Employee Retention of Mars Incorporated : Mars, Incorporated is a worldwide manufacturer of confectionery, pet food and other food products with US$30 billion in annual sales in 2008, and is ranked as the 5th largest privately-held company in the United States by Forbes.[2] Headquartered in McLean, unincorporated Fairfax County, Virginia, USA,[3][4] the company is entirely owned by the Mars family. Mars operates in six business segments in the U.S.: Chocolate (Hackettstown, New Jersey) , Petcare (Franklin, Tennessee), Wm. Wrigley Jr. Company (Chicago, Illinois), Food (Los Angeles, California), Drinks (West Chester, Pennsylvania), and Symbioscience (Rockville, Maryland).
The European division is headquartered in Brussels, Belgium, and was known as Masterfoods Europe until the end of 2007. The name Masterfoods originally came from a food business founded by the Lewis family in 1949 in Australia, and acquired by Mars in 1967. The Canadian division (formerly Effem Inc.) is based in Bolton, Ontario.
The company announced at the end of 2007 that all business units were adopting the name Mars. Masterfoods ceased to be a business name but continues as the brand name of food products in Australia.
Mars is most famous for its eponymous Mars bar, as well as other confectionery such as Milky Way, M&M's, Twix, Skittles and Snickers. They also produce non-confectionery snacks (including Combos) and other foods (including Uncle Ben's and British pasta sauce brand Dolmio) as well as pet foods (such as Whiskas, Chappy and Pedigree brands). Mars' purchase of Doane Petcare Company in June 2007 significantly increased its position in the U.S. dry pet food category. In addition to these businesses, Mars also operates a chain of premium chocolate shops across the United States called Ethel's. These shops are an outgrowth of the Ethel M premium chocolate business that Forrest Mars started in Las Vegas in 1980 when he became bored with retirement.[6]
On April 28, 2008, Mars, Incorporated, together with Berkshire Hathaway Incorporated, announced the buyout of Wm. Wrigley Jr. Company, the world's largest chewing gum producer, for $23 billion in an all-cash deal. The two companies together are expected to generate sales in excess of $27 billion.
The company spent more than $1.8 million during 2008, almost all of it at Patton Boggs, where it has long been one of the largest lobbying clients. Mars also spent $10,000 at Skadden, Arps, Slate, Meagher & Flom. In 2009, Mars also hired Ernst & Young to lobby on corporate and international tax issues, including issues related to tax changes proposed by the Obama administration. The company spent another $1,655,000 that year.[7]
Frank C. Mars, whose mother taught him to hand dip candy, sold candy by age 19.[8] The Mars Candy Factory he started in 1911 with Ethel V. Mars, his second wife, in Tacoma, Washington,[8] ultimately failed[9] but it had already become a large employer, producing and selling fresh candy wholesale.[8] By 1920, Frank Mars had returned to his home state, Minnesota, where the company was founded that year as Mar-O-Bar Co. in Minneapolis[10] and later incorporated there as Mars, Incorporated.[8] Forrest Mars, son of Frank Mars and his first wife who was also named Ethel, was inspired by a popular type of milkshake[11] in 1923, to introduce the Milky Way bar, advertised as a "chocolate Malted Milk in a candy bar",[12] and became the best-selling candy bar.[10] In 1927–1928[11] or 1929, Frank moved the company to the Chicago, Illinois, area.[10] In 1932, Forrest started Mars Limited in the United Kingdom, and launched the Mars bar.
