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"Brand equity relates to the fact that different outcomes result from the marketing of a product or service because of its brand name or some other brand element that if that same product or service did not have that brand identification." It represents the marketing effects uniquely...

Mass communication theories are explanations and predictions of social phenomena that attempt to relate mass communication to various aspects of our personal and cultural lives or social systems

The core roles of human resource management are grouped below into four categories. The titles of the clusters are tentative, and are open for comment. PLANNING AND ORGANISING FOR WORK, PEOPLE AND HRM  Strategic perspective  Organisation design &#61607...

Craft Unions: *Earliest forms of trade unions. *Promote the skilled status of members *Recruit within a particular craft *Membership through apprenticeship system *Power in skill and ability to control entry into the profession, i.e. control supply of skill

The tell-and-sell method Communicates to employees their performance as accurately and directly as possible with little return feedback, but can lead to defensiveness. The tell-and-listen interview Communicates to employees their strengths and weaknesses, but also allows for return feedback...

COMPONENTS OF LOGISTICS MANAGEMENT This is a COMPONENTS OF LOGISTICS MANAGEMENT discussion

Collective Bargaining: An ongoing process with employers, does not end with wages Representation: Election of shop steward, who are full time employees, and represent the interests of union members Collective Action: Workers go on strike Consumer Boycott: link with community to boycott...

Hello friends, My self Anuraag Gutgutia, i am sharing HUMAN RESOURCE PLANNING FRAMEWORK, Check attachment below for HUMAN RESOURCE PLANNING FRAMEWORK. Thanks

Planning Research Implementation Control Evaluation

Collective bargaining is a method of determining the terms and conditions of employment and regulating the employment relationship between representatives of management and employees with the intention to reach an agreement which may be applied to a group of workers. The things which can be...

All styles passive,assertive,aggressive etc have their proper place and use. However,Assertive communication still is the healthiest. In this boundaries of all parties are respected. Easier to problem-solve; fewer emotional outbursts. It requires skills and a philosophy change, as well as...

Objective measures,Subjective measures,Behaviour based,Result oriented... They can further be subdivided into: Ranking on a scale method-BARS, MBO, BOS etc...; Forced distributions; Pair comparisons etc... I will discuss about them in the next posts.

<h1>MODEL GRIEVANCE HANDLING PROCEDURE IN AN ORGANISATION</h1> A grievance is a complaint raised by an employee which may be resolved by procedures provided for in a collective agreement, an employment contract, or by other mechanisms established by an employer. Such a grievance may arise from...

Is India made only for Cricket? Can no other sport flourish here? What is the reason for this situation? Who is responsible? Is it the government or the mind-set of People? There is an answer for all these questions..

The FX market encompasses: Conversion of purchasing power from one currency to another; bank deposits of foreign currency; credit denominated in foreign currency; foreign trade financing; trading in foreign currency options & futures, and currency swaps

According to me, GDH (Gross Domestic Happiness) is more important in judging the well-being of a country than GDP (Gross Domestic Product)...If there is no peace in the country, there is civil strife,unhappiness among the people etc, then even high GDP will not make a difference...

The requirements to develop the sririt of entrepreneurship so that someday you can say.."I AM AN ENTREPRENEUR" Keep on putting in the main points you think are a necessity..

Innovative ideas,that is what entrepreneurship is all about.Common give your ideas...Be on the lines of entrepreneurial thinking...

There are many steps that goes into the registration of a company..Some very simple ones while some that require time. In this, I am going to discuss about the stes that have to be followed for the same.All of you are requested to contribute...