its a coordinated collection of data, systems, tools wd supporting softwares nd hardwares by which an organisation gather relevant information from business enviorment.
Wat are the technical softwares and hardwares used by MDSS?
card reader applications
collection of data
donor/gift tracking
hardware and software
marketing decision
marketing management
mdss
support system
touch screen
MARKETING DECISION SUPPORT SYSTEMS
A typical marketing manager regularly receives some or all of the following data: factory shipments or orders; consumer panel data; scanner data; demographic data; and internal cost and budget data.
Managers don’t want data. They want, and need...