Description
SWOT ANALYSIS OF YANGZIJIANG SHIP HOLDINGS
Yangzijiang Ship Holdings
Parent Company
Yangzijiang Ship Holdings Ltd., China
Category
Heavy Equipment
Sector
Heavy equipment and engineering
Tagline/ Slogan
Striving to be the most outstanding shipbuilding enterprise in China
With a history stretching back as to 1956 in shipbuilding, the company is the first shipbuilding enterprise in China that entered the stock USP market in Singapore
STP
People and businesses who want products and services incontainer ships, oceanographic engineering ships, chemical tankers, multiSegment purpose ships and bulk carriers
People or Business expecting rational and efficient production Target Group procedures and technologies in their business
To pursue win-win achievements with our customers both at home and aboard with profound shipbuilding expertise, quality product and Positioning satisfactory after-sale service
SWOT Analysis
1. Slowly and gradually gaining a foothold in the Chinese shipbuilding industry 2. Services many foreign countries, both developed and developing 3. Is known for its efficient and productive production facility off Jiangyin City 4. Has a workforce of over 10,000 employees 5. The Company has building container ships, oceanographic engineering ships, chemical tankers, multi-purpose ships and bulk Strength carriers
1. Limited global presence as compared to industry leaders 2. Hasn’t diversified its portfolio yet except steel fabrication in spite of Weakness being in the industry for more than 50 years
Opportunity
1. Growing ship making orders from various Asian countries
2. Also, orders from big shipping companies like Maersk, will bring in huge cash flows
1. Stiff competition from CSSC & CSIC, which are State-run companies 2. The current Eurozone crisis has affected its top line coming from European firms Threats 3. Govt policies and market scenario
Competition
1. China CSSC 2. China CSIC Competitors 3. STX Corporation
doc_287915219.docx
SWOT ANALYSIS OF YANGZIJIANG SHIP HOLDINGS
Yangzijiang Ship Holdings
Parent Company
Yangzijiang Ship Holdings Ltd., China
Category
Heavy Equipment
Sector
Heavy equipment and engineering
Tagline/ Slogan
Striving to be the most outstanding shipbuilding enterprise in China
With a history stretching back as to 1956 in shipbuilding, the company is the first shipbuilding enterprise in China that entered the stock USP market in Singapore
STP
People and businesses who want products and services incontainer ships, oceanographic engineering ships, chemical tankers, multiSegment purpose ships and bulk carriers
People or Business expecting rational and efficient production Target Group procedures and technologies in their business
To pursue win-win achievements with our customers both at home and aboard with profound shipbuilding expertise, quality product and Positioning satisfactory after-sale service
SWOT Analysis
1. Slowly and gradually gaining a foothold in the Chinese shipbuilding industry 2. Services many foreign countries, both developed and developing 3. Is known for its efficient and productive production facility off Jiangyin City 4. Has a workforce of over 10,000 employees 5. The Company has building container ships, oceanographic engineering ships, chemical tankers, multi-purpose ships and bulk Strength carriers
1. Limited global presence as compared to industry leaders 2. Hasn’t diversified its portfolio yet except steel fabrication in spite of Weakness being in the industry for more than 50 years
Opportunity
1. Growing ship making orders from various Asian countries
2. Also, orders from big shipping companies like Maersk, will bring in huge cash flows
1. Stiff competition from CSSC & CSIC, which are State-run companies 2. The current Eurozone crisis has affected its top line coming from European firms Threats 3. Govt policies and market scenario
Competition
1. China CSSC 2. China CSIC Competitors 3. STX Corporation
doc_287915219.docx