Description
SWOT ANALYSIS OF USIMINAS STEEL
Usiminas Steel
Parent Company
Usiminas Steel
Category
Iron & Steel
Sector
Industrial products
Tagline/ Slogan
Doing always better
Only heavy plate producer in brazil & provides innovative integrated USP solutions to customers
STP
Segment
Steel, mining, steel processing, capital goods, logistic & distribution
Railway, automotive, shipbuilding, civil construction, agriculture machinery, packaging, mechanical, electro-electronic, home appliances, Target Group machines, industrial equipment and distribution
An innovating steelmaking group with global reach, growing in Positioning sustainable fashion to position itself among the sector’s most profitable
SWOT Analysis
1. High export – nearly one-fifth of total sales 2. Strong annual production capacity - almost 9 million tonnes 3. Accelerated cooling technology 4. Technical assistance specialized and technical and technological partnership with NSC Strength 5. Strong financial position and market value
1. Low production scale with compared to global players 2. High cost of production Weakness 3. Delays in environmental licensing concessions
1. Invest to expand production capacity of the chain 2. Development of subsea equipment Opportunity 3. Partnerships between national and international companies
1. High tax burden & tax war 2. Uncertainties about the energy policy of brazil Threats 3. Increase in the volumes of imported steel & indirect imports
Competition
1. Votorantim 2. LAFARGE 3. Gerdau GTL Competitors 4. CompanhiaSiderurgica National
doc_703401141.docx
SWOT ANALYSIS OF USIMINAS STEEL
Usiminas Steel
Parent Company
Usiminas Steel
Category
Iron & Steel
Sector
Industrial products
Tagline/ Slogan
Doing always better
Only heavy plate producer in brazil & provides innovative integrated USP solutions to customers
STP
Segment
Steel, mining, steel processing, capital goods, logistic & distribution
Railway, automotive, shipbuilding, civil construction, agriculture machinery, packaging, mechanical, electro-electronic, home appliances, Target Group machines, industrial equipment and distribution
An innovating steelmaking group with global reach, growing in Positioning sustainable fashion to position itself among the sector’s most profitable
SWOT Analysis
1. High export – nearly one-fifth of total sales 2. Strong annual production capacity - almost 9 million tonnes 3. Accelerated cooling technology 4. Technical assistance specialized and technical and technological partnership with NSC Strength 5. Strong financial position and market value
1. Low production scale with compared to global players 2. High cost of production Weakness 3. Delays in environmental licensing concessions
1. Invest to expand production capacity of the chain 2. Development of subsea equipment Opportunity 3. Partnerships between national and international companies
1. High tax burden & tax war 2. Uncertainties about the energy policy of brazil Threats 3. Increase in the volumes of imported steel & indirect imports
Competition
1. Votorantim 2. LAFARGE 3. Gerdau GTL Competitors 4. CompanhiaSiderurgica National
doc_703401141.docx