What Drives You?

joel.francis.7351

Par 100 posts (V.I.P)
If you are a car lover, you must have watched the Ford’s pre-launch campaign for Figo Aspire. Yep, the brand ambassador Farhan Akhtar looks dashing and so does the carJ But, I am not going to talk about the features of the car. It’s his question “What drives you?” that really caught my attention. Apparently, this question is for modern India - the people who are young, enterprising and go-getters.

Have you ever thought what is the drive behind your startup? Your startup too reflects the values of a modern India, after all.

Passion: You found your idea so exciting that you started losing sleep over it, and the passion made you start on your own.
Curiosity: Some people are curious to know things and learn things. They are not satisfied by their status quo existence. This curiosity to branch out on their own and learn things along the way has given birth to many startups.
Money: The mother of all drives; nothing makes sense if there is no drive to earn money. However, the intensity to earn money may vary.
Adventure: The drive to explore the uncharted territories makes many throw in the towel and embark on their adventurous journey.
Accomplishment: When you are just a small cog in a giant organization, you feel incomplete and unaccomplished. The drive to become someone who matters and create something that gets noticed gives some founders the ultimate sense of accomplishment.
Which of the above ‘drives’ drives you?
 
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