ENTERTAINMENT SOFTWARE RATING SYSTEM
The Entertainment Software Ratings Board (ESRB) provides a comprehensive set of ratings for computer and video games.
The ESRB has rated over 9,000 titles submitted by more than 380 of the industry’s leading publishers.
The ESRB, in association with the interactive entertainment software industry, recently established a self-regulatory unit: the Advertising Review Council (ARC).
ARC is responsible for the implementation, administration and enforcement of advertising principles and content guidelines for the interactive entertainment software industry.
The Entertainment Software Ratings Board (ESRB) provides a comprehensive set of ratings for computer and video games.
The ESRB has rated over 9,000 titles submitted by more than 380 of the industry’s leading publishers.
The ESRB, in association with the interactive entertainment software industry, recently established a self-regulatory unit: the Advertising Review Council (ARC).
ARC is responsible for the implementation, administration and enforcement of advertising principles and content guidelines for the interactive entertainment software industry.