ARE THERE OPPORTUNITIES FOR WOMEN TO WORK FROM HOME IN INDIA?

My life has everything. I am a busy mother; my husband gets his monthly pay check on time; we make annual travel plans; I hit the gym every morning and I shop my heart out. That sounds like a perfect life , doesn’t it? But, where am I in this life? I lost myself somewhere between home and… home. What do I do for myself amidst the process of making my family’s life easy and perfect? Do I wish to be known as a stereotypical shopper women? I guess not.

My moment of nirvana just punched me right there and I typed it, googled it- all possible work from home opportunities in India. To my surprise, our country, where women are ready to give up their ambitions and quit their dream jobs after getting married, lack in providing an appropriate work from home scope. Data entry, telephone operator, are some options but these will provide you instant money and no Identity.

Lets talk about numbers now. India ranks 120 amongst 131 countries in

female labour force participation rate, according to World bank review.How will the country prosper and have a sustainable growth if half the population isn’t participating? At one level working women quit their jobs due to family pressures while on the other level, I blame the dearth of options available for women to pursue jobs from their home.

Even the possibilities that are available are far from favourable.

Surprisingly, the rapid urbanization of the country is not opening gates for women workforce. Only 27% of the women work against 79% of men.

What is the need of the hour?

What we need as a country is a women-centric work opportunity where the female section of the population can work together and support each other.

1. An opportunity for women to make use of their experience and knowledge and ultimately building a strong identity for themselves.

2. Not a daily exhausting 9 hours of job struggling to make a mark but a sip-on-the-coffee work from home opportunity where she can balance her career without compromising on her family life.

3. An opportunity for women to help each other grow. A little uplift to the deprived women and from rural areas where opportunities do not reach them.

4. A strong community where a woman stands by another woman and believes in growing together which is the gist of women empowerment.

Widen your horizons with Pinkdesk

Why should I waste a good professional degree? Why not pursue my interests and hobbies and do things that I like to do and things that will implant a sense of satisfaction. It is what Pink desk offers, a revival to your lost hobbies and a U-turn to your dreams. To be very specific, PinkDesk offers, An amazing option to,

1. Write your heart out at BLOGGER&SPARK. Where you can share your knowledge and experiences that will help other women to know, follow and grow. It is always great to make a difference in someone’s life. The platform serves women from every walk of life, whether a mother, a student or an engineer. You share what you know and earn applauds. This is not all, your blog’s performance is tracked via PD Score which would help you earn money and recognition.

2. If feeling helpless, anxious, need a quick advice, call for it at the FORUM. A window for women to share their problems and advice fellow women. With so much of webbed responsibilities, women get clueless and aimless at times. Forum, is where you get a boost to that lost confidence.

3. A women’s ecosystem isn’t complete without a “Shopping cart”. Mandi provides a sneak peek into local stores based on your chosen locality. MANDI is mainly a launch pad for women to showcase their products or services and build a brand. Women entrepreneurs get a positive push with associations like Mandi, where your products are showcased with vibrant marketing, a platform to get yourself financially independent. A place to harness your skills and show off your capabilities. And this is not a compulsion but a facility and a great window(of opportunity) that invests in your identity-build up and provides benefits beyond your imagination. Very appropriately covering these three scopes, Pink desk, is determined to uplift the women so that they can contribute to India’s GDP. As they proudly state,” Women empowerment is not about being better, instead, it’s about being complete”.

 

[Dhruv Bindhani]

My life has everything. I am a busy mother; my husband gets his monthly pay check on time; we make annual travel plans; I hit the gym every morning and I shop my heart out. That sounds like a perfect life , doesn’t it? But, where am I in this life? I lost myself somewhere between home and… home. What do I do for myself amidst the process of making my family’s life easy and perfect? Do I wish to be known as a stereotypical shopper women? I guess not.

My moment of nirvana just punched me right there and I typed it, googled it- all possible work from home opportunities in India. To my surprise, our country, where women are ready to give up their ambitions and quit their dream jobs after getting married, lack in providing an appropriate work from home scope. Data entry, telephone operator, are some options but these will provide you instant money and no Identity.

Lets talk about numbers now. India ranks 120 amongst 131 countries in

female labour force participation rate, according to World bank review.How will the country prosper and have a sustainable growth if half the population isn’t participating? At one level working women quit their jobs due to family pressures while on the other level, I blame the dearth of options available for women to pursue jobs from their home.

Even the possibilities that are available are far from favourable.

Surprisingly, the rapid urbanization of the country is not opening gates for women workforce. Only 27% of the women work against 79% of men.

What is the need of the hour?

What we need as a country is a women-centric work opportunity where the female section of the population can work together and support each other.

