abhishreshthaa
Abhijeet S
Indian celebrity can connect foreign brand with the Indian consumer with great effect.
S. Kumar's has Big ' B' is brand Ambassador for Reid & Taylor, as it will enable them to Indianise the brand personality.,Shahrukh Khan the Bollywood superstar is brand ambassador for Tag Heuer. The core values of the brand, pride, passion, precision and perfection closely matches with the personality.
Singapore Girl for Singapore airlines also played key role in brand personality of Singapore airlines.
Endorser - Attributes
Amitabh Bacchan - resilent, professional, charismatic unassuming
Sharukh Khan - Youth Icon. Stylish, successful
Sachin - (Excellence, determination faith hard work)
Rahul Dravid - Mr. Dependable ,( Reliable, composure Consistency)
Virender Sehawag - Swashbuckling
M.S. Dhoni - Sheer power play
Rani Mukherji - Youthful, enthusiastic,
S. Kumar's has Big ' B' is brand Ambassador for Reid & Taylor, as it will enable them to Indianise the brand personality.,Shahrukh Khan the Bollywood superstar is brand ambassador for Tag Heuer. The core values of the brand, pride, passion, precision and perfection closely matches with the personality.
Singapore Girl for Singapore airlines also played key role in brand personality of Singapore airlines.
Endorser - Attributes
Amitabh Bacchan - resilent, professional, charismatic unassuming
Sharukh Khan - Youth Icon. Stylish, successful
Sachin - (Excellence, determination faith hard work)
Rahul Dravid - Mr. Dependable ,( Reliable, composure Consistency)
Virender Sehawag - Swashbuckling
M.S. Dhoni - Sheer power play
Rani Mukherji - Youthful, enthusiastic,