brooke bond

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    ADVERTISING AND SALES PROMOTION IN RURAL INDIA

    Description ADVERTISING AND SALES PROMOTION IN RURAL INDIA Advertising & Sales promotional strategies in rural market Dabur uses Astra to boost rural sales Shopkeepers selling Dabur India's consumer products would now learn marketing through role-plays staged by professional actors at their...
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    OPENING UP OF INSURANCE SECTOR

    Indian History: Time to turn the clock back-and open up insurance. For two years, around 30 foreign insurers have eagerly explored the nationalized Indian insurance market, preparing to leap in when private participation is allowed. But it seems they have an endless wait before the sector is...
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