customer value

  1. J

    Extensions on the conceptualization of customer perceived value insights from the airline

    Description The purpose of this paper is to test and compare different conceptual approaches for perceived value in a service context International Journal of Culture, Tourism and Hospitality Research Extensions on the conceptualization of customer perceived value: insights from the airline...
    • jasminepvk
    • Thread
    • airline industry consumer behaviour customer satisfaction customer value formative and reflective indicator models loyalty modelling
    • Replies: 0
    • Forum: Globalization
  2. A

    Presentation on Concept of Customer Value

    Description A customer value model (CVM) is a data-driven representation of the worth, in monetary terms, of what a company is doing or could do for its customers. Customer value models are tools used primarily in B2B markets where the choice of a given product, service, or offering is based...
    • Aditi707
    • Thread
    • customer value customer value model data-driven
    • Replies: 0
    • Forum: Others
  3. N

    Project on Building Customer Value, Satisfaction and Loyalty (PPT)

    Description A customer value model (CVM) is a data-driven representation of the worth, in monetary terms, of what a company is doing or could do for its customers. ?CUSTOMER IS THE KING OF THE MARKET. ?CUSTOMER CENTRIC APPROACH ?CUSTOMER = “PROFIT CENTRE FOR THE BUSINESS” TOTAL CUSTOMER...
    • nityaaroma
    • Thread
    • building customer customer value customer value model
    • Replies: 0
    • Forum: Others
  4. A

    Customer Value

    Loyal customers are always cheaper to serve. Some time loyal customers are expensive to serve they may ask for premium service & price discounts. Long term customer pay less than new customer. Loyal customer act as a word of mouth promoter. Customer Value Customer value is nothing but...
  5. R

    Managing Services17

    Managing Services-Using Technology to Create Customer Value First Edition Mark M. Davis and Jane.ppt
Back
Top