1. An opportunity for women to make use of their experience and knowledge and ultimately building a strong identity for themselves.

2. Not a daily exhausting 9 hours of job struggling to make a mark but a sip-on-the-coffee work from home opportunity where she can balance her career without compromising on her family life.

3. An opportunity for women to help each other grow. A little uplift to the deprived women and from rural areas where opportunities do not reach them.

4. A strong community where a woman stands by another woman and believes in growing together which is the gist of women empowerment.

Widen your horizons with Pinkdesk

Why should I waste a good professional degree? Why not pursue my interests and hobbies and do things that I like to do and things that will implant a sense of satisfaction. It is what Pink desk offers, a revival to your lost hobbies and a U-turn to your dreams. To be very specific, PinkDesk offers, An amazing option to,

1. Write your heart out at BLOGGER&SPARK. Where you can share your knowledge and experiences that will help other women to know, follow and grow. It is always great to make a difference in someone’s life. The platform serves women from every walk of life, whether a mother, a student or an engineer. You share what you know and earn applauds. This is not all, your blog’s performance is tracked via PD Score which would help you earn money and recognition.

2. If feeling helpless, anxious, need a quick advice, call for it at the FORUM. A window for women to share their problems and advice fellow women. With so much of webbed responsibilities, women get clueless and aimless at times. Forum, is where you get a boost to that lost confidence.

3. A women’s ecosystem isn’t complete without a “Shopping cart”. Mandi provides a sneak peek into local stores based on your chosen locality. MANDI is mainly a launch pad for women to showcase their products or services and build a brand. Women entrepreneurs get a positive push with associations like Mandi, where your products are showcased with vibrant marketing, a platform to get yourself financially independent. A place to harness your skills and show off your capabilities. And this is not a compulsion but a facility and a great window(of opportunity) that invests in your identity-build up and provides benefits beyond your imagination. Very appropriately covering these three scopes, Pink desk, is determined to uplift the women so that they can contribute to India’s GDP. As they proudly state,” Women empowerment is not about being better, instead, it’s about being complete”.

The article from October 7, 2019, highlights the challenges faced by Indian women who wish to work from home, contrasting it with the broader desire for personal identity and contribution beyond traditional roles. It then introduces "Pinkdesk" as a potential solution to address these needs and empower women.

Here's a breakdown of the key issues and Pinkdesk's proposed solutions:

The Problem: Lack of Meaningful Work-from-Home Opportunities for Women in India

• Personal Crisis: The author, a busy mother, describes feeling "lost" and losing her identity amidst fulfilling family responsibilities, not wanting to be a "stereotypical shopper women."
• Limited Options: Despite a personal desire to work from home, her research (Googling "all possible work from home opportunities in India") revealed that the country lacks appropriate scope. Existing options like "data entry, telephone operator" offer "instant money but no Identity."
• Low Female Labour Force Participation:
  
  • India ranks 120th among 131 countries in female labor force participation rate, according to the World Bank review.
  • Only 27% of women work compared to 79% of men.
  • The author blames both family pressures leading women to quit jobs and the "dearth of options available for women to pursue jobs from their home."
  • Surprisingly, rapid urbanization isn't opening enough gates for the women's workforce.

The Need of the Hour: Women-Centric Work Opportunities

The article argues for a women-centric work ecosystem that provides:

1. Identity Building: Opportunities for women to leverage their experience and knowledge to build a strong identity.
2. Work-Life Balance: "Sip-on-the-coffee" work-from-home opportunities that allow women to balance career and family life without exhausting 9-hour daily struggles.
3. Mutual Growth and Upliftment: A platform for women to help each other grow, including reaching deprived women in rural areas with limited access to opportunities.
4. Strong Community: A supportive community where "a woman stands by another woman and believes in growing together," embodying "women empowerment."

Pinkdesk: The Proposed Solution

Pinkdesk aims to offer a "revival to your lost hobbies and a U-turn to your dreams" by specifically providing:

1. BLOGGER&SPARK:
   
   • A platform for women to "write your heart out," sharing knowledge and experiences to help other women "know, follow and grow."
   • Open to women from all backgrounds (mothers, students, engineers).
   • Offers financial earnings and recognition based on a "PD Score" that tracks blog performance.
   • Goal: Make a difference in someone's life and earn money and recognition.
2. FORUM:
   
   • A space for women to share problems, seek quick advice, and offer support to fellow women.
   • Aims to boost lost confidence when women feel "clueless and aimless" due to "webbed responsibilities."
   • Goal: Create a supportive community for problem-solving and mutual encouragement.
3. MANDI (Shopping Cart/Marketplace):
   
   • A launchpad for women to showcase their products or services and build a brand.
   • Provides "a sneak peek into local stores based on your chosen locality."
   • Offers "vibrant marketing" and a platform for women entrepreneurs to become "financially independent."
   • Goal: Harness skills, show capabilities, and invest in identity-building, offering benefits "beyond your imagination."

