Facebook And LinkedIn
The most fun loved topic for and by all, being the social media. Almost the whole world is on either one of the social networking sites. 62% of people say yes about linkedin and rest for facebook.
People communicated and voted on this topic saying that they have used linkedin to recruit people and for business development. As we all not only linkedin but even facebook now provides RSS feeds, you can get all the updates of friends if you have any such feeds software in your PC.
Facebook was founded in 2004 whereas linkedin was in 2003. The purpose of former being social networking and later being professional networking. Although facebook exceeds the membership criteria as compared to linkedin, but where active visitors are concerned linkedin is ahead. The observations of both the sites depicts the following :
Linkedin means business
But, Facebook has more reach, reputation and traffic
Linkedin is 57% international while Facebook is 70% international
People spend half an hour on Facebook but only 5-7 minutes on Linkedin
Linkedin members tend to be higher educated than Facebook members
If you are looking for a job, Linkedin has a much more formal jobs database
But, if jobs come through personal connections then Facebook may be your answer
Linkedin discussions tend to be somewhat self-promotional, but are more professional
Facebook has a great advertising venue if you wanted to laser target you’re messaging
If you want to reach an international audience, Facebook has the edge
Value of Facebook to Business:
On Facebook you can share as much or as little personal information as you'd like & post photos of yourself and your family or of your company and employees. It gives you an opportunity to create a personal as well as professional profile of who you are.
It enables you to set up a personal profile, a professional profile, a business page or a fan page & can enable that by setting up a fan page for your business or for a unique product that you offer. LinkedIn only offers one type of profile.
For business Facebook gives you the opportunity to purchase a pay-for-click ad to target a unique niche. These ads are extremely cost effective because you only pay when someone clicks, and you can restrict how much you'll pay each given month.
Value of LinkedIn to Business
On LinkedIn if you have a significant number of followers, you can gain access to people in certain jobs, industries and/or groups that you would otherwise never have.
Gain Expert Status or Credibility in your field. When LinkedIn began, the Question/Answer section of the site was a powerful place for you to showcase your knowledge. You could either post a question to the entire LinkedIn population or to segments of the network. You could answer questions other people posted. Updated and expanded functions on LinkedIn enabled members to ask and answer questions within specific groups in which they are members. By becoming an active giver of information, you create credibility and trust with a wide range of people. Businesses that use this widely create visibility and credibility for their business. This is one of the most powerful uses of LinkedIn.
Recommendation function. LinkedIn gives you a great opportunity to showcase the value of your features without advertising. Businesses that use the recommendation section wisely do just this. LinkedIn requires three recommendations to complete your profile.
Many businesses place many more than three. We caution, however, to make sure your recommendations give an accurate picture of the value of your services. Think of them as LinkedIn's way to advertise.
Using one of the blog posting applications included with LinkedIn, you can publish your blog posts directly to your LinkedIn profile and to any and all of your groups.
This feature enables you to give your blog much broader visibility across the LinkedIn network.
Instead of merely posting your blog to your profile or on the status update as is the case with Facebook, you can post it to an unlimited number of groups within your profile and you can niche your blog posts.
In my case, instead of posting to just 350 friends on Facebook, my blog post could go to 30,000+ people in my LinkedIn group network.
The most fun loved topic for and by all, being the social media. Almost the whole world is on either one of the social networking sites. 62% of people say yes about linkedin and rest for facebook.
People communicated and voted on this topic saying that they have used linkedin to recruit people and for business development. As we all not only linkedin but even facebook now provides RSS feeds, you can get all the updates of friends if you have any such feeds software in your PC.
Facebook was founded in 2004 whereas linkedin was in 2003. The purpose of former being social networking and later being professional networking. Although facebook exceeds the membership criteria as compared to linkedin, but where active visitors are concerned linkedin is ahead. The observations of both the sites depicts the following :
Linkedin means business
But, Facebook has more reach, reputation and traffic
Linkedin is 57% international while Facebook is 70% international
People spend half an hour on Facebook but only 5-7 minutes on Linkedin
Linkedin members tend to be higher educated than Facebook members
If you are looking for a job, Linkedin has a much more formal jobs database
But, if jobs come through personal connections then Facebook may be your answer
Linkedin discussions tend to be somewhat self-promotional, but are more professional
Facebook has a great advertising venue if you wanted to laser target you’re messaging
If you want to reach an international audience, Facebook has the edge
Value of Facebook to Business:
On Facebook you can share as much or as little personal information as you'd like & post photos of yourself and your family or of your company and employees. It gives you an opportunity to create a personal as well as professional profile of who you are.
It enables you to set up a personal profile, a professional profile, a business page or a fan page & can enable that by setting up a fan page for your business or for a unique product that you offer. LinkedIn only offers one type of profile.
For business Facebook gives you the opportunity to purchase a pay-for-click ad to target a unique niche. These ads are extremely cost effective because you only pay when someone clicks, and you can restrict how much you'll pay each given month.
Value of LinkedIn to Business
On LinkedIn if you have a significant number of followers, you can gain access to people in certain jobs, industries and/or groups that you would otherwise never have.
Gain Expert Status or Credibility in your field. When LinkedIn began, the Question/Answer section of the site was a powerful place for you to showcase your knowledge. You could either post a question to the entire LinkedIn population or to segments of the network. You could answer questions other people posted. Updated and expanded functions on LinkedIn enabled members to ask and answer questions within specific groups in which they are members. By becoming an active giver of information, you create credibility and trust with a wide range of people. Businesses that use this widely create visibility and credibility for their business. This is one of the most powerful uses of LinkedIn.
Recommendation function. LinkedIn gives you a great opportunity to showcase the value of your features without advertising. Businesses that use the recommendation section wisely do just this. LinkedIn requires three recommendations to complete your profile.
Many businesses place many more than three. We caution, however, to make sure your recommendations give an accurate picture of the value of your services. Think of them as LinkedIn's way to advertise.
Using one of the blog posting applications included with LinkedIn, you can publish your blog posts directly to your LinkedIn profile and to any and all of your groups.
This feature enables you to give your blog much broader visibility across the LinkedIn network.
Instead of merely posting your blog to your profile or on the status update as is the case with Facebook, you can post it to an unlimited number of groups within your profile and you can niche your blog posts.
In my case, instead of posting to just 350 friends on Facebook, my blog post could go to 30,000+ people in my LinkedIn group network.