Apprehending Salute to the 4 Indian Winners at Internationalist Digital Awards
It was the first Internationalist Digital Awards to be given based upon the geographic footprint of the campaign, specifically: a global campaign, a regional campaign, a local execution of a multinational campaign, and a local campaign worthy of international adaptation based upon world class standards.
At the Internationalist Awards for Innovative Digital Marketing Solutions Four brands won metals at, for their work in India.
Godrej won Silver for its online virtual platform gojiyo.com, which was termed as a significant step towards consolidating Godrej's positioning as a "younger, vibrant and brighter brand".
HSBC India earned Silver for its sponsorship of the Indian Premier League live webcast, where by taking up the gold sponsorship of IPL3 on YouTube, the bank was able to align itself to its target group’s media consumption habit.
For its “Dialogue Engagement Campaign” for Siemens, which helped create a stand-alone engagement platform with viral capability, Digital Direction was awarded Silver.
Lastly, Lintas India won a Bronze for the online soap opera it created for Maruti Suzuki India which leveraged television to connect with younger audiences.
However the list of the winners goes like this[/b][/b]
Samsung 3D:: Starcom Amsterdam (Global) Grand Prix
Corn Pops:: Starcom Canada (Local) Gold
Lano Kid:: OMD Norway (Local) Gold
My South Africa:: CNN UK Gold
Reese’s xBox:: OMD New York Gold
Frito Lay:: OMD New York Silver
Gatorade:: OMD New York Silver
Gojiyo:: India (Local) Silver
HSBC:: India (Local) Silver
Nivea:: OMD New York (Local) Silver
Oracle:: SMV UK (Regional) Silver
Philips:: CNN UK (Global) Silver
Pop Tarts:: Starcom Chicago (Local) Silver
Siemens:: Digital Direction India (Local-Multi) Silver
Starbursts:: Starcom Chicago (Local) Bronze
Accenture:: Chicago USA (Global) Bronze
Cisco:: United Kingdom (Regional) Bronze
Lipton:: PHD China (Local) Bronze
Magnum:: PHD China (Local) Bronze
Maruti Suzuki:: Lintas India (Local) Bronze
Pitney Bowes:: GyroHSR Cincinnati (Local) Bronze
Rexona:: PHD China (Local)
Descry of Indians at the International Level seems to be an achievement for all of us.
It was the first Internationalist Digital Awards to be given based upon the geographic footprint of the campaign, specifically: a global campaign, a regional campaign, a local execution of a multinational campaign, and a local campaign worthy of international adaptation based upon world class standards.
At the Internationalist Awards for Innovative Digital Marketing Solutions Four brands won metals at, for their work in India.
Godrej won Silver for its online virtual platform gojiyo.com, which was termed as a significant step towards consolidating Godrej's positioning as a "younger, vibrant and brighter brand".
HSBC India earned Silver for its sponsorship of the Indian Premier League live webcast, where by taking up the gold sponsorship of IPL3 on YouTube, the bank was able to align itself to its target group’s media consumption habit.
For its “Dialogue Engagement Campaign” for Siemens, which helped create a stand-alone engagement platform with viral capability, Digital Direction was awarded Silver.
Lastly, Lintas India won a Bronze for the online soap opera it created for Maruti Suzuki India which leveraged television to connect with younger audiences.
However the list of the winners goes like this[/b][/b]
Samsung 3D:: Starcom Amsterdam (Global) Grand Prix
Corn Pops:: Starcom Canada (Local) Gold
Lano Kid:: OMD Norway (Local) Gold
My South Africa:: CNN UK Gold
Reese’s xBox:: OMD New York Gold
Frito Lay:: OMD New York Silver
Gatorade:: OMD New York Silver
Gojiyo:: India (Local) Silver
HSBC:: India (Local) Silver
Nivea:: OMD New York (Local) Silver
Oracle:: SMV UK (Regional) Silver
Philips:: CNN UK (Global) Silver
Pop Tarts:: Starcom Chicago (Local) Silver
Siemens:: Digital Direction India (Local-Multi) Silver
Starbursts:: Starcom Chicago (Local) Bronze
Accenture:: Chicago USA (Global) Bronze
Cisco:: United Kingdom (Regional) Bronze
Lipton:: PHD China (Local) Bronze
Magnum:: PHD China (Local) Bronze
Maruti Suzuki:: Lintas India (Local) Bronze
Pitney Bowes:: GyroHSR Cincinnati (Local) Bronze
Rexona:: PHD China (Local)
Descry of Indians at the International Level seems to be an achievement for all of us.