marketing effectiveness

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    Marketing Strategy of Dyson Group PLC

    Dyson's Bus Services is a privately owned bus and coach operator in Melbourne, Victoria, Australia. As a Melbourne bus company, it operates a number of bus routes under contract from the Victorian State Government. Beyond operating route services, it also owns the Cobb and Co coach company. It...
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    • brand management company analysis customer satisfaction digital marketing direct marketing dyson group internet marketing key concept market dominance market research market segmentation marketing marketing effectiveness marketing ethics marketing in europe marketing in us marketing management marketing mix plc promotional content sales promotion strategy united states word of mouth
    • Replies: 1
    • Forum: Marketing Management ( RM , IM )
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    Marketing Strategy of Dynegy Inc.

    Dynegy Inc. (NYSE: DYN), based in Houston, Texas, United States, is a large owner and operator of power plants and a player in the natural gas liquids and coal business. The corporate headquarters are in Suite 5800 in the Wells Fargo Plaza at 1000 Louisiana Street in Downtown Houston.[4] Once...
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    • brand management company analysis customer satisfaction digital marketing direct marketing dynegy internet marketing key concept market dominance market research market segmentation marketing marketing effectiveness marketing ethics marketing in europe marketing in us marketing management marketing mix promotional content sales promotion strategy united states word of mouth
    • Replies: 1
    • Forum: Marketing Management ( RM , IM )
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    Marketing Strategy of Dynea

    Statistics: Private Company Incorporated: 2001 Employees: 3,200 Sales: EUR 1.1 billion ($1.32 billion) (2003) NAIC: 325211 Plastics Material and Resin Manufacturing; 322222 Coated and Laminated Paper Manufacturing; 325520 Adhesive and Sealant Manufacturing Company Perspectives: Dynea's...
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    • brand management company analysis customer satisfaction digital marketing direct marketing dynea internet marketing key concept market dominance market research market segmentation marketing marketing effectiveness marketing ethics marketing in europe marketing in us marketing management marketing mix promotional content sales promotion strategy united states word of mouth
    • Replies: 1
    • Forum: Marketing Management ( RM , IM )
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    Marketing Strategy of Dynatech Corporation

    Statistics: Public Company Employees: 2,600 Sales: $458.4 million Stock Exchanges: NASDAQ SICs: 3825 Instruments to Measure Electricity; 3663 Radio & T.V. Equipment; 3845 Electromedical Equipment; 3674 Semiconductors & Related Devices Company History: Dynatech Corporation is one of the...
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    • brand management company analysis corporation customer satisfaction digital marketing direct marketing dynatech internet marketing key concept market dominance market research market segmentation marketing marketing effectiveness marketing ethics marketing in europe marketing in us marketing management marketing mix promotional content sales promotion strategy united states word of mouth
    • Replies: 1
    • Forum: Marketing Management ( RM , IM )
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    Marketing Strategy of Dynaction S.A.

    Statistics: Public Company Incorporated: 1982 as Cryo Diffusion Employees: 1,895 Sales: EUR 190.6 million ($220 million) (2003) Stock Exchanges: Euronext Paris Ticker Symbol: DYNP.PA NAIC: 325412 Pharmaceutical Preparation Manufacturing; 325998 All Other Miscellaneous Chemical Product and...
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    • brand management company analysis customer satisfaction digital marketing direct marketing dynaction internet marketing key concept market dominance market research market segmentation marketing marketing effectiveness marketing ethics marketing in europe marketing in us marketing management marketing mix promotional content sales promotion strategy united states word of mouth
    • Replies: 1
    • Forum: Marketing Management ( RM , IM )
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    Marketing Strategy of DynCorp

    DynCorp International[2] is a United States-based private military company (PMC) and aircraft maintenance company. DynCorp receives more than 96% of its $2 billion in annual revenues from the federal government.[3] The corporate headquarters are in Falls Church, Virginia. However...
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    • brand management company analysis customer satisfaction digital marketing direct marketing dyncorp internet marketing key concept market dominance market research market segmentation marketing marketing effectiveness marketing ethics marketing in europe marketing in us marketing management marketing mix promotional content sales promotion strategy united states word of mouth
    • Replies: 1
    • Forum: Marketing Management ( RM , IM )
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    Marketing Strategy of Dylex Limited

    Dylex Limited was one of Canada's largest retailers, involved in the operation of specialty retail stores, such as women's wear, menswear, and family stores. It was formed in 1966 as a holding company for the purchase of Tip Top Tailors through a partnership between Jimmy Kay, a Toronto-based...
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    • brand management company analysis customer satisfaction digital marketing direct marketing dylex internet marketing key concept limited market dominance market research market segmentation marketing marketing effectiveness marketing ethics marketing in europe marketing in us marketing management marketing mix promotional content sales promotion strategy united states word of mouth
    • Replies: 1
    • Forum: Marketing Management ( RM , IM )
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    Marketing Strategy of Dyersburg Corporation

