sony

Japan's Sony Corporation is targeting two billion dollar revenue from India operations in next two years, half of which would come from its consumer electronics business. "Sony group is aiming to be a two billion dollar company by 2009 and the consumer electronics business will contribute one...

Sony Corp cut the price of the PlayStation 3 by USD 100, or 17 per cent, in the United States on Monday, a move that should boost the video game console's lackluster sales. The PlayStation 3, which includes a 60-gigabyte hard drive and a Blu-ray high-definition DVD player, will now cost USD...

Sony Corp. said it expects at least 380 new PlayStation 3 software titles to become available in the current business year, on top of more than 100 titles currently on the market, driving demand for its latest console that saw a slow start. "Attractive game software is the key to accelerate PS3...

After the launch of Samsung slim 17'' LCD TV, Sony also jumped into the making of extremely slim TVs. At CES 2007, Sony demonstrated extremely slim next generation TV displays based on OLED Technology having two prototype models, 27inch TV with Full HD panel (resolution: 1920 x 1080) and 11inch...

Sony has released four new models of its very famous Cyber shot series:DSC-W35, DSC-W55, DSC-S650, and DSC-S700. The DSC-W35, DSC-W55 upgrade the W30 and W50 with 7.2 megapixel sensors and support up to 8GB Memory Stick PRO Duos.The W55 still has a 2.5-inch display (and comes in blue, pink...

Sony will present its new FZ series of Vaio notebooks which includes four machines for home use as well as a model designed for business use in the next weeks, the company said. The VGN FZ11Z will be the most powerful of the new home use notebooks. Starting mid June, it will be available for...

Sony Entertainment has signed a deal with Bollywood Group here for exclusive rights to carry the Bollywood film awards scheduled for May 26. CEO of Bollywood Group Kamal Dodona said on Wednesday that he expects the awards programme to be witnessed by around one billion people across 100...

Key issues and problems which are faced by Sony, in order to do analysis I have determined their competitive advantage in past through the Framework of 7 C’s suggested by Jenkins and Ambrosini along with Key Success Factors for them.

Sony Ericsson has announced four new phones to extend the global reach of its product portfolio, and meet a number of specific regional market needs. Three of the four handsets; namely the Z558, the W830, and the W958c Walkman phones, are optimized for China and South East Asian markets, while...

I own a Sony Ericsson P 910i SONY Ericsson P 910i , is an awesome showoff. For one, its a PDA ( touchscreen, the one where you can showoff by using a stylus ). It sure gets a lot of attention, be it in train or on the road or the colg canteen. Having it is like having a ferrari by your side...

SONY history In a burnt-out department store in Tokyo in 1946, just after World War II, Masaru Ibuka and Akio Morita, running a company then known as Tokyo Tsushin Kogyo (Tokyo Telecommunications Engineering), attempted to produce a simple electric rice cooker. It didn’t work too well – but it...