bhavin_3
Bhavin Mehta
Questionnaire
Q1. Did you follow the Football World Cup ’06?
Yes o
No o
Sometimes o
Q1. a) How Many Matches did you watch (Not for those who answered no above?
1-3 Semi’s & Finals o
4-7 Quarters o
8-15 The round of 16 o
15+ League Rounds o
Q2. What medium did you use to follow Fifa ’06? (Not for those who answered no in Q1)
T.V o
Newspaper o
Magazine o
Hoardings o
Radio o
Mobiles o
Internet o
Events/Promos o
Endorsements o
Paraphernalia o
Q3. Do you think that a person would be motivated to buy merchandise related to football?
Yes o
No o
Sometimes o
Maybe o
Don’t Know o
Q4. Did you feel motivated to buy fifa’06 merchandise?
Yes o
No o
Sometimes o
Q5. Do you think celebrity endorsements influence your purchase decisions?
Yes o
No o
Sometimes o
Q6. What is your first reaction when you see a person using football merchandise?
Like It o
Don’t Like It o
Wish I could have one o
Feel like buying one o
Envy the person o
Don’t Care o
Q7. In your opinion the purchase decision on which type of products will be influenced by such an event?
Food o
Clothing o
Footwear o
Accessories o
Mementoes o
Gifts o
Travel o
Outings/Celebrations o
Gadgets o
Drinks o
Cosmetics o
Others o
Specify………………………………………………………………………………………………………………..
Q8. Do you think the host country benefits from an event like Fifa’06?
Yes o
No o
Maybe o
Sometimes o
Don’t Know o
Q8. a) In what way (if yes, may be or sometimes)? …………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………….
Q9. Respondents Profile
a) Age:
16<17 o
17<18 o
18<20 o
20+ o
b) Gender:
Male o
Female o
c) Qualifications
Junior College o
Degree College o
PG o
Professional o
Well i guess we have lots of football fans down here.. So thought let me get some of the inputs on my study of perception of football and marketing aspects
Rules : You can opt for multiple answers
Well Q 8 (b) optional if you would like to opt for its great.
The respondents age would look a little weird as they age criteria you would feel has not been worked out but i have had my major research on teenagers perception.
Thanks in Advance for all who would be giving they precious time down here.:big_grin: