Description
SWOT ANALYSIS OF FAIR AND LOVELY
Fair and Lovely
Parent Company
HUL
Category
Personal Care – Skin Care
Sector
FMCG
Tagline/ Slogan
More than just Fairness, Clear Fairness
USP
Power of Beauty / Maximum fairness
STP
Segment
Personal Care – Skin Fairness Cream
Target...
Description
SWOT ANALYSIS OF ESSENZA DI WILLS
Essenza Di Wills
Parent Company
ITC
Category
Personal Care brands- Fragrances
Sector
FMCG
Tagline/ Slogan
Your Essence. Your Soul
Essenza Di Wills unites craftsmanship, passion and understanding of USP fine luxury STP
Segment
Premium –...
Description
SWOT ANALYSIS OF EQUAL SWEETNER
Equal Sweetner
Parent Company
Merisant Company
Category
Personal Care Brands- Health
Sector
Food and Beverages
Tagline/ Slogan
Free of sugar, great taste; In taste we trust
USP
Sugar substitute STP
Segment
Calorie conscious and diabetics...
Description
SWOT ANALYSIS OF ENO
Eno
Parent Company
GSK
Category
Healthcare
Sector
FMCG
Tagline/ Slogan
Kaam shuru sirf 6 seconds mein
Helps relieves the symptoms and discomfort caused by excess acidity USP such as indigestion, nausea and flatulence STP
Segment
Antacid medicine...
Description
SWOT ANALYSIS OF EMOFORM
Emoform
Parent Company
JL Morison
Category
Personal Care brands - Oral care
Sector
FMCG
Tagline/ Slogan
Colour your heart
USP
Takes care of inflamed gums and sensitive teeth STP
Segment
People facing gums and sensitive teeth problems
Target...
Description
SWOT ANALYSIS OF EMAMI MENTHO PLUS
Emami Mentho Plus Parent Company Emami
Category
Health care
Sector
FMCG
Tagline/ Slogan
Dus siron ka dard bhagaye
A pain relief balm possessing double unified medication USP of lavangand nilgiri. STP
Segment
Pain relief balm
Target Group...
Description
SWOT ANALYSIS OF EMAMI HAIRLIFE
Emami Hairlife’
Parent Company
Emami
Category
Haircare
Sector
FMCG
Tagline/ Slogan
‘No Jhanjhat’
The first ready-to-use instant hair pack enriched with goodness of soya proteins, multivitamins and Keraherbs 11, it’s a perfect balance of rare...
Description
SWOT ANALYSIS OF DABUR UVEDA
Uveda
Parent Company
Dabur
Category
Personal Care brands - Skin care
Sector
FMCG
Tagline/ Slogan
Beauty that glows from within
USP
Nourishes the skin providing the required nutrients from Ayurveda
STP
Segment
Women belonging to the age group...
Description
SWOT ANALYSIS OF EMAMI
‘Emami’
Logo
Parent Company
Emami
Category
Consumer Products, Food & Beverages
Sector
FMCG
Tagline/ Slogan
none
USP
Products that cater to niche segments STP
Segment
Products and services for daily needs
Target Group
All Indian households...
Description
SWOT ANALYSIS OF EMAMI FAIR AND HANDSOME
Emami Fair and Handsome
Parent Company
Emami
Category
Skin care
Sector
FMCG
Tagline/ Slogan
World’s No. 1 fairness cream for men
5 Power Fairness system: Double strength peptide complex, Sun USP guard, Stress busters, Anti bacplus...
Description
SWOT ANALYSIS OF DUREX
Durex
Parent Company
Reckitt Benckiser
Category
Personal care brands- Health
Sector
FMCG
Tagline/ Slogan
Feeling is Everything; For a hundred million reasons
USP
World’s most popular male contraceptive brand
STP
Segment
Contraceptives
Target...
Description
SWOT ANALYSIS OF DURACELL
Duracell
Parent Company
Procter and Gamble
Category
Electronics
Sector
FMCG
Tagline/ Slogan
Lasts longer, much longer
USP
Market leader and excellent brand recognition
STP
Males in the age group of 35-44, young boys because of their Segment...
Description
SWOT ANALYSIS OF DOVE
Dove
Parent Company
HUL (Unilever)
Category
Personal Health Care – Soap
Sector
FMCG
Tagline/ Slogan
Everyday Moisture is the key to beautiful skin
USP
Deep Moisturizer for Dry Skin
STP
Segment
Personal Health Care – Soap , Hair Care & Deodrants...
Description
SWOT ANALYSIS OF DOMEX
Domex
Parent Company
HUL (Unilever)
Category
Home Care – Toilet Cleaner
Sector
FMCG
Tagline/ Slogan
Domex: 100% Germ Protection; Million more germs will die
USP
Power is due to its high availability of chlorine for killing germs
STP
Segment
Toilet...
Description
SWOT ANALYSIS OF DISPRIN
Disprin
Parent Company
Reckitt Benckiser
Category
Personal Care Brands- Health
Sector
FMCG
Tagline/ Slogan
Fast and effective pain relief
Easily available tablets that gives you instant relief for all kinds of USP pains. STP
Segment
Paracetamol...
Description
SWOT ANALYSIS OF DIAL SOAP
Dial Soap
Parent Company
Henkel Ltd
Category
Home Care
Sector
FMCG
Tagline/ Slogan
Aren't You Glad You Use Dial?
USP
A Leading brand in the world of personal cleansing
STP
Segment
All users of Personal care products
Every user of body care...
Description
SWOT ANALYSIS OF DETTOL
Dettol
Parent Company
Reckitt Benckiser
Category
Personal care brand
Sector
FMCG
Tagline/ Slogan
Be 100% sure
USP
The first of its kind in anti-bacterial segment. STP
Segment
Anti-bacterial
Target Group
All age groups
Dettol have always been...
Description
SWOT ANALYSIS OF DESITIN
Desitin
Parent Company
Johnson and Johnson
Category
Baby Care
Sector
FMCG
Tagline/ Slogan
#1 with pediatricians and moms
It creates a barrier to relieve the discomfort of diaper rash on contact USP and establish the ideal soothing, healing...