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Prateek, what you have suggested is business nirvana. However, it might be a little difficult to achieve, unless the company invests heavily into social media interaction with potential customers. Also, engaging customers on a daily basis with funny updates can be a great way of doing that. In...

Hi Prateek, excellent post. I found point no.1 to be the most valuable. Indeed, without proper quantitative analysis of outputs compared to investments, it will be outright impossible to maintain proper efficiency in running a business. Company owners will never be able to run their businesses...