    Statistics: Public Company Incorporated: 1929 as Dyersburg Cotton Products Company Employees: 1,392 Sales: $195.9 million (1996) Stock Exchanges: New York SICs: 2253 Knit Outerwear Mills; 2262 Finishing Plants--Manmade; 2261 Finishing Plants-Cotton; 6719 Holding Companies, Not Elsewhere...
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    • brand management company analysis corporation customer satisfaction digital marketing direct marketing dyersburg internet marketing key concept market dominance market research market segmentation marketing marketing effectiveness marketing ethics marketing in europe marketing in us marketing management marketing mix promotional content sales promotion strategy united states word of mouth
    • Replies: 1
    • Forum: Marketing Management ( RM , IM )
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    Marketing Strategy of Dycom Industries, Inc.

    Statistics: Public Company Incorporated: 1969 as Mobile Home Dynamics, Inc. Employees: 5,700 Sales: $624.0 million (2002) Stock Exchanges: New York Ticker Symbol: DY NAIC: 237110 Water and Sewer Line and Related Structures Construction Key Dates: 1969: Dycom's predecessor is founded. 1984...
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    • brand management company analysis customer satisfaction digital marketing direct marketing dycom industries internet marketing key concept market dominance market research market segmentation marketing marketing effectiveness marketing ethics marketing in europe marketing in us marketing management marketing mix promotional content sales promotion strategy united states word of mouth
    • Replies: 1
    • Forum: Marketing Management ( RM , IM )
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    Marketing Strategy of Dyckerhoff AG

    Dyckerhoff & Widmann AG (Dywidag) was a construction company based in Munich, Germany (formerly based in Karlsruhe, Wiesbaden and Berlin, Germany). The company was founded under the name Lang & Co. in 1865 by the German cement pioneer Wilhelm Gustav Dyckerhoff (1805–1894) in Karlsruhe...
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    • brand management company analysis customer satisfaction digital marketing direct marketing dyckerhoff internet marketing key concept market dominance market research market segmentation marketing marketing effectiveness marketing ethics marketing in europe marketing in us marketing management marketing mix promotional content sales promotion strategy united states word of mouth
    • Replies: 1
    • Forum: Marketing Management ( RM , IM )
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    Marketing Strategy of Durkopp Adler AG

    Statistics: Public Company Incorporated: 1867 Employees: 2,000 Sales: EUR 111.5 million (2003) Stock Exchanges: Frankfurt Berlin Ticker Symbol: DKAG NAIC: 333292 Textile Machinery Manufacturing; 333921 Elevator and Moving Stairway Manufacturing; 333922 Conveyor and Conveying Equipment...
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    • adler brand management company analysis customer satisfaction digital marketing direct marketing durkopp internet marketing key concept market dominance market research market segmentation marketing marketing effectiveness marketing ethics marketing in europe marketing in us marketing management marketing mix promotional content sales promotion strategy united states word of mouth
    • Replies: 1
    • Forum: Marketing Management ( RM , IM )
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    Marketing Strategy of Duron Inc.

    Statistics: Wholly Owned Subsidiary of Sherwin-Williams Co. Incorporated: 1949 as Duron Paint Manufacturing Company Employees: 1,800 Sales: $350 million (2003) NAIC: 325510 Paint and Coating Manufacturing; 424950 Paint, Varnish, and Supplies Merchant Wholesalers; 444120 Paint and Wallpaper...
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    • brand management company analysis customer satisfaction digital marketing direct marketing duron internet marketing key concept market dominance market research market segmentation marketing marketing effectiveness marketing ethics marketing in europe marketing in us marketing management marketing mix promotional content sales promotion strategy united states word of mouth
    • Replies: 1
    • Forum: Marketing Management ( RM , IM )
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    Marketing Strategy of Duriron Company Inc.

    Statistics: Public Company Incorporated: 1912 as Duriron Casting Company Sales: $532 million Employees: 3,900 Stock Exchanges: New York SICs: 3492 Fluid Power Valves & Hose Fittings; 2822 Synthetic Rubber; 3569 General Industrial Machinery, Not Elsewhere Classified Company Perspectives: The...
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    • brand management company company analysis customer satisfaction digital marketing direct marketing duriron internet marketing key concept market dominance market research market segmentation marketing marketing effectiveness marketing ethics marketing in europe marketing in us marketing management marketing mix promotional content sales promotion strategy united states word of mouth
    • Replies: 1
    • Forum: Marketing Management ( RM , IM )
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    Marketing Strategy of Durametallic

    Statistics: Division of The Duriron Company Incorporated: 1917 as New Era Manufacturing Company Employees: 1,550 Sales: $120 million (1993) SICs: 3053 Gaskets, Packing & Sealing Devices Company History: Durametallic is a leading name in mechanical seals used on industrial pumps to prevent...
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    • brand management company analysis customer satisfaction digital marketing direct marketing durametallic internet marketing key concept market dominance market research market segmentation marketing marketing effectiveness marketing ethics marketing in europe marketing in us marketing management marketing mix promotional content sales promotion strategy united states word of mouth
    • Replies: 1
    • Forum: Marketing Management ( RM , IM )
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    Marketing Strategy of Duracell International Inc.

