Think Whynot Partners with Weschool to Enthral Booklovers
Litomania - A Unique Litfest Initiated By Think Whynot Will Celebrate Popular Literature on 11th&12th Oct 2014 @ Weschool
Litomania - The October Litfest is a celebration of the renaissance of Indian writing with the presence of 50 top authors on one platform. It is a unique fest that is selectively focused only on the best-selling Indian literature and thus it is reflective of 'What India is Reading'. With WeSchool as the Knowledge Partner, Litomania is set to provide a platform for readers, authors and publishers to discuss, deliberate and share insights.
The litfest will see a galaxy of best-selling Indian new-age writers like Amish Tripathi, Banker turned Author Ravi Subramanian, Banker CEO & Thriller Writer, Ashwin Sanghi, Entrepreneur& Thriller Writer, Anand Neelkantan, Corporate Manager &Fiction writer, Ravinder Singh, Romance writer & Entrepreneur and many others come together. The discussions will revolve around mythological odysseys, the world of crime and thrillers, paranormal fiction, romance, teen-age writing, and many others.
Explore India's obsession with gastronomy with Celebrity Chef Sanjeev Kapoor, Pooja Dhingra and Shipra Khanna. Listen to women discuss what it means to break the glass ceiling with Mini Menon, Sangeeta Mall, Meghna Pant and Amrita Chowdhury. There are over 30 sessions to choose from. Attendees can also enjoy a dose of humour & entertainment with Saurabh Pant and 'Bawaras'- Swanand Kirkire,Shantanu Moitra and Vikram Sathaye.
Sangram Surve, CEO, Think WhyNot Group & Festival Director, Litomania says, "We have ensured that Litomania features the top 20% authors that contribute to 80% of the revenues in the Indian publishing industry. The fest will be an annual property and continue to bring readers and the top authors together. Apart from discovering 'What India is Reading', Litomania will look at trans-media exploration of content through the Litomania app and website.
While explaining his vision behind partnering with Litomania, Prof. Dr. Uday Salunkhe, Group Director, WeSchool said, "Teaching through theatre, literature, poems, films, and book reviews have been a popular medium to connect with students to teach several management & leadership principles which makes learning more experiential and fun. B-schools and companies have realized how theatre-kind of training can develop various attributes among individuals and can determine group dynamics. At WeSchool we are going one step further by integrating theatre and literature (particularly fiction) and helping our students to not just learn from the unique pedagogy but we select such stories whose characters are often non-conventional leaders that teach many lessons on decision-making. While students engage in story-telling, they also are guided to delve on the dilemmas in the stories that involve ethics, change and adversity management"
~: END :~
Litomania - A Unique Litfest Initiated By Think Whynot Will Celebrate Popular Literature on 11th&12th Oct 2014 @ Weschool
Litomania - The October Litfest is a celebration of the renaissance of Indian writing with the presence of 50 top authors on one platform. It is a unique fest that is selectively focused only on the best-selling Indian literature and thus it is reflective of 'What India is Reading'. With WeSchool as the Knowledge Partner, Litomania is set to provide a platform for readers, authors and publishers to discuss, deliberate and share insights.
The litfest will see a galaxy of best-selling Indian new-age writers like Amish Tripathi, Banker turned Author Ravi Subramanian, Banker CEO & Thriller Writer, Ashwin Sanghi, Entrepreneur& Thriller Writer, Anand Neelkantan, Corporate Manager &Fiction writer, Ravinder Singh, Romance writer & Entrepreneur and many others come together. The discussions will revolve around mythological odysseys, the world of crime and thrillers, paranormal fiction, romance, teen-age writing, and many others.

Explore India's obsession with gastronomy with Celebrity Chef Sanjeev Kapoor, Pooja Dhingra and Shipra Khanna. Listen to women discuss what it means to break the glass ceiling with Mini Menon, Sangeeta Mall, Meghna Pant and Amrita Chowdhury. There are over 30 sessions to choose from. Attendees can also enjoy a dose of humour & entertainment with Saurabh Pant and 'Bawaras'- Swanand Kirkire,Shantanu Moitra and Vikram Sathaye.
Sangram Surve, CEO, Think WhyNot Group & Festival Director, Litomania says, "We have ensured that Litomania features the top 20% authors that contribute to 80% of the revenues in the Indian publishing industry. The fest will be an annual property and continue to bring readers and the top authors together. Apart from discovering 'What India is Reading', Litomania will look at trans-media exploration of content through the Litomania app and website.
While explaining his vision behind partnering with Litomania, Prof. Dr. Uday Salunkhe, Group Director, WeSchool said, "Teaching through theatre, literature, poems, films, and book reviews have been a popular medium to connect with students to teach several management & leadership principles which makes learning more experiential and fun. B-schools and companies have realized how theatre-kind of training can develop various attributes among individuals and can determine group dynamics. At WeSchool we are going one step further by integrating theatre and literature (particularly fiction) and helping our students to not just learn from the unique pedagogy but we select such stories whose characters are often non-conventional leaders that teach many lessons on decision-making. While students engage in story-telling, they also are guided to delve on the dilemmas in the stories that involve ethics, change and adversity management"
~: END :~