Description
SWOT ANALYSIS OF VIMPELCOM
VimpelCom
Parent Company
VimpelCom Ltd
Category
Mobile Service Provider
Sector
Telecommunication
Tagline/ Slogan
Live on the Bright Side
USP
The sixth largest mobile network operator in the world (by subscribers)
STP
Telecommunication services such as voice and data services through Segment wired, wireless and broadband technologies
Customers & Enterprises using wireless & broadband Target Group telecommunication services
Pan Russian and other regional Presence and stakes across multiple Positioning operators, providing well rounded communication services
SWOT Analysis
1. Strong Brand Equity through brands like Beeline, Kyivstar, Wind. 2. Global Reach with presence in Russia, Italy, Kazakhstan, Ukraine, Tajikistan, Uzbekistan, US, Armenia, & Georgia 3. Leading Market Position in Russia and Italy 4. Over 210 million customers across 20 countries Strength 5. Good branding and visibility through advertising
1. Increasing Trade Account Receivables especially from the non-core countries other than Russia and Italy Weakness 2. Limited global presence as its penetration is majorly in Asia
1. Increasing Shift to 3G Services across the world 2. Rising Demand for Broadband Services 3. Growth in European Telecommunication Industry Opportunity 4. Strategic Expansion through acquisitions
1. Stringent Regulatory Obligations in Russia and other geographies 2. Competitive Landscape with multiple competitors Threats 3. Impact of Political and Economic Conditions globally
Competition
1.Telenor 2.TeliaSonera Competitors 3.MTS
doc_308210516.docx
SWOT ANALYSIS OF VIMPELCOM
VimpelCom
Parent Company
VimpelCom Ltd
Category
Mobile Service Provider
Sector
Telecommunication
Tagline/ Slogan
Live on the Bright Side
USP
The sixth largest mobile network operator in the world (by subscribers)
STP
Telecommunication services such as voice and data services through Segment wired, wireless and broadband technologies
Customers & Enterprises using wireless & broadband Target Group telecommunication services
Pan Russian and other regional Presence and stakes across multiple Positioning operators, providing well rounded communication services
SWOT Analysis
1. Strong Brand Equity through brands like Beeline, Kyivstar, Wind. 2. Global Reach with presence in Russia, Italy, Kazakhstan, Ukraine, Tajikistan, Uzbekistan, US, Armenia, & Georgia 3. Leading Market Position in Russia and Italy 4. Over 210 million customers across 20 countries Strength 5. Good branding and visibility through advertising
1. Increasing Trade Account Receivables especially from the non-core countries other than Russia and Italy Weakness 2. Limited global presence as its penetration is majorly in Asia
1. Increasing Shift to 3G Services across the world 2. Rising Demand for Broadband Services 3. Growth in European Telecommunication Industry Opportunity 4. Strategic Expansion through acquisitions
1. Stringent Regulatory Obligations in Russia and other geographies 2. Competitive Landscape with multiple competitors Threats 3. Impact of Political and Economic Conditions globally
Competition
1.Telenor 2.TeliaSonera Competitors 3.MTS
doc_308210516.docx