucA driver had taAen a general insurance policy to cover the risA of
in+uries for a period from 1.11.1HH8 to @.11.1HHH. 'e renewed the policy for a further period of one
year on [email protected]. )n the same day0 he met with an accident and suffered multiple in+uries
including fractures. Q submitted the claim along with documents to the insurance company. >he
insurance company repudiated the claim on the ground that the premium for the renewed policy was
received in the office only at 2.@ p.m. on [email protected] while the accident had taAen place at 1@.@@
a.m. on that day and hence there was no policy at the time of accident. !ill Q succeed if he files a
complaint against the insurance company for this claim5 Explain briefly5
%, <arAs&
Q.21. Avinash booAed his goods with #uperfast 4reight :arriers at Delhi for being carried to
4erozabad.
>he goods receipt note mentioned that all the disputes would be sub+ect to +urisdiction of the
<umbai

in the District 4orum at Delhi. #uperfast :arriers contested that District 4orum at Delhi had no
+urisdiction to entertain the complaint as the head office of the transporter was at <umbai and the
+urisdiction has been clearly stated in the goods receipt not. /s the contention of the transporter
tenable5 Explain briefly5 %, <arAs&
Q.22. !ith reference to the provisions of the

giving
reasons in support of your answer.
i& #uAh DuAh Dtd. dispatched certain consignments of goods by road through 4astracA $oadways
Dtd.
>he goods were unloaded and stored in a godown enroute on the suggestion of consignee. A fire
broAe out in the neighbouring godown spread to the godown and goods were destroyed. >he
4astracA $oadways Dtd. claimed that there was neither negligence nor deficiency in service on their
part and goods were being carried at 9)wner risA; and since no special premium was paid0 they were
not responsible for the loss caused by fire. !hether 4astracA $oadways Dtd. is liable to pay
damages to consignor5
ii& Dife /nsurance

employees of an organisation could buy an insurance policy. 1remium due on each policy was
collected by the employer from the salary of the employees nor did it issue any premium notice.
!hen the widow of the deceased employee made a claim to D/: on the death of her husband0 the
D/: repudiated the claim on the ground that four installments of premium had not been paid. >he
widow was approached the consumer forum for redressal. /s the D/: liable for deficiency in service5
Explain5
iii& $aman booAed a ticAet from Delhi to ?ew LorA by Dufthansa Airlines. >he airport authorities in
?ew Delhi did not find any fault in his visa and other documents. 'owever0 at 4ranAfurt airport
authorities instituted proceedings of verification because of which $aman missed his flight to ?ew
LorA. After necessary verification0 $aman was able to reach ?ew LorA by the next flight. >he
airline authorities* tendered apology to $aman for the inconvenience caused to him and also paid as
goodwill gesture a sum of $s. ,0@@@. $aman intends to institute proceedings under the

1rotection Act0 1H8. against Dufthansa Airlines for deficiency in service. !ill he succeed5
%1@ <arAs &
Q.2. !ith reference to the provisions of the

giving
reasons in support of your answer.
i& #ohn sent all relevant documents in an envelope regarding consignment of goods to a buyer in the
C#A through 4ast #ervice

which the buyer could not taAe delivery of the goods. "y the time the duplicate copies of the
document had been received by the buyer0 the season of the goods was over. 'e claimed that he had
suffered a loss of C# Z ,0@@@ as a result of the negligence of the courier. >he #tate

ordered the payment to be made by the 4ast #ervice


reversed the order and ordered payment of C# Z 1@@ only as per the receipt issued by the 4ast
#ervice

