Description
SWOT ANALYSIS OF WACKER CHEMIE
Wacker Chemie
Parent Company
Wacker Chemical Corporation
Category
Industrial products
Sector
Diversified chemicals
Tagline/ Slogan
Let’s make the perfect combination
USP
One of the world's top maker of polysilicon
STP
Segment
Siltronic, Silicones, Polymers, Polysilicon and Biosolutions
Silicone and polymer chemistry, specialty and fine chemistry, polysilicon production and semiconductor technologies, paint and paper Target Group industries
Positioning
Leaders in customer-oriented supply
SWOT Analysis
1. Wacker Silicones division offers wide portfolio with 3,000 products ranging from silicone- based fluids, emulsions, resins, elastomers and sealants, to silanes and pyrogenic silica grades 2. Wacker is represented by subsidiaries and sales offices in 30 countries in the Americas, Asia, Australia and Europe and has a strong global presence 3. They have a strong employee base of around 17,000 people 4. Unilever presented WACKER, the Munich-based chemical company, with Partner to Win Award for its customer-oriented supply of silicone raw materials Strength 5. One of the largest of its kind company in Germany as well as Europe
1. The companies fiscal situation has suffered a decline due to the financial crisis 2. Sales weakened by ongoing crisis in the solar industry 3. Mccoy Silicons Ltd allegation of deliberate sale of goods as loss leaders or at a discounted and predatory price by Wacker in India has Weakness tarnished the reputation of Wackers
1. Growth opportunities in Asia and other emerging countries 2. Region-specific product development via complete supply chain for dispersions and dispersible polymer powders can improve the reach 3. Good product portfolio for megatrends, such as energy, greater Opportunity prosperity, urbanization and digitization
1. Government incentives in Germany and other European key markets being scaled back possesses a threat to the company 2. Rising Solar-silicon prices remain a major challenge 3. Economic fluctuations can affect the operational efficiency and Threats performances
Competition
1. Dow Corning Corporation 2. Rhodia Competitors 3. Evonik Degussa GmbH
doc_211441356.docx
SWOT ANALYSIS OF WACKER CHEMIE
Wacker Chemie
Parent Company
Wacker Chemical Corporation
Category
Industrial products
Sector
Diversified chemicals
Tagline/ Slogan
Let’s make the perfect combination
USP
One of the world's top maker of polysilicon
STP
Segment
Siltronic, Silicones, Polymers, Polysilicon and Biosolutions
Silicone and polymer chemistry, specialty and fine chemistry, polysilicon production and semiconductor technologies, paint and paper Target Group industries
Positioning
Leaders in customer-oriented supply
SWOT Analysis
1. Wacker Silicones division offers wide portfolio with 3,000 products ranging from silicone- based fluids, emulsions, resins, elastomers and sealants, to silanes and pyrogenic silica grades 2. Wacker is represented by subsidiaries and sales offices in 30 countries in the Americas, Asia, Australia and Europe and has a strong global presence 3. They have a strong employee base of around 17,000 people 4. Unilever presented WACKER, the Munich-based chemical company, with Partner to Win Award for its customer-oriented supply of silicone raw materials Strength 5. One of the largest of its kind company in Germany as well as Europe
1. The companies fiscal situation has suffered a decline due to the financial crisis 2. Sales weakened by ongoing crisis in the solar industry 3. Mccoy Silicons Ltd allegation of deliberate sale of goods as loss leaders or at a discounted and predatory price by Wacker in India has Weakness tarnished the reputation of Wackers
1. Growth opportunities in Asia and other emerging countries 2. Region-specific product development via complete supply chain for dispersions and dispersible polymer powders can improve the reach 3. Good product portfolio for megatrends, such as energy, greater Opportunity prosperity, urbanization and digitization
1. Government incentives in Germany and other European key markets being scaled back possesses a threat to the company 2. Rising Solar-silicon prices remain a major challenge 3. Economic fluctuations can affect the operational efficiency and Threats performances
Competition
1. Dow Corning Corporation 2. Rhodia Competitors 3. Evonik Degussa GmbH
doc_211441356.docx