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Its a method of listing and classifying the benefits from any product or service. It is done so that we can find out what is the nature of a particular benefit from a product. their a re four type of classifications possible: 1) Financial and tangible 2) Financial and non tangible 3) non...

Canon U.S.A., Inc., headquartered in Lake Success, New York, is a leader in professional business and consumer imaging equipment and information systems. their extensive product line and digital solutions enable businesses and consumers worldwide to capture, store, and distribute information...

All of us has heard a lot about it. All of us know that it is importent to divert form conventional sources of energy and start using renewable sources of energy, if we want to save our precious earth from becoming a wasteland. A ppt which tries to educate about the renewable sources of energy...

Engineers engineer…. Developers develop… they don’t write High Tech Ink creates usable, intelligent, and highly readable software documentation A ppt presentation on a very interesting topic of hightech ink.

A very upcoming topic related to both finance and integration of IT with business. Financial supply chain management is the most effective approach to optimize working capital levels, streamline accounts receivable processes, and eliminate excess costs linked to payments. Hope u guys find it useful.

Now that is a complete project on SEZ. This is an PPT which contains everything about SEZ's. It has the Definition of SEZ, the Objectives and rationale behind opening SEZ, the history of SEZ's, Information about one of India's biggest the Navi Mumbai SEZ. Then it has got the hindrances which...

This is not a project. These r some interesting articles on marketing and various aspects of marketing which could proove useful for all of us. Hope u all benefit from it.

I am starting a new thread on book reviews. here upload all the reviews and summaries of the books u read or have to present summary when given an assignment. This will help us as an readymade resource for summary of good books.

This is a cosumer behaviour study done for dove soap. A complete study about dove soap, questionnaire used for the survey and its analysis is presented in the study.

This is a marketing strategy which takes environment into concern. The promotion of environmentally safe or beneficial products, green marketing began in Europe in the early 1980s when specific products were identified as being harmful to the earth’s atmosphere. As a result, new “green” products...

Consumers seek certain attributes in products and these attributes lead to certain benefits for them. When the benefits matter to them, over time they learn to choose products which possess those attributes that lead to the relevant consequences. Understanding these linkages between product...

Now thats my PPT on RFID. I have some more material on RFID if somebody wants can ask for it.

Guys, Tom peters is a big time management thinker & writer, His book 'In search of excellence' is still regarded as one of the great books written on the ways of doing business. I found this small 8 page article about his views on what is actually meant by business education is and how it...

The behemoths in Indian Telecom Industry. This is the comparison on the basis of Customer perception, promo strategies, and Brand building

Telecom sector study ppt including SWOT analysis of Airtel

Submitting a project on Consumer Behaviour towards Chevrolet OPTRA

Guys this is a place for all Consumer Behaviour related projects. COnsumer behaviour understanding is the real key to success for any firm. Today consumer behaviour is included in each & every part of the firm i.e it is used for new product development, Creating Marketing mix, Creating promo mix...

I am starting an exclusive thread for SCm giving it equivalent status to Logistics and Materials management

Piramyd Retail eyes 'global' JVs to take on rivals Stunned by a fierce competition, the Piramyd Retail, owned by the Ashok Piramal group, is revamping its business operations, and has initiated joint venture talks with foreign retailers to set up new formats like speciality stores or...