In-Film Advertising....

gaurav1987

Gaurav Garg
Hey MP's,
M gaurav here in last yr tybms... Iv selected Infilm Advertising or u can say Advertising in films, Product placement in films as my project.... I need ur support to do my project....
Plzz provide m the guidelines how to go abt....
Waiting for ur replies.... Cheers~~!!
 
well great topic

ample examples to quote from.

I guess it was coke in kaho na pyar hai and yaadein

also, there was this movie with john abraham and amitabh bacchan on some social issue, i forgot the name.

give references, calculate roi, cost benefit of normal advertising vs infilm.

advantages of having a brand image preserved with infilm advertising and disadvantages of carrying an old brand image through.
 
hey thnx Kartik... gd tips....Kartik if possible can u help m get the latest facts and figures relating to infilm advertising in indian films...like the size of the market...the willingness, the gains and stuff....
 
i'm certain the community and friends you've made here will help you get those.

Network with people, make friends, help others and help yourself.
 
In-film advertising and co-branding alone brought in an estimated Rs 200-odd crore last year. inment,
From just one deal in 2002 (Kaante-Thums Up) he is now working on more than a dozen movies. There is Shahrukh Khan plugging Castrol as a truck driver in Chalte Chalte, there is the Plan-8 PM tie-up, Baghban-Tide, Baghban-Tata Tea,... the list goes on.

this is the some of info i have man its a very intresting topic any more help u r always welcomed but u shud not fully depend on others try researching on ur own a bit
 
hey thnx for ur prompt replies...iv already started workin on it....its just the inputs i need to continue the project wid new ideas and topics... i yet havent formulated the synopsis....so thinking ova how to go abt it...rite now m just collectin info from all possible sources...plz pour in more ideas...thanx...
 
hiii frnds,
this is priya here from IBS Hyderabad. im also dong a project on in-film advertising (product placements in bollywood movies). if anybody has any1 has any info in form of articles or reasearch papers plzzz share.
 
hiii frnds,
this is priya here from IBS Hyderabad. im also dong a project on in-film advertising (product placements in bollywood movies). if anybody has any1 has any info in form of articles or reasearch papers plzzz share.

hey,
have u completed the project by now?...if yes can u post it...if not have u thought anything what all u gonna include. If yeh than plzz lemme know...
 
hey this is krishna here....i have chosen the same tipic and i have no clue as to what to do.....
also where do i get the content from
 
I want to know more about infilm advertising though am not into this subject. Please tell me. What course specialize this in-film advertising?

You must have completed your projects by now. Why not share something about it so that guys like me understand them better? You approach production company and convince them to place a branded product and approach the brand company then and make them pay for this? Or how else is this in-film advertising, functioning?
 
In-film advertising and co-branding alone brought in an estimated Rs 200-odd crore last year. inment,
From just one deal in 2002 (Kaante-Thums Up) he is now working on more than a dozen movies. There is Shahrukh Khan plugging Castrol as a truck driver in Chalte Chalte, there is the Plan-8 PM tie-up, Baghban-Tide, Baghban-Tata Tea,... the list goes on.

this is the some of info i have man its a very intresting topic any more help u r always welcomed but u shud not fully depend on others try researching on ur own a bit
hea i need some help on IN-film advertisment plz help me with the same project...
 
hi there..m too preparing a project on infilm advertising....planning to pre[are a survey..cud u plz help me with tht i.e wht kinda questions shud i include?
 
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