unwind weekends

Description
best way to unwind yourself

B E S T W A Y T O U N W I N D YO U R S E L F
AN INITIATIVE FOR COMMUNITY BUILDING AND ENGAGEMENT IN GURGAON

For more information. Log on to www.unwindweekends.in

12-05-2012

For more information log on to www.unwindweekends.in

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THE SECRET OF UNWIND WEEKENDS
Attending an Unwind Weekend event brings to you the most exclusive moments that no other event can provide. Unwind Weekends Events are promoted mainly in the corporates and the companies operating in the city. This platform provides professionals an event where they can interact with other corporate professionals and friends. It also

provides them an opportunity to interact with the celebrity
performers of the show and share their vows.

12-05-2012

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THE SECRET OF UNWIND WEEKENDS

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HIGHLIGHTS
BEST NETWORKING OPPORTUNITY

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HIGHLIGHTS
EXPERIENCING BEST OF THE SPIRITS

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HIGHLIGHTS
E N J OY I N G T H E L AV I S H G O U R M E T

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ADVERTISING & PUBLICITY FOR THE EVENT
A brief plan for promoting the event among the target segment

PUBLICITY PLAN FOR AN EVENT MONTH
Medium
News paper Advertising – 400 cc ads x 4 inserts OOH Media Publicity in 250 corporates + 50 Night Clubs + 40 Restaurants & Food joints – 100 exposures each day of 30 seconds for a period of one month. On ground activation through paper inserts in residential areas and Mobile hoardings ? Rs. 3,00,000/? Rs. 35,00,000/-

Worth
? Rs 4,00,000/-

Social media advertising and publicity

? Rs. 2,00,000/-

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P U B L I C I T Y PA R T N E R S

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BRANDING & MERCHANDISING
Outline about the branding opportunities during the event

BRANDING OPS
? OOH media screen branding in all corporates ? OOH media on screen branding & promotions. ? Mobile hoarding branding ? On-site common brandings like backdrop, rolls ups, collaterals. Brochures ? Advertising in souvenirs ( full page/half page) ? On stage video advertising time before the start of the show. ? Full page branding leaflets ( paper inserts) – one side

? Stall or product display space
? Permission for merchandise distribution and brand promotion

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Online and on-ground ticket sales promotion campaign

PROMOTING TICKET SALES IN CORPORATES FOR MIDDLE, SENIOR & TOP MANAGEMENT

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The First Unwind Weekends Concert
Begins this July …

6 TH JULY 2012

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Forthcoming concerts following July

AUGUST 2012 – MAY 2013

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The best way to unwind yourself

LETS COME TOGETHER AND BUILD A HEALTHY COMMUNITY

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Event conceptualised, marketed and managed by

P R A K A S H N A R A Y A N A N E N T E R TA I N M E N T
1 9 8 / 1 2 A , R A M E S H M A R K E T, E A S T O F K A I L A S H , NEW DELHI – 110065, PH – 91 11 43852288

F O R PA R T N E R S H I P S C A L L 9 8 1 1 4 8 1 8 1 7

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doc_603778854.pdf
 

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