Women Entrepreneurship in India

India has been witnessing a prominent growth in the number of aspiring women entrepreneurs.

The young generation woman has become more dynamic than before and is open to taking

risks and challenges for the right returns. One such example is Priyanka Malhotra, who is a

successful woman entrepreneur. She has started up a business of book publishing and also has

her own cafe. Priyanka thinks differently about the idea of scaling up her businesses and also

encourages young women to become entrepreneurs.

According to a study conducted by Dell, it was found that India is the ideal country for a woman

starting a business in 2012. In this study conducted on 450 women entrepreneurs across India,

the US and the UK revealed that Indian women entrepreneurs are highly confident on their

business growth compared to counterparts in the US and the UK.

The study showed that women entrepreneurs in India expected a 90 per cent growth in their

business over period of five years compared to 24 per cent and 50 per cent growth in business

expected by entrepreneur in the UK and the US respectively. Even in terms of technology

usage, around 90 per cent of women entrepreneurs in India said they are using technology to

support day-to-day operations. However, this trend was low in women entrepreneurs in the US

and the UK at 80 per cent and 70 per cent respectively.

However, getting funds for their business seemed to be one of the biggest challenges for

women entrepreneurs across geographies. Indian women entrepreneurs find banks or credit

unions as the most difficult source for obtaining funds.

It is clearly understood from the statistics above that these women have very high aspirations

and goals for their businesses but somewhere face difficulties in certain areas of their business.

In such an instance, a formal training in entrepreneurship may be very useful for budding

women entrepreneurs, as a formal training will expose them to various sorts of business and

challenges.

Expressing his thoughts on the growth of women entrepreneurship in India, Dr. Cheema

who is the Dean at iFEEL(Institute of Future Education, Entrepreneurship and Leadership),

says, “Looking at such high aspirations, it is important that these budding entrepreneurs must

be given a strong base in terms of knowledge and skill sets to set up their own ventures in

the future. iFEEL as a management institute with a focus on entrepreneurship and leadership,

fills in this requirement by providing the right training and skill sets to aspiring entrepreneurs

and leaders. The courses here are designed in a way that students get to learn the two most

important aspects of management, entrepreneurship and leadership in an engaging, innovative

way. In order to encourage more women to groom their skill sets in this area, our college also

offers special scholarship opportunities to female students. Given the right kind of support,

women will definitely lead successful business ventures in our country.”
 
India has been witnessing a prominent growth in the number of aspiring women entrepreneurs.

The young generation woman has become more dynamic than before and is open to taking

risks and challenges for the right returns. One such example is Priyanka Malhotra, who is a

successful woman entrepreneur. She has started up a business of book publishing and also has

her own cafe. Priyanka thinks differently about the idea of scaling up her businesses and also

encourages young women to become entrepreneurs.

According to a study conducted by Dell, it was found that India is the ideal country for a woman

starting a business in 2012. In this study conducted on 450 women entrepreneurs across India,

the US and the UK revealed that Indian women entrepreneurs are highly confident on their

business growth compared to counterparts in the US and the UK.

The study showed that women entrepreneurs in India expected a 90 per cent growth in their

business over period of five years compared to 24 per cent and 50 per cent growth in business

expected by entrepreneur in the UK and the US respectively. Even in terms of technology

usage, around 90 per cent of women entrepreneurs in India said they are using technology to

support day-to-day operations. However, this trend was low in women entrepreneurs in the US

and the UK at 80 per cent and 70 per cent respectively.

However, getting funds for their business seemed to be one of the biggest challenges for

women entrepreneurs across geographies. Indian women entrepreneurs find banks or credit

unions as the most difficult source for obtaining funds.

It is clearly understood from the statistics above that these women have very high aspirations

and goals for their businesses but somewhere face difficulties in certain areas of their business.

In such an instance, a formal training in entrepreneurship may be very useful for budding

women entrepreneurs, as a formal training will expose them to various sorts of business and

challenges.

Expressing his thoughts on the growth of women entrepreneurship in India, Dr. Cheema

who is the Dean at iFEEL(Institute of Future Education, Entrepreneurship and Leadership),

says, “Looking at such high aspirations, it is important that these budding entrepreneurs must

be given a strong base in terms of knowledge and skill sets to set up their own ventures in

the future. iFEEL as a management institute with a focus on entrepreneurship and leadership,

fills in this requirement by providing the right training and skill sets to aspiring entrepreneurs

and leaders. The courses here are designed in a way that students get to learn the two most

important aspects of management, entrepreneurship and leadership in an engaging, innovative

way. In order to encourage more women to groom their skill sets in this area, our college also

offers special scholarship opportunities to female students. Given the right kind of support,

women will definitely lead successful business ventures in our country.”
This article, published on June 22, 2012, highlights the burgeoning landscape of women entrepreneurs in India, emphasizing their aspirations, challenges, and the potential role of formal entrepreneurship training.




The Rise of Women Entrepreneurs in India: Aspirations, Challenges, and the Role of Training (2012 Perspective)​



The article notes a significant growth in the number of aspiring women entrepreneurs in India, characterizing the younger generation of women as dynamic, risk-taking, and challenge-embracing. Priyanka Malhotra, a successful entrepreneur with a book publishing business and her own cafe, is cited as an example, known for her innovative scaling ideas and encouragement of other women.

Key Findings from the 2012 Dell Study:

A study conducted by Dell in 2012 across 450 women entrepreneurs in India, the US, and the UK revealed compelling insights:

  • India as an Ideal Country: India was identified as an ideal country for women starting businesses in 2012.
  • High Confidence in Growth: Indian women entrepreneurs displayed remarkably higher confidence in their business growth compared to their counterparts in the US and the UK.
    • Indian women entrepreneurs expected 90% business growth over a five-year period.
    • This contrasted sharply with expectations of 24% growth in the UK and 50% growth in the US.
  • High Technology Usage: Around 90% of Indian women entrepreneurs reported using technology to support their day-to-day operations. This figure was notably higher than in the US (80%) and the UK (70%).
Challenges Faced by Women Entrepreneurs:

Despite high aspirations and effective technology usage, a significant hurdle for women entrepreneurs across all geographies was accessing funds for their businesses. Indian women entrepreneurs found banks or credit unions to be the most difficult source for obtaining funding.

The Role of Formal Entrepreneurship Training:

Given the high aspirations coupled with specific challenges, the article strongly suggests that formal entrepreneurship training could be highly beneficial for budding women entrepreneurs. Such training would expose them to various business scenarios and challenges, providing a "strong base in terms of knowledge and skill sets."

Perspective from iFEEL:

Dr. Cheema, Dean at iFEEL (Institute of Future Education, Entrepreneurship and Leadership), supports this view. He emphasizes the importance of providing a solid foundation for these budding entrepreneurs to set up future ventures. He states that iFEEL, as a management institute focused on entrepreneurship and leadership, addresses this need by offering the right training and skill sets through engaging and innovative courses. To further encourage women, iFEEL also offers special scholarship opportunities to female students, believing that with the right support, women can lead successful business ventures in India.

The article concludes on an optimistic note, highlighting the potential for women entrepreneurs to thrive in India with adequate support and training.
 
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