Description
Sreenivas, Srinivasarao and Srinivasa (2013) said that "The health care market has become consumer centered and expecting high quality care at a reasonable price. The mushroomed development of corporate hospitals in India, competition is also bringing massive changes in industry...
Description
The service dynamic environment is considered as a main point in effective marketing. Although, conducting efficient operation is still significant, it is not sufficient for success. It's essential to design service products based on customers needs, pricing programmatically...
Description
Bank marketing deals with providing services to satisfy customers' financial needs and wants. To satisfy these financial needs, customers want specific services.
Service Marketing Mix with Special Reference to Indian Banking
Abstract
Bank marketing deals with providing services to...
Description
SERVICE MARKETING MIX OF ADLABS
Service Marketing Mix of Adlabs PRODUCT The Core Competency here is SCREENING OF MOVIES. The supplementary products / services are enormous like the Video Games Parlour & the Food Court. Good options for food like the Cafeteria where you get food made...