Bms sem 6 2010 imp questions bank one day before exam

Imp Questions on IF given by PARV:


IF:-
sums on
1) arbitrage gain
2) interest rate arbitrage
3) triangular arbitrage
4) outright forward and spread

10/5 mks:-
1) bretton woods
2) types of risk and exposure
3) IMF
4) IDA, IFC, MIGA
5) swaps and options

concepts-all university
 
This Questions are given by Parv

SSM:

10mks:-
SMs
IMC
AD agency - org structure, types andfunctions
DAGMAR
brand management
qualties of effective copy
testing advertisement effectiveness
sales promotion tools
media planning - types n strategies

concepts do of university papers....
 
Karan has already uploaded Parvs QB for SSM.

QB for SSF :

Sources of finance, merits and demerits
Mutual funds, ipo

Capitalization of reserves, sebi role.

IRR, ARR, dividends and bonus

DCF, Dupoint chart, inflation.
 
New question bank wid concepts:-

10mks:-
5 Ms of advertising
IMC
AD agency - org structure, types andfunctions
DAGMAR
brand management
qualties of effective copy
testing advertisement effectiveness
sales promotion tools
media planning - types n strategies
ad budget - methods, adv, disadv

concepts:-
reach, frequency
GRP
pulsing, continuity, flighting
media vehicle
great idea
copy platform
USP
AIDA

do read everything n go..
SSM is simple paper... try to cover these qs... n go thru university concepts again
 
thanksssssssssssss............. everyoneeeeeeeeeeeee for posting imp qustns for all d subssssssss................
thnkss alottt....................... :SugarwareZ-271:

:SugarwareZ-095:
 
i hope everyone's exams were good :) ....................................................................
 
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