Description
The PPT explaining on how to analyse various b school rankings in the market.
Managerial Economics BUSINESS SCHOOL SELECTION
CASE HIGHLIGHTS:
•Nitu Gupta (Nitu), a B. Com graduate •MBA •Variance in the rankings of B-Schools •A comparative study of rankings of Indian BSchools. •Categorized India’s well-known B-Schools into clusters. •Nitu’s decision
Comparative study of rankings:
College IIM A IIM B IIM C XLRI MDI Business world 1 2 4 5 3 India Toady 1 2 3 4 18 Outlook 1 2 2 6 4 Mean 1 2 3 5 8 SD 0 0 1 1 8.386497
SP JAIN
XIM IIFT Delhi NIRMA KJ Somaiya
9
10 6 20 27
13
20 14 21 19
8
12 9 21 22
10
14 10 21 23
2.645751
5.291503 4.041452 0.57735 4.041452 2.698401
How reliable are rankings
RANKING INDIA TODAY RANKING-IIPM RANKINGS 23rd (ahead of the likes of FMS & SJMSOM) 10th (ahead of the likes of IIMk,IIFT,MDI) IBS ahead of ISB Hyderabad
INDIA TODAY RANKINGICFAI(H) BT-NEILSON RANKINGS
•Shows how unreliable and incongruous “absolute” rankings are
•Need for a more inclusive & less subjective rankings
Career Launcher’s Parameters
• Placement records of the last 3 years
• Infrastructure: school and learning environment
• Faculty • Geographical location: proximity of B-schools to
business hubs • Entrance exams applicable • Interaction with alumni • Interaction with Career Launcher students now studying at these B-schools
Analysis of Cluster 4 colleges:
S.No. 1. 2. 3. 4. 5. 6. 7. 8. 9. 10. B-school Symbiosis Institute of International Business (SIIB), Pune Indian Institute of Technology-VGSOM, Kharagpur Indian Institute of Technology, Kanpur University Business School, Chandigarh Sydenham College of Commerce & Economics, Mumbai Welingkar Institute of Management,Mumbai K.J.Somaiya Institute of Management Studies & Research (SIMSR), Mumbai IBS, Hyderabad Indian Institute of Technology, Chennai Bharathidasan Institute of Management (BIM),Tiruchirapally Marketing Marketing Marketing and Finance FINANCE Consulting Marketing Specialisation International Business Operations Operations Average Salary Offered (In Lacs) 7.6 10.32 8.88 7.89 5.8 6.1 7.03 8.5 9.03 6.03
Source: * www.pagalguy.com * www.ibs.edu
Measuring Utility
? Utility ? Utility function ? Cardinal Utility: Utility (roughly, satisfaction)
gained from a particular good or service can be measured and that the magnitude of the measurement is meaningful ? Ordinal Utility: It states that while the utility of a particular good and service cannot be measured using a numerical scale, different alternatives can be ordered into worse, equal or better
Properties- Indifference Curve
? Downward Sloping
? Do not intersect ? Higher Indifference Curve= Higher Utility ? Convex to Origin ? DIMINISHING MARGINAL UTILITY
Indifference Curve
X
Y
Placement(Avg. Package) Faculty Fees
Y
Infrastructure
Geographic Location
Alumni
X
Infrastructure
Placement
Nithu’s Selection Function
Selection = Fn(P,C,G,I)
? P –Placement ? C – Course Content and Faculty ? G –Geographical Location ? I - Infrastructure
Nitu’s Economics X
Course Content and Faculty
Y
Placements
Consumer Behavior
? The process and activities people engage in when searching for, selecting, purchasing, using, evaluating, and disposing of products
and services so as to satisfy their needs and desires
The Process of Selection
? Information evaluation
? Purchase decision ? Internal influences
Demographics, Psychographics (lifestyle), personality, knowledge, beliefs, and feelings ? External influences Culture, ethnicity, family, social class, locality
Consumer Behavior - Constraints
? Score Constraint(Marks obtained in qualifying exam)
IBS HYDERABAD Appropriate Score( for Cluster 3) Other College More score required
? Price Constraint (Budget Line)
IBS HYDERABAD Fees Fixed Cost( i.e. fees) Other Colleges Fees + Hostel + Travel + Food Fixed Cost + Variable Costs
Consumer Behavior - Preference
? Location Preference (Hyderabad vs Other Cities)
IBS HYDERABAD Hometown, Convenience Other Colleges New city, Emotional factors
? Course Preference
IBS HYDERABAD Finance Other Colleges Marketing, Consulting, Operations
Indifference curve and Budget Line
Point T: Budget line meets indifference curve. IBS Hyderabad
Y
X
Key Concepts Covered
Ordinal Utility
Indifference Curve
Budget Line Individual Consumer Behavior
Fixed Cost and Variable Costs
CONCLUSION
The best MBA college
The best place to do MBA
THANK YOU
doc_292470584.ppt
The PPT explaining on how to analyse various b school rankings in the market.
