Everyone is looking forward to the grand debut of the Black Friday event!

What is Black Friday?

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American Christmas shopping generally starts after Thanksgiving. Thanksgiving Day is the fourth Thursday of November every year, so its second day is also the first day of American purchases. On this day, shopping malls in the United States will launch a large number of discounts and promotions to carry out the last large-scale promotion at the end of the year. Because shopping malls in the United States generally record deficits with red pens and profit with black pens, and the Friday after Thanksgiving, people’s frantic rush to buy makes mall profits soar, so it is called Black Friday by merchants. Merchants expect to make the most profit for the year through the Christmas purchases that begin on this day.

Till now, Black Friday spread not only USA, but also worldwide.

What does the online store need to prepare for the Black Friday event?

For sellers, a big promotion is an opportunity and a challenge. No matter from the perspective of stocking volume, market promotion, personnel deployment, and logistics control, any link loss may affect the overall situation.

For sellers, there are three challenges for Black Friday this year:

1. In logistics, there may be problems such as jams or delays, and warehousing;

2. After the inventory arrives, the product is offline due to problems or the account is blocked, which leads to missed the best sales period of the Black Friday, and the inventory is unsold;

3. Insufficient stocking and sales exceeding expectations.

In the face of these possible problems, suppliers need to stock up the goods 3 months before Black Friday and ship them by air and sea. In terms of logistics, it is expected that the problem of warehouse explosion will inevitably occur. The solution is to ship in advance, and reserve a time for warehouse explosion in the peak season of logistics and slow down of inventory increase, at least about 1-2 weeks.

What is the content of Nihaojewelry's Black Friday event this year?

As a wholesale accessories supplier of various boutiques, Nihaojewelry has prepared sufficient stocks for the boutiques in advance and launched a four-day Black Friday discount event.

The specific activities are as follows:

Order amount more than $200 get 3% discount

Order amount more than $500 get 7% discount

Order amount more than $1000 get 10% discount

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What are you still hesitating? Hurry up and stock up for your online or physical boutiques!
 
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