Certain keynotes about the small car industry
• There are expected to be more than 2.5 million households in the Rs 2.15 lakh +income group category by the end of year 2000. It is expected that most of the car sales could be expected from this category.
• A Dry McGraw hill sect oral analysis estimates that the number of households owning one car would increase from 1.13 million in I 994 to more than 2 million in the year 2000
• The same survey predicts that ownership of more than two cars was projected to increase from 4.84 lakh to 7 lakh families and of more than 3 cars from 73000 to 1.1 lakh
• In the year 1998 all the manufacturers put together sold less than four lakh cars in the Indian market
• In 1999 after a two-year slump the market looked up. Around roughly 6 lakh vehicles were sold at a growth rate of 46%.
• Every auto chief contends that a growth rate of 5-7% (annual) Over the next few years is totally realistic and it would be foolish to expect anything more than that. At best the 10-12% can be called the outside limit. As G. Ravina of fiat auto says “at best it can be 8-9% and not more than that’’
• Jagdish khattar the chairman of Maruti Udyog points out that the total production capacity of all the cars put together is 1.3 million vehicles a year. This is clearly much than the demand in the industry and some of the manufacturers shall have to back out.
• The super-mini has shown growth rates of 150% in the year 1999.Comparative the growth rate of the queen Maruti 800 was only 20%.
• There are expected to be more than 2.5 million households in the Rs 2.15 lakh +income group category by the end of year 2000. It is expected that most of the car sales could be expected from this category.
• A Dry McGraw hill sect oral analysis estimates that the number of households owning one car would increase from 1.13 million in I 994 to more than 2 million in the year 2000
• The same survey predicts that ownership of more than two cars was projected to increase from 4.84 lakh to 7 lakh families and of more than 3 cars from 73000 to 1.1 lakh
• In the year 1998 all the manufacturers put together sold less than four lakh cars in the Indian market
• In 1999 after a two-year slump the market looked up. Around roughly 6 lakh vehicles were sold at a growth rate of 46%.
• Every auto chief contends that a growth rate of 5-7% (annual) Over the next few years is totally realistic and it would be foolish to expect anything more than that. At best the 10-12% can be called the outside limit. As G. Ravina of fiat auto says “at best it can be 8-9% and not more than that’’
• Jagdish khattar the chairman of Maruti Udyog points out that the total production capacity of all the cars put together is 1.3 million vehicles a year. This is clearly much than the demand in the industry and some of the manufacturers shall have to back out.
• The super-mini has shown growth rates of 150% in the year 1999.Comparative the growth rate of the queen Maruti 800 was only 20%.