ii& <ahesh purchased a machine from Astute Dtd. to operate it himself for earning his liverhood. 'e
tooA the assistance of a person to assist him in operating the machine. >he machine developed fault
during the warranty period. 'e filed a claim in the consumer forum against the company for
deficiency in service. Astute Dtd. alleged that <ahesh did not operate the machine himself but had
appointed a person exclusively to operate the machine. !ill <ahesh succeed5
iii& 1illai purchased a car by taAing a loan from Merala cooperative "anA Dtd. and gave postGdated
che=ues to the banA not only in respect of repayment of loan instalments but also of premium of
insurance policy for two succeeding years. )n the expiry of the policy. 1illai*s car met with an
accident. !ill 1illai succeed in getting a claim against the
"anA 5 %1@ <arAs&
!u77ly chain management
1. !rite a note on Artificial /ntelligence.
2. Discuss Decision support systems.
. !hat is price differentiation.
(. Discuss adaptability.
,. Discuss lead time reduction.
.. -ive methods of coping with the bullwhip effect.
3. !hat are the types of contracts.
8. Discuss simulation models and optimization techni=ues
*'RP'RATE TRAI"I"# MA"A#EME"T
", Explain in detail 9>raining Design 1rocess;.
', /f you had conduct needs assessment for a new +ob at a new plant0 describe the method you
would use.
P, !hat learning condition do you thinA is most necessary for learning to occur5 !hich is least
critical5 !hy5
Q, !hat is repurposing5 'ow does it affect use of new technologies in training5
R, Discuss reasons why many managers are reluctant to coach their employees.
!, !hat are some potential legal issues that a trainer should consider before deciding to run an
adventure learning program5
T, 'ow will you define 9:areer;5
3, !hat are the three components of career motivation5 !hat is more important5 !hat is least
important5 !hy5
, -ive an example of dual career path system and explain it5
), !hat are the characteristics of an effective dual career path5
*'!T A**3"TI"# MA"A#EME"T
*A!E !T3D% . 9
<aterials Q and L are used as follows K
<inimum usage T ,@ units each per weeA
<inimum usage T 1,@ units each per weeA
?ormal usage T 1@@ units each per weeA
)rdering =uantities x J .@@ units
L J 1@@@ units
Delivery period x J ( to . weeAs
L J 2 to ( weeAs
:alculate for each material
a& <inimum level
b& <aximum level
c& )rder level
d& Explain importance of inventory controls5
*A!E !T3D% . /
A company presently sells an e=uipment for $s ,0@@@. /ncrease in prices of labour and
material cost are anticipated to the extent of 1,I and 1@I respectively0 in the coming
year. <aterial cost represents (@I of cost of sales and labour cost @I of cost sales.
>he remaining relate to overheads. /f the existing selling price is retained despite the
increase in labour and material prices. >he company would face a 2@I decrease in the
existing amount of profit on the e=uipment.
Question K
1& Lou are re=uired to arrive at a selling price so as to give the same percentage of
profit on increased cost of sales0 as before.
2& 1repare a statement of profit F loss per unit0 showing the new selling price and cost
per unit in support of your answer.
& !hat is the anticipated amount of increased material and labour cost.
(& !hat policy changes should the company maAe for maintaining the profits.
*A!E !T3D% . 2
A product passes through two processes. >he output of process0 / becomes the input of
process // and the output of process // is transferred to wearhouse. >he =uantity of raw
materials introduced into process / is 2@@@@ Mg at $s 1@ per Ag. >he cost and output
data for the month under review are as under.
1rocess / 1rocess //
Direct <aterials %$s& .@0@@@ (@0@@@
Direct Dabour %$s& (@0@@@ @0@@@
1roduction overheads %$s& H0@@@ (@02,@
?ormal loss 8 ,
)utput 18@@@ 13(@@
Doss realization of $eFunit 2.@@ .@@
>he company*s policy is to fix the selling price of end product is such a way as to
yield a profit of 2@I on selling price.
$e=uired K
1& 1repare the process account
2& Determine the selling price per unit of the end product.
& !hat are the advantages for preparation of an process account5
(& !hat is the output of 1rocess / and 1rocess //5
*A!E !T3D% . 5
A factory manufactures a chemical product with three ingredient chemicals A0 "
and : as per standard data given below.
:hemical 1ercentage of total input #tandard

A ,@I (@
" @ .@
: 2@ H,
>here is a process loss of ,I during the course of manufacture.
>he management gives the following details for a certain weeA.
:hemical consumed Quantity 1urchased Actual

B issued %$s&
A ,2@@ Mg 20(0@@@
" .@@ Mg 201H0.@@
: 13@@ Mg 10,801@@
)utput of finished product K 1@2@@ Mg
:alculate all the relevant variances
a& >otal material cost variances
b& <aterial price variance
c& <aterial mix variance
d& Lield variance
e& Csage variance B give the chart #tandard cost of a :hemical product
*ost an8 Management Accounting
1. Q is the manufacture of <umbai purchased three chemicals A0 " and : from C.1.>he bill gave
the following informationK
:hemical AK .@@@ Ags U $s. (.2@ per Ag $s 2,02@@
:hemical "K 1@@@@ Ags U $s. .8@ per Ag 80@@@
:hemical :K (@@@ Ags U $s. (.3, per Ag 1H0@@@
OA> 20@,,
$ailway 4reight 10@@@
>otal

