Description
The PPT highlighting,Business Administration in Marketing and thiss program was approved for students entering the university in the Summer 2011 - Spring 2012 catalog year,.
Business Administration in Marketing (BSB)
This program was approved for students entering the university in the Summer 2011 - Spring 2012 catalog year. For more information about catalog year, go to Catalog Year Information. Bachelor of Science in Business Administration in Marketing (BSB) Major: MKT Degree: BSB Unit: College of Business (BU) + See general education requirements in the General Information section of this Catalog. University wide General Education
Type English 101 and 102 Comm 111, 112, 115, PolS 111, or WGST 203 Math (See Programmatic Req.) + Natural Sciences + Arts & Humanities + Social & Behaviorial Sciences
Hours 6 3 *(3) 7 6 *(9)6
Total
28 (34)
* Note: Programmatic Requirements include six hours of the Gen. Ed. (3 hours Math and 3 hours Social & Behaviorial Sciences) Programmatic Requirements of the COB
Type Camp 100 Campus Culture
Hours 1
Business 101 Logic of Business Mathematics 180 or 205 * (completes Math Gen Ed)
3 31
Ethics, Phil 222, 225, 321, or 323 English 306 Business Writing BUS 201 Career Development Accounting 201-202 Economics 201-202 *(Completes 3 hours of Soc. & Beh. Sci.) Management 201 (Statistics) CIS 100 Microcomputer Applications General Electives
3 3 1 6 6 3 3 3
Total
35
Business Breadth
Type FIN 301 Corporate Finance MKT 301 Principles of Marketing MGMT 301 Management and Org. Behavior CLAW 301 Legal Environment of Business CIS 300 Computer Information Systems MGMT 401 Operations Management
Hours 3 3 3 3 3 3
Total
18
Marketing Depth
Type
Hours
MKT 350 Consumer Behavior MKT 360 Professional Relationship Selling MKT 441 Marketing Research MKT 460 Integrative Marketing Strategy Marketing Electives* Business Electives (not Marketing) Arts and Sciences Electives
3 3 3 3 12 6 12
Total Minimum Total
42 1232
1
If Math 205 is taken, there will be 4 total hours of Math. Six hours of cultural diversity courses are required and may be incorporated within the degree program.
2
* Marketing majors are allowed to take up to six (6) co-op credits in the program as part of Marketing electives. These include MKT 397, MKT 398 and/ or MKT 399. Pass/Fail credit is given for approved College of Business co-op work experiences. NOTE: All prerequisites must be followed (see undergraduate catalog).
doc_415874730.pdf
The PPT highlighting,Business Administration in Marketing and thiss program was approved for students entering the university in the Summer 2011 - Spring 2012 catalog year,.
Business Administration in Marketing (BSB)
This program was approved for students entering the university in the Summer 2011 - Spring 2012 catalog year. For more information about catalog year, go to Catalog Year Information. Bachelor of Science in Business Administration in Marketing (BSB) Major: MKT Degree: BSB Unit: College of Business (BU) + See general education requirements in the General Information section of this Catalog. University wide General Education
Type English 101 and 102 Comm 111, 112, 115, PolS 111, or WGST 203 Math (See Programmatic Req.) + Natural Sciences + Arts & Humanities + Social & Behaviorial Sciences
Hours 6 3 *(3) 7 6 *(9)6
Total
28 (34)
* Note: Programmatic Requirements include six hours of the Gen. Ed. (3 hours Math and 3 hours Social & Behaviorial Sciences) Programmatic Requirements of the COB
Type Camp 100 Campus Culture
Hours 1
Business 101 Logic of Business Mathematics 180 or 205 * (completes Math Gen Ed)
3 31
Ethics, Phil 222, 225, 321, or 323 English 306 Business Writing BUS 201 Career Development Accounting 201-202 Economics 201-202 *(Completes 3 hours of Soc. & Beh. Sci.) Management 201 (Statistics) CIS 100 Microcomputer Applications General Electives
3 3 1 6 6 3 3 3
Total
35
Business Breadth
Type FIN 301 Corporate Finance MKT 301 Principles of Marketing MGMT 301 Management and Org. Behavior CLAW 301 Legal Environment of Business CIS 300 Computer Information Systems MGMT 401 Operations Management
Hours 3 3 3 3 3 3
Total
18
Marketing Depth
Type
Hours
MKT 350 Consumer Behavior MKT 360 Professional Relationship Selling MKT 441 Marketing Research MKT 460 Integrative Marketing Strategy Marketing Electives* Business Electives (not Marketing) Arts and Sciences Electives
3 3 3 3 12 6 12
Total Minimum Total
42 1232
1
If Math 205 is taken, there will be 4 total hours of Math. Six hours of cultural diversity courses are required and may be incorporated within the degree program.
2
* Marketing majors are allowed to take up to six (6) co-op credits in the program as part of Marketing electives. These include MKT 397, MKT 398 and/ or MKT 399. Pass/Fail credit is given for approved College of Business co-op work experiences. NOTE: All prerequisites must be followed (see undergraduate catalog).
doc_415874730.pdf