Managerial Economics BUSINESS SCHOOL SELECTION
CASE HIGHLIGHTS:
•Nitu Gupta (Nitu), a B. Com graduate •MBA •Variance in the rankings of B-Schools •A comparative study of rankings of Indian BSchools. •Categorized India’s well-known B-Schools into clusters. •Nitu’s decision
Comparative study of rankings:
College IIM A IIM B IIM C XLRI MDI Business world 1 2 4 5 3 India Toady 1 2 3 4 18 Outlook 1 2 2 6 4 Mean 1 2 3 5 8 SD 0 0 1 1 8.386497
SP JAIN
XIM IIFT Delhi NIRMA KJ Somaiya
9
10 6 20 27
13
20 14 21 19
8
12 9 21 22
10
14 10 21 23
2.645751
5.291503 4.041452 0.57735 4.041452 2.698401
How reliable are rankings
RANKING INDIA TODAY RANKING-IIPM RANKINGS 23rd (ahead of the likes of FMS & SJMSOM) 10th (ahead of the likes of IIMk,IIFT,MDI) IBS ahead of ISB Hyderabad
INDIA TODAY RANKINGICFAI(H) BT-NEILSON RANKINGS
•Shows how unreliable and incongruous “absolute” rankings are
•Need for a more inclusive & less subjective rankings
Career Launcher’s Parameters
• Placement records of the last 3 years
• Infrastructure: school and learning environment
• Faculty • Geographical location: proximity of B-schools to
business hubs • Entrance exams applicable • Interaction with alumni • Interaction with Career Launcher students now studying at these B-schools
Analysis of Cluster 4 colleges:
S.No. 1. 2. 3. 4. 5. 6. 7. 8. 9. 10. B-school Symbiosis Institute of International Business (SIIB), Pune Indian Institute of Technology-VGSOM, Kharagpur Indian Institute of Technology, Kanpur University Business School, Chandigarh Sydenham College of Commerce & Economics, Mumbai Welingkar Institute of Management,Mumbai K.J.Somaiya Institute of Management Studies & Research (SIMSR), Mumbai IBS, Hyderabad Indian Institute of Technology, Chennai Bharathidasan Institute of Management (BIM),Tiruchirapally Marketing Marketing Marketing and Finance FINANCE Consulting Marketing Specialisation International Business Operations Operations Average Salary Offered (In Lacs) 7.6 10.32 8.88 7.89 5.8 6.1 7.03 8.5 9.03 6.03
Source: * www.pagalguy.com * www.ibs.edu
Measuring Utility
? Utility ? Utility function ? Cardinal Utility: Utility (roughly, satisfaction)
gained from a particular good or service can be measured and that the magnitude of the measurement is meaningful ? Ordinal Utility: It states that while the utility of a particular good and service cannot be measured using a numerical scale, different alternatives can be ordered into worse, equal or better
Properties- Indifference Curve
? Downward Sloping
? Do not intersect ? Higher Indifference Curve= Higher Utility ? Convex to Origin ? DIMINISHING MARGINAL UTILITY
Indifference Curve
X
Y
Placement(Avg. Package) Faculty Fees
Y
Infrastructure
Geographic Location
Alumni
X
Infrastructure
Placement
Nithu’s Selection Function
Selection = Fn(P,C,G,I)
? P –Placement ? C – Course Content and Faculty ? G –Geographical Location ? I - Infrastructure
Nitu’s Economics X
Course Content and Faculty
Y
Placements
Consumer Behavior
? The process and activities people engage in when searching for, selecting, purchasing, using, evaluating, and disposing of products
and services so as to satisfy their needs and desires
The Process of Selection
? Information evaluation
? Purchase decision ? Internal influences
Demographics, Psychographics (lifestyle), personality, knowledge, beliefs, and feelings ? External influences Culture, ethnicity, family, social class, locality
Consumer Behavior - Constraints
? Score Constraint(Marks obtained in qualifying exam)
IBS HYDERABAD Appropriate Score( for Cluster 3) Other College More score required
? Price Constraint (Budget Line)
IBS HYDERABAD Fees Fixed Cost( i.e. fees) Other Colleges Fees + Hostel + Travel + Food Fixed Cost + Variable Costs
Consumer Behavior - Preference
? Location Preference (Hyderabad vs Other Cities)
IBS HYDERABAD Hometown, Convenience Other Colleges New city, Emotional factors
? Course Preference
IBS HYDERABAD Finance Other Colleges Marketing, Consulting, Operations
Indifference curve and Budget Line
Point T: Budget line meets indifference curve. IBS Hyderabad
Y
X
Key Concepts Covered
Ordinal Utility
Indifference Curve
Budget Line Individual Consumer Behavior
Fixed Cost and Variable Costs
CONCLUSION
The best MBA college
The best place to do MBA
THANK YOU
doc_292470584.ppt