marketing methodology

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    Examples of Marketing Research Methodology

    Description Marketing research is "the process or set of processes that links the consumers, customers, and end users to the marketer through information — information used to identify and define marketing opportunities and problems 1 SYLLABUS 1)Relevance & Scope of Research in Management. 2)...
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    METHODOLOGY

    PRIMARY DATA SOURCES  Observation method, and  Experiment SECONDARY SOURCE  Internet  Newspaper  Magazines  Others
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