The FMCG (Fast Moving Consumer Goods) Industry comprises of goods which are mass use goods directly consumable, packaged and branded having significant demand in low to middle income strata and above all are highly price sensitive.
The FMCG Industry in India is the third largest Industry after Textiles and Petroleum with a turnover of over Rs.80,000 crores. Its participant profile is extensive and includes food and related products such as tea, salt, tobacco, oils, fats and processed foods, personal care products such as soaps, detergents, hair oils, toiletries and dental products.
The FMCG value chain is vast covering farmers who manufacture the primary products to the consumers who consume the ultimate finished goods. The value chain includes transporters, manufacturers, carrying & forwarding agents, distributors and retailers.
The FMCG (Fast Moving Consumer Goods) Industry comprises of goods which are mass use goods directly consumable, packaged and branded having significant demand in low to middle income strata and above all are highly price sensitive.
The FMCG Industry in India is the third largest Industry after Textiles and Petroleum with a turnover of over Rs.80,000 crores. Its participant profile is extensive and includes food and related products such as tea, salt, tobacco, oils, fats and processed foods, personal care products such as soaps, detergents, hair oils, toiletries and dental products.
The FMCG value chain is vast covering farmers who manufacture the primary products to the consumers who consume the ultimate finished goods. The value chain includes transporters, manufacturers, carrying & forwarding agents, distributors and retailers.
The FMCG Industry in India is the third largest Industry after Textiles and Petroleum with a turnover of over Rs.80,000 crores. Its participant profile is extensive and includes food and related products such as tea, salt, tobacco, oils, fats and processed foods, personal care products such as soaps, detergents, hair oils, toiletries and dental products.
The FMCG value chain is vast covering farmers who manufacture the primary products to the consumers who consume the ultimate finished goods. The value chain includes transporters, manufacturers, carrying & forwarding agents, distributors and retailers.
The FMCG (Fast Moving Consumer Goods) Industry comprises of goods which are mass use goods directly consumable, packaged and branded having significant demand in low to middle income strata and above all are highly price sensitive.
The FMCG Industry in India is the third largest Industry after Textiles and Petroleum with a turnover of over Rs.80,000 crores. Its participant profile is extensive and includes food and related products such as tea, salt, tobacco, oils, fats and processed foods, personal care products such as soaps, detergents, hair oils, toiletries and dental products.
The FMCG value chain is vast covering farmers who manufacture the primary products to the consumers who consume the ultimate finished goods. The value chain includes transporters, manufacturers, carrying & forwarding agents, distributors and retailers.