SWOT ANALYSIS OF YAMANA GOLD

Description
SWOT ANALYSIS OF YAMANA GOLD

Yamana Gold

Parent Company

Yamana Gold

Category

Diversified Metals & Mining

Sector

Mining (Gold)

Tagline/ Slogan

-

USP

Diversified mining operations in Americas

STP

Segment

Diversified mining

Target Group

Gold Jewelry Sector and other industries using Gold as raw material

Provides gold through low cost operations in mines spread across Positioning Americas

SWOT Analysis

1. Extensive and diversified resources 2. Strong merger and acquisition strategy since inception 3. High growth company since inception 4. Looking at organic growth in recent years Strength 5. Operations in Brazil, Argentina, Chile, Mexico and Colombia.

1. Reliance on third parties for power generation 2. Limited global operations asc ompared to some of the leading global Weakness players

1. Organic growth through development of new mines 2. International expansion Opportunity 3. More diversification in the field of resources and mining

1. Environmental Regulations Threats 2. Decreasing popularity of gold in the jewelry segment

Competition

1. Barrick Gold Corporation 2. Goldcorp Inc. 3. Anglogold Ashanti Ltd. Competitors 4. Rubicon Minerals Corp.



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