Mars is still a family owned business, belonging to the Mars family. The company is famous for its secrecy. A 1993 Washington Post Magazine article was a rare raising of the veil, as the reporter was able to see the "M"s being applied to the M&M's, something that "no out-sider had ever before been invited to observe."[13] In 1999, for example, the company did not acknowledge that Forrest Mars, Sr., had died or that he had worked for the company.[14]
The company argues that because of private ownership, there is no need to account to anyone but themselves. In the same spirit, Mars, Inc., does not cooperate with many widely publicized organizations, such as Fair trade, arguing that its own internal standards deliver even better results. An example is the company's Cocoa Sustainability initiative.[15]
Despite its secrecy, Mars, Incorporated has developed a reputation across its leading markets to be excellent training grounds for managers. In the United Kingdom for instance, many CEOs of large companies learned their trade at Mars, Inc., including former Mars executives Allan Leighton and Justin King, the former appointed CEO of the supermarket chain Asda and then the British postal service Royal Mail, with the latter presently the CEO of the retailer J Sainsbury plc. Recently, the company caught on to that and re-branded their employer brand to "Mars — The Ultimate Business School"
Mars knows chocolate sales are nothing to snicker at. The company makes such worldwide favorites as M&M's, Snickers, and the Mars bar. Its other confections include 3 Musketeers, Dove, Milky Way, Skittles, Twix, and Starburst candy; Combos and Kudos snacks; Uncle Ben's rice; and pet food under the names Pedigree, Sheba, and Whiskas. It also owns the world's largest chewing gum maker, the Wm. Wrigley Jr. Company. The Mars family (including siblings and retired company CEO Forrest Mars Jr., chairman John Franklyn Mars, and VP Jacqueline Badger Mars) owns the highly secretive firm, making the family one of the richest in the US.
Some of the reasons why Mars Canada was selected as one of Canada's Top 100 Employers for 2011:
provides three weeks of paid vacation to start and operates a unique vacation purchase program that helps employees extend their vacations when desired
rewards employees with a generous bonus (to $1,500) when they recommend a friend who is hired by the company
helps employees prepare for retirement through a defined contribution pension plan
operates an onsite fitness facility with free memberships for employees -- and has an beach volleyball court and outdoor running trail
helps employees starting their families with maternity leave top-up payments (to 100% for 13 weeks) as well as those with older children through an academic scholarship program and a summer job program when they return from school
Mars, Incorporated – SWOT Analysis company profile is the essential source for top-level company data and information. Mars, Incorporated – SWOT Analysis examines the company’s key business structure and operations, history and products, and provides summary analysis of its key revenue lines and strategy.
Mars, Incorporated (Mars) is a privately-held company, primarily engaged in the manufacture and sale of confectionary products, pet food products, drinks and staple foods. The company operates in about 68 countries worldwide. It is headquartered in McLean, Virginia and employs about 65,000 people. Mars is a private company and has not released its annual report. Therefore, its financial details are not available.
The European division is headquartered in Brussels, Belgium, and was known as Masterfoods Europe until the end of 2007. The name Masterfoods originally came from a food business founded by the Lewis family in 1949 in Australia, and acquired by Mars in 1967. The Canadian division (formerly Effem Inc.) is based in Bolton, Ontario.
The company announced at the end of 2007 that all business units were adopting the name Mars. Masterfoods ceased to be a business name but continues as the brand name of food products in Australia.
Mars is most famous for its eponymous Mars bar, as well as other confectionery such as Milky Way, M&M's, Twix, Skittles and Snickers. They also produce non-confectionery snacks (including Combos) and other foods (including Uncle Ben's and British pasta sauce brand Dolmio) as well as pet foods (such as Whiskas, Chappy and Pedigree brands). Mars' purchase of Doane Petcare Company in June 2007 significantly increased its position in the U.S. dry pet food category. In addition to these businesses, Mars also operates a chain of premium chocolate shops across the United States called Ethel's. These shops are an outgrowth of the Ethel M premium chocolate business that Forrest Mars started in Las Vegas in 1980 when he became bored with retirement.[6]
On April 28, 2008, Mars, Incorporated, together with Berkshire Hathaway Incorporated, announced the buyout of Wm. Wrigley Jr. Company, the world's largest chewing gum producer, for $23 billion in an all-cash deal. The two companies together are expected to generate sales in excess of $27 billion.