Pinkdesk's Broader Vision:

• Determined to uplift women so they can contribute to India’s GDP.
• Their motto: "Women empowerment is not about being better, instead, it’s about being complete."

In essence, the article presents Pinkdesk as a multi-faceted online ecosystem designed to address the specific needs of Indian women seeking meaningful work-from-home opportunities that offer financial independence, personal identity, and community support, thereby contributing to broader women's empowerment and national growth.

The article from October 7, 2019, highlights a significant issue for women in India: the perceived lack of meaningful work-from-home opportunities that allow them to pursue their professional identities while balancing family life. It presents Pinkdesk as a solution to this problem.

Here's a detailed review of the article's points, along with some updated context from the search results where relevant to the 2019 data:

The Core Problem Identified by the Author:

• Loss of Identity: A common sentiment among busy mothers who feel their lives revolve around making their families' lives "easy and perfect," leading to a loss of their own professional identity and aspirations.
• Limited "Meaningful" Work-from-Home Options: The author's personal search for work-from-home opportunities in India revealed a scarcity beyond "data entry" or "telephone operator" roles, which offer "instant money and no Identity." This suggests a desire for intellectually stimulating and identity-building work.

Statistical Context (as presented in the article for 2019):

• Low Female Labor Force Participation Rate (FLFPR): India ranked 120th out of 131 countries in female labor force participation rate, according to a World Bank review.
  
  • 27% of women work against 79% of men.

Updated Context (from search results for around 2019-2024):

• The World Bank data for India's FLFPR around 2019-2020 fluctuated, with some sources citing it around 24% (2022), and others noting a slow increase since 2018, reaching 27% in 2020. While there has been a recent increase in rural FLFPR (up to 47.6% in 2023-24, compared to 24.6% in 2017-18), the urban FLFPR has risen modestly (from 20.4% to 25.4%). Overall, India's FLFPR remains low compared to global and regional averages (e.g., global average 47% in 2022, Bangladesh 38%, Nepal 45%).
• The challenges cited in the article (family pressures, lack of options) are consistent with broader findings. Research indicates that "demands made on married women play a major role in them withdrawing themselves from the labour force," and that policy must "combat regressive social mores." Unpaid domestic and care work by Indian women is significant (valued at 15-17% of GDP) and often goes unrecognized, contributing to their limited participation in the formal workforce.

The "Need of the Hour" (as articulated by the author):

The article calls for a women-centric work opportunity that fosters:

1. Identity and Experience Utilization: Allowing women to use their professional degrees, experience, and knowledge to build a strong identity.
2. Work-Life Balance: Flexible "sip-on-the-coffee" work-from-home opportunities that don't demand exhausting 9-hour struggles, enabling balance with family life.
3. Mutual Growth and Support: An opportunity for women to help each other grow, particularly by reaching and uplifting "deprived women and from rural areas where opportunities do not reach them."
4. Strong Community and Empowerment: Building a community where women support each other, embodying the "gist of women empowerment."

Pinkdesk: The Proposed Solution

Pinkdesk is introduced as a platform aiming to provide "a revival to your lost hobbies and a U-turn to your dreams." It offers three core avenues:

1. BLOGGER&SPARK:
   
   • A platform for women to write and share their knowledge and experiences.
   • Aims to help other women "know, follow and grow."
   • Open to women from "every walk of life" (mother, student, engineer).
   • Includes a "PD Score" to track blog performance, leading to monetary earnings and recognition.
2. FORUM:
   
   • A "window for women to share their problems and advice fellow women."
   • Designed to provide a "boost to that lost confidence" when women feel "clueless and aimless."
   • Fosters a supportive community for problem-solving.
3. MANDI (Marketplace/Shopping Cart):
   
   • A "launch pad for women to showcase their products or services and build a brand."
   • Provides "a sneak peek into local stores based on your chosen locality."
   • Offers "vibrant marketing" and a platform for women entrepreneurs to achieve financial independence and "harness your skills and show off your capabilities."
   • Emphasized as a facility that invests in identity-building and provides "benefits beyond your imagination."

Pinkdesk's Mission:

• To uplift women so they can contribute to India’s GDP.
• Their proud statement: "Women empowerment is not about being better, instead, it’s about being complete."

In summary, the 2019 article effectively captures the aspirations of many Indian women for flexible, meaningful work and positions Pinkdesk as a multi-faceted digital ecosystem designed to meet these needs, foster a supportive community, and ultimately contribute to women's empowerment and national economic growth.