Book Review : Why we buy - The science of Shopping !!

help reqd on the dynamics of a woman shopping for clothes (say sari) in a mall..
it will really really help me in my project ...

thnx in advance ..
 
The project paper is a book review on " Why we buy : The science of Shopping " By author : Paco Underhill

The book is a really good read and you can get the jist of it in the attachment .

i need to download it have to complete my project report science of shopping is very gud book for sales and marketing people,
 
thanks for sharing..........................................................................................................
 
Back
Top