Description
SWOT ANALYSIS OF VESTAS WIND SYSTEMS

Vestas Wind Systems

Parent Company

Vestas Wind Systems A/S

Category

Wind Turbines

Sector

Energy Power and Industrial Equipment

Tagline/ Slogan

Wind. It means the world to us.

They deliver superior cost-effective wind technologies, products and USP services STP

Project planning, procurement, construction, optimization and Segment maintenance of Wind power plants, Renewable Energy

Power Generation and distribution companies, public entities Target Group producing energy and different countries

Positioning

The world’s leading manufacturer of wind power solutions SWOT Analysis

1. It has both technology and solutions that provide a lower Cost of Energy 2.A unique business model withproactive and customer-centric approach to Partnership 3. Strong record on safety and also citizenship 4. knowledge rich R&D division 5. Operates in emerging wind energy segment which has high potential in near future 6. Strong customer relationship strength Strength 7. Diverse customers from 70 different countries

1.Weak management in core market like US and Denmark Weakness 2. High turnover rate and limited global penetration

1.World markets moving towards green energy and thus has huge market for wind power 2. Produce clean pollution free energy and hence supported by many nonprofit organizations 3. Growth ofSmart grid infrastructure 4. Additional regulation will increase the demand for companies in the Opportunity environmental services industry

1.Wind energy is still perceived as expensive. State& federal budgets are under pressure, which may slow down growth 2. Intense competition from other firms in renewable energy segment Threats 3. Changes in rules and regulations of different countries Competition

1.GE Energy 2.Enercon GmbH Competitors 3.Nordex SE



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