A shortage of 1@@ Ags in chemical A0 of 1(@ Mgs in chemical " and )f ,@ Ags in chemical : was
noticed due to breaAages. At <umbai0 the manufacture paid octroi duty U @.2@ Ag. 'e also paid
hamali0 $s 2@ for the chemical a0 $s ,8.12 for chemical " and $s ,.3, for chemical :. :alculate the
stocA rate that you would suggest for pricing issue of chemicals assuming a provision of ( I towards
further deterioration and also show the =uantity %Ags& of chemicals available for issue.
2. A": Dtd has collected the following data for its two activities. /t calculates activity cost rates
based on cost driver capacity.
Activity


1ower Milowatt hours ,@@@@ hrs Milowatt $s 2@@@@@
Quality /nspection ?umbers of inspection 1@@@@ inspection $s @@@@@
>he

consumption of cost drivers was reportedK
1roduct MilowattGhours Quality /nspection
A 2@@@@ 3@@@
" (@@@@ ,@@@
: @@@@ .@@@

:alculate the cost of unused capacity for each activity.
3. $eliable company wishes to discontinue the sale of one of the products in vew of unprofitable
operations. 4ollowing details are available with regard to turnover0 cost and activity for the
current year ending 1
st
<arch.
1roducts
1 Q $ #
#ales >urnover $s..@@@@@ $s.1@@@@@@ $s.,@@@@@ $s.H@@@@@

#torage area %s=uare meters& (@@@@ .@@@@ 3@@@@ @@@@
?umber of cartons sold 2@@@@@ @@@@@ 1,@@@@ ,@@@@
?umber of bills raised 1@@@@@ 12@@@@ 8@@@@ 1@@@@@
)verhead costs and basis of apportionatement areK
4ixed Expenses
"asis of Apportionatement
Administration wages B salaries $s.1@@@@@ ?umber of bill raised
#alesmen salaries a B expenses 12@@@@ #ales turnover
$ent and insurance .@@@@ #torage area
Depreciation 2@@@@ ?umber of cartons
Cnfixed Expenses

1acAing material B wages $e 1 per carton
#tationery $e @.,@ per bill
Lou have to prepare
1. #taement showing summary of #elling B Distribution

2. 1rofit B Doss #tatement showing contribution and profit or loss of each of the products to enable
the

4. >he >ata /nfrastructure



current year. >he following information relates to these contracts0 which were started on
2anuary 1 and 2uly 10 respectively.

A "

Direct material issued ,,@@@ (@@@@
<aterial returned to store 1,@@ 2,@@
Direct Dabour .@@@ 22@@@
!ages accrued on Dec 1 2@@@ 2,@@
1lant installed %at cost& @@@@ (@@@@
Establishment :harges 2@@@@ 1,@@@
Direct Expenses 2@@@@ @@@@
Direct expenses accrued0 December 1 2@@@ @@@
!orA certified by architect 2@@@@ 12@@@@

<aterial on site0 1 December 11@@@ ,,@@
:ash received from contractees .@@@@ 1,@@@@
Depreciation of plant p.a 12 I (I
1repare




5. A company manufactures a product which involves two processes0 namely0 pressing and
polishing. 4or the months of 2anuary0 the following information is availableK
1ressing 1olishing
)pening #tocA
/nputs of unit in process 12@@ 1@@@
Cnits completed 1@@@ 3,@
Cnit under process 2@@ 2,@
<aterial



4or incomplete unit in process0 charge material costs at 1@@I and conversion costs at .@I in the
pressing process and ,@ I in the polishing process. 1repare a statement of cost and calculate the
selling price per unit which will result in 2, I on the sale price.
6. <Fs <odern

account for the current year ending <arch 1.
>o $aw <aterial 1(@@@@ "y sales %12@@@ units& ,1@@@@
>o direct wages 32@@@ "y finished stocA %2@@ units& .@@@
>o production overheads (,@@@ "y worA in 1rocess
>o selling B distribution overheads (,@@ <aterial 2.8@@
>o administration overheads (1@1@ !ages 1138.
>o 1reliminary Expenses wFoff 2,@ 1roduction overheads 8@@@ (.,8.
>o -oodwill wFoff 2,(1 "y interest on securities %gross& ,@@@
>o dividend %net& (@@@
>o incomeGtax ,83@
>o net profit 21@(1,
=>E=D> =>E=D>
>he

thatG
1. factory overheads have been allocated to production at 2@ percent on prime cost
2. Administration overheads have been charged at $s. per cent on units produced
. #elling B distribution expenses have been charged at $s.( per unit on unit sold.
Lou are re=uired to prepare a statement of cost0 to worA out profit as per cost accounts0 and to
reconcile the same with that shown in the financial accounts.
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