manishsinghon
Manish Singh
Hi guys,
As we see, it was only after LPG (Liberalisation, Privatisation and Globalisation) that more and more international brands were found entering Indian Markets. Also, this was the era when all domestic and international brands were seen striving for Brand Identity, Brand Expansion and Exposure.
Say for instance, it was only after the year 2002 that Indians saw a change in lifestyles with a range of shopping malls and brands like Dominos’, McDonalds, etc. coming in existence.
Please share your views…
As we see, it was only after LPG (Liberalisation, Privatisation and Globalisation) that more and more international brands were found entering Indian Markets. Also, this was the era when all domestic and international brands were seen striving for Brand Identity, Brand Expansion and Exposure.
Say for instance, it was only after the year 2002 that Indians saw a change in lifestyles with a range of shopping malls and brands like Dominos’, McDonalds, etc. coming in existence.
Please share your views…