Starbucks Corporation is an international coffee and coffeehouse chain based in Seattle Washington.
Starbucks is the largest coffeehouse company in the world with over 17,800 stores in 49 countries, including over 11,000 in the United States, almost 800 in the UK, and nearly 1000 in Canada...
analysis
bad communication
brand equity
corporation
cost advantage
development labs
financial position
global experience
high r&d
high-quality
loyal customers
manufacturing base
market share
pricing
process development
risk management
services expansion
starbucks
strong brand
strong management
supply chain
swotswot analysis
swotofstarbucksswotof us companies