    Duracell is a brand of batteries manufactured by Procter & Gamble. Additionally, Duracell owns the Procell professional-use brand Duracell manufactures alkaline batteries in many common sizes, such as AAA, AA, C, D, and 9V. Lesser used sizes such as AAAA (primarily for pagers, penlights, and...
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    • brand management company analysis customer satisfaction digital marketing direct marketing duracell international internet marketing key concept market dominance market research market segmentation marketing marketing effectiveness marketing ethics marketing in europe marketing in us marketing management marketing mix promotional content sales promotion strategy united states word of mouth
    • Replies: 1
    • Forum: Marketing Management ( RM , IM )
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    Marketing Strategy of Duplex Products Inc.

    Statistics: Wholly Owned Subsidiary of Reynolds and Reynolds Company Incorporated: 1958 Sales: $275 million (1996) Employees: 1,852 Stock Exchanges: American SICs: 2758 Commercial Printing; 2761 Manifold Business Forms; 2678 Stationery, Tablets & Related Products Company Perspectives: Duplex...
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    • brand management company analysis customer satisfaction digital marketing direct marketing duplex internet marketing key concept market dominance market research market segmentation marketing marketing effectiveness marketing ethics marketing in europe marketing in us marketing management marketing mix products promotional content sales promotion strategy united states word of mouth
    • Replies: 1
    • Forum: Marketing Management ( RM , IM )
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    Marketing Strategy of Dunnes Stores Ltd.

    Dunnes Stores is a supermarket and clothing retail chain, that is based in Dublin, Ireland. They have recently rebranded their stores as simply Dunnes. The chain primarily sells food, clothes and household wares. In addition to its main customer base in Ireland, the chain has operations in...
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    • brand management company analysis customer satisfaction digital marketing direct marketing dunnes internet marketing key concept market dominance market research market segmentation marketing marketing effectiveness marketing ethics marketing in europe marketing in us marketing management marketing mix promotional content sales promotion stores strategy united states word of mouth
    • Replies: 1
    • Forum: Marketing Management ( RM , IM )
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    Marketing Strategy of Dunn-Edwards Corporation

    Statistics: Employee-Owned Company Incorporated: 1925 as the Consolidated Wallpaper Corporation Employees: 1,500 Sales: $250 million (2002) NAIC: 325510 Paint and Coating Manufacturing Company Perspectives: The cornerstone of our business philosophy is a commitment to research, formulation...
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    • brand management company analysis corporation customer satisfaction digital marketing direct marketing dunnedwards internet marketing key concept market dominance market research market segmentation marketing marketing effectiveness marketing ethics marketing in europe marketing in us marketing management marketing mix promotional content sales promotion strategy united states word of mouth
    • Replies: 1
    • Forum: Marketing Management ( RM , IM )
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    Marketing Strategy of Dunavant Enterprises, Inc.

    Statistics: Private Company Incorporated: 1929 as T.J. White & Co. Employees: 2,400 Sales: $1.2 billion (2002 est.) NAIC: 422500 Farm Product Raw Material Wholesalers Company Perspectives: Dunavant responds: to today's worldwide weather and crop conditions; to this morning's pressure on...
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    • Thread
    • brand management company analysis customer satisfaction digital marketing direct marketing dunavant enterprises internet marketing key concept market dominance market research market segmentation marketing marketing effectiveness marketing ethics marketing in europe marketing in us marketing management marketing mix promotional content sales promotion strategy united states word of mouth
    • Replies: 1
    • Forum: Marketing Management ( RM , IM )
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    Marketing Strategy of Dun & Bradstreet Software Services Inc.

    Dun & Bradstreet (NYSE: DNB) is a public company headquartered in Short Hills, New Jersey, USA that provides information on businesses and corporations for use in credit decisions, B2B marketing and supply chain management. Often referred to as D&B, the company maintains information about more...
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    • andamp bradstreet brand management company analysis customer satisfaction digital marketing direct marketing dun internet marketing key concept market dominance market research market segmentation marketing marketing effectiveness marketing ethics marketing in europe marketing in us marketing management marketing mix promotional content sales promotion strategy united states word of mouth
    • Replies: 1
    • Forum: Marketing Management ( RM , IM )
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