Description
SWOT ANALYSIS OF WOLTERS KLUWER

Wolters Kluwer

Parent Company

Wolters Kluwer

Category

Printing & Publishing

Sector

Media and Entertainment

Tagline/ Slogan

Deliver value at the point of use through innovation

USP

Understanding customer needs and the market trends

STP

Segment

People seeking for Professional Information

Target Group

Customers who demand value add and next generation solutions

Combining information, deep expertise, and technology to provide Positioning customers with solutions that improve their quality and effectiveness

SWOT Analysis

1. Printing publishing accounts for about 30% of the revenue of the parent company 2. High revenue from online publishing and services 3. Creativity, engagement, proactive behavior, insight, capacity to improvise, capacity to improve, innovation, and synergy is the X factor 4. Use of robust technology platforms to deliver best value to customers Strengths 5. Has a strong legacy across countries

1. Trying to completely transcend traditional publishing to online publishing Weakness 2. Slow in adopting to strategies in the highly competitive market

1. Leveraging 175+ years of history to stretch across geographies and areas of expertise 2. Extract value from the massive amounts of data generated as a byOpportunity product of providing professional services

1. High competition of resource allocation to other business developments Threats 2.Tough competition from the other global players

Competition

1. Reed Elsevier 2.Informa Plc Competitors 3.Thomas Reuters



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