Description
SWOT ANALYSIS OF VMWARE
VMware
Parent Company
VMware Inc.
Category
Computer Services
Sector
IT and Technology
“Energize your business through IT, while saving energy – financial, Tagline/ Slogan human and the earth’s"
USP
Excellence in field of Server Virtualization
STP
Informational Users, Professional Users which Computer hardware and Segment Computer Service Providers Companies
Learners of virtualization, Companies implementing Virtualization in Target Group there system and using cloud computing for their work
Positioning
Global leader in virtualization and cloud infrastructure
SWOT Analysis
1. VMware is adaptable on a variety of platforms from the large, such as IBM’s x445, to the small, such as HP blade servers. They also sell an add-on called Virtual SMP that allows its customers operate virtual dual-processor servers. 2. VMware ability to perform “live migrations” for its users. This migration ability, which VMware calls VMotion, is far and away more advanced than its competitors, such as Microsoft 3. VMware is an industry leader. VMware’s virtualization software is ahead of its strongest competitor, Microsoft, 4. VMware also allows a company to enter the virtualization world gradually. It allows its customers to implement it in increments and Strength not all at once.
1. The brand communication is a bit low Weakness 2. Product diversification is low
1. With virtualization moving from leading edge to mainstream, more opportunities are becoming available for VMWare. 2. The virtual application arena is another promising expansion area for VMWare. As virtual machine environments continue to grow, more business will realize the flexibility and low overhead of virtual applications 3. It can leverage the current asset to grow into the market, into Opportunity diversify field and also to capture more of market share
1. One of the largest threats to the VMWare virtualization software is security breaches 2. From a business perspective, the largest threat to VMWare’s continued growth is the number of companies that are going to enter the virtualization arena in the near future with differentiating technology 3. The economic slowdown is the another threat towards the growth Threats of the company
Competition
1. Microsoft Competitors 2. Oracle
doc_833069212.docx
SWOT ANALYSIS OF VMWARE
VMware
Parent Company
VMware Inc.
Category
Computer Services
Sector
IT and Technology
“Energize your business through IT, while saving energy – financial, Tagline/ Slogan human and the earth’s"
USP
Excellence in field of Server Virtualization
STP
Informational Users, Professional Users which Computer hardware and Segment Computer Service Providers Companies
Learners of virtualization, Companies implementing Virtualization in Target Group there system and using cloud computing for their work
Positioning
Global leader in virtualization and cloud infrastructure
SWOT Analysis
1. VMware is adaptable on a variety of platforms from the large, such as IBM’s x445, to the small, such as HP blade servers. They also sell an add-on called Virtual SMP that allows its customers operate virtual dual-processor servers. 2. VMware ability to perform “live migrations” for its users. This migration ability, which VMware calls VMotion, is far and away more advanced than its competitors, such as Microsoft 3. VMware is an industry leader. VMware’s virtualization software is ahead of its strongest competitor, Microsoft, 4. VMware also allows a company to enter the virtualization world gradually. It allows its customers to implement it in increments and Strength not all at once.
1. The brand communication is a bit low Weakness 2. Product diversification is low
1. With virtualization moving from leading edge to mainstream, more opportunities are becoming available for VMWare. 2. The virtual application arena is another promising expansion area for VMWare. As virtual machine environments continue to grow, more business will realize the flexibility and low overhead of virtual applications 3. It can leverage the current asset to grow into the market, into Opportunity diversify field and also to capture more of market share
1. One of the largest threats to the VMWare virtualization software is security breaches 2. From a business perspective, the largest threat to VMWare’s continued growth is the number of companies that are going to enter the virtualization arena in the near future with differentiating technology 3. The economic slowdown is the another threat towards the growth Threats of the company
Competition
1. Microsoft Competitors 2. Oracle
doc_833069212.docx