vengabeats
Nilesh Nagdev
prakash_dudes said:ACC...........................:SugarwareZ-064:
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Castrol................................................................
prakash_dudes said:ACC...........................:SugarwareZ-064:
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vengabeats said:Castrol................................................................
prakash_dudes said:Lexi.....................................:big_grin:
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vengabeats said:Integreti................................................................:SugarwareZ-229:
prakash_dudes said:I............................ound:
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vengabeats said:Indian...............................................
love_gundu22 said:Lynx barbershop
Lever Fabergé, the Unilever division that owns the Lynx brand of male
deodorant, opened its first Lynx hairdressing salon in 2000. ‘Time and time
again, when you ask young chaps in research about Lynx it is the personality
of the brand rather than the fact that it is a deodorant that comes out,’ said
Lynx barbershop project leader, justifying the extension. Promoted as ‘bloke
heaven’ the salons were a post-modern cross between an old-fashioned
barber shop and a video games arcade (arcade games and MTV screens were
installed to prevent boredom setting in while customers had their hair cut).
The salons also carried a full range of Lynx products and branded merchandise.
After 14 months, the salons were closed.
‘Brand extensions are not simply a sideline for us – we set aggressive targets
for all our initiatives,’ a Unilever spokesman told the Guardian newspaper.
‘The barbershops generated a lot of publicity, but failed to meet the targets.’
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love_gundu22 said:Pear’s Soap........
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prakash_dudes said:Maxima................................:big_grin:
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love_gundu22 said:ANCHOR
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