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    Adding Value through Media Buying

    Testing the boundaries of media buying, through creative usage, is another sure-shot way of creating value for your brand. A blank front page saying something like ‘no news’ in the afternoon, at the launch of a Nestle brand, was an example of stretching the boundaries. A word of caution on...
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    Jargons of 2morrow.... Keep adding to the list..

    Orchestration Wireframes Lightbox Slide-deck Dashboard Portal/Mashup Buzzword Blog Cache WebCrawler
  3. nick18_in

    Article: Unique Knowledge: Adding Value to the Customer Experience

    Unique Knowledge: Adding Value to the Customer Experience by Steve Curtin It's easy to recognize the importance of job-specific knowledge that enables employees to perform their jobs correctly, safely, and efficiently. However, there's another layer of knowledge that's more difficult to spot...
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