The company spent more than $1.8 million during 2008, almost all of it at Patton Boggs, where it has long been one of the largest lobbying clients. Mars also spent $10,000 at Skadden, Arps, Slate, Meagher & Flom. In 2009, Mars also hired Ernst & Young to lobby on corporate and international tax issues, including issues related to tax changes proposed by the Obama administration. The company spent another $1,655,000 that year.[7]
Frank C. Mars, whose mother taught him to hand dip candy, sold candy by age 19.[8] The Mars Candy Factory he started in 1911 with Ethel V. Mars, his second wife, in Tacoma, Washington,[8] ultimately failed[9] but it had already become a large employer, producing and selling fresh candy wholesale.[8] By 1920, Frank Mars had returned to his home state, Minnesota, where the company was founded that year as Mar-O-Bar Co. in Minneapolis[10] and later incorporated there as Mars, Incorporated.[8] Forrest Mars, son of Frank Mars and his first wife who was also named Ethel, was inspired by a popular type of milkshake[11] in 1923, to introduce the Milky Way bar, advertised as a "chocolate Malted Milk in a candy bar",[12] and became the best-selling candy bar.[10] In 1927–1928[11] or 1929, Frank moved the company to the Chicago, Illinois, area.[10] In 1932, Forrest started Mars Limited in the United Kingdom, and launched the Mars bar.
Mars is still a family owned business, belonging to the Mars family. The company is famous for its secrecy. A 1993 Washington Post Magazine article was a rare raising of the veil, as the reporter was able to see the "M"s being applied to the M&M's, something that "no out-sider had ever before been invited to observe."[13] In 1999, for example, the company did not acknowledge that Forrest Mars, Sr., had died or that he had worked for the company.[14]
The company argues that because of private ownership, there is no need to account to anyone but themselves. In the same spirit, Mars, Inc., does not cooperate with many widely publicized organizations, such as Fair trade, arguing that its own internal standards deliver even better results. An example is the company's Cocoa Sustainability initiative.[15]
Despite its secrecy, Mars, Incorporated has developed a reputation across its leading markets to be excellent training grounds for managers. In the United Kingdom for instance, many CEOs of large companies learned their trade at Mars, Inc., including former Mars executives Allan Leighton and Justin King, the former appointed CEO of the supermarket chain Asda and then the British postal service Royal Mail, with the latter presently the CEO of the retailer J Sainsbury plc. Recently, the company caught on to that and re-branded their employer brand to "Mars — The Ultimate Business School"
Mars knows chocolate sales are nothing to snicker at. The company makes such worldwide favorites as M&M's, Snickers, and the Mars bar. Its other confections include 3 Musketeers, Dove, Milky Way, Skittles, Twix, and Starburst candy; Combos and Kudos snacks; Uncle Ben's rice; and pet food under the names Pedigree, Sheba, and Whiskas. It also owns the world's largest chewing gum maker, the Wm. Wrigley Jr. Company. The Mars family (including siblings and retired company CEO Forrest Mars Jr., chairman John Franklyn Mars, and VP Jacqueline Badger Mars) owns the highly secretive firm, making the family one of the richest in the US.
Some of the reasons why Mars Canada was selected as one of Canada's Top 100 Employers for 2011:
provides three weeks of paid vacation to start and operates a unique vacation purchase program that helps employees extend their vacations when desired
rewards employees with a generous bonus (to $1,500) when they recommend a friend who is hired by the company
helps employees prepare for retirement through a defined contribution pension plan
operates an onsite fitness facility with free memberships for employees -- and has an beach volleyball court and outdoor running trail
helps employees starting their families with maternity leave top-up payments (to 100% for 13 weeks) as well as those with older children through an academic scholarship program and a summer job program when they return from school
Mars, Incorporated – SWOT Analysis company profile is the essential source for top-level company data and information. Mars, Incorporated – SWOT Analysis examines the company’s key business structure and operations, history and products, and provides summary analysis of its key revenue lines and strategy.
Mars, Incorporated (Mars) is a privately-held company, primarily engaged in the manufacture and sale of confectionary products, pet food products, drinks and staple foods. The company operates in about 68 countries worldwide. It is headquartered in McLean, Virginia and employs about 65,000 people. Mars is a private company and has not released its annual report. Therefore, its financial details are not available.
Last edited by a moderator: