mdss

  1. D

    marketing decision support system

    its a coordinated collection of data, systems, tools wd supporting softwares nd hardwares by which an organisation gather relevant information from business enviorment. Wat are the technical softwares and hardwares used by MDSS?
  2. A

    MARKETING DECISION SUPPORT SYSTEMS (MDSS))

    MARKETING DECISION SUPPORT SYSTEMS A typical marketing manager regularly receives some or all of the following data: factory shipments or orders; consumer panel data; scanner data; demographic data; and internal cost and budget data. Managers don’t want data. They